Latest SEO News & Expert SEO Tips

Joy Hawkin and team posted about a new Google local ranking factor – the factor is is if a business is currently listed as open or closed based on its…

Google announced its latest AI advancements named Gemini yesterday, calling it the most capable AI models yet. It is already baked into Bard and it is being tested in SGE,…

Google SGE, the Search Generative Experience, is testing the ability to export the responses it provides to your queries to Gmail and Google Docs. There is an export button on…

I’ve been noticing that Danny Sullivan, Google’s Search Liaison, has been removing posts from his X (formerly Twitter) account a lot. I also noticed on select posts, John Mueller from…

AdWeek posted that Google Ads is now allowing advertisers to temporarily opt out of the Search Partner Network in Search and Shopping ad campaigns, even if they are using Performance…

Google seems to have rolled out its full-width and larger image pack search results interface. It comes with not just the large full-width image pack we covered in 2021, but…

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Bing launched Deep…

Microsoft has announced a new search feature to Bing Search named Deep Search. Deep Search is an “enhancement” to Bing Search that provides “deeper and richer exploration of the web,”…

Google is testing a lite version of a knowledge panel, maybe a knowledge panel “snippet” in the mobile search results. It is a snippet that looks like a sub-knowledge panel…

Google has been battling with site name issues since it launched the site name feature in October 2022 for mobile and then site names for desktop results in March 2023….

When Google announced its more personalized search experience last month, Google said it would show you results you visit more often at the top. Google said those results would be…

As a reminder, in August, Google stopped showing the How-to rich results on the mobile search results, and then in September, they did the same for desktop results. Well, they…

Google is going to remove the Product results search appearance filter from both the Performance report in Search Console and from the Search Console API. This will happen in about…

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google expanded its…

Here is the December 2023 Google webmaster report for all of you. Here I recap what happened and changed with Google Search on the organic space over the past month…

Google is now requiring that the video be the main or primary content on the page for it to show your video in video mode, not just as video thumbnails…

Over the past few days or so there has been a spike in complaints around Google Search Console reporting an invalid sitemap error for sitemaps URLs that should be valid….

Years ago, Google use to separate the ads in its search results not just with clearer ad labels but also with a line separating the ads from the organic/free listings….

Google has removed its mobile usability report within Google Search Console and has dropped the mobile-friendly test and API. This was expected, Google told us this would happen back in…

Google SGE, the Search Generative Experience, is testing the ability to not only type your questions with text but also to upload images to your query. So yes, Google SGE…

Here is a recap of what happened in the search forums today…

In part one with Dave DiGregorio we spoke about his journey from working in sports memorabilia to getting into SEO. Then, in part two we talked about some local pack…

Last week we reported on the early signs of big Google Search ranking volatility, fluctuations, chatter within the search results. We just don’t know if that was related to the…

There are some reports of the reviews left on some Google Local Service Ads that say those reviews are being hijacked. In a sense, the reviews are being taken from…

Google has confirmed that it will begin supporting rules & supplemental feeds in early next year for Google Merchant Center Next. Google added that all existing rules will continue to…

It seems like Google Search is now giving its old Google Groups forum area a massive ranking and visibility boost in the Google Search results. This started a couple of…

Google launched a special page on its Search Central portal with a countdown to 2023. This page has these hidden doors that contain resources that they found interesting or were…

Google has announced it now supports new structured data for vacation rentals, which adds rich results to the Google Search results for vacation rental listing pages. With that, Google also…

Hanukkah (aka Chanukah) starts this coming Thursday night, December 7th. Google has added its Hanukkah decorations to the Google Search results interface to celebrate. Google does this every year and…

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. I am celebrating…

Google’s November 2023 core update finally finished rolling out this week, and it was the longest core update rollout. Then, a day later…

20 years ago tomorrow (December 2, 2003), I started this blog aimed at archiving some of the best discussions within the search marketing community…

Typically, Google Discover shows content that is less than a day old, but it can show content that is weeks, months, or even years old. However, typically, Google will show…

Google seems to be testing a Google Pay Accepted label or icon in the Google search results. This label has the super G logo followed by the words “Pay accepted”…

Google seems to be testing removing the cache link from the search result snippet about this result box. I am in a test where the cache link is no longer…

Google is testing showing a justification (or label) for local restaurant listings within Google Search and Google Maps that says “serves vegetarian dishes” with a green leaf icon.

