Yesterday at SMX Advanced, I interviewed the Google executive who announced the March 2024 core update on the main Google blog. I asked Elizabeth Tucker a boatload of questions around…
Explore how to create video ads for YouTube and Facebook with our actionable tips.
A new generation of web users is utilizing TikTok as a search engine. What does that mean for marketers and publishers? The post Could TikTok Be A Search Engine? For…
Vulnerabilities are technically not SEO problems until the site is hacked and then it’s an SEO problem The post Vulnerabilities Are Not an SEO Issue… Until You Get Hacked appeared…
The post test oleksik appeared first on SE Ranking Blog.
Looking for a press release distribution partner? Consider these seven elements to get the best possible results for your PR campaigns. The post Press Release Distribution Services: 6 Important Features…
Join us and dive into data-backed strategies from GatherUp’s analysis of tens of thousands of businesses to uncover the real impact of online reputation management. The post Unlock Local SEO:…
Learn 14 essential considerations for mapping out an SEO-friendly enterprise-level site structure and implementing an SEO governance plan. The post Enterprise SEO Site Structure: 14 Essential Optimizations appeared first on…
Learn how to write engaging and effective website content with these tips.
Today is Veterans Day in the United States and to pay respect to the day, a bunch of search engines have special logos or themes up for the day. We…
Google is conducting tests that block some Canadians’ news content in response to a new government bill, Bill C-18. The post Google Tests Blocking News Content For 4% Of Canadians…
Google Ads simplifies location targeting. Low-impact options removed, targeting experience improved. The post Google Ads Announces Changes To Location Targeting Settings appeared first on Search Engine Journal.
The star rating rich result is one of the most sought-after SERP features for many SEOs. The main reason for this is that if you are listed as a rich…
Google Maps launches four new features to improve the local shopping experience for customers, which in turn can lead to more sales for businesses. The post Google Maps Adds 4…
Both Semrush and RankRanger are reporting several point drops in the percentage of time a people also ask box shows up in the Google search results. The drop started on…
TikTok CEO Shou Zi Chew denied allegations that China-based employees have access to sensitive user data. Google and Apple continue to offer TikTok. The post TikTok Responds To Allegations Of…
Google has updated its logo structured data markup requirements again, this time to say your logo has to look good on a “purely white background.” So you need to test…
Learn strategies for finding niche keywords that boost search rankings and drive traffic to your site.
Google is testing a few interfaces for the Google Posts and updates in the local interfaces. One is to overlay the Google updates in the images for the business listing…
Google recently said it made Search “much faster,” at least that is what Rajan Patel, the VP of Engineering at Google Search said on social. There is a larger blog…
Over the past few days there has been some chatter within the SEO community about more Google search ranking algorithmic fluctuations and volatility. This comes after over a week of…
Google may be testing replacing the “people also ask” with a “more to ask” box. I am unsure if this is just a headline change or if there is any…
Google seems to be showing the people also ask feature a lot less often now on desktop. According to Semrush and RankRanger, it was at about 60% of queries showing…
Google announced that it is shutting down the AdSense Matched content ad unit types beginning on March 1, 2022. This is due to “decreasing usage of the content promotion service”…
Microsoft’s Mikhail Parakhin said that the number one feature request is for Bing Chat to save historical chats for later for users to come back to them later or look…
Explore an exhaustive list of new search engine options and how their technology changes the online search game. The post 25 Alternative Search Engines You Can Use Instead Of Google…
Day two of Camp MozCon was everything we expected it to be: more networking, more marshmallows, and more brilliant presentations from the top minds in the industry. Speakers covered the…
Explore the key areas of focus you’ll need to work to your advantage to craft the most effective PPC campaigns in 2022. The post 6 PPC Trends You Need To…
Google confirms there’s a bug affecting reporting across Ads and Analytics products. The issue is ongoing with no word on when a fix is coming. The post Google Confirms Bug…
Google’s update to their documentation on how to control title tags in the search results makes the guidelines clearer The post Google Clarifies Title Tag Guidance appeared first on Search…
Google’s John Mueller said for some sites, you can ignore the Google Webmaster Guidelines that says you should have “a page with a human-readable list of links to these pages…
The post Best Black Friday & Cyber Monday Deals of 2023 for Digital Marketers appeared first on SE Ranking Blog.
