Search Engine Journal

How TikTok’s Search Algorithms Power Content Discovery

Create inspiring content to entertain well-defined audiences on TikTok. Here’s what you need to know when it comes to search algorithms on this popular platform. The post How TikTok’s Search…

Search Engine Journal

Collaborate On LinkedIn With AI-Driven Articles

LinkedIn’s new collaborative articles feature uses AI-powered prompts to encourage users to share knowledge and insights. The post Collaborate On LinkedIn With AI-Driven Articles appeared first on Search Engine Journal.

Search Engine Journal

How To Create A Content Strategy Framework

Do you have a framework in place for your content strategy? Learn what elements you need to erect a solid plan that gets results. The post How To Create A…

Search Engine Journal

4 Effective Ecommerce Link Building Strategies

Link building for your ecommerce site can be a challenge, but it’s worth the effort. Use these 4 strategies, and watch your site thrive. The post 4 Effective Ecommerce Link…

Search Engine Journal

WordPress WooCommerce Payments Plugin Vulnerability

WordPress plugin vulnerability allows full site takeover by unauthenticated attackers. Affects over 500,000 WordPress WooCommerce sites The post WordPress WooCommerce Payments Plugin Vulnerability appeared first on Search Engine Journal.

Search Engine Journal

12 Facebook Ads Features Every Marketer Should Know

Facebook Ads offers many tools and features that marketers should know about. Learn about 12 that can help elevate your campaigns. The post 12 Facebook Ads Features Every Marketer Should…

Search Engine Journal

How to Support Your Go-To-Market Strategy with SEO

For early-stage startups, developing a robust go-to-market strategy and getting product-market fit on point is key. Here’s how SEO can help. The post How to Support Your Go-To-Market Strategy with…

Search Engine Journal

Google Ads Down For Advertisers, Google Confirms

Google Ads platform is down for advertisers around the world right now. See the latest updates around the ongoing issue here. The post Google Ads Down For Advertisers, Google Confirms…

Search Engine Journal

Google Ads Performance Max Campaigns Best Practices

Google Ads Performance Max campaigns are now available to everyone. Here’s what you need to know about driving more conversions with this new campaign type. The post Google Ads Performance…

Search Engine Journal

Google Bard Adds Coding Capabilities

Google expands Bard’s capabilities to include support for programming tasks in 20+ languages and debugging assistance. The post Google Bard Adds Coding Capabilities appeared first on Search Engine Journal.

Search Engine Journal

Google Can’t See Content Behind Captchas

Google says websites can run into problems if they hide content behind captchas, as its web crawler won’t be able to see it. The post Google Can’t See Content Behind…

Search Engine Journal

Is Your Company Blog Eligible For Google News?

Google’s John Mueller answers if a company blog can be eligible for Google News The post Is Your Company Blog Eligible For Google News? appeared first on Search Engine Journal.

Search Engine Journal

A Complete Guide To App Store Optimization (ASO)

Discover the steps to maximize visibility in app stores with app store optimization! Learn how to succeed in Google Play & Apple App Store. The post A Complete Guide To…

Search Engine Journal

Google Manual Actions And Honest SEO Mistakes

Google’s Search Advocate John Mueller answers a question about making honest mistakes in SEO and if websites get a penalty for accidentally breaking Google’s rules. The post Google Manual Actions…

Search Engine Journal

Google: Nofollow Is Not A Substitute For Noindex

Google’s Search Advocate John Mueller advises that the nofollow link attribute isn’t a substitute for the noindex directive. Googlebot can find and index nofollowed links. The post Google: Nofollow Is…

Search Engine Journal

24 Effective Link Building Tactics That Work In 2024

Discover how to outrank competitors by building superior backlinks and enhancing your site’s SEO with these advanced tips & expert insights. The post 24 Effective Link Building Tactics That Work…

Search Engine Journal

Google Announces Search Redesign Using MUM Algorithm

Google announced a redesign of Google Search that introduces an intuitive way to explore topics and surface more content with MUM The post Google Announces Search Redesign Using MUM Algorithm…

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Google Spam Algorithm Update Rolling Out Now

Google confirms an algorithm update targeted at fighting spam is rolling out to search results worldwide and in all languages.  The post Google Spam Algorithm Update Rolling Out Now appeared…

Search Engine Journal

Anchor Text: What Is It & How To Optimize It?

