5 Excellent Brand Instagram Bios To Inspire Your Own
How do you write an Instagram bio that wows in under 150 characters? Take note of these 5 great examples to inspire your brand. The post 5 Excellent Brand Instagram…
How We Used a Video Course to Promote Ahrefs (And Got 500K+ Views...
Back in 2017, about two years after joining Ahrefs, I decided to create a course on content marketing. I had a very clear understanding of how an educational course would…
Freshness & SEO: An Underrated Concept
During my time in search, there are certain ranking factors that I’ve changed my perspective on. For instance, after coming to Go Fish Digital and working on internal linking initiatives,…
Daily Search Forum Recap: July 5, 2022
Here is a recap of what happened in the search forums today…
Building a Better Search Engine: Lessons From Neeva’s CEO
Co-founder and CEO of Neeva, Sridhar Ramaswamy, speaks about building an ad-free search engine and lessons learned from 15 years at Google. The post Building a Better Search Engine: Lessons…
TLD Experimentation & Authority Building with Publishing and ...
How is decentralized Web 3.0 changing SEO, marketing, and content? Find out in this episode of the SEJ Show with Jon Henshaw. The post TLD Experimentation & Authority Building with…
How Decentralized Web3 Is Changing Online Publishing & SEO &#...
How is decentralized Web 3.0 changing SEO, marketing, and content? Find out in this episode of the SEJ Show with Jon Henshaw. The post How Decentralized Web3 Is Changing Online…
Google: It’s Safe To Delete Your Disavow Link File If No Ma...
Google’s John Mueller said it is probably safe to completely delete your link disavow file if you have not had manual actions for links before and/or you don’t have a…
July 2022 Google Webmaster Report
Hope you all had a nice July 4th weekend, here is the July 2022 Google webmaster report to catch you up on the past month. We had two confirmed algorithm…
Google Search Console Link Counts Keep Falling A Lot
I rarely look at the link report in Google Search Console because, well, I rarely look at my links for this site. But something triggered me to check it and…
PSA: Google Course Rich Results Require At Least Three Courses
Google has reiterated that when it comes to being eligible to show course rich results in Google Search, you need to have marked up at least three courses on your…
Vlog #180: Jaimie Clark and Jon Clark from Razorfish to New York ...
Jaimie and Jon Clark came for a visit and we all spoke SEO and a lot more. Jaimie Clark is the VP of SEO at Centerfield, she was previously the…
TikTok Responds To Allegations Of Unsecured User Data
TikTok CEO Shou Zi Chew denied allegations that China-based employees have access to sensitive user data. Google and Apple continue to offer TikTok. The post TikTok Responds To Allegations Of…
Twitter Adds Back Nofollow Attributes To Links
A few weeks or so ago, Twitter removed nofollow attributes from its links. Well, it seems like now those nofollow link attributes were added back. Glenn Gabe spotted this on…
What Is Influencer Marketing and How Can It Positively Affect You...
Influencer marketing has become a powerful tool for businesses looking to reach their target audience. In fact, influencers can generate millions of dollars in revenue for brands. This marketing approach…
How TikTok’s Search Algorithms Power Content Discovery
Create inspiring content to entertain well-defined audiences on TikTok. Here’s what you need to know when it comes to search algorithms on this popular platform. The post How TikTok’s Search…
4 Ways To Use AI Right Now In Your Marketing Program
Wondering how to best harness the power of AI and use it to your marketing advantage? Here are a few different ways to get started. The post 4 Ways To…
5 Pro Tips To Improve Your B2B LinkedIn Marketing Campaigns
Conduct tests and understand the platform more so you can target professionals easily. Read up on these 5 useful B2B marketing tactics for LinkedIn. The post 5 Pro Tips To…
Content Marketing for Startups: A Beginner’s Guide
More and more companies, e.g., Shopify, Beardbrand, and us too, have succeeded using this type of marketing. If you’re a startup, you’re probably wondering, “Should I use content marketing?…
Planning for a Post-Local-Pack Possibility
Local SEOs are accustomed to continuous change in the SERPs, but if S.2992, the American Innovation Online Choice Act, becomes law and prevents monopolies like Google from preferencing their own…
Happy Fourth of July Search Industry
Wishing you all a happy Happy Fourth of July, as you can see, this site is all dressed up for the day (on desktop) and Google has their special animated…
8 Pillar Page Examples to Get Inspired By
Altogether, they form a content hub. But not all pillar pages look the same. In this guide, we’ll look at eight examples of pillar pages to get your creative juices…
25+ SEO Words To Delete, Add, Or Reconsider In The Web3 Era
As SEO evolves, so does our terminology. Here are 20+ SEO words that industry professionals would like to delete and add in 2022 and beyond. The post 25+ SEO Words…
A Guide To Social Media Algorithms & How They Work
Want to know how social networks determine which content makes it into users’ newsfeeds? Learn more about the top social network algorithms. The post A Guide To Social Media Algorithms…
Google Analytics Overview By Hour Report Not Counting Data
For the past few hours, the Google Analytics (Universal Analytics 3) home view where it shows the “audience overview” is not counting. You need to filter the results to show…
Daily Search Forum Recap: July 1, 2022
Here is a recap of what happened in the search forums today…
Search News Buzz Video Recap: Google June 27th Update, Communicat...