Google released the March 2023 broad core update, so far this has been a very fast and big update. Bing said they’ve been using the new GPT-4 technology for the…
Google is testing showing a large “Sponsored results” header in the search results that can lead to more search results and grouping various Google search ads together.
LinkedIn launches in Hindi, making it the first Indian regional language on LinkedIn to support the Hindi-speaking community of 600+ million people worldwide. The post LinkedIn Launches In Hindi, Expanding…
LinkedIn’s latest features for business pages aim to enhance brand visibility, audience engagement, and hiring efficiency. The post LinkedIn Rolls Out 4 Updates For Business Pages appeared first on Search…
Ever wonder what your competitors are spending on ads? Knowing this can boost your budget strategy and keep your marketing ahead of the game.
Facebook deployed a new AI technology that speeds up its ability to identify and remove harmful content The post Facebook AI Hunts & Removes Harmful Content appeared first on Search…
The post The Ultimate Guide to Agency-Based and In-House SEO Teams appeared first on SE Ranking Blog.
The Microsoft Advertising team announced its PromoteIQ launched a new way to target your ads, by targeting shoppers based on the categories they browse with the ability to also use…
Apple announced this week that it partnered with MICHELIN Guide; The Infatuation and Golf Digest to provide “insights, ratings, and reviews from expert sources” within Apple Maps.
Danny Sullivan of Google said on Twitter that he believes that sites that require age verification would not surface in Google Discover. He added he has to confirm this but…
Learn the SEO trends you need to know for 2022. Our new ebook features insights from 44 top SEO experts. The post SEO Trends 2022, According to 44 Experts [Ebook]…
Learn more about US11769017B1, a patent that provides insight into Google’s Search Generative Experience and the impact of generative AI in SEO and content marketing. The post Google SGE &…
Microsoft Bing will soon be rolling out cleaner and nicer math result formatting. Mikhail Parakhin from Microsoft Bing said this is already out to 10% of users for all chat…
Here is a recap of what happened in the search forums today…
LinkedIn is testing a different take on a Discover feed — a new section of the mobile app with content curated by humans not algorithms. The post LinkedIn Tests New…
It seems like Google is having a major indexing or crawling issue this morning – again. Google seems to have not picked up on new content in the past hour…
Just started your SEO journey? Maybe you’re building your backlink strategy or just planning further steps to create a website. In any case, this guide to backlinks should come in…
Over the past few days or so there has been a spike in complaints around Google Search Console reporting an invalid sitemap error for sitemaps URLs that should be valid….
LinkedIn announces new features, including Suggested Posts, tailored content, and advanced search tools. The post LinkedIn’s New Personalized Features & Enhanced Search appeared first on Search Engine Journal.
Seven open source GPT models challenge the closed-source models by OpenAI, Deepmind and Meta The post Seven Free Open Source GPT Models Released appeared first on Search Engine Journal.
Display ads are visual ads (usually in the form of banners) that appear on websites and apps.
SEO strategy optimization is a continuous process. You always have to monitor your competitors‘ efforts and performance. Learn how to do keyword and backlink competitor analysis through a consistent and…
Microsoft is testing putting a shopping bag icon on its “Shop Now” Bing Ads layout. I cannot replicate this but normally Bing shows a button that says “Shop Now” and…
Google Discover can now show the author name of a specific story instead of showing the site name under the story. I personally do not use Google Discover much but…
Are you having indexing problems? From glitches in Google Search Console to significant website technical issues, this guide will help you determine why. The post 14 Top Reasons Why Google…
A month ago we reported that Google Shopping results had a space for joining membership programs from stores. Now Google is showing these in some shopping listings (not ads) as…
TikTok is not the only technology potentially affected by the RESTRICT Act. Find out what other software and tech products have ties to foreign adversaries. The post 11 Popular Apps,…
Google says an issue with Search Console caused it to report an incorrect number of indexed pages. The issue is now resolved. The post Google Search Console Was Reporting Incorrect…
Discover the importance of on-page SEO factors for search visibility. From website architecture to content optimization, learn how to improve your rankings. The post 13 Essential On-Page SEO Factors You…
The longer users have to wait, the more likely they are to abandon your site. Identify and reduce render-blocking resources to display visual content ASAP. The post How To Identify…
Google has recently added a new section to the mobile search results named “Shops.” This was first spotted by Khushal Bherwani on Twitter and we got confirmation from Google that…
There is reportedly a confirmed bug with the Google Business Profile Manager where some business profiles are not showing up in the list. This can happen even when you search…
Google confirms Lens, Discover, and Voice Search are experiencing disruptions, potentially affecting traffic for many sites. The post Google Outage Disrupts Lens, Discover, & Voice Search Results appeared first on…
Google’s Ad Liasion, Ginny Marvin, confirmed on Twitter last week that there are no plans to add support ad customizers for responsive search ads, not now and not in the…
Google Ads has a new scaled ad auditing tool set of code you can download at GitHub and use in your own software systems for managing your ads. The Disapproved…
Here is a recap of what happened in the search forums today…
For the past several weeks, publishers have been complaining about an issue with Google AdSense reporting that their Google AdSense ads have been getting zero clicks. This has become known…
Google Ads seems to be testing a “show similar” button in the product carousel of sponsored listings. When you click on the “show similar” button, you are presented with a…
Google announced the helpful content update on August 18th and it officially started to roll out on August 25th. I thought this update would hit hard and fast, but so…
Google may be sending text messages to business owners to verify that the information they have listed in their Google Business Profile is accurate and up-to-date. This text comes from…
Google is now showing video reviews in the reviews of popular products section in the Google Store ratings landing area on Google Search. Got all that?
