Latest SEO News & Tips From SE Roundtable Blog

I am excited but also feel let down that the new Bing Webmaster Tools Performance report gained all these new sources of data, including Bing Chat, but the only one…

Fabrice Canel from Bing also announced that the disavow link tool will soon be removed from Bing Webmaster Tools. Bing said their algorithms and artificial intelligence capabilities are now so…

Bing Chat announced yesterday at the AI event a new Bing Chat feature that uses “memory” – something we covered a couple of times here before. This is called personalized…

Bing Webmaster Tools began testing its new Sitemap Index Coverage report in June after it was announced a few months prior. As of a few weeks ago, it went fully…

When the September 2023 Google helpful content update came out, Google added new information to its documentation around this update. One thing was specific to this documentation change was around…

Here is a recap of what happened in the search forums today…

If you’ve been following my Google helpful content update volatility story, you will notice that the Google tracking tools are showing very little volatility when the SEO chatter is super…

Google has made two updates to its prohibited and restricted content policy for Google Maps user-contributed content. The impacted sections are the fake engagement and personal information sections. Here is…

Google announced that it is expanding its AI-powered tools for Google Ads, its search ads platform. The AI powered conversational tools to create ads is going into a true expanded…

Bing Search now displays a section named “recent chat topics” for some searchers who have recently used Bing Chat. The area is added at the top of the search results…

Google’s John Mueller was asked if adding a language indicator to the meta title tag would have any impact on SEO and Google Search in any way. John Mueller replied…

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. It’s been about…

Google started to roll out the Google September 2023 Helpful Content Update last Thursday afternoon and I’ve been seeing mixed signals about how strong and widespread this update is. There…

There is a fun new Google Search Off the Record podcast to listen to with John Mueller and Gary Illyes from the Google Search team. The short is that quality…

Jerry Dischler, Vice President and General Manager at Google, said under oath in 2020 that Google tuned its ad prices to meet its revenue targets. Ad prices went up 5%…

Last week we reported that the Google site names issues, according to Google, has massively dropped off, after the last big upgrade to site names in Google Search. Well, that…

Google’s John Mueller said on X that a compilation of ChatGPT output does not make your content unique or worthy of outranking other content on the internet. He posted on…

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Search can…

Google is testing a new design and layout for the Google Search Generative Experience AI-generated snapshot answer. The new design bakes the AI answer into the more traditional user interface…

Google Ads has a new indicator that may show up in your Google Ads advertiser console or dashboard named “limited by bid strategy.” This may show when Google thinks your…

Google Bard now has deeper integration with Google Search, where you can use Google Search to double-check the responses Google Bard provides. Google will then tell you if Google Search…

Some local SEOs are reporting that they are not receiving emails from Google Business Profiles. They are not getting notified via email when they are being added to a Google…

Google Ads has begun converting some of its conversion metrics from Universal Analytics 3 to Google Analytics 4 (UA3 to GA4) and it caught some advertisers off guard, despite numerous…

Microsoft’s chief product officer Panos Panay is leaving the company and with that there were some internal leadership changes. Including Yusuf Mehdi and Mikhail Parakhin who are both super involved…

Here is a recap of what happened in the search forums today…

In part one, we got to learn about David Iwanow and why it is important to reinvent yourself in this space, over and over again. In part two…

It seems like the Google Search feature for “things to know” has significantly dropped and is rarely showing now both on desktop and mobile. I am personally not seeing things…

Google AdSense has improved its site verification methods with a real-time site check, meta tag verification method, and Ads.txt improvements.

Google seems to be testing highlighting portions of text in the search result snippets. This seems different from the highlighting of featured snippets, people also ask, things to know or…

Bing is testing showing a lock icon in the Bing Search results for snippets from secure websites. Previously, Bing tested secure site labels and HTTPS labels in those positions but…

Google is testing displaying the European Union energy labels or icons on some product search results. The energy efficiency of the appliance is rated in terms of a set of…

Here is a recap of what happened in the search forums today…

We got another official Google ranking update, the September 2023 helpful content update. This week, we had our first post-Google core update tremors and fluctuations. After saying they would a…

Last night, Google began to roll out an update to the Helpful content system – the Google September 2023 Helpful Content Update. What is new is not the part about…

Danny Sullivan, the Google Search Liaison, said on X that the number of issues and complaints posted in the forums about site names being wrong in Google search has “massively…

In August, Google announced it would do away with How-to rich results on the mobile search results. Now, Google has decided to completely do away with How-to rich results both…

Google Merchant Center has added a new attribute named checkout_link_template. Including this new attribute lets you include a checkout URL in your product data which gives online shoppers the option…

Google has added a couple of new attributes to Google Business Profiles. One is for does the location has a nursing room for mothers to feed their babies and the…

Here is a recap of what happened in the search forums today…

Google Search now zooms in on product images when you are previewing a specific from on the right-hand panel. All you need to do is hover your mouse cursor over…

