Search Engine Journal

Poll Implies Most SEOs Don’t Disavow Spammy Links

Twitter poll seems to indicate that most SEOs choose to ignore spammy links rather than disavow them The post Poll Implies Most SEOs Don’t Disavow Spammy Links appeared first on…

Search Engine Journal

How Google Crawls Pages With Infinite Scrolling

Google is capable of crawling webpages that utilize infinite scrolling to a certain extent. Here’s how it works and the impact it has on SEO. The post How Google Crawls…

Search Engine Journal

15+ Technical SEO Interview Questions For Your Next Hires 

Hiring a technical SEO specialist? Use these sample interview questions to explore their experience, skills, and level of technical SEO knowledge. The post 15+ Technical SEO Interview Questions For Your…

Search Engine Journal

10 TikTok Marketing Tips & Best Practices

Looking to expand your marketing campaigns into TikTok? See which brands are doing it right and learn how to create content that resonates with TikTokers. The post 10 TikTok Marketing…

Search Engine Journal

Is Author Expertise Important To Google’s Algorithm?

Google’s John Mueller answers the question of whether author expertise is important to Google’s algorithm The post Is Author Expertise Important To Google’s Algorithm? appeared first on Search Engine Journal.

Search Engine Journal

10 Top Advertising Campaigns & Why They Work

What makes an ad effective? Check out some of the top advertising campaigns from this past year and discover why they worked. The post 10 Top Advertising Campaigns & Why…

Search Engine Journal

Google And The Right To Be Forgotten

Learn how the Right to be Forgotten works, which allows people to request URL delisting on Google, but only for certain countries. The post Google And The Right To Be…

Search Engine Journal

We’re Looking For A Unicorn…

We’re looking for a data-driven, curious, and supportive editorial leader who knows marketing inside and out. Is that you? The post We’re Looking For A Unicorn… appeared first on Search…

Search Engine Journal

Paid Search In A Cookieless World: Are You Ready?

The move to a privacy-first world has significant implications for the entire digital ecosystem. Find out how to come out on top. The post Paid Search In A Cookieless World:…

Search Engine Journal

Google Web Stories – The New AMP?

Google’s push for adoption of Web Stories is drawing comparisons to AMP, another lightweight web technology that received a similar push in its early years. The post Google Web Stories…

Search Engine Journal

Google Ads Announces Top 3 Priorities for 2022

Google Ads sheds light on their top three priorities for 2022: automation, measurement, and privacy. Learn how they’re tackling these topics. The post Google Ads Announces Top 3 Priorities for…

Search Engine Journal

YouTube Rolls Out New Metadata For Educational Videos

YouTube creators can now optimize educational videos with additional metadata, which will be displayed in search results in the future. The post YouTube Rolls Out New Metadata For Educational Videos…

Search Engine Journal

Conductor Acquires Real-time SEO Monitoring Tool ContentKing

Conductor announces its first major move after raising $150M in funding with the acquisition of ContentKing, a real-time SEO auditing and monitoring technology. The post Conductor Acquires Real-time SEO Monitoring Tool ContentKing…

Search Engine Journal

Google: No SEO Bonus For Keyword-Based Domains

John Mueller says keyword-based domains are limiting and provide no SEO bonus. He then offered ideas for the best domains The post Google: No SEO Bonus For Keyword-Based Domains appeared…

Search Engine Journal

Mark Zuckerberg Announces Meta’s New Company Values

In an effort to reshape public image as Facebook transitions to Meta, CEO Mark Zuckerberg announces new company values emphasizing Meta’s vision for the future. The post Mark Zuckerberg Announces…

Search Engine Journal

4 Important Business Benefits Of An International SEO Strategy

Help decision-makers in your organization understand these 4 benefits of an international SEO strategy for better alignment, buy-in, and business results. The post 4 Important Business Benefits Of An International…

Search Engine Journal

4 Simple UX Practices Proven To Increase Conversions

You don’t have to spend millions to increase your conversion rates. Here are 4 simple optimizations that’ll improve both UX & CRO. The post 4 Simple UX Practices Proven To…

Search Engine Journal

17 Free SEO Tools For Site Audits

Conducting an SEO site audit can be challenging. Here’s a list of free and useful SEO site audit tools that can help optimize your site. The post 17 Free SEO…

Search Engine Journal

Google Ads Makes Changes To Automated Extensions

Google announced new improvements on ad extensions to advertisers geared towards easier management. Updates are coming to sitelink, callout, and structured snippet extensions. The post Google Ads Makes Changes To…

Search Engine Journal

Instagram Enables Likes On Stories

Instagram is introducing a new way for users to engage with stories by showing appreciation with a simple like, rather than sending a direct message. The post Instagram Enables Likes…

Search Engine Journal

Do Small Sites Have A Chance Anymore?

John Mueller says if you’re a small company competing with large companies it’s always going to be hard The post Do Small Sites Have A Chance Anymore? appeared first on…

Search Engine Journal

TikTok A Key Part Of Consumers’ Path To Purchase

A global research study finds TikTok is a key part of consumers’ path to purchase, where are increasingly discovering and buying new products. The post TikTok A Key Part Of…

Search Engine Journal

25 Awesome Examples of About Us Pages

About Us pages should be designed to tell a captivating story. Here’s how 25 brands convey their values and benefits. The post 25 Awesome Examples of About Us Pages appeared…

Search Engine Journal

Redirect Management: An SEO Beginner’s Guide

Don’t lose link equity or sabotage UX by redirecting users to the wrong place. Here’s how to clean up and future-proof all your redirects. The post Redirect Management: An SEO…

Search Engine Journal

How Can I Build On SEO Knowledge To Be Better In PPC?

SEO and PPC go hand-in-hand. Prevent friction between teams, questions about attribution, and self-sabotaging strategies with Navah Hopkins’ advice in response to a reader’s question. The post How Can I…

Search Engine Journal

How To Premiere A Video On Facebook Live

Premiering a video on Facebook allows your business to enter the world of livestreaming without the pressure of broadcasting live footage. Here’s how. The post How To Premiere A Video…

Search Engine Journal

Is Google’s MUM A Search Ranking Factor?

Is Google MUM a ranking factor you can incorporate into your SEO strategy? See how it’s being used today and what lies ahead for MUM. The post Is Google’s MUM…

Search Engine Journal

Google Cautions Businesses About Anti-Tech Legislation

Google is sending emails to businesses warning them of upcoming anti-tech legislation that could impact their businesses. Here’s what you need to know. The post Google Cautions Businesses About Anti-Tech…

Search Engine Journal

Google Search Ads 360 Updated: Here’s What’s New

Google Ads rolled out a new design and features to its Search Ads 360 platform, allowing advertisers to maximize productivity and scale. The post Google Search Ads 360 Updated: Here’s…

Search Engine Journal

W3C Validator: What It Is & Why It Matters For SEO

Make sure your web page code validates across multiple devices and platforms. Here’s how to use the W3C Validator before you launch your site. The post W3C Validator: What It…

Search Engine Journal

WC3 Validator: What It Is & Why It Matters For SEO

Make sure your web page code validates across multiple devices and platforms. Here’s how to use the WC3 Validator before you launch your site. The post WC3 Validator: What It…

Search Engine Journal

YouTube Giving Creators More Ways To Make Money

YouTube’s Chief Product Officer Neal Mohan reveals that creators will soon have new ways to monetize Shorts, livestreams, and regular videos. The post YouTube Giving Creators More Ways To Make…

Search Engine Journal

Top 4 Link Building Mistakes To Avoid In 2022

Break the cycle of bad link building. Discover which mistakes you might be making and how to fix them. The post Top 4 Link Building Mistakes To Avoid In 2022…

Search Engine Journal

Google On The SEO Impact Of Dates In Title Tags

Google’s Search Advocate John Mueller addresses whether including publishing dates in webpage title tags has any impact as far as SEO is concerned. The post Google On The SEO Impact…

Search Engine Journal

Amazon SEO: A Comprehensive Guide For Sellers

Learn about the Amazon A9 ranking algorithm and how to do SEO so your listings stand out in the world’s largest marketplace. The post Amazon SEO: A Comprehensive Guide For…

Search Engine Journal

Google Search Data Reveals Top Trending Careers

A report from Google looks into search data to discover what careers people are pursuing following a record number of resignations over the past year. The post Google Search Data…

Search Engine Journal

Are Meta Descriptions A Google Ranking Factor?

The meta description can help search engines and people understand what a webpage is all about. But will it help you rank higher in search? The post Are Meta Descriptions…

Search Engine Journal

Content Marketing Priorities for B2B & B2C in 2022

A study of more than 800 content marketers finds what their priorities are for content creation and distribution in 2022 and beyond.  The post Content Marketing Priorities for B2B &…

Search Engine Journal

Google Recommends Original Photos For Product Reviews

Google’s Search Advocate John Mueller recommends using original photos when publishing product reviews in order to benefit from the algorithm update that rewards in-depth research. The post Google Recommends Original…

Search Engine Journal

Google Will Likely Index Content That’s Important

Google’s John Mueller discusses the kind of content that is more likely to be indexed The post Google Will Likely Index Content That’s Important appeared first on Search Engine Journal.

Search Engine Journal

7 Common Enterprise SEO Reporting Mistakes To Avoid

Is your reporting a snoozefest for stakeholders and team members? Improve your enterprise SEO reports by avoiding these 7 common mistakes. The post 7 Common Enterprise SEO Reporting Mistakes To…

Search Engine Journal

25 Best About Us Page Examples On The Web

About Us pages should be designed to tell a captivating story. Here’s how 25 brands convey their values and benefits. The post 25 Best About Us Page Examples On The…

Search Engine Journal

13 Key Elements Of Successful YouTube Videos

How can you make the most of the YouTube opportunity? Check out these 13 key components of a successful YouTube video. The post 13 Key Elements Of Successful YouTube Videos…

Search Engine Journal

10 Essential Priorities For Your Retail SEO Strategy

Which SEO priorities pack the biggest bang for retailers’ buck? Check out these top optimizations and tactics every retail SEO strategy requires. The post 10 Essential Priorities For Your Retail…

Search Engine Journal

Top 17 SEO Podcasts For 2022

A hallmark of the SEO podcasts on this list is that each one will help search marketers become better at what they do. The post Top 17 SEO Podcasts For…

Search Engine Journal

Facebook Shifts Focus To Short-Form Video After Stock Plunge

Following the greatest single-day stock drop in recorded history, Facebook CEO Mark Zuckerberg intends to shift the company’s focus to growing short-form video. The post Facebook Shifts Focus To Short-Form…

Search Engine Journal

Screaming Frog Adds Google URL Inspection API

Google URL Inspection API integration adds 7 new ways to fix a website with Screaming Frog The post Screaming Frog Adds Google URL Inspection API appeared first on Search Engine…

Search Engine Journal

Subdomain to Main Domain Site Migrations

Google’s John Mueller explains the complexity of migrating a subdomain to a main domain The post Subdomain to Main Domain Site Migrations appeared first on Search Engine Journal.

Search Engine Journal

Google Manual Actions And Honest SEO Mistakes

Google’s Search Advocate John Mueller answers a question about making honest mistakes in SEO and if websites get a penalty for accidentally breaking Google’s rules. The post Google Manual Actions…

Search Engine Journal

The Complete Guide To Google Business Profile Reviews

Google Business Profile reviews impact your local search rankings and searchers’ perception of your business, as well. Here’s how to make the most of them. The post The Complete Guide…

Search Engine Journal

How Google Search Understands Human Language

Google Search is capable of understanding human language with the assistance of multiple AI models that all work together to find the most relevant results. The post How Google Search…