Regex is easy to learn and can be used across JavaScript, Python, and other programming languages. See what regular expressions can do for SEO. The post Regex For SEO: A…
A keyword gap analysis helps you uncover keywords your competitors rank for to boost your SEO strategy.
These definitions will help you translate Lighthouse performance metrics into meaningful action items for a skilled and collaborative SEO team. The post A Technical SEO Guide To Lighthouse Performance Metrics…
Google launched highlighting of text within featured snippets some time ago, after a ton of testing. We saw it also in people also ask and now we are seeing it…
Google’s trust ranking patent suggests that user behavior can influence how search results are ranked. The post Google’s Trust Ranking Patent Shows How User Behavior Is A Signal appeared first…
Last November, Google began to power some of the peopel also ask results with AI Overviews. Historically the people also ask were featured snippets, but now they can be featured…
In today’s Whiteboard Friday, MozCon speaker and content marketing expert Ross Simmonds walks you through his method for creating a content marketing engine that will ultimately make you money, rooted…
Major high fives and fist bumps for each and every person who took the time to submit pitches for this year’s community speaker spots! With only two open community speaker…
Learn what HTTP status codes are, what different codes mean, and how they impact search visibility.
Learn to optimize your blog posts for search engines. And boost your chances of ranking in search results.
Google will be deprecating the Google My Business API on April 30, 2022 and replacing it with new APIs in the Google federated model. So you will have to update…
While over 50% of iOS users opt out of personalized ads, Apple announced its expansion of Apple Search ad inventory in time for Q4 2022. The post New Apple Ads…
Google’s Bard chatbot receives an update, enhancing summarization and source visibility. The post Google Bard Update Enhances Source Content Visibility appeared first on Search Engine Journal.
After three years and two virtual conferences, we gathered some of our best friends in the industry for the biggest SEO party of the year in Seattle — MozCon 2022….
Last week, Microsoft reported earnings and yesterday Google (Alphabet) reported earnings and both companies showed a 32% increase with their advertiser revenues…
Discover how to extract lower competition keywords that remain a valuable part of marketing campaigns with this efficient approach. The post How To Find Low Competition Keywords (Using Free Tools)…
That may sound easy enough, but avoiding technical issues along the way is a challenge. This guide teaches you how to navigate the e-commerce SEO minefield to drive more…
I posted the monthly Google webmaster report for February 2022, so check it out. Google released a new API for the Google URL Inspection Tool – it is exciting. Google…
Google is rolling out an update to its mobile app that allows people to request the removal of personal information from search results. The post Google App Lets You Remove…
Is your reporting a snoozefest for stakeholders and team members? Improve your enterprise SEO reports by avoiding these 7 common mistakes. The post 7 Common Enterprise SEO Reporting Mistakes To…
In her last piece, Jo took you on an adventure diving for treasure in the long tail of search. This time around we’re answering the call for help when you…
Gaining sufficient market understanding is a prerequisite for business growth and success. This post uncovers the key market analysis techniques that help you build a data-driven marketing strategy.
Imagine simply typing a question or phrase, and it creates the dashboard using your own SEO data. Here’s how to build your own SEO AnswerBox. The post Build Your Own…