Search Engine Journal

Topic-First SEO: The Smarter Way To Scale Authority

In this week’s Growth Memo, Kevin Indig lays out the case for a topic-first SEO approach, and how it helps future-proof your visibility. The post Topic-First SEO: The Smarter Way…

Diggity Marketing

+1,400% Monthly AI Traffic [Advanced AI SEO Case Study]

Matt Diggity For years, traditional SEO focused on optimizing for the 10 blue links in Google’s SERPs, but that can’t be your only focus now. AI-powered tools like ChatGPT, Google’s…

SE Roundtable

Daily Search Forum Recap: July 15, 2025

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…

Search Engine Journal

Google’s Top 5 SEO Tools

Before you pay for another SEO tool, try these five free options from Google. Here’s why they work. The post Google’s Top 5 SEO Tools appeared first on Search Engine…

SE Roundtable

Google Local Ranking Documentation Updated

Google has updated its local ranking documentation and Tips to improve your local ranking on Google page. The new wording is shorter and has fewer details than the older version.

SE Roundtable

Google Tests Much Larger Favicons In Search

Google is testing much larger favicons in the Google Search results on mobile. We’ve seen Google test variations to favicons and sitenames countless times and covered a lot of them…

Ahrefs

15 Marketing Conferences to Attend in 2025

Even better if it’s on your company’s dime. Here are the marketing conferences we think are worth attending in 2025. Location: San Francisco, USA Prices: From US$1,399 Date: September 3-5…

SE Roundtable

Daily Search Forum Recap: July 14, 2025

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. The Google June…

SE Roundtable

Google Discover Officially Gets AI-Generated Summaries

Several weeks ago, we reported Google was testing AI-generated summaries for Google Discover. Well, according to TechCrunch, Google has confirmed as of this week, this is an official launch and…

SE Roundtable

Daily Search Forum Recap: July 17, 2025

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google announced the…

SE Roundtable

New Google Business Profile Check Edit Status

Google launched a new feature for Google Business Profiles that lets you check the status of your edits. So if you made a change and you want to see what…

SE Roundtable

Google Updates Merchant Return Policies & Loyalty Programs

Google has updated a number of search-related help documents for its merchant return policies and loyalty programs. Google said these updates are to “remove unclarities in the documentation and examples.”

Backlinko

How Brian Dean Would Launch Backlinko in 2025

In 2012, Brian Dean launched Backlinko with one goal: publish world-class SEO content that ranks. And it worked. He built one of the most trusted SEO brands in the world,…

SE Roundtable

Bing Tests Sitelinks With Light Gray Underlines

Microsoft is testing showing sitelinks with light gray underlines in the Bing search results. Normally, the Bing sitelinks don’t have any underline at all – but here Bing is testing…

Search Engine Journal

Google Explains How To Approach Content For SEO

Google encourages publishers to be realistic about the kinds of searches their content should appear for. The post Google Explains How To Approach Content For SEO appeared first on Search…

SE Roundtable

Daily Search Forum Recap: July 16, 2025

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google said barely…

SE Roundtable

Google AI Overviews For Movie Queries

Google is supposedly showing AI Overviews for movie-related queries. Apparently, this is new, although I don’t have firsthand knowledge since I don’t typically search for movies. However, I’ve been told…

Search Engine Journal

Google Says AI Won’t Replace The Need For SEO

Google’s John Mueller discusses the value of websites and answers what impact AI will have on the need for SEO. The post Google Says AI Won’t Replace The Need For…

SE Roundtable

Google AI Overviews Now With Many Videos

Google is now showing not just short videos in AI Overviews but also longer-form videos in the AI Overviews. AI Overviews may show no videos or may show several videos…

SE Roundtable

Google AdSense PIN Verification Issues

Google AdSense may have a bug with its PIN verification processs. There are tons of AdSense publishers complaining in the Google AdSense Help Forums about issues where they are unable…

SE Roundtable

Google AI Mode With Link Cards Only – A Bug?

Google is either testing showing link cards only within AI Mode or it might be a bug. Randomly over the past few weeks or so, I’ve seen reports of people…