Latest SEO News & Tips From Search Engine Journal Blog

Free Link Building Webinar: Kevin Rowe generated more than 600 links in one month.Now, he’s going to teach you how. The post Build 600+ Links in 30 Days [Webinar] appeared…

Nofollow is a hyperlink attribute that tells Google to not pass PageRank so Google doesn’t crawl the link. But is it a ranking factor? The post Are Nofollow Links A…

Google’s John Mueller answers what to do about duplicate descriptions for products that are different but similar The post How To Help Google Rank Products With Duplicate Descriptions appeared first…

Four updates have rolled out to Twitter this week, which include new ways to react to tweets, new ways to compose tweets, and more. The post 4 New Twitter Updates…

Learn how to better manage freelance writers and help them grow with your agency or business for your mutual benefit. The post Managing Freelance Writers: How To Find, Train &…

John Mueller discusses how Google assesses websites for site quality, which is important given how so many sites have trouble with indexing The post Google: One Part Of Site Can…

Customer reviews help prove that your business has expertise, trustworthiness, and authority within the local service area. Here’s how that impacts your rankings. The post How Google Reviews Impact Map…

Google offers a number of certificates that allow you to fast-track your career toward jobs in high-demand digital fields. The post Google Career Certificates: A Complete List appeared first on…

WordPress announced high threat level vulnerabilities including two SQL injection flaws that were introduced by the core development team itself The post WordPress Core Vulnerabilities Hits Millions of Sites appeared…

Where should SMBs focus their SEO efforts in 2022? Here’s what our network of search experts had to say. The post 6 Expert Tips For Small Business SEO Strategy In…

Instagram is adding two new feeds to the app, and updating the existing home feed with more content from accounts you don’t already follow. The post Instagram To Show More…

Google’s Search Advocate John Mueller answers whether your domain extension affects SEO, and other questions related to the search impact of domain choices. The post Does Domain Extension Affect SEO?…

Learn about the differences between Targeting and Observation audience settings and when to use each one for better-performing PPC ad campaigns. The post PPC Audience Strategy: Targeting vs. Observation (With…

Create an opportunity to build or grow an in-house SEO team and accelerate its evolution. Read this guide for tips on how to do it. The post 6 Important Lessons…

Whether as educational content or entertainment, organizations are aware that high-quality video has the ability to engage users on a deep and substantial level. The post How Digital Video Advertising…

Discover the ways you can improve your ranking with landing page optimization and how the landscape has changed. The post Landing Page SEO Best Practices & Tips For Success appeared…

How can you maximize your productivity while working from home or traveling? These tips on remote work gear and mindset can help. The post 9 Remote Workers Share Their Best…

Learn more about the new Google Local and Google Maps features and how to incorporate them into your local SEO strategy for more effective marketing. The post Local SEO: New…

Average content just won’t cut it anymore. How do you create an exceptional content marketing team to propel you to the top of the SERPs? The post 11 Tips For…

No reliable backend data? No problem. Remember these methods when improving lead quality without using offline conversion tracking. The post Google Ads: How To Improve Lead Quality Without Backend Data…

Learn how to use SEO competitor analysis to uncover the tactics competitors are using to outrank you in Google Search results. The post SEO Competitive Analysis: The Definitive Guide appeared…

Keyword stuffing was a widely used technique because it yielded results. But is it a ranking factor today? The post Keyword Stuffing As A Google Ranking Factor: What You Need…

Optimizing Shopify product pages and blogs gets easier with Yoast SEO, which launches this month and offers the same features as the popular WordPress plugin. The post Shopify SEO Gets…

How can you avoid cannibalization in search results when multiple departments in your company want to rank on the same keywords? The post How Can Different Departments Avoid Keyword Cannibalization?…

There are 6 ways of extracting Core Web Vitals from CrUX directly from Google. Here are the pros and cons of each one. The post 6 Core Web Vitals Extraction…

Certain mythical SEO tales about internal links have been passed down through generations of SEO professionals. It can be hard to tell fact from fiction. The post Internal Links As…

Google’s John Mueller answers what effect would no-indexing author archives have on E-A-T The post Author Archive Pages And E-A-T appeared first on Search Engine Journal.

SEO is never easy but having the right tools can streamline processes, save you time, and ensure better outcomes. Check these paid SEO tools out. The post 15 Awesome Paid…

You: get a complete picture of your rankings and analyze your SEO results.Your clients: get professional, white-labeled, modern reporting to put them at ease. The post Huge Update: Leading Rank…

Utilizing Google Search Console’s international targeting feature, also known as “geotargeting,” can hurt search rankings if you’re trying to reach a wide audience. The post Google Search Console Geotargeting Can…

Are you having indexing problems? From glitches in Google Search Console to significant website technical issues, this guide will help you determine why. The post 14 Top Reasons Why Google…

Check out these 5 top on-page optimizations that can help you get a quick win under your belt when time and/or budgets are tight. The post 5 On-Page SEO Factors…

Looking to level up in your SEO career? Winston Burton, SVP of SEO at Acronym, shares his experience and lessons learned in agency leadership. The post A Day In The…

Audience targeting changes are coming to Facebook Ads campaigns starting January 19. Here’s what you need to know. The post Here’s How Meta Is Changing Facebook Ads Targeting For 2022…

Google’s Martin Splitt offers advice on how to improve SEO audits in a way that makes them more useful to web developers. The post Google On How To Improve SEO…

Keyword cannibalization happens when several pages on your website compete for the same keyword or phrase in Google. Here’s how to find and fix it. The post How To Identify…

You need the art of SEO and the craft of writing to create great content. Use these tips to improve your content quality and optimization. The post SEO Writing: Top…

Google’s John Mueller answers whether December 2021 Product Reviews Update affects more than just English languages websites The post Google December Product Reviews Update Affects More Than English Language Sites?…

Want to win searchers and social media readers over and earn more clicks? Here are some headline-writing tips to make it happen. The post 12 Headline Writing Tips To Drive…

Track Santa’s location this Christmas Eve with the Google & NORAD Santa tracker apps, which are now live worldwide. The post Track Santa With Google & NORAD Santa Tracker Apps…

Learn how to create awesome meta descriptions that help search engines understand your page’s content and inspire searchers to click through and visit your website. The post SEO Best Practices:…

Google is no longer the world’s most popular domain after being dethroned by TikTok, according to rankings from web security company Cloudflare. The post Google Loses Top Domain Spot To…

DuckDuckGo is working on a desktop version of its mobile app, which offers a private browsing experience that’s said to be faster than Google Chrome. The post DuckDuckGo To Release…

A Python library is a collection of useful functions and code. Learn how to use different Python libraries for SEO projects and tasks here. The post 8 Python Libraries For…

Discover the right balance between incorporating important keywords with also matching the intent for the topic. Here are some tips on title tag optimization. The post Title Tag Optimization: A…

The makers of the popular Astra WordPress theme updated their Starter Templates Library Plugin with new development features and 100+ free templates The post Updated WordPress Plugin Offers 100+ Free…

What do E-A-T and YMYL stand for, and how do they factor into your on-page SEO strategy? The post E-A-T & YMYL: How To Boost Your On-Page SEO appeared first…

Google’s John Mueller explains Google’s position on using brand mentions for ranking purposes The post Google’s John Mueller on Brand Mentions appeared first on Search Engine Journal.

If you own or manage any of the types of businesses in this article, you may need a dedicated server. The post Who Needs Dedicated Hosting – And Why? appeared…

Knowing how the content you’ve published performs will help you gauge what kind of content you need to create in the future. The post How To Do A Content Audit:…

Market your business effectively by adding text message campaigns to your marketing strategy. The post SMS Marketing For Local Business: Trends You’ll Need In 2022 appeared first on Search Engine…

Do you think keyword prominence is a ranking factor in Google’s search algorithms? Let’s see what the evidence says. The post Keyword Prominence As A Google Ranking Factor: What You…

Google’s John Mueller offered his opinion on moving a website from Wix to self-hosted WordPress and also discussed managed WordPress hosting The post Google’s Mueller On Self-Hosted WordPress Versus Wix…

Google’s John Mueller explains why Google Discover traffic shouldn’t be relied on as the main source of traffic The post Why You Shouldn’t Rely On Google Discover Traffic appeared first…

Explore 10 fundamental areas of digital marketing knowledge and opportunities you may want to tap into as you plan for the months and years ahead. The post 10 Digital Marketing…

Technical SEO professionals need to diagnose and provide solutions for a better, more user-centric experience. Here’s what you need to know about improving CWV. The post Advanced Core Web Vitals:…

Bigger isn’t always better – check out these creative ways SMBs can outrank even the largest competitors in search. The post SEO For Small Business: 5 Ways To Punch Above…

It’s time to revisit our ad testing best practices. Here’s a step-by-step guide on how to A/B test responsive search ads (RSAs). The post How To A/B Test Responsive Search…

What is SEO? Read about the basics you need to know to get started and learn the 3 biggest tips to SEO success. The post How Does SEO Work appeared…

Google confirms an algorithm update began rolling out to local search results at the end of November and concluded on December 8. The post Google Confirms Update To Local Search…

Keyword clusters are a more advanced SEO content strategy that can give you the edge you need to win in competitive verticals. The post Keyword Clusters: How to Level up…

Over 13 million website visits are analyzed to determine which ecommerce platform is the best. The data yielded some unexpected results The post 2021 Analysis of Top Ecommerce Platforms appeared…

OpenX Ad Exchange fined $2 million dollars for targeting ads to toddlers without parental consent and violating geolocation ad targeting preferences The post OpenX Ad Exchange Fined By FTC For…

Looking to grow your Shopify business? Here’s everything you need to know about setting up Google Analytics to inform smarter business decisions. The post How To Set Up Google Analytics…

Optimizing your content for Google News, Top Stories & Discover can drive a good deal more traffic. Here’s how to make it happen. The post A Guide to Optimizing for…

