SEO News Today - Hourly Aggregation from Top SEO Blogs

Apple has announced new insights and analytics to Apple Business Connect, its local business dashboard. The new insights are called “Peer Group Benchmarks” and tell you how well your business…

We are seeing high levels of volatility and SEO industry chatter over the weekend, starting late Friday, October 13th, through Saturday and Sunday. I suspect this is from the Google…

Gary Illyes from Google explained two reasons why soft 404 errors are bad. Soft 404s are when a page returns a 200 status okay, but Google thinks that page should…

Google is testing a new video format for its search results in the mobile search results. This test shows thinner video search result snippets with smaller video thumbnails.

Google Ads has a new sitelinks interface, and functionality, for Performance Max campaigns. The new recommended sitelinks features are rolling out, plus there is a new numbered layout for the…

Microsoft has added favicons to the links within Bing Chat / Copilot. Favicons should make the links beneath the AI-generated answer more clickable and noticeable to users.

Google has a newish section named “Related categories nearby” that shows you various categories of products, when you click on the categories, it then shows you local stores nearby that…

Yesterday we reported that despite Google saying they would shutdown and redirect the Google Business Profile websites on March 1st – they were still working. Well, as of this morning,…

Google has removed the phone number for the hotel panel and hotel panels in the search results. To be clear, the normal local listings, like pizza shops and so forth,…

Google has removed the feature to add publications manually to the Google Publisher Center. Instead, publications will be automatically added when Google’s algorithms decide to.

A bunch of local SEOs are buzzing about a possible new local SEO Google ranking factor and are looking to confirm it. Darren Shaw posted on X that while setting…

In part one, we learned about Chris Long and his experience working with Bill Slawski. Then, in part two, we spoke about helping people with SEO on LinkedIn and using…

Google Search is testing a way to jump back up to the AI Overview after you scroll past it. This button shows up after a searcher decides to scroll past…

Google seems to have changed how it shows large videos in the search results. I am now seeing them show these gray lines, outlining the video box, in the Google…

Here is a recap of what happened in the search forums today…

Google Ads has been rolling out its conversational ad experience and more and more advertisers has been seeing the Google Ads chat feature come up. This Google Ads AI Chat…

This past weekend (a week ago) we saw the first ranking volatility likely from the Google March 2024 core update. We also some saw possible reversals or recoveries a few…

Gary Illyes from Google said in the recent Google SEO office hours the Google Indexing API may work for unsupported content formats, but that you shouldn’t be “surprised if suddenly…

Here is a recap of what happened in the search forums today…

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…

Back in mid-June, I noticed that Google was not showing many of my images in Google Search and Discover and also some readers were pointing it out to me. So…

Google Ads has improved its ads reporting specifically, with the product reports now showing category-level insights. You can see the performance, demand trends, and actionable recommendations for your e-commerce campaigns.

Google is testing another variation of the people also ask box, this one is titled “other people search.” I am not sure if there is any functional or technical difference…

Bing Search’s sitelinks can sometimes be expanded to see sub-sitelinks, deeper level sitelinks. This is something Google experimented from time to time but something Bing Search does on mobile right…

Here is a recap of what happened in the search forums today…

Google’s CEO, Sundar Pichai, was interviewed by Emily Chang at Bloomberg before the big Google I/O event. They talked a lot about a lot of things, but there was 25-second…

Google Search’s people also ask is now showing cards in carousels. This has been going on for several weeks, I believe, but I never covered it.

Last week, we learned that Google officially dropped indented results from its search results interface. With that Google, on Friday, removed the “Host group” section from its visual elements gallery…

In June, Google launched the perspectives search filter in the mobile search results. Now, Google is testing that filter within the desktop search results.

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. The Google Search…

Google has released version 2.7 of the Google Ads Editor. This new update brings a number of new features and also deprecates a number of features. New features include AI-generated…

It finally happened, we got a new core update, the Google August 2024 core update touched down on August 15th. It resulted in some movement with some sites hit by…

Google has posted a clarification of what it calls its sensitive event policy under the Inappropriate content policy within Google Ads. This applies to Google Ads, Google Merchant Center, Google…

Google has updated its mobile Chrome following feed feature not just to show content from publications you follow but now also for topics you follow. So now you are getting…

Google has updated the Google StoreBot user agent to use a placeholder version of Chrome. So instead of it using a specific Chrome version, it now can use a dynamic…

Google is no longer showing the number of views a review gets on Google Maps. You will be able to see the older reviews view-counts for now but the new…

Google has confirmed they released a language matching systems update about two weeks ago to improve how Google matches languages in Google Search. Google said “these should better match results…

Here is a recap of what happened in the search forums today…

Google has released a new spam update, the October 2023 spam update. This update goes after cloaking, hacked, auto-generated, and scraped spam. But those sites written in Turkish, Vietnamese, Indonesian,…

Google’s John Mueller said that an issue with Cumulative Layout Shift scores would not be a reason why your website suddenly and significantly drops in the Google search results rankings.

Google Ads announced a number of updates yesterday, across new reporting, shopping tools and more ad features, including, of course, AI ad features. “To help retailers maximize success and stay…

Microsoft published its updates for September 2024 yesterday and a lot is around Performance Max updates for Microsoft Advertising. Plus, you can now add logos and call to actions to…

This week I interviewed Danny Sullivan, Google’s Search Liaison, with the goal of better understanding where Google Search quality is at right now, where it is going in the future…

Microsoft seems to have rolled out a new shape for the favicons in its Bing search results. Instead of being circles, now they seem to be square.

With the new Bing Webmaster Tools recommendations section, we are learning more about what Bing Search likes and dislikes. One of the things Bing does not like is when a…

Microsoft reported its first quarter 2025 earnings and it showed that its search and advertising revenue was up 18%. The last quarter it was up 19%, but as I noted…

When it comes to crawl budget and Google not crawling your site too much or too little, Google takes into account all Googlebot activity across all verticals. So that includes…

Gary Illyes from Google said on LinkedIn that Google Search Console doesn’t “keep (almost) any data for un/de-indexed.”

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google I/O was…

Google is testing a new local pack design that shows reviews, menu details and more in these card design. It is not too far off from the original local pack…

Google said it again, it will soon test ads within its AI Overviews. Philipp Schindler, senior vice president and chief business officer for Google, said this in the earnings call…

Google Trends began rolling out a new design for the trending now page a day or so ago. The new design seems to give you more filter options and provide…

Here is a recap of what happened in the search forums today…