Use anchor text to help your content rank in the search engines result pages. Learn why it’s important plus the best practices from Google. The post Anchor Text: What Is…

Search Engine Journal

How To Write Great SEO Titles

In this brief-but-thorough guide, we’ll walk you through what you need to know to take your title strategy to the next level. The post How To Write Great SEO Titles…

Search Engine Journal

Building An Integrated Search Strategy

Every search engine is different. Transform your search strategy by incorporating an integrated approach to stay ahead of the game. The post Building An Integrated Search Strategy appeared first on…

Search Engine Journal

How To Accelerate Your SEO Career

Learn from the experiences of accomplished SEO pros to accelerate your in-house SEO career. Get insider tips and strategies for success. The post How To Accelerate Your SEO Career appeared…

Search Engine Journal

14 Essential Local SEO & Listing Management Tools

Check out these 14 top local SEO and listing management tools that can help improve your visibility in local search results. The post 14 Essential Local SEO & Listing Management…

Search Engine Journal

Google’s Advice on Fixing Unwanted Indexed URLs

Google’s John Mueller offers advice on dealing with indexed URLs that shouldn’t be indexed The post Google’s Advice on Fixing Unwanted Indexed URLs appeared first on Search Engine Journal.

Search Engine Journal

What Is Marketing Automation And How Does It Work?

Learn how marketing automation works to help you create a seamless, delightful customer experience without the manual hassle. The post What Is Marketing Automation And How Does It Work? appeared…

Search Engine Journal

Meta Rolls Out 6 Updates To Facebook Groups

Meta announces six updates to Facebook Groups that allow users to share more types of content and admins to manage their community efficiently. The post Meta Rolls Out 6 Updates…

Search Engine Journal

Microsoft Bing Adds Coupon Codes To Shopping Searches

Microsoft Bing is adding new annotations to shopping search results, including active coupon codes for retailers’ websites. The post Microsoft Bing Adds Coupon Codes To Shopping Searches appeared first on…

Search Engine Journal

How NLP & NLU Work For Semantic Search

Understand how semantic search and its new technologies work to help searchers find what they want. Learn more about NLP and NLU and their components. The post How NLP &…

Search Engine Journal

Popular Plugin for WooCommerce Patches Vulnerability

Reflected Cross-Site Scripting vulnerability may affect up to 70,000+ installs of WooCommerce Booster plugin The post Popular Plugin for WooCommerce Patches Vulnerability appeared first on Search Engine Journal.

Search Engine Journal

Should the Product Name be in the Heading?

Google’s John Mueller discusses how to write headings for a product page The post Should the Product Name be in the Heading? appeared first on Search Engine Journal.

Search Engine Journal

Ray Kurzweil Rebuts Calls To Pause AI Research

Ray Kurzweil explains why there should be no pause in AI development The post Ray Kurzweil Rebuts Calls To Pause AI Research appeared first on Search Engine Journal.

Search Engine Journal

How To Set Up Scroll Depth Tracking In GA4

By tracking scroll depth, gain insights into user engagement and behavior, understand how much content users are consuming, and optimize accordingly. The post How To Set Up Scroll Depth Tracking…

Search Engine Journal

SEO Vs. Web Developers: Who Should Lead Implementation?

Let’s discuss the challenges that SEO pros face when working with web developers and IT professionals and the benefits of SEO-led implementation. The post SEO Vs. Web Developers: Who Should…

Search Engine Journal

How to Choose the Best Shopify Theme for SEO

Choosing your Shopify store theme is part of an SEO-focused approach. Here are 13 things to check out in Shopify themes. The post How to Choose the Best Shopify Theme…

Search Engine Journal

Amazon SEO Keyword Research: 3 Proven Methods

A comprehensive, targeted Amazon keyword list helps you optimize your product listings. Here are 3 ways to do Amazon SEO keyword research. The post Amazon SEO Keyword Research: 3 Proven…

Search Engine Journal

Ask A PPC Live 2022 With Navah Hopkins – Ep. 265

Have your most pressing questions on PPC this year answered by Navah Hopkins on the Search Engine Journal Show. The post Ask A PPC Live 2022 With Navah Hopkins [Podcast]…

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Tips For Bidding On Holiday Season Trending Keywords

This article is designed to give you some tips and tricks for bidding on holiday season trending keywords. The post Tips For Bidding On Holiday Season Trending Keywords appeared first…

Search Engine Journal

TikTok Introduces Interactive Add-Ons For Ads

TikTok now allows advertisers to incorporate interactive add-ons to in-feed ads. These interactive elements are intended to help brands attract and engage viewers. The post TikTok Introduces Interactive Add-Ons For…

Search Engine Journal

ChatGPT & PPC: 7 Ways SEMs Can Leverage AI Tools

Save time when you discover a slew of new automation opportunities for PPC advertisers in Generative AI. Here’s a step-by-step using PT to start with. The post ChatGPT & PPC:…

Search Engine Journal

TikTok Trends Right Now: Winter 2022

Here are the top five Winter TikTok trends to give you inspiration and help you create potentially viral videos for your TikTok marketing The post TikTok Trends Right Now: Winter…

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Top 5 Reasons Why You Need a Social Media Manager

A dedicated social media manager is an essential part of your brand’s digital marketing strategy. Here are 5 reasons why. The post Top 5 Reasons Why You Need a Social…

Search Engine Journal

Does Content or Links Improve Trust with Google?