Some still say keyword density matters, but should you be stressing about the percentage of keywords in your copy? The post Keyword Density: Is It A Google Ranking Factor? appeared…

All In One SEO Plugin patched SQL Injection vulnerability that could expose privileged database information The post All In One SEO Vulnerability Affects +3 Million Sites appeared first on Search…

Adobe released a free suite of tools with the core functions of Photoshop and other tools. Includes templates and a million stock photos The post Adobe Announces Free Creative Cloud…

To outrank the competition that is taking a large share of your target market, you’ll need to focus on each of these 7 SEO plays. The post 7 Steps To…

An InMotion Hosting server suffered a major hardware failure resulting in many websites going offline. Host is rushing to restore service The post InMotion Hosting Server Failure appeared first on…

The more diversity you have in your marketing platform, the greater audience you’ll be able to reach. These informed decisions lead to more successful campaigns. The post New Marketing Ideas,…

Learn the SEO trends you need to know for 2022. Our new ebook features insights from 44 top SEO experts. The post SEO Trends 2022, According to 44 Experts [Ebook]…

In this Ask An SEO, Annika looks for guidance in dealing with enterprise pagination in a way that is both user and search engine-friendly. The post How Do I Deal…

Carousels are a great way to frame content in interesting and engaging ways. Here are some proven tips to boost your performance. The post 7 Tips For More Engaging, Top…

Don’t miss a single opportunity to connect with your audience via holiday marketing! Get the complete list of holidays and a calendar template, too. The post You Need This 2022…

It’s up to you to be on the SERPs at the right time for each type of search.Rank better by understanding Search Intent. The post Dominate SERPs With Search Intent:…

Google acknowledges an internal issue with indexing that triggered redirect error notices from Search Console The post Google Experiences Internal Issues During Indexing appeared first on Search Engine Journal.

Google Trends does more than just show search trends. Find out how to push your content to the top with this unique search tool. The post Using Google Trends To…

Learn about the most impactful Google updates from this past year and plan for SEO success in 2022 with helpful resources. The post Major Google Algorithm Updates You Need To…

Google Analytics 4 is a powerful tool for understanding website traffic and how users behave on-site. Learn more to make the most of it here. The post Get to Know…

Are you tripping over yourself trying to figure out Facebook marketing? Here are some easy dos and don’ts to guide your social strategy. The post Don’t Do This On Facebook:…

cPanel plugin contains the critically vulnerable log4j library affected by what is being called a catastrophic vulnerability The post cPanel Plugin Contains Log4j Vulnerability appeared first on Search Engine Journal.

Not all websites need to be seen as authorities in order to rank well in search results, says Google’s Search Advocate John Mueller. The post Google: You Don’t Need To…

Google will begin to deindex your pages from search results if your website experiences more than a couple of days of downtime. The post Google Will Deindex Pages If Site…

Google’s Search Advocate John Mueller says websites will not receive a manual penalty for using affiliate links without the recommended markup. The post Google Says No Penalty For Using Affiliate…

Google Ads is relaxing its policy on the use of stock photos in image extensions, meaning you’re no longer required to source your own visuals. The post Google Ads Allows…

You may have heard or read that the number of images on your webpage can impact your Google search rankings. But is it true? The post Is The Quantity Of…

Can you use HTML lists, ordered or unordered, to rank higher in Google Search results? See what SEO experts had to say. The post Are HTML Lists A Google Ranking…

The vulnerability, listed as CVE-2021-44228 in Apache Log4j Security Vulnerabilities, enables remote attackers to take control of an affected system. The post Catastrophic Log4j Security Fail Threatens Enterprise Systems &…

You can take courses to learn writing, but unexpected insights can make you a great writer. Here are seven tips that taught me the most. The post 7 Unexpected Lessons…

Will adding H2 to H6 subheadings and using specific keywords in them help your content rank higher in Google Search? The post Are HTML Heading Tags (H2-H6) A Google Ranking…

WPS Hide Login WordPress Plugin exposed the location of the hidden login page, defeating the purpose of the plugin The post WordPress Security Plugin Exposes +1 Million Websites appeared first…

Search marketing community loses a powerful suite of SEO and online marketing tools. Alexa marketing tools retired The post Amazon Alexa SEO Tools Is Closing appeared first on Search Engine…

A new professional mode for Facebook profiles enables users to make money with features that were previously exclusive to Facebook Pages. The post Meta Introduces Professional Mode For Facebook Profiles…

A new guide from Google goes over the acceptable ways to incorporate UGC on your website to ensure you’re following the company’s guidelines. The post Google’s Guide To User Generated…

Are you looking for a web hosting solution for a WordPress website? Find out how shared hosting can offer high performance at an affordable price. The post Top 7 Tips…

There’s no better time than now for travel and tourism brands to focus on improving their SEO strategy. Here’s how. The post SEO For Tourism Brands: How To Rank Content…

Sometimes new Google Business Profile (GMB) features and updates come with issues for users. Here are a few common ones and how to solve them. The post 7 New &…