Explore the three pillars of SEO: authority, relevance, and user experience. Get insights on optimizing your website for better rankings and increased traffic. The post The Three Pillars Of SEO:…
Discover the importance of budgeting for SEO services. Find out how to calculate and plan your SEO budget effectively for optimal online presence and growth. The post SEO Cost Calculator:…
Google’s Gary Illyes offers an unusually precise reason why negative SEO links don’t work The post Google Gives Exact Reason Why Negative SEO Doesn’t Work appeared first on Search Engine…
Get a comprehensive overview of Facebook’s reach, user behavior, and influence with the latest statistics and facts so you can adapt your social media strategy. The post 42 Facebook Statistics…
This post was sponsored by Digitalinear. The opinions expressed in this article are the sponsor’s own. In a world where consumers search online for nearly everything – from product recommendations…
In this week’s Ask An SEO, discover trusted SEO resources and experts to follow for accurate and reliable information. Don’t get misled by contradictory advice. The post Ask An SEO:…
Google’s Gary Illyes shares an unconventional but valid method for centralizing robots.txt rules on CDNs. The post You Don’t Need Robots.txt On Root Domain, Says Google appeared first on Search…
Google’s Gary Illyes explains what smalls sites can do to outcompete Reddit and big brand websites The post Google Shows How To Beat Reddit & Big Brands appeared first on…
Google’s Gary Illyes offers multiple reasons for crawled currently not indexed errors that will help fix this problem The post Google Explains Reasons For Crawled Not Indexed appeared first on…
Explore ex-Googler Pedro Dias’s perspective on the impact of AI Overviews on SEO and content strategy, revealing valuable insight into the future of organic traffic. The post AI Overviews –…
Track the right SEO metrics to understand how SEO impacts business growth. Focus on audience quality, engagement, conversions, and brand impact to measure success effectively. The post Beyond Rankings: Important…
Study reveals Google’s AI overviews coincided with decline in mobile search volume, likely causing Google to pull back on the feature. The post Google’s AI Overviews Coincide With Drop In…
Google’s Gary Illyes highlights robots.txt file’s error tolerance and unexpected features as it marks 30 years of aiding web crawling and SEO. The post Robots.txt Turns 30: Google Highlights Hidden…
One month after initial traffic analysis, Kevin Indig revisits the impact of Google’s AI Overviews on organic traffic. The post AIO Pullback: Google Shows 2/3 Fewer AIOs And More Citations…
Discover the differences between organic and paid strategies for search and social media. Make informed decisions on digital marketing for your local business. The post Organic Vs. Paid Search And…
Discover the reasons behind a high bounce rate on your website and learn effective strategies for reducing it. Improve user experience and SEO performance. The post 12 Reasons Your Website…
Google’s director of product management discusses search rankings, including the importance of the core topicality systems The post Google Discusses Core Topicality Systems appeared first on Search Engine Journal.
Discover the top 10 digital marketing trends for 2024. Explore the importance of strategy over the latest technology and gain valuable insights. The post Top 10 Digital Marketing Trends For…
Enhance your website’s SEO and accessibility with alt text. Discover the importance of alt text and how to make it work for your images. The post Alt Text: What It…
Curious about which factors are key to ensuring your images don’t slow down your site? Explore these 14 essential tips for optimizing images. The post 12 Important Image SEO Tips…
Google clarifies E-E-A-T’s role in search rankings, emphasizing quality content over chasing specific signals for improved search performance. The post Google’s E-E-A-T & The Myth Of The Perfect Ranking Signal…
Google’s Gary Illyes warns of soft 404 errors’ impact on web crawling and recommends proper error handling to improve SEO and site efficiency. The post Google Warns Of Soft 404…
Google still struggles with complex search queries, particularly those using “not” and prepositions, despite AI advancements. The post Google’s Search Dilemma: The Battle With ‘Not’ & Prepositions appeared first on…
Google completed the June 2024 spam update, targeting policy-violating websites. As search quality improves, search rankings may fluctuate. The post Google Completes June 2024 Spam Update Rollout appeared first on…
Google measures search results using surveys, experts, and user behavior. Improving quality leads to trickier searches and ongoing challenges. The post Google Reveals Its Methods For Measuring Search Quality appeared…
Discover the importance of budgeting for SEO services. Find out how to calculate and plan your SEO budget effectively for optimal online presence and growth. The post SEO Cost Calculator:…
Google’s SearchLiaison acknowledged flaws in current search ranking systems and explained steps they are taking to improve search results The post Google: “Our Ranking Systems Aren’t Perfect” appeared first on…
Google enhances Analytics 4 with AI insights, cross-channel reporting, and budgeting tools as Universal Analytics shutdown nears. The post Google Announces New GA4 Features As Universal Analytics Sunset Nears appeared…
Google ends continuous scrolling search results. Some are unhappy about the reason Google gave for doing this The post Google Ends Continuous Scroll SERPS: What It Really Means appeared first…
Google debunks SEO myth: Using branded keywords in content doesn’t harm rankings. The post Google Debunks SEO Myth: Branded Keywords Won’t Hurt Rankings appeared first on Search Engine Journal.
Learn how to boost Google search rankings by using first-party data, zero-party data, and automated audience insights in your content strategy. The post Data-Driven Content Strategy: Boost Google Rankings With…
Dive into the controversy surrounding Perplexity’s Pages feature and its potential impact on the future of content creation. The post User-Directed AI Content: On Perplexity, Users Can Direct AI To…
Discover the key role of trust in international SEO and how it can boost your company’s expansion strategy. The post How To Leverage Trust To Boost Your International Expansion appeared…
Google updated the structured data guidance for a new EEA-only Carousels (Beta) structured data The post Google Updates Guidance On EEA Carousels Beta Structured Data appeared first on Search Engine…
Why OpenAI’s Rockset acquisition could be the beginning of a shift in digital marketing and ecommerce The post OpenAI’s Rockset Acquisition And How It May Impact Digital Marketing appeared first…
Discover how schema markup can improve your website’s performance in search results. Use variants schema to highlight product variations and provide context to search engines. The post What Is Schema…
Google adds clarification to the merchant returns section of the organization structured data requirements The post Google Clarifies Organization Merchant Returns Structured Data appeared first on Search Engine Journal.
Take your in-house SEO career to the next level with guidance from industry leaders in this insightful post. The post Mastering The Art Of In-House SEO [2024 Edition] appeared first…
Enhance your website’s SEO and accessibility with alt text. Discover the importance of alt text and how to make it work for your images. The post Alt Text: What It…
Google’s Spam Update derided by site owners, saying Google defines SPAM as Small Publishers Are Meaningless The post Google Spam Update Sparks Relentless Discontent appeared first on Search Engine Journal.
Discover how Google’s recent updates prioritize helpful content and topic authority to provide users with accurate and trustworthy information in this study. The post 260k Search Results Analyzed: Here’s How…
Study reveals Google search shifts: ecommerce and user-generated content rise, while product review sites lose visibility. The post Study: Google Favors Ecommerce Sites & User-Generated Content appeared first on Search…
A new study finds Google is reducing the frequency of, but lengthening, AI overviews in search results. The post Google Dials Back AI Overviews In Search Results, Study Finds appeared…
Google begins rolling out the June 2024 spam update, which should take a week to complete. The post Google Launches June 2024 Spam Update appeared first on Search Engine Journal.
Curious about which factors are key to ensuring your images don’t slow down your site? Explore these 14 essential tips for optimizing images. The post 12 Important Image SEO Tips…
Discover the key elements to analyze on your competitors’ websites for SEO success. Improve your strategies and outrank the competition. The post Ask An SEO: What To Analyze On Competitors…
As Reddit ranks higher in Google searches, its traffic has reportedly grown 39% year-over-year. The post Reddit Traffic Up 39%: Is Google Prioritizing Opinions Over Expertise? appeared first on Search…
Google’s Gary Illyes says sudden crawling spikes may signal hacked sites or other issues. The post Is Google Crawling Your Site A Lot? That Could Be A Bad Sign appeared…
Prevent panic and address traffic declines in Google Search Console with this detailed troubleshooting guide. The post How To Uncover Traffic Declines In Google Search Console And How To Fix…
If you’re a multi-location brand looking to boost your local visibility and gain a competitive edge in the market, look no further. On June 26, we’re hosting a live webinar…
Google’s Gary Illyes made an unorthodox suggestion in answer to the question of whether site owners should fix broken backlinks The post Google’s Unconventional Advice On Fixing Broken Backlinks appeared…
Get ahead in SEO with PR engagement metrics. Learn how to evaluate the impact of integrated campaigns and influence audience search behavior. The post How To Think About SEO, Content…
This detailed guide reveals how to build and maintain a diverse backlink profile to boost your website’s search performance. The post How To Build A Diverse & Healthy Link Profile…
Google’s Gary Illyes responded to a question about concerns over toxic link sabotage The post Google Answers Question About Toxic Link Sabotage appeared first on Search Engine Journal.
Despite being clear in his original statement recommending diversifying traffic sources, someone still asked SearchLiaison if traffic diversity is a ranking factor The post Google On Traffic Diversity As A…
Discover how schema markup can improve your website’s performance in search results. Use variants schema to highlight product variations and provide context to search engines. The post What Is Schema…
Should H1 and title tags match? This is what Google recommends The post Google: Should H1 & Title Tags Match? appeared first on Search Engine Journal.
Google’s John Mueller clarified that localized duplicate content across regional websites is acceptable. Unique content is still recommended for specific page types. The post When Is Duplicate Content Acceptable For…
Google’s John Mueller answers if having a lot of affiliate links on a web page can negatively impact rankings The post Google’s Response to Affiliate Link Heavy Content appeared first…
For SEO, Google’s John Mueller says to evaluate AI-translation quality, get third-party feedback on AI-assisted content. The post Google’s Stance On AI Translations & Content Drafting Tools appeared first on…
How to make sense of what Google is saying about updates, fixing an algorithm that’s not “broken” and turning that into better rankings The post Is Google Broken Or Are…
Harness Schema Markup to create a content knowledge graph. Explore the reasons behind adopting structured data and its benefits in the age of generative AI. The post Why Now’s The…
Google identifies a quirk in some hreflang implementations and updates documentation to make it more widely known The post Google Warns Of Quirk In Some Hreflang Implementations appeared first on…
New study shows simpler headlines with common words can increase reader clicks and engagement. The post Want More Clicks? Use Simple Headlines, Study Advises appeared first on Search Engine Journal.
Get started with Google Search Console and take control of your website’s performance in the search results. Boost rankings and fix issues with ease. The post Google Search Console Complete…
Gain insights into algorithm updates and their effects on Google search rankings for different industries in this latest analysis. The post David Vs. Goliath [Part 2]: Algorithm Updates Have Become…
Google discontinues support for rich results associated with Covid-era livestreamed events, classes and pre-recorded videos The post Google Quietly Ends Covid-Era Rich Results appeared first on Search Engine Journal.
Google revised their structured data guidelines to enhance brand panels in a way that may improve merchant search traffic and sales The post Google’s Structured Data Update May Boost Merchant…
The Local SEO guides you need to expand your local presence and visibility, all in one place. The post 6 Local SEO Full-Guides That Help You Rank For Your Business…
Google’s Gary Illyes reveals lastmod signal treatment is binary – trusted completely or ignored. The post Google’s Gary Illyes: Lastmod Signal Is Binary appeared first on Search Engine Journal.
Google’s Gary Illyes recommends using robots.txt to block crawlers from “add to cart” URLs, preventing wasted server resources. The post Google Reminds Websites To Use Robots.txt To Block Action URLs…
Why is Google ranking a hyphenated domain name site for “SEO” related keywords it’s clearly not relevant for? The post Something Weird Is Going On In Google’s SERPs appeared first…
Confused by recent Google updates? Download our latest Google Ranking ebook and learn valuable insights and tips from 11 SEO experts. The post Google Ranking Systems & Signals: How To…
Google’s Search Liaison responds to the idea of CTR for ranking and to suggestions of connections with the HCU The post Google’s Statement About CTR And HCU appeared first on…
Apple unveils ChatGPT integration, sparking concerns about search, discoverability, and closed ecosystems. The post Apple’s AI Push: ChatGPT For Everyone, But At What Cost? appeared first on Search Engine Journal.
Google’s Search Console now provides ecommerce sites data on product listing performance across Google’s shopping surfaces. The post Google Gives Merchants New Insights Into Shopping Search Performance appeared first on…
Google’s John Mueller answers question if it’s now okay to stop optimizing for desktop version of website The post Google Responds: Is Desktop SEO Still Necessary? appeared first on Search…
Google’s John Mueller answers whether a May 2024 ranking drop was caused by ten problematic webpages The post Google: Can 10 Pages Impact Sitewide Rankings? appeared first on Search Engine…
Google fixed a longstanding issue with site names not showing correctly in the search results when inner pages were ranked The post Google Quietly Fixed Site Names In Search Results…
Google reveals the internal decision-making process for public disclosing incidents that affect search, crawling and indexing The post Google On How It Manages Disclosure Of Search Incidents appeared first on…
This detailed guide reveals how to build and maintain a diverse backlink profile to boost your website’s search performance. The post How To Build A Diverse & Healthy Link Profile…
Google published a case study showing how adding structured data and improving crawlability nearly doubled the amount of clicks to the site The post Google Case Study Shows Importance Of…
At MozCon, Rand Fishkin shared recommendations based on purported Google leaks, sparking skepticism and debate. The post Rand Fishkin At MozCon: Rethinking Strategies Amid Google API “Leak” appeared first on…
Unlock the power of local search marketing with game-changing tactics. Stay ahead of the competition and improve your online visibility. The post Your Guide To Dominating Local Search Marketing appeared…
Google’s AI disrupts organic SEO; search scientist suggests pivoting strategies to commercial queries, local SEO, and better content. The post SEO In Crisis? Moz Search Scientist Warns Of Challenges Ahead…
It’s no secret that Reddit is making major waves in the digital marketing landscape. But what does that mean for your strategy? Join us live on June 12 as we…
Watch on-demand and learn what’s currently working in the world of link building, and how you can develop a winning content and link building strategy. The post Link Building in…
Research by BrightEdge offers new details of which verticals experience more Google AI Overviews in search results The post Google AI Overviews: New Research Offers Insights appeared first on Search…
Discover how Google’s leaked ranking factors can provide valuable insights for testing and improving your SEO strategies. The post 2,596: How To Make The Most Out Of Google’s Leaked Ranking…
SEO conferences are the place to be if you want to know anything about SEO. Here are some of the upcoming events you can attend. The post The Best SEO…
SEO professionals can change their browser’s user-agent to identify issues with cloaking or audit websites on different devices. Learn the process here. The post How to Change User Agents in…
Discover expert tips on how to increase website traffic after the latest Google update. Boost your online visibility and attract more visitors to your site. The post How To Increase…
What are the key SEO and content marketing trends you should prioritize in 2024 and beyond? Join us and find out! With search taking on a more human-first and user-centric…
Enhance your SEO reporting with AI chatbots and BigQuery in the step-by-step guide. Learn examples of using ChatGPT to run advanced queries for data-driven decision-making. The post How SEO Experts…
Get started with Google Search Console and take control of your website’s performance in the search results. Boost rankings and fix issues with ease. The post Google Search Console Complete…
Discover the importance of header tags in web design and SEO. Optimize content structure and improve search rankings with these best practices. The post How To Use Header Tags: SEO…
Google addresses concerns about AI overviews, while continuing to claim they lead to higher user satisfaction and more clicks. The post Google To Limit AI Overviews For “Nonsensical” Queries appeared…
Ready to conquer international SEO? This detailed checklist will take you from beginner to advanced practitioner, including using hreflang setups to unleash global growth. The post International SEO For 2024:…
Google confirms leaked documents are authentic, urges caution in interpreting the data. The post Google Validates Leak, Igniting Questions Around Search Transparency appeared first on Search Engine Journal.
Uncover the reasons why you need a privacy statement for your company and learn how it ensures transparency and compliance with GDPR regulations. The post Why Do I Need A…