


Daily Search Forum Recap: May 2, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google may have…

Vlog #171: Lior Krolewicz On Being In The Special Ops & How P...
Lior Krolewicz is the founder and CEO of Yael Consulting, a marketing consulting company. I’ve known Lior from when he was based in Israel, he spoke at a previous SMX…


Google SEO Office Hours Change: John Mueller Won’t Record A...
Google’s John Mueller said there has been a change to the SEO office-hours format he hosts often on Google Meet and YouTube. The change is that Google will only record…

Google Search Dictionary Has A Tip For Similar-Sounding Words
Google has been offering dictionary search results over a dozen years and the search company continues to make tweaks to that feature. Google now will show a “tip” section on…

Possible Google Search Algorithm Update May 1st With Rumbles All ...
For the past week, I have been seeing a different pattern with a possible Google search ranking algorithm update. The forums and SEO discussion around a possible Google update was…

Google: You Can Use Hashtags In Meta Descriptions (#shouldyou?)
Google’s John Mueller was asked if you could use hashtags in meta descriptions? He responded on Twitter saying #sure. But the bigger question is, should you use hashtags in meta…

Google Discover Long Tap To Preview Stories For iOS Chrome
Google has added long tap to preview for Google Discover within iOS for Chrome according to Glenn Gabe. Glenn Gabe posted about this on Twitter and said “Google just launched…

Daily Search Forum Recap: April 29, 2022
Here is a recap of what happened in the search forums today…

Search News Buzz Video Recap: AI Lawyers Demanding Links, Google ...
This week in search, a reporter uncovered that sketchy SEOs are making up fake lawyers using AI to send out fake DMCA requests demanding links to their sites…

Old BingBot User-Agent To Stop Being Used In Fall 2022
Fabrice Canel from Microsoft Bing announced on the Bing blog that the search company will retire the legacy BingBot user-agent in the Fall of 2022. Instead, Bing will use a…

Google Search Console Caches Inspection Tool Live Test URLs For 9...
In Google Search Console, you can use the URL Inspection Tool to test how Google sees a URL in its index versus in real time by using the live test…


Google Search Tests Lighter Purple Color For Clicked On Search Re...
Google Search is testing a lighter colored purple for the links you have clicked on and visited in the search results. This report came from both Mordy Obserstein and Khushal…

Replacing Your Blog With An App Landing Page Will Impact Your Goo...
It is not too uncommon to see app developers, before the app is launched, to launch a blog on the home page of the app’s domain name. This is done…

Google Asked If You Should Avoid Naming Your Company Or Product 4...
We know that sometimes Google can be triggered to treat your pages as a soft 404, essentially Google thinks that page should be 404ed and thus removed from the search…

Daily Search Forum Recap: April 28, 2022
Here is a recap of what happened in the search forums today…

Google Ads API Version 10.1 Now Released
Google has released version 10.1 of the Google Ads API, which is an update from the major release of version 10 from early February 2022. The big additions in v10.1…


Google: No We Are Not Stealing Your Content & Citing Google A...
The other day Gianluca Fiorelli posted on Twitter that he felt Google was taking content from third party sites and placing that content on in the Google Search knowledge panels…

You Can Now Remove Personally Identifiable Information (PII) From...
Google is now letting you make a request to remove personally identifiable information (PII) from Google Search. This includes information such as phone number, email address, or physical address, login…

Google Search Console Performance Report Average Position Metric ...
Starting about an hour or two ago Google dropped the average position metric filter from the Google Search Console performance report. This seems to be a bug and Google’s Daniel…

Google Reduces Visibility Of Business Edits With Color Changes To...
Google has recently changed how it shows what edits or updates were made to a Google Business Profile listing in Google Search and Google Maps. Prior, Google four different types…

2022 Google Merchant Center Product Data Specification Updates
Annually, Google updates the Merchant Center product data specification and Google made some updates to it last night. Some updates went into place on April 27, 2022 and some go…

Daily Search Forum Recap: April 27, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. The Google Business…

Meet MuellerBot; An AI John Mueller To Answer Your Google SEO Que...
Danny Richman created an AI version of John Mueller of Google named MuellerBot. It was built off a GPT-3 powered script to answer SEO questions as if John Mueller himself…

Google Business Profile Manager Is Going Away Early 2022
When you try to access the Google Business Profile Manager at google.com/business, Google will prompt you with a notice that “you can no longer manage your business here” from early…

Both Google Ads & Microsoft Bing Ads Revenues Up ~22%
Both Alphabet/Google (GOOG) and Microsoft (MSFT) announced earnings last night and both saw increases in search ad revenues by about 22% year over year. While Microsoft crushed its earnings estimate…


New To Google Ads Performance Max: Customer Acquisition Goals, Ne...
Google announced three new features to Performance Max campaigns in Google Ads. These including New customer acquisition goals, new Performance Max insights reports, a one click upgrade tool for Smart…

Google Search Tests Images On Left Side Of Search Result Snippets
Google may be testing displaying images thumbnails on the left side of the search result snippets. At first, when Kunjan Shah sent this to me on Twitter, I thought it…

Daily Search Forum Recap: April 26, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google URL parameter…


It’s Gone: The Google Search Console URL Parameter Tool Is ...
As expected, the Google Search Console URL Parameter Tool is no longer available. If you try to access it for a specific property, you get a message that reads “this…

Google Maps Asking Local Guides To Update Old Reviews
It seems that the Google Maps team is asking some Google Local Guides to update older reviews they have left in the past. Tricia Clements posted a screenshot on Twitter…

Google Local Business Listing Deals Tab
Google is showing a “deals” tab on some local business listings. I am not sure if this is new or not, I know I covered deal labels in the local…

Google Business Profile Adds Products Performance Metrics
Google has added a section to the Google Business Profile Performance Metrics (formerly Google My Business Insights) for products. This section shows you how your products performed in Google Maps…

Google AdWords API Shutting Down Tomorrow, April 27th
The time has come for the Google AdWords API to officially shutdown tomorrow, April 27th. Google warned us this would happen over a year ago and now the day has…

Daily Search Forum Recap: April 25, 2022
Here is a recap of what happened in the search forums today…

Microsoft Bing Ethical Shopping Hub Now Available In The US
Last year, Microsoft Bing launched its Ethical Shopping hub in the UK. With Earth Day, Microsoft announced the Ethical Shopping hub is now available in the US and Canada. Plus…

Nine More Policies Added To Google Ads Strike Based System
In June 2022 Google will update the enforcement procedures for repeat violations with the addition of nine more policies in scope of the strike-based system. The three-strikes and your out…

Fake DMCA Requests Using AI Generated Lawyers To Demand For Links
Here is a newish link scheme, well, not 100% new but parts of it is new. As reported by The Next Web, these link spammers are using AI to create…

Vlog #169: Larry Brauner On Search Ads For SEO Research, Searcher...
In part one, Larry Brauner and I spoke about growth versus brand marketing, reputation management, reviews…

Signed Exchanges Coming To Google Desktop Search For Some Sites
In the coming weeks, Google Search for desktop will soon support signed exchanges for some sites. Sites serving different HTML based on the user-agent header (i.e. using dynamic serving) will…

Google Video Search Results With Question Answered In This Video
Google Video results has a feature that says if the video answers your question in your query. Google will label video results saying “X question answered in this video.” Plus,…


Daily Search Forum Recap: April 22, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google has introduced…

Search News Buzz Video Recap: Google Search Volatility, Google Sp...
Before I start, just a reminder, this was pre-recorded and schedules to go live as I am offline today for Passover. That being said, it was a busy week with…

Google Video Search YouTube Channel Label/Icon
I am not sure if this is new because when I search for videos, I use YouTube directly. But in Google Video search, Google will label YouTube channel landing pages…

Google Search Scroll To Text For Sitelinks Live In US Search Resu...
Back in November 2021 Google began testing Sitelinks that support the scroll to text feature. Well, it seems like this is fully live in the US desktop search results, as…


Google’s 2021 Web Spam Report: Hello Google SpamBrain
Google has published its annual web spam report and in that report, Google has named its machine learning based systems for spam identification with its own name – SpamBrain. SpamBrain…

Google Search Displays Larger Images Again On Desktop Results
Google Search is testing displaying much larger images again in the desktop search results. Here is a comparison of the normal image thumbnails in the desktop search results compared to…

SEOs Want Featured Snippet & Indexing Coverage API In Google ...
A recent poll on Twitter by Brodie Clark shows that SEOs really do want both a featured snippets filter in the performance reports in Google Search Console and also an…

Daily Search Forum Recap: April 21, 2022
Here is a recap of what happened in the search forums today…

Programming Note: Offline For Passover
This is a programming note that I will be completely offline for the last two days of Passover…

Google Search Can Write Its Own Knowledge Panels
Google Search knowledge panels sometimes show that it was written by Google itself. I guess Google uses AI or machine learning to write these knowledge panels. There are many examples…

Beware: Google Business Profile Messaging Spam & Scam Attempt...
There are scam and spam attempts being conducted through the Google Business Profile messaging platform. This is a tactic of someone looking to hire you for a service but they…

Larger Google Search Ranking Algorithm Update On April 20th &...
Google again seemed to have pushed out another Google search ranking algorithm update on April 20th. It might be a continuation from the April 18th update, just now rolling out…

Google Analytics Real Time Reporting Bugs With Universal Analytic...
As you know, we’ve been reporting on the real time Google Analytics bug with Universal Analytics for a few weeks now. Well, sad news for you all, Google is not…


Google On CSS .Class Selector
Google’s John Mueller was asked if Google “looks at “CSS .Class” to comprehend the structure of a page; or a section of content that clarifies its SERP Features.” John responded…

Daily Search Forum Recap: April 20, 2022
Here is a recap of what happened in the search forums today…

Google Tests What People Are Saying Search Results
Google seems to be testing a new search feature set that is named “what people are saying.” This shows search results primarily from online discussion forums on the topic.

