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Top Google Searches

We’ve pulled four lists from our database of 20.4 billion keywords: We removed all NSFW queries from this list. What you see above are the top 100 “clean” search queries….

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36 Free SEO Tools for DIY SEOs

Add these 36 free SEO tools to your SEO toolkit. Monitor your website’s SEO health, see who’s linking to you, and learn what your website is ranking for on Google….

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Free Website Audit Checklist

Check out our website audit checklist to discover the critical issues you need to fix. We’ve cut out the fluff and pinpointed important issues that are not only worth fixing…

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10 International SEO Best Practices + Checklist

Follow the international SEO best practices below to better target foreign markets. International SEO best practices It’s likely you already have an idea of which global markets you’d like to…

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3 Ways to Find a Great Affiliate Niche (With Examples)

In this article, I’ll show you three different methods that make it easier to find your perfect affiliate niche—and as a bonus—I’ll throw in some examples of tried and tested…

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SEO Trends You Can’t Ignore In 2024

Let’s explore what those are and how to take advantage of them. If you give ChatGPT a title and ask it to write a blog post, it will—in seconds. This…

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Link Building Outreach for Noobs

For example, here’s an outreach email we sent as part of a broken link building campaign: In this guide, you’ll learn how to get started with link outreach and how…

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Competitive Analysis: The Lean Guide (With Template)

However, the problem is that “traditional” competitive analysis is overkill for most businesses — it requires impractical data and takes too long to complete (and it’s very expensive if you…

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How SEOs Make the Web Better

Let’s get the criticism out of the way. There are bad actors in SEO, people who seek to extract money from the internet regardless of the cost to others. There…

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How to Launch an SEO Campaign in 3 Steps

Learn how to create one in three simple steps. Anything can be an SEO campaign goal, but here are a few common ones: For example, we recently had a goal…

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How To Become an SEO Expert in 4 Steps

There are many ways to do this; some take longer than others. In this post, I’ll share how I’d go from zero to SEO pro if I had to do…

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70 Content Marketing Statistics to Bookmark for 2024

85.19% of all blog traffic comes from organic search. (Animalz) On average, engagement starts to drop after 7 minutes of reading. (Medium) People rarely read online — a pattern that…

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SEO Salary Survey 2023 [Industry Research]

  Here are the top takeaways: There were also a few surprises: Overview Here’s how annual salaries broke down across our respondents: According to the SEOs we polled, most of…

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17 Actionable Content Marketing Tips

Don’t worry. Below is a list of 17 tips that’ll improve your content marketing and help you get more visitors, leads, and sales. If you rank for topics that people…

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Personal Brand: What It Really Is & How to Build One

I spoke with two influencers—Wes Kao and Matt Diggity—for their best tips on establishing a name for yourself online. A personal brand is how people perceive you and what you’re…

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SEO Community Spotlight: London

With so much ground to cover, we did some serious digging to showcase the city’s best SEO speakers, conferences, and meet-ups. London’s search community was nascent but sizable from the…

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How to Do a Content Gap Analysis [With Template]

It helps you: In this guide, you’ll learn how to use our content gap analysis template to find and fill missing gaps in your content strategy. Make a copy of…

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Shotgun or Sniper? Choose Your SEO Outreach Tactic

Links are a major Google ranking factor. Even if they weren’t, a link from a popular website back to yours would send visitors to your site—and make your company and…

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Content Optimization: The Complete Guide

In this guide, you’ll learn how to optimize content for SEO, conversions, and social shares. But first, let’s make sure we’re on the same page… Content optimization dramatically improves your…

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How to Build (And Structure) an SEO Team

But how do you build an SEO team? Is it worth the investment? Where do you find the people you need? Today, we answer all these questions and more.  Is…

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8 On-Page SEO Factors You Can’t Ignore

Getting these right can lead to higher rankings, increased visibility, and more organic traffic to your website—so they’re worth doing. Let’s take a look at the top on-page SEO factors…

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How to Create Content Briefs (with 6 Templates)

Content briefs are simple documents that tell a writer… what to write about. They provide the information and context writers need to understand the goal of each article, ensure they…

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How To Do Keyword Clustering the Easy Way

Here’s an example of what a cluster might look like: These keywords all have the same or similar meaning—so they form a cluster. Let’s explore how to do it. Keyword…

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15 Effective Marketing Tactics Anyone Can Use

  In this article, you will find 15 tried and tested marketing tactics that don’t require experience in marketing. Organic traffic from Google is one of the best kinds. It’s…

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Programmatic SEO, Explained for Beginners

It provides a way for companies to create thousands of website pages targeted at thousands of keywords—without having to design, write, and publish pages manually. Companies like Zapier, Zillow, and…

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Free SEO Audit Template for 2023

Use our free SEO audit template to find SEO issues that need fixing. Our SEO audit template focuses on finding SEO issues that move the needle—not everything that can go…

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How to Avoid Search Over-Optimization

But can you go too far? Can you over-optimize? Google says “yes”, in two ways. Harmful over-optimization is, as Google’s Gary Ilyes puts it, “literally optimizing so much that eventually…

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8 Handpicked Competitor Analysis Tools (With Use Cases)

These eight tools will allow you to do things like:  And more!  Ahrefs is an all-in-one SEO toolset that provides best-in-class data about your competitors’ content, backlinks, keywords, PPC ads,…

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SEO Community Spotlight: Singapore

Having lived in this city-state for a good three decades, I’ve gathered that SEO remains a niche here—but the people within it are welcoming and always happy to exchange ideas….

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7 Fast Ways to Increase Organic Traffic

If you want to get more organic traffic fast, you need to squeeze more juice out of what you already have. These seven tactics will show you how. If people…

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Top 100 Most Visited Websites (US and Worldwide)

We’ve pulled the top 100 most visited sites by organic traffic from our database. YouTube is the most visited website, with an estimated ~4.5 billion monthly organic visits. Most other…

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How to Check Google Rankings: 3 Fast & Accurate Ways

Never do that. It won’t be accurate because Google personalizes search results by things like your location, language, and device. Even using an incognito or private tab doesn’t fully solve…

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Dear BrightonSEO, You’ve Come a Long Way, Baby

If you’re not familiar with BrightonSEO, it’s a search marketing conference created by Kelvin Newman. It’s pretty much the U.K.’s “must attend” search conference. It’s been running since 2010 and…

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7 SEO Conferences to Attend in 2023

You can also download the full spreadsheet of SEO conferences in 2023/24 at this link. Here’s a quick rundown of how to use it: 1. In the setup sheet, filter…

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What SEOs Really Need to Know About JavaScript SEO

The reality of the current web is that JavaScript is everywhere. Most websites use some kind of JavaScript to add interactivity and improve user experience. Yet most of the JavaScript…

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Rich Snippets: What Are They & How Do You Get Them?

Rich snippets aren’t a Google ranking factor, but they can make your website’s search results stand out from the crowd. So what exactly are rich snippets, how are they different…

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Ethical Marketing: Definition, Principles, & Examples

In this guide, we’ll explore the principles it encompasses and how you can incorporate them into your business.  This depends on your principles and what you define as ethical—but to…

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B2B SaaS Marketing: The Ahrefs Guide

  A buyer’s journey consists of the steps that a customer takes in order to purchase a product or a service. It’s everything from discovering the brand to comparing with…

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12 SEO Best Practices to Improve Rankings in 2023

  Here are 12 essential SEO best practices to help you level up your website’s performance. Search intent is the underlying reason for a user’s search in Google. It’s important…

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8 Best Traffic Analysis Tools

Moreover, checking out your competitors’ website traffic can help you identify areas for improvement on your own site.  In this article, we will look at the top eight traffic analysis…

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15 Podcasts to Boost Your SEO Game

From broader discussions on SEO to more technical deep dives, these 15 podcasts are ideal for every kind of marketer. So listen closely, and vote for your favorites. 1. The…

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Internal Links for SEO: An Actionable Guide

  In this guide, I’ll explain what internal links are, how to set up an internal linking structure, and how to strategically use them in SEO.  Internal links take visitors…

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How to Find a Niche for Your Online Business

But I wasn’t an overnight success. I had to go through many iterations before finding a niche that worked for me. I tried everything from e-commerce and dropshipping, to making…

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10 Skills Every SEO Pro Needs for Success

If you aspire to become an SEO pro or want to take your SEO career to the next level, there are specific competencies you need to master. If you want…

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What Is an SEO Score & How Do You Check Yours (For Free)

  Having technical errors on your website can significantly impact how your site performs on the search engine results pages (SERPs). Therefore, you’ll want to ensure your site gets the…

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Guest Blogging for SEO: Everything You Need to Know

Not only is guest blogging well and alive, it’s still highly effective. In this post, you’ll learn everything you need to know about guest blogging.  But first, let’s make sure…

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How to Do an SEO Competitor Analysis

In this post, you’ll learn how to find that information with an SEO competitor analysis. An SEO competitor analysis is where you dig into the SEO strategies of your competitors….

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SEO Community Spotlight: Raleigh

Raleigh, North Carolina, is where I’ve called home for more than a decade. It’s a community that I know and love, so I’m featuring it first. It also has one…

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Continuous SEO: Can You “Complete” SEO?

In this guide, we’ll answer just that and share some top tips for implementing a continuous SEO strategy. The answer, in short, is almost always no. SEO, in nature, is…

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8 Types of Bad Links to Avoid

In the world of SEO, links are a crucial ranking factor. With that comes a temptation for many website owners and marketers to resort to manipulative tactics to acquire links,…

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How to Use Yoast SEO to Improve SEO

Fortunately, there are tools available that can help simplify the process and improve your results. One such tool is Yoast SEO, a WordPress SEO plugin. In this article, we will…

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How to Format a Blog Post (For Search Success)

When it comes to writing the introduction, keep it simple, concise, and tailored to your audience. If you want a defined approach for formatting your introduction, you can use the…

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The Only 3 Keyword Monitoring Tools You Need

   Hence, marketers use keyword monitoring tools for two purposes: In this article, I’ll go through three tools you’ll need to get both jobs done (and even a bit more)….

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15 Easy SEO Tips for Higher Rankings

Below are a few simple SEO tips to help you do that.  Many things affect ranking difficulty. But if you see pages from similar caliber sites in the top five…

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AI Copywriting (Tools to Improve Efficiency)

  I’ve tested many different AI tools. And in my opinion, there are some that can help increase the efficiency of your copywriting. But before we get to the list,…