Search Engine Journal

IndexNow Elicits Mixed Reactions Including Skepticism

Some in the search community feel IndexNow offers no value while others see it as the future of search indexing The post IndexNow Elicits Mixed Reactions Including Skepticism appeared first…

Search Engine Journal

Instagram Marketing: An In-Depth Guide

Instagram is a powerful social media channel with considerable marketing potential to grow an audience and reach your customers. The post Instagram Marketing: An In-Depth Guide appeared first on Search…

Search Engine Journal

LinkedIn Rolls Out 3 Updates To Pages

LinkedIn rolled out three updates to pages that allows businesses to facilitate more meaningful communication with their audience. The post LinkedIn Rolls Out 3 Updates To Pages appeared first on…

Search Engine Journal

Marketplace SEO: A Guide To Optimize Listings

Marketplace SEO involves optimizing product listings on ecommerce marketplaces such as Amazon and Etsy to increase visibility and conversions. The post Marketplace SEO: A Guide To Optimize Listings appeared first…

Search Engine Journal

Money-Saving Placement Exclusion Script for Google Ads

Trying to place ads in another language? Automate a shared exclusion list for keywords that use a non-allowed Unicode character set. The post Money-Saving Placement Exclusion Script for Google Ads…

Search Engine Journal

Bingbot User Agent is Changing

Microsoft announced that bingbot is changing its user agent and it’s gaining desktop and mobile device variants The post Bingbot User Agent is Changing appeared first on Search Engine Journal.

Search Engine Journal

OpenAI’s ChatGPT Update Brings Improved Accuracy

OpenAI, the company behind the popular conversational AI model, ChatGPT, has released an update to improve the chatbot’s accuracy. The post OpenAI’s ChatGPT Update Brings Improved Accuracy appeared first on…

Search Engine Journal

Pairing Analytics Goal Tracking With Client Expectations

Read this walkthrough of tips for tracking metrics and reinforce the need for understanding, communication, and agreement in your marketer/client relationship. The post Pairing Analytics Goal Tracking With Client Expectations…

Search Engine Journal

Are .gov Links a Google Ranking Factor?

Are .gov links any more valuable for SEO than other types of links? Some would like you to think they are, so let’s see. The post Are .gov Links a…

Search Engine Journal

Schema Markup: Is It A Google Ranking Factor?

Does applying schema markup to your webpages help them rank higher in Google Search? The post Schema Markup: Is It A Google Ranking Factor? appeared first on Search Engine Journal.

Search Engine Journal

SaaS Content Marketing: A Complete Guide [eBook]

What’s unique in content marketing for SaaS? How can you incorporate it into your own strategy? Find out in our latest ebook. The post SaaS Content Marketing: A Complete Guide…

Search Engine Journal

9 Local SEO Tips From Top Experts

Local SEO experts took the virtual stage for attendees of LocalU Advanced earlier this month. See the top takeaways for local marketers. The post 9 Local SEO Tips From Top…

Search Engine Journal

Competitor Paid Search Analysis: Why Is It So Important?

Need to gain insight into the budgets, keywords, and product ads driving your competitors’ paid search campaigns? Learn a tactical approach here. The post Competitor Paid Search Analysis: Why Is…

Search Engine Journal

Inspiring Content Personalization Examples For B2B

Customers expect personalization, and if you’re not taking advantage of it, you’re missing out. The post Inspiring Content Personalization Examples For B2B appeared first on Search Engine Journal.

Search Engine Journal

13 Must-Have Elements Of An Exceptional Blog Post

Why are the vast majority of blogs not delivering strong marketing results? Find out as we break down the 13 essential elements of a blog. The post 13 Must-Have Elements…

Search Engine Journal

5 Ways to Boost Your SEO With Third-Party Reviews

Third-party reviews can impact consumers’ expectations and search engine rankings alike. Learn 5 tactics to use reviews to boost your SEO. The post 5 Ways to Boost Your SEO With…

Search Engine Journal

Do Small Sites Have A Chance Anymore?

John Mueller says if you’re a small company competing with large companies it’s always going to be hard The post Do Small Sites Have A Chance Anymore? appeared first on…

Search Engine Journal

10 TikTok Marketing Tips & Best Practices

Looking to expand your marketing campaigns into TikTok? See which brands are doing it right and learn how to create content that resonates with TikTokers. The post 10 TikTok Marketing…

Search Engine Journal

Researchers Find That OpenAI ChatGPT Quality Has Worsened

Researchers discover that ChatGPT quality has become worse over the course of several months The post Researchers Find That OpenAI ChatGPT Quality Has Worsened appeared first on Search Engine Journal.

Search Engine Journal

TikTok’s US Future Uncertain: CEO Faces Congress

Intense scrutiny at a US congressional hearing explores privacy, data security, and TikTok’s ties to China. The post TikTok’s US Future Uncertain: CEO Faces Congress appeared first on Search Engine…

Search Engine Journal

Twitter Miscounted Users For Three Years

When Twitter announced its quarterly earnings it also reveals it has accidentally been inflating active user numbers since 2019. The post Twitter Miscounted Users For Three Years appeared first on…

Search Engine Journal

Drupal Warns of Multiple Critical Vulnerabilities

Drupal published a security advisory warning of multiple critical vulnerabilities The post Drupal Warns of Multiple Critical Vulnerabilities appeared first on Search Engine Journal.