Google’s John Mueller pops the bubble on the idea that trust factors or trust metrics are used by Google The post Does Content or Links Improve Trust with Google? appeared…

Search Engine Journal

A Day In The Life Of A Content Marketing Manager

Interested in becoming a content marketing manager? Experience what a day is like for Jessica Foster, SEO and Content Marketing Strategist. The post A Day In The Life Of A…

Search Engine Journal

Twitter Expands Campaign Planner To 15 More Countries

Twitter is expanding its Campaign Planner forecasting tool for advertisers to 15 additional countries and adding support for the video views objective. The post Twitter Expands Campaign Planner To 15…

Search Engine Journal

What Is A Conversion Funnel? Optimize Your Customer Journey

Recognize the complexity of your customers’ intent to reach and engage them effectively. The post What Is A Conversion Funnel? Optimize Your Customer Journey appeared first on Search Engine Journal.

Search Engine Journal

21 Web Directories You’ll Still Want To Use

Check out this list of web directories with real traffic that could translate into real business value for your website. The post 21 Web Directories You’ll Still Want To Use…

Search Engine Journal

Web Push Coming to iOS

WebKit’s message alert service Web Push will soon be supported by WebKit for users of Apple devices, according to a tweet from Jen Simmons, a member of the Safari and…

Search Engine Journal

Google: Sites Need to Be Worthwhile to be Indexed

Google’s John Mueller shares insights on the “Discovered – but currently not indexed” response in search console The post Google: Sites Need to Be Worthwhile to be Indexed appeared first…

Search Engine Journal

Why Do Core Web Vitals Scores Always Change?

Google’s John Mueller answers why core web vitals scores seem to always change even when web pages remain the same The post Why Do Core Web Vitals Scores Always Change?…

Search Engine Journal

Will AI Kill SEO? We Asked ChatGPT

Should you be worried that ChatGPT taking over your SEO job? Here’s what to expect about the hot topic in this week’s Ask An SEO. The post Will AI Kill…

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WordPress Explores AI Integration

WordPress opens discussion on possible roles for artificial intelligence The post WordPress Explores AI Integration appeared first on Search Engine Journal.

Search Engine Journal

Screenwriters, Authors, and Journalists Respond To Threat Of AI

Writers from various sectors respond to the threat of generative AI technology. Explore the reasons why screenwriters, authors, journalists, and others writers want regulation. The post Screenwriters, Authors, and Journalists…

Search Engine Journal

YouTube Launches New Analytics & Custom Shorts Thumbnails

In its latest round of updates for video creators, YouTube is launching more detailed analytics data and enabling Shorts thumbnail customization. The post YouTube Launches New Analytics & Custom Shorts…

Search Engine Journal

Generative AI Adoption Rate Eclipsing Smartphones & Tablets

Generative AI adoption is surging, especially among young people, presenting opportunities and risks for marketers. The post Generative AI Adoption Rate Eclipsing Smartphones & Tablets appeared first on Search Engine…

Search Engine Journal

Google Acquires Cybersecurity Firm Mandiant

In a sign of the critical importance of cybersecurity for all businesses, Google Cloud announces acquisition of leading cybersecurity firm Mandiant The post Google Acquires Cybersecurity Firm Mandiant appeared first…

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Google Ads Insights Page Updated With 4 New Features

Google Ads is giving businesses access to more data on the Insights page that should help with maximizing sales during the holiday season. The post Google Ads Insights Page Updated…

Search Engine Journal

Google Allows Custom Dimensions In GA4 Reports

Google is updating the GA4 custom report builder with the ability to add dimensions and metrics that are important to your business. The post Google Allows Custom Dimensions In GA4…

Search Engine Journal

Google Bolsters Advertising On YouTube Shorts

Google is enhancing YouTube Shorts advertising, introducing new features for brand visibility amid platform growth and broader revenue challenges. The post Google Bolsters Advertising On YouTube Shorts appeared first on…

Search Engine Journal

Google Changes More Structured Data Requirements

Google updated the requirements for the HowTo, QAPage and SpecialAnnouncement structured data. The changes make the structured data simpler The post Google Changes More Structured Data Requirements appeared first on…

Search Engine Journal

Google Clarifies How Algorithm Chooses Search Snippets

Google clarified the search snippets guidance to show what the algorithm uses for the search results The post Google Clarifies How Algorithm Chooses Search Snippets appeared first on Search Engine…