Google is testing adding trending labels to the Explore Brands section in the Google Search results. The Explore Brands section is not new, it was added a year or so…

Google Maps and Google Local are testing showing third-party reviews for Google Business Profile listings. It has been over a decade since Google Maps showed third-party reviews, reviews not left…

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…

I am seeing some early signs of maybe the first set of tremors post the Google August 2023 core update, which completed rolling out on September 7th. The new tremors…

The CEO of Bing from Microsoft, Mikhail Parakhin, said that Bing Chat is working on custom instructions for Bing Chat in the form of “a less geeky, more useful way…

The other day we covered how Google’s John Mueller said that there is no way to prevent traffic loss after a website revamp. John this morning added that there is…

Here is a recap of what happened in the search forums today…

Google’s John Mueller was asked if there is a way to prevent search traffic loss while launching a new website revamp. This specific case has URL changes with folders and…

Google’s John Mueller said if you see that your sitelinks in Google Search are going to the wrong country version URL on your site, then try using hreflang. John said…

We covered the topic of SEO for e-commerce category pages a number of times here. But Gary Illyes from Google addressed the topic last week in an SEO office hours….

Google in October will start to require some advertisers who have their accounts suspended to complete the advertiser verification in order to have the account re-issued. Google said this does…

Here is a recap of what happened in the search forums today…

I drove out to see David Iwanow at the Reckitt offices in New Jersey to chat SEO. David is the Head of Search at Reckitt…

Bing Search is showing playable video thumbnails in its search results snippets. When you hover your cursor over the video, it should preview the video but it doesn’t always do…

Google’s John Mueller reiterated what Google has been saying for some time around Core Web Vitals and the specific metrics within the page experience system. In short, if you fix…

Google has added a new line to its prohibited & restricted content Google Maps policies under the “adult-themed content” section that is more receptive to adult content…

Google announced that Google Search Console will now show Google Merchant Center visibility issues and changes in new reports. There are two new reports, the first report shows when products…

In the coming weeks, Google will bring the EU version of the Google Business Profile reinstatement process to the US. Local SEOs are buzzing about it because it converts the…

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google’s August 2023…

This week, I posted the big Google Webmaster Report – I hope it is helpful. The Google August 2023 core update finished rolling out last night and that core update…

The Google August 2023 Broad Core update finished rolling out yesterday afternoon at about 4:03 PM ET. It took just over 16 days to roll out, kicking off on August…

Google has confirmed they released a language matching systems update about two weeks ago to improve how Google matches languages in Google Search. Google said “these should better match results…

While we know the Google Search Generative Experience in the United States ends in December 2023, the India and probably Japan rollout ends a few months later in February 2024….

Google’s Gary Illyes answered a question on why one might see a sudden spike in indexed URLs by Google Search. The short answer is that there can be a ton…

Google announced that Site names now work in all languages, not just English, French, Japanese, and German. That was really the only change Google announced with Site names yesterday –…

Here is a recap of what happened in the search forums today…

Google News, the portal, seems to be testing displaying the author name below the publication name in the article card snippet interface. Google recently tested this for Google Discover stories…

Here is a recap of what happened in the search forums today…

Google seems to be testing showing a Google Shopping logo or label on some search results that may be considered a Top Quality Store in Google’s Merchant Center program. This…

Google seems to be testing a new Google Search snippet carousel titled “mentioned in.” Under the main search result snippet, you can expand a new section called “mentioned in” that…

Martin Splitt from the Google Search Relations team said on Twitter that if a page is indexed that means it was rendered. He added that page refreshes are also fully…

Google Ads is deprecating Shopping campaigns using Enhanced CPC starting in early October 2023. Google said any Shopping campaigns using Enhanced CPC should consider trying the one-click Target ROAS experiments…

I’ve posted countless reminders about not sending your link buy and sale requests to Google or Googlers but some really fearless link sellers and buyers keep on doing it. This…

Here is a recap of what happened in the search forums today…

Bing’s CEO, Mikhail Parakhin, said that Bing does not release some features slower or delayed in some countries. He said they release “All countries at the same time,” adding that…

Google said that core updates have no impact on what Google shows in the autocomplete search predictions or suggestions. Danny Sullivan, Google’s Search Liaison was asked about this and he…

We are all expecting to see Bing Chat support third-party plugins really soon, and for now, Bing is testing it. We now see some screenshots of plugin support in Bing…

I spotted Google’s John Mueller laughing at a LinkedIn post that is telling SEOs to slow down webpage load time so that people spend more time on your page. The…

Gary Illyes from Google posted how serving a 304 HTTP server status code can “backfire spectacularly,” even though the 304 can be a super useful signal for search engines.

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. The Google August…

A while ago we reported that Google Search Console will gain specific reports for Google News Showcase and it now seems Google is testing this in the wild. Clara Soteras…