Search Engine Journal

What’s REALLY Working In SEO [Podcast]

You keep hearing about all these new SEO techniques, but what actually works right now to drive traffic? Craig Campbell reveals his top tactics. The post What’s REALLY Working In…

Search Engine Journal

Wix vs WordPress: Which Is Better for SEO?

Wix and WordPress are two of the most popular website solutions. Which one is better for SEO? Read on to find out! The post Wix vs WordPress: Which Is Better…

Search Engine Journal

FLAN: Google Research Finds Better Machine Learning

New Google machine learning model is better state of the art for solving natural language processing tasks The post FLAN: Google Research Finds Better Machine Learning appeared first on Search…

Search Engine Journal

YouTube AdSense: How To Get Started

Not sure how to sign up for a YouTube Partner Program or AdSense? Start earning from your YouTube videos with this easy step-by-step guide. The post YouTube AdSense: How To…

Search Engine Journal

Google Ads Conversion Lift Tutorial For Advertisers

Learn how to set up a conversion lift study in Google Ads with their most recent tutorial video. The post Google Ads Conversion Lift Tutorial For Advertisers appeared first on…

Search Engine Journal

Google: Don’t Choose Cheap TLDs, Avoid Spam Risks

Google advises against cheap TLDs due to spam risks, says TLD keywords don’t improve SEO. The post Google: Don’t Choose Cheap TLDs, Avoid Spam Risks appeared first on Search Engine…

Search Engine Journal

Google On 404 Errors And Search Console Validation Fix

John Mueller answers questions about fixing 404 errors and validating fixes for 404s when they still exist The post Google On 404 Errors And Search Console Validation Fix appeared first…

Search Engine Journal

Google Answers If Changing Web Hosting Affects SEO

Google’s Gary Illyes answers whether changing web hosting platforms can negatively impact SEO The post Google Answers If Changing Web Hosting Affects SEO appeared first on Search Engine Journal.

Search Engine Journal

Google Shows New Snippets For Quoted Searches

Google’s search snippets will look slightly different when you put quotes around your queries. Learn more about what’s changing in today’s announcement. The post Google Shows New Snippets For Quoted…

Search Engine Journal

Google Topic Authority: An SEO Ranking System For News Sites

Google introduces ‘Topic Authority’ ranking system to deliver relevant and expert content, favoring local publications and original reporting. The post Google Topic Authority: An SEO Ranking System For News Sites…

Search Engine Journal

Google Updates Review Snippet Structured Data

Google updated the review snippet structured data to standardize how numbers are written The post Google Updates Review Snippet Structured Data appeared first on Search Engine Journal.

Search Engine Journal

InMotion Hosting Server Failure

An InMotion Hosting server suffered a major hardware failure resulting in many websites going offline. Host is rushing to restore service The post InMotion Hosting Server Failure appeared first on…

Search Engine Journal

LinkedIn: Gen Z Is Our Fastest Growing Audience

LinkedIn reports that Gen Z is its fastest growing audience and shares tips to help marketers reach this mobile-first generation. The post LinkedIn: Gen Z Is Our Fastest Growing Audience…

Search Engine Journal

Microsoft Advertising Announces September Product Releases & ...

Today, Microsoft Advertising announced its September product releases and updates. Here’s what advertisers need to know! The post Microsoft Advertising Announces September Product Releases & Updates appeared first on Search…

Search Engine Journal

Mozilla Open Source AI To Challenge ChatGPT & Bard

Mozilla announced an open source counterweight against profit-focused AI companies. Will create an open source challenger to ChatGPT and Bard The post Mozilla Open Source AI To Challenge ChatGPT &…

Search Engine Journal

Keyword Density: Is It A Google Ranking Factor?

Some still say keyword density matters, but should you be stressing about the percentage of keywords in your copy? The post Keyword Density: Is It A Google Ranking Factor? appeared…

Search Engine Journal

Is User-Generated Content (UGC) A Google Ranking Factor?

Can UGC affect your organic search rankings? Read on to learn whether there is any connection between user-generated content and improved Google rankings. The post Is User-Generated Content (UGC) A…

Search Engine Journal

Google’s John Mueller On Links From News Sites

Google’s John Mueller offers his insights into how Google handles links from news sites The post Google’s John Mueller On Links From News Sites appeared first on Search Engine Journal.

Search Engine Journal

SEO During A Recession (Does It Still Work?)

SEO should be an important part of your marketing plan, no matter what the economic conditions. The post SEO During A Recession (Does It Still Work?) appeared first on Search…

Search Engine Journal

15 Project Management Tools For SEO Professionals

It’s easy to see why so many SEO professionals have turned to project management platforms to help them stay organized and productive. The post 15 Project Management Tools For SEO…

Search Engine Journal

Google Drops Sites Hosted on SiteGround

SiteGround hosted sites dropping out of Google since Monday. Possibly an issue with DNS The post Google Drops Sites Hosted on SiteGround appeared first on Search Engine Journal.