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…

I am seeing some signs of some big Google Search ranking volatility and shuffling today. The core update just finished, so Google would say it is not the core update…

Google has a published patent named “Generative summaries for search results” which is believed to be the patent behind the Search Generative Experience launch we saw earlier this year. This…

Google has added a few new impression metrics for advertisers using the Google Local Service Ads platform. This was spotted by Ben Turner who wrote on X that he is…

Google has published its tentative schedule for the Google Ads API release dates and sunset dates for 2024. Google publishes this annually in order to “bring greater clarity to your…

Google has updated its dangerous product policy for both Shopping ads and free listings to list E-juice products as dangerous and thus not allowed to be advertised or listing in…

Jerry Dischler, who has been the head of Google Ads since 2020 and has been with Google for over 15 years is leaving the company. Replacing Dischler will be Vidhya…

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google’s November 2023…

After just under 26 days, the Google November 2023 core update is finally done rolling out. It took almost two weeks longer to roll out than the average core update…

Google seems to be testing allowing searchers to “heart” a photo in the local search results. This can be a way for Google to learn if the images uploaded to…

Google posted a new policy update for Google Ads saying it won’t allow personalization of ads for consumer finance in the United States or Canada starting on February 28, 2023….

Microsoft will be bringing GPT-4 Turbo to Copilot, formerly known as Bing Chat. It is unclear when Microsoft will update its AI models from GPT-4 to GPT-4 Turbo, but we…

Google has yet again launched new structured data named Organization structured data. This new Organization structured data merged the old logo and URL structured data for your business but also…

Here is a recap of what happened in the search forums today…

The Google November 2023 core update and Google November 2023 reviews update are still both rolling out, and we have no estimated time of when they will finish rolling out….

Mikhail Parakhin from Microsoft shared how often the different modes in Microsoft Copilot, formerly known as Bing Chat, are used. There is Balanced mode, creative mode and precise mode. Balanced…

Google redid its Google Business Profiles reinstatement process and I think as part of that (I can be wrong), Google added this review service restrictions webpage. It will show you…

Is there an SEO benefit, a search ranking benefit, to putting numbers in your headlines? Such as the “10 best reasons to put 10 best in your headlines” or more…

Google has announced new structured data for discussion forum and profile page structured data on Google Search, with new markup and also new Search Console reports. Also, with this change,…

Google Search Console has been having reliability issues since yesterday, as we covered. It is currently down for many users across the world. The outage started again this morning at…

Here is a recap of what happened in the search forums today…

Google Search Console seems to be down right now. If you try to access it, you will get a 500 server error. I suspect Search Console will be back up…

In part one with Dave DiGregorio we spoke about his journey from working in sports memorabilia to getting into SEO. Then, in part two we talked about some local pack…

Google’s John Mueller answered a question about finding broken links that 404 and if there is SEO value in working on bringing those links back to life. John ended his…

The legacy feature to control how fast Google crawls your website is going away on January 8, 2024. It is a feature that launched 15 years ago but Google never…

Over the past week or so, Google has been testing line separators between Sitelinks in the Google Search results for snippets. This feature test really gives a lot of screen…

Google is testing an “interview” label in the “For Context” news box within the Google Search results. We recently saw a similar styled label named “by the numbers” and now…

Google has released a new four-page PDF document named Testing value based bidding using Google Ads campaign experiments guide. This document can be useful for those who want to test…

Here is a recap of what happened in the search forums today…

This week was much slower than the previous weeks, and yes, the core and reviews updates are not yet completed…

Many of you are wondering when the Google November 2023 core update and Google November 2023 reviews update will be completed. Normally these updates finish about two weeks after they…

Right before the Thanksgiving holiday season and right before the big holiday shopping season, with Black Friday and Cyber Monday, Google Ads sent emails to some advertisers telling them their…

Google Merchant Center has been automatically creating and applying promotions to some of your products over the Black Friday holiday season. The truth is, Google has been doing this for…

Google may be testing a new type of rich result for flight prices. This test shows a section under the flight search snippet that contains the dates, trip details and…

Google is testing shading and adding color and depth to favicons that they display in the search result snippets. This was spotted some time ago but it seems to be…

Earlier this week, Google removed its Robots.txt FAQ help document from its search developer documentation. When asked, John Mueller from Google replied to Alexis Rylko saying, “We update the documentation…

Happy Thanksgiving everyone and to celebrate the holiday, I will not be posting news today. Don’t worry, a lot of news will be posted tomorrow, including the weekly SEO video…

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google is testing…

Danny Sullivan, Google’s Search Liaison, confirmed on X that follower count is not used as a search ranking factor by Google Search.

Google may be testing a new “Simple Search” feature that may dumb-down the search results when you want something more simple. Google shows the “Simple Search” +Topics refinement button at…

Google has now added the business logo and business name details to the account-level automated assets within Google Ads. We knew this was being tested back in April and now…

Google is testing a new section to show which products they have in their index that are available for fast pickup or fast delivery. Google already knows how long it…

Google Bard can now respond with answers based on the spoken words in a YouTube video. Google said, it is “expanding the YouTube Extension to understand some video content so…

Here is a recap of what happened in the search forums today…

Google seems to have fully rolled out the follower count in the search result snippets for social media sites like YouTube, LinkedIn, Instagram, X and others. This was being tested…

I am seeing some new reports, some publicly, and some not, of Google Search getting the dates they display in the Google Search results wrong. This is a common issue…

Google Search has what looks like the people also ask (PPA) section but titled “Ask a doctor.” I am not sure if this is new, because I suspect since I…