Google Site Kit Now Has Question Hub Data
It looks like Google Site Kit, the Google plugin for WordPress, has bridged in another Google data platform named Google Question Hub. This is in addition to Google Search Console,…

Removed AMP? Don’t Worry About Redirecting AMP Cache URL, S...
The AMP cache URL is the URL that looks like https://www.google.com/amp/s/ followed by your site’s details. You do not have fully control over that URL, so there is really no…

Google Local Listing “At This Place” Shows Businesses...
Google Local listings has a feature that shows what else is in that venue, it is called “at this place.” This reminds me of Google showing mall directories and what…


New Google Featured Snippet: “From The Web” & ...
Google is testing new types of featured snippet that is titled “From the web” and “other sites say.” This featured snippet includes multiple sources from the web, not just a…

Daily Search Forum Recap: April 19, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…

Bug With Google Ads Automated Rules Conditions Not Sticking
Google may have a bug with the Google Ads automated rules where the conditions you set up are not sticking. Automated rules let you make changes in your account automatically,…

Google Search Tests Side Bar Navigation
Google is testing bringing back the search options that is currently positioned at the top of the search results to the left hand side bar. Google had the side bar…

Spring Break Google Search Ranking Algorithm Update – April...
I am seeing signs of a possible Google search ranking algorithm update on April 18, 2022. There is limited chatter, probably because a lot of SEOs are off this week…

Google Search Adds Easter & Passover Holiday Decorations
If you search in Google Search for [easter], [passover], [pesach], [matzah] or any of those variations, you will get either Easter or Passover holiday decorations in Google Search.


Google Search Console Sending Notices For Intrusive Interstitials
Google is sending out notices about intrusive interstitials to sites that are placing these interstitials in a possibly annoying manner on their sites. The email subject lines read “Improve your…

Google “Found In Related Search” Returns
Back in 2016, we spotted a Google search feature named found in related search for recipe results. Now, it seems to be coming back as a feature for a multitude…

Daily Search Forum Recap: April 18, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google says don’t…

Vlog #168: Larry Brauner On Growth Marketing, Reputation Manageme...
Larry Brauner, the growth marketer and VP of digital marketing at iPostal1, stopped by the office to talk search. Larry has been in my office before, when we were mutually…

Google Screened Local Results At This Business Carousel
Google Screened local listings are through Local Service Ads that a third party conducts background and license checks for those listed in that section. It is mostly for realtors, lawyers,…

Bing Search Video Previews Expand To Show Related Videos
I am not sure if this is new, but this Microsoft Bing search feature is slick. When you see video results in the Bing Search results, then mouse over that…

Import Your Universal Analytics Goals Into Google Analytics 4
Google has rolled out an import tool for migrating your goals from Universal Analytics 3 to Google Analytics 4 for conversion tracking purposes. The goals migration tool allows you to…

Google Things To Consider In Google Shopping Listing Detail Page
Google is also trying the Things To Consider feature not just in the main search results but also in product/shopping detail listing pages. I am not sure if it is…


Google: Don’t Change URLs and Change Them Back For SEO Test...
Google’s John Mueller said on Twitter he would recommend again changing URLs and then changing them back, and repeating that, for SEO reasons. The individual wanted to do that for…

Daily Search Forum Recap: April 15, 2022
Here is a recap of what happened in the search forums today…

New Way To Create Custom Columns In Google Ads
Google announced a new way to create custom columns in Google Ads. Google said it is “adding new metrics and features that make it easier to view your data.”

Search News Buzz Video Recap: Google Product Reviews Update Fully...
We seem to have another confirmed update starting on April 13th, right after the product reviews update finished. Google has finished rolling out the March 2022 product reviews update. Alan…

Google Search Ranking Algorithm Update April 13th & 14th (Unc...
There seems to have been another Google search ranking algorithm update, which is unconfirmed by Google right now, that started Wednesday, April 13th and trailed into Thursday, April 14th. I…

Google Tests People Also Ask Play (Listen To) Speaker Icons
Google seems to be testing a new search feature for the people also ask section where you can listen to Google read you the results of those snippets. There is…

Google: Discover Traffic Not Impacted By Expanding Your Navigatio...
Google’s John Mueller was asked if going from 5 to 10 links in your site’s main navigation menu to about 150 links in that navigation menu would result or possibly…

Google: Audience Signals Help Jumpstart Performance Max Campaigns...
The other day, Google Ads Liaison, Ginny Marvin said that audience signals are used to only “jumpstart” your Performance Max campaigns. It turns out that Google Ads may continue to…


Daily Search Forum Recap: April 14, 2022
Here is a recap of what happened in the search forums today…

New Google New Global Campaign Summary For Aggregate Reporting On...
Google Ads has added a new report that will help you see how well your campaigns are performing across multiple campaigns across multiple accounts. Google said it has also made…

Google Search Product Comparison Gains Compare With More Products
Google has been showing the ability to compare one product agains the next in Google Search for several years now. But now Google quickly lets you also add additional products…


Bing People Also Ask With Refinement Bubbles
Microsoft Bing is showing refinement selectors in the people also ask section of its search results. You can use those refinement bubbles to filter the people also ask results even…

Google On Writing You Tested A Product With The Product Reviews U...
One of the newish lines from the March 2022 Google Product Reviews update announcement is where Google said “including original images from tests you performed with the product can be…