Latest SEO News & Tips From SE Roundtable Blog

Google will stop supporting the Google Local Service Ads app starting on January 6, 2024. An email sent to advertisers said, “On January 6, 2025, we will be turning down…

Google seems to be testing the ability to have a conversation with the Google Search app, where it Google Search continues to adapt and refine the search query, as you…

Google’s Gary Illyes and John Mueller, along with Bing’s Fabrice Canel and probably other representatives from these search engines spent time in Dublin this week to attend the IETF 121…

Microsoft Bing has these AI-powered buying guide that can show up at the top right section for some e-commerce related queries. Microsoft spoke about these buying guides back in June…

Here is a recap of what happened in the search forums today…

Google is testing showing AI Overviews and generative AI results directly in the people also ask section. People also ask generally are featured snippet powered but now Google is testing…

Google Search can show who wrote the review directly in the search results snippet. Google has this “reviewed by” rich result element next to some search results that names the…

Google’s John Mueller was asked about when it makes sense to host images or other content on separate subdomains or domains. John said it makes sense if Google is having…

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google search is…

I know we are coming off a heated and very nerve-wracking election day but I am noticing some big Google Search ranking volatility kicking up in the past 24-hours. It…

I’ve been wondering how the majority of sites hit by Google’s September 2023 helpful content update are doing. Glenn Gabe is tracking about 400 of them, so he provided an…

Microsoft announced its monthly Microsoft Advertising updates and while we covered some of these before, we did not cover the changes to Shopping Audience campaigns. Microsoft made a couple of…

Google has been rolling out a new Google Shopping interface, we’ve covered it numerous times, and I think it is now rolled out. But Google is now promoting the new…

Google can show a bag icon on some of the sponsored search shopping ads. This can show next to the “Shop now” text, where you can either go to the…

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google seems to…

Google may be pushing out a new Search Console feature where for the partial data, the most recent data it has, which was not yet finalized, shows up as dotted…

In April, Google moved the search results estimated count (the about X results) section to only display it after you click on the “tools” search option. Well, now, in some…

After a month or so of testing, it seems like the “sponsored” labels are rolling out across Bing’s search ads. I am now seeing them across all browsers and searches…

A couple of weeks ago, Google created a proposal on the schema Github proposing expanding and enhancing shipping data in schema.org. One of the enhancements is a new schema type…

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. There is discussion…

As many of you know, OpenAI launched Search within ChatGPT last week. And as many suspected, the relationship between Microsoft and OpenAI seems to still be strong, because it seems…

Google is testing a new feature in the AI Overviews within Google Search. There is this “highlight” button that when you click on, it lets you highlight text in the…

Google has made a small update to its crawl budget documentation page to add a best practice is to have the same links on both the mobile and desktop version…

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. We are seeing…

This week, we covered that Google told creators that a new search ranking update is coming fairly soon, but you shouldn’t expect to recover with this update. Google is now…

I am seeing a significant spike in chatter from within the SEO community about a possible Google Search ranking update and/or heavy volatility happening starting October 31st. Let’s call it…

Google added a number of AI, Gemini-powered, features to Google Maps including new search features, review summaries for place listings and a way to ask about a specific business listing…

Google is testing more local search features and sections including a section in the local finder named “Discover more places” and a local search box in web search named “Explore…

Microsoft seems to be testing a new design for its local knowledge panel or local listing for a specific brand. This new design has a more card-like interface, showing company…

Here is a recap of what happened in the search forums today…

Google seems to be showing trust scores for some website entities in the knowledge panel box. It can show a trust score from APIVoid and ScamAdviser. I can replicate it…

Google can show a restaurant’s menu right at the top of the search results for a search on that restaurant’s brand name. It comes up in this “menu highlights” carousel…

Google is testing replacing the question and answer box for Google Business Profile listings with a title that reads, “Lear something specific.” At least I think it is the same…

Microsoft reported its first quarter 2025 earnings and it showed that its search and advertising revenue was up 18%. The last quarter it was up 19%, but as I noted…

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…

Google held that Web Creator summit yesterday at the GooglePlex, where Google told victims of previous search ranking updates including the September 2023 helpful content update, that a new search…

Google / Alphabet reported its Q3 2024 earnings last night, where its ad revenue hit $65.85 billion, up 10% from last year’s quarter of $59.65 billion. Google’s revenue was up…

Ginny Marvin, the Google Ads Liaison, has confirmed that a Google ad representative, a Google employee, has made unauthorized changes to a Google ad account. Marvin wrote that following up…

You thought Google was sneaky with their ad or sponsored labels. Microsoft has a history of being super sneaky with their ad labels in Bing Search. Here is a new…

Google is testing a search ad product carousel format that has these sub-categories that scroll as you swipe through the carousel of products. This format looks familiar but I cannot…

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google AI Overviews…

Google announced it is rolling out AI Overviews in Google Search to over 100 more countries, making it available to over one billion users and in all supported languages. This…

Google’s John Mueller said it again, he said on LinkedIn, “We’ve been pretty clear that Core Web Vitals are not giant factors in ranking, and I doubt you’d see a…

Google is now testing a “Frequently saved” label on the search results snippets. Previously we’ve seen you’ve visit often labels, for you labels, preferred source labels and other labels in…

Google is testing a new “all places” and “compare now” interface to see businesses and third-party comparison sites outside of Google Search. This is something Google launched in the European…

With the new Bing Webmaster Tools recommendations section, we are learning more about what Bing Search likes and dislikes. One of the things Bing does not like is when a…

Here is a recap of what happened in the search forums today…

Google is now saying it has ranking systems that “aim to understand if a section of a site is independent or starkly different from the main content of the site….

Google Ads will be sunsetting call ads sometime next year and will be migrating those to responsive search ads. Google wrote, “Call ads are being upgraded to responsive search ads…

Google is now testing showing reviews within the photos carousel within a Google Business Profile listing. So when you scroll through the photos for a business, Google can also show…

Google is testing showing a carousel named mentioned products, that can be displayed under a search result snippet that shows the products mentioned in that search result. This came up…

Google Business Profiles may now ask you to verify your information about your store inventory within the Products section of your profile. Google will ask “Do you sell these products…

Google Search Console’s performance report seems to have a bug where it is showing almost zero data for today. I can replicate this across numerous Search Console properties, so maybe…

While I was offline, it seems we had two bouts of Google Search ranking volatility, one starting around Wednesday, October 23rd and 24th, and then again in the past 24…

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google said it…

This week, we had more Google search ranking volatility to report on – surprise…

Google Search likely does not use ARIA Accessible Rich Internet Applications, for ranking or even indexing purposes, according to both John Mueller and Martin Splitt at Google. ARIA is a…

Google’s John Mueller posted his thoughts on AI, which were two fold. (1) AI is not going away, so he doesn’t recommend you take a stance against AI and (2)…

Google Discover is rolling out some small design updates to its interfaces. It has these new colored icons that communicate the action and Google is also showing other articles shown…

Google is showing a section named “top recipe guides” that can be expanded or collapsed in Google Search. It shows a “Lists of options from the web” in this expanded…

Google is testing another variation of the people also ask box, this one is titled “other people search.” I am not sure if there is any functional or technical difference…

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google is testing…

Google is testing adding a new rich result type to the search results snippet named “Shop nearby.” The shop nearby link will open the Google Business Profile of the business’s…

Google Search is testing replacing the spelling notification for “search instead for…” with “revert.” I mean, it is a weird one being that I am not sure “revert” is the…

Google has this carousel that can pull in top products based on customer reviews in the Google Shopping graph. It is titled “Top products from customer reviews” and shows up…

Gareth Hoyle posted about this new game he and his company, along with others have spent about a year putting together. It is named SEO The Board Game and is…

This is a programming note that Thursday and Friday are Simchat Torah and I will be offline the next two days. I will be offline on Thursday and Friday, October…

Here is a recap of what happened in the search forums today…

Google may have hit Fortune Recommends with a search penalty, downgrading its Google search rankings. This may be related to the site reputation abuse policy, like it may have done…

Google’s John Mueller said he understands why some in our industry look to optimize for metrics within various SEO tool platforms, but he said there are not shortcuts in SEO…

Google is testing new Audience Insights or audience analytics within the Google Merchant Center interface. This can show you your audience’s regions, ages, gender, age group and more.

One of the complains with Google Search showing Reddit or other online forums all the time is that for medical questions, the answers can be dangerous and harmful. But at…

Google now has the ability to expand sections of knowledge panels on the desktop search interface. So when you search for Elon Musk and want to see his children, Google…

Here is a recap of what happened in the search forums today…

Google is deprecating the ten-year-old Sitelinks Search Box. It is going to start to disappear from the search result snippets starting on November 21, 2024. This does not impact the…

Google seems to be testing showing search ads that you can click to watch a video. We saw something like this back in 2018, but this shopping ad has a…

There are reportedly at least five bugs within the Bing Webmaster Tools API and the corresponding documentation. The bugs range from setting country and regions to site move requests, plus…

Microsoft is adding new AI features to Bing Search named AI-enhanced summaries. These can show up in the knowledge panel section, and say the “summary was generated by Al from…

Here is a recap of what happened in the search forums today…

Nope, Google won’t let up with its Google Search ranking volatility. We are seeing sites that are showing better rankings one day, only to see those rankings jump back up…

Nick Fox is now the new head of Google Search, replacing Prabhakar Raghavan who is moving into Chief Technologist role at Google. Nick Fox has been with Google since July…

Google will temporarily pause ads related to the US elections after the polls close on November 5th. Google said this “is a temporary measure, and we will notify advertisers when…

Google is at it again, double dipping on Local Service Ads clicks, by adding a “Request competitive quotes” button after you have already selected the business you want a quote…