Search Engine Journal

Google: How to Use Search Operators for SEO

New Google Advanced SEO support page shows how to use search operators for identifying errors and making improvements The post Google: How to Use Search Operators for SEO appeared first…

Search Engine Journal

Akamai Outage Pulls Major Sites Offline Globally

Major outage at Akamai Edge and GTM service brings down major websites around the world. The post Akamai Outage Pulls Major Sites Offline Globally appeared first on Search Engine Journal.

Search Engine Journal

Google: Keep Redirects Live For One Year

Google’s Gary Illyes advises keeping redirects in place for at least one year in order to ensure ranking signals are passed permanently. The post Google: Keep Redirects Live For One…

Search Engine Journal

Twitter Tests Voting On Tweets

Twitter carries out an experiment that gives users the option to ‘down vote’ or up vote’ a reply within a Twitter conversation. The post Twitter Tests Voting On Tweets appeared…

Search Engine Journal

12 Facebook Ads Features Every Marketer Should Know

Facebook Ads offers many tools and features that marketers should know about. Learn about 12 that can help elevate your campaigns. The post 12 Facebook Ads Features Every Marketer Should…

Search Engine Journal

5 Ways Brands Can Build an Enterprise SEO Culture

Master how to create a culture of SEO across your Enterprise. Build your SEO Centre of Excellence and scale your operation. The post 5 Ways Brands Can Build an Enterprise…

Search Engine Journal

How Long to Re-rank a Rehabilitated Website

Google’s John Mueller provides a detailed answer as to how long it takes to re-rank a rehabilitated website and why it takes so long The post How Long to Re-rank…

Search Engine Journal

LinkedIn Offers Free Marketing Certification Program

LinkedIn is now offering a free marketing certification program that anyone can take to become an accredited LinkedIn marketing expert. The post LinkedIn Offers Free Marketing Certification Program appeared first…

Search Engine Journal

How to Understand User Behavior With Google Analytics

Want to increase conversions and ROI? Analyzing site traffic and understanding user behavior via Google Analytics will help. Here’s how. The post How to Understand User Behavior With Google Analytics…

Search Engine Journal

Google: No SEO Advantage to Dedicated Hosting

Google’s John Mueller affirms that dedicated web hosting does not have an SEO advantage over shared hosting. The post Google: No SEO Advantage to Dedicated Hosting appeared first on Search…

Search Engine Journal

An SEO Breakdown of Reputation as an E-A-T Factor

Learn what Google’s E-A-T guidelines might mean for your industry and how reputation management can protect your brand’s SEO. The post An SEO Breakdown of Reputation as an E-A-T Factor…

Search Engine Journal

Everything You Need to Know About Twitter Advanced Search

Twitter Advanced Search can help with market analysis, competitive research, geotargeting & more. Learn how to maximize this feature here. The post Everything You Need to Know About Twitter Advanced…

Search Engine Journal

Bing Clarity Rage Clicks Report Helps Improve

Bing explains how rage clicks indicate a poor user experience and how the free Clarity heat map feature identifies them The post Bing Clarity Rage Clicks Report Helps Improve appeared…

Search Engine Journal

YouTube Rolls Out 3 Updates For Live Streams

YouTube’s path toward feature parity with Twitch continues as the company announces three updates exclusively for livestreams. The post YouTube Rolls Out 3 Updates For Live Streams appeared first on…

Search Engine Journal

Amazon SEO Keyword Research: 3 Proven Methods

A comprehensive, targeted Amazon keyword list helps you optimize your product listings. Here are 3 ways to do Amazon SEO keyword research. The post Amazon SEO Keyword Research: 3 Proven…

Search Engine Journal

5 Awesome Spreadsheet Apps for the iPhone

There are plenty of spreadsheet apps, but how do you choose the right one? Here’s how to find the best spreadsheet app for iPhone. The post 5 Awesome Spreadsheet Apps…

Search Engine Journal

Google Shares 5 Insights Into Appearing in Google News

Google shares five insights that can help site owners better understand how news appears on surfaces like Google News and Google Search. The post Google Shares 5 Insights Into Appearing…

Search Engine Journal

The Ultimate SEO Content Creation Guide

Learn how to think like an SEO pro to get all of your content performing its best. See how in this complete content creation guide. The post The Ultimate SEO…

Search Engine Journal

Top 40 Viral Videos of All Time

There’s a lot to be learned from viral video content. These top 40 videos give marketers insight and useful, practical takeaways. The post Top 40 Viral Videos of All Time…

Search Engine Journal

Twitter Ends Fleets 9 Months After Launch

Twitter is giving up on Fleets nine months after rolling it out to everyone, saying the feature didn’t accomplish what the company hoped it would. The post Twitter Ends Fleets…

Search Engine Journal

Google Launches Free Tools For Travel Marketers

Google is launching free tools designed to help travel marketers make more informed decisions based on search data for destinations and hotels. The post Google Launches Free Tools For Travel…

Search Engine Journal

The Ultimate Guide to Yandex SEO

Learn everything you need to know about Yandex SEO including on-page and off-page SEO, mobile and image optimization, keyword research & more. The post The Ultimate Guide to Yandex SEO…

Search Engine Journal

10 Companies Winning at Instagram Advertising

See how Honeybook, OwletCare, Chipotle and other savvy brands are winning at Instagram advertising with exceptionally creative content. The post 10 Companies Winning at Instagram Advertising appeared first on Search…

Search Engine Journal

Google Teams Up With GoDaddy

Google announces a new partnership with GoDaddy to help eCommerce merchants gain higher visibility online. The post Google Teams Up With GoDaddy appeared first on Search Engine Journal.

Search Engine Journal

When (& When Not) to Write Meta Descriptions

Meta descriptions can still be important – but they aren’t always. Now, not all webpages need to have one. Here’s what you need to know. The post When (& When…

Search Engine Journal

14 Facebook Remarketing Strategies to Test

Companies can always find ways to re-engage their prospects through remarketing. Here are 14 ways you can leverage Facebook to do this. The post 14 Facebook Remarketing Strategies to Test…

Search Engine Journal

Facebook Groups Can Designate Subject Matter Experts

In an update to Facebook Groups, administrators can now assign knowledgeable members the role of subject matter expert. The post Facebook Groups Can Designate Subject Matter Experts appeared first on…

Search Engine Journal

Google On Whether Sites Should Hide Affiliate Links

Google’s John Mueller answers a question about affiliate links and whether it’s beneficial to hide them from search engines. The post Google On Whether Sites Should Hide Affiliate Links appeared…

Search Engine Journal

Google Launches New Structured Data For Job Listings

Google is introducing a new structured data markup property for job listings that allow prospects to apply directly on the employer’s website. The post Google Launches New Structured Data For…

Search Engine Journal

Your Guide to Google E-A-T & SEO [Ebook]

Want to create content that will help your Google rankings? Boost your Expertise, Authoritativeness, and Trust. Get this ebook to learn how. The post Your Guide to Google E-A-T &…

Search Engine Journal

5 Examples of Awesome Mobile Landing Pages

Mobile landing pages can be powerful for both sales and lead generation. Learn how to improve yours with these 5 landing page examples. The post 5 Examples of Awesome Mobile…

Search Engine Journal

Changes to Infrastructure May Trigger Indexing Drop

Google’s John Mueller explains why making major website infrastructure changes may cause Google to drastically slow down web page crawling The post Changes to Infrastructure May Trigger Indexing Drop appeared…

Search Engine Journal

Google July 2021 Update is Over – What Happened?

Google’s July 2021 Core Update is over and the search marketing community experiences it differently depending on strategy The post Google July 2021 Update is Over – What Happened? appeared…

Search Engine Journal

4 Effective Ecommerce Link Building Strategies

Link building for your ecommerce site can be a challenge, but it’s worth the effort. Use these 4 strategies, and watch your site thrive. The post 4 Effective Ecommerce Link…

Search Engine Journal

How to Set Up Offline Conversions in Google Ads

Offline conversion tracking is fast becoming necessary because of recent updates and changes. Learn to set them up, plus underlying functions and strategies. The post How to Set Up Offline…

Search Engine Journal

Google Answers Question About Relevant Link Exchanges

John Mueller discusses Google’s policy on link exchanges and how its algorithm deals with them The post Google Answers Question About Relevant Link Exchanges appeared first on Search Engine Journal.

Search Engine Journal

Google Affirms the Value of Outreach Link Building

Google’s John Mueller expressed approval of asking for links as a link building and promotional strategy… within limits The post Google Affirms the Value of Outreach Link Building appeared first…

Search Engine Journal

When Revamping a Site Can Negatively Impact Rankings

Google’s John Mueller explains the kinds of website changes that could impact search performance including seeing the site as brand new The post When Revamping a Site Can Negatively Impact…

Search Engine Journal

10 Visual Content Marketing Trends for 2021

How are visual content marketing trends reshaping brands’ content strategy right now? You’ll want to keep an eye on these top trends. The post 10 Visual Content Marketing Trends for…

Search Engine Journal

Google Offers 5 Content Creation Tips for Success

Tips for creating a sustainable content strategy as suggested by successful content creators The post Google Offers 5 Content Creation Tips for Success appeared first on Search Engine Journal.

Search Engine Journal

10 WordPress Mistakes to Avoid

WordPress is a powerful tool with an array of options available to you. But these can be cause for mistakes, too. Read about them here. The post 10 WordPress Mistakes…

Search Engine Journal

SEO Salary Report 2021: How Much SEO Pros Get Paid

How much do SEO professionals make? See the average SEO salary by job title and years of experience in survey findings from 2,300+ respondents. The post SEO Salary Report 2021:…

Search Engine Journal

TikTok Triples Length of Videos

TikTok is tripling the maximum length of videos, increasing the time limit from 60 seconds to 3 minutes. The post TikTok Triples Length of Videos appeared first on Search Engine…

Search Engine Journal

Top 10 Enterprise SEO Trends You Need to Know in 2021

Enterprise SEO trends can help guide the website and digital marketing improvements that drive traffic, brand recognition, and revenue. The post Top 10 Enterprise SEO Trends You Need to Know…

Search Engine Journal

Are Exchanged or Reciprocal Links Okay with Google?

Link exchanges are against Google’s Webmaster Guidelines and can result in manual penalties. Learn how to navigate this when building links. The post Are Exchanged or Reciprocal Links Okay with…