We may have had another update, an unconfirmed Google Search algorithm update on June 27th and 28th. Google’s Danny Sullivan talked about how Google communicates about Google algorithm updates at…
New: Google Rich Results Not Allowed On Prohibited, Regulated Or ...
Google Search has added new content guidelines to the rich results help document. These new guidelines directly disallow you to markup product or content that are widely prohibited or regulated,…
Google Shopping Search Discover Filter For Black, Women, Veteran ...
Google has recently added a new “Discover” filter to the Google Shopping search side bar to filter shopping results by Black-owned, Latino-owned, Veteran-owned or Women-owned businesses. I think this was…
Google Search Find Places Through Reviews
Google seems to be testing or slowly rolling out a new local search feature in the main web search results named Find places through reviews. Google will show a review…
Google Auto-Selects Background Colors For Search Result Snippet I...
Over the past few months Google has been auto-selecting background colors not just for image search results and not just for shading Google Shopping Ads but also for images added…
Google Auto Knowledge Panel Adds Green Font For Hybrid & Elec...
Google Search has a knowledge panel for automobile and car related searches. If you search for a vehicle where there is an electric and/or hybrid option available, Google will say…
Former Google CEO Describes ‘Brutal’ Review Process For New Proje...
Former Google CEO Eric Schmidt shares details about the “brutal” review process employees had to go through when pitching ideas for new products. The post Former Google CEO Describes ‘Brutal’…
Creating Content That Satisfies Search Intent & Meets Custome...
Want to create a content strategy aligned with search intent at every stage of the funnel? Here’s what you need to know. The post Creating Content That Satisfies Search Intent…
SEO Tips For Expanding Into German-Speaking Markets
Simple translations won’t do. Venture out into German-speaking markets with these 5 tried-and-tested SEO tactics and gain more visibility in their local SERPs. The post SEO Tips For Expanding Into…
15 Project Management Tools For SEO Professionals
It’s easy to see why so many SEO professionals have turned to project management platforms to help them stay organized and productive. The post 15 Project Management Tools For SEO…
SaaS Content Marketing Made Easy: 10 Steps to Success
Explore this definitive guide to design a powerful SaaS content strategy and develop content ideas that resonate with your audience. Discover the best SaaS content marketing examples. Based on Semrush…
What Is Localism and How Does it Relate to Local SEO?
Local search marketing is a form of publicity unlike any other because of its potential for creating positive social change. July 2022 is Independent Business Month and the perfect moment…
How We Create The Perfect SEO Brief That Aligns Teams & Beats...
Does aligning SEO goals with multiple teams and departments feel like herding cats? It’s time to try the perfect SEO brief. The post How We Create The Perfect SEO Brief…
Daily Search Forum Recap: June 30, 2022
Here is a recap of what happened in the search forums today…
Small Business Trends and Stats: Assessing Americans’ Interest in...
From grants to loans, nearly half of all small business related searches from the past two years focus on questions around finances. In addition to sharing insights on financial search…
YouTube Disables Hidden Subscriber Counts
As part of a more significant effort to fight creator impersonation, YouTube has stopped allowing channels to hide the number of subscribers they have. The post YouTube Disables Hidden Subscriber…
SEO Split Test Result: How Negative review Snippets Can Impact SE...
The star rating rich result is one of the most sought-after SERP features for many SEOs. The main reason for this is that if you are listed as a rich…
7 Methods To Research & Analyze Your Audience For SEO
SEO isn’t just about the numbers. It is also about understanding the audience and building an SEO campaign around that information. The post 7 Methods To Research & Analyze Your…
Inflation’s Impact On Ad Spend Detailed In Merkle Report
Read on to learn how advertisers are prioritizing machine learning, first-party data, and the impacts that inflation imposes on marketing performance. The post Inflation’s Impact On Ad Spend Detailed In…
Google Top Stories Grouped In Topic Sections On Desktop
Google Search is now grouping some of its Top Stories sections for some queries by topics. This was working on mobile for a while but is now reportedly working for…
Video: 8 Tips On E-Commerce SEO From Google
Alan Kent from Google published a video on SEO tips for e-commerce sites, this includes 8 tips. You can watch the video embedded below or just read my summary of…
Google Maps Tests New Local Panel With Images At Top & Tabs F...
Google Maps is testing a new local listing interface where it shows more images in the top portion of the local listing and there are tabs to show the business…
Google Clarifies 15MB Googlebot Limit – It Is A Huge Limit
The other day, I covered how Google added a line to its Google documentation that Googlebot can crawl the first 15MB of content in an HTML file or supported text-based…
Google Explains How To Inject Canonical Tags Using JavaScript In ...
Google has updated its JavaScript SEO help document to add a section on how to properly inject canonical link tags using JavaScript. The document says Google does not recommend using…
CMS Market Share Monthly: 64.2% Of Sites Use WordPress
Learn which 10 content management systems are most used right now and explore recent updates from major CMS players. The post CMS Market Share Monthly: 64.2% Of Sites Use WordPress…
Using Google Search Console to Better Test SEO Changes
Most SEOs will be comfortable/familiar with using Google Search Console as part of their SEO toolkit. But there are some great ways to better utilize this data without introducing additional…
Small Business Search Trends On The Rise In 2022
A new report from SEMRush reveals searches related to small businesses, particularly ‘opening’ a small business, are on the rise. The post Small Business Search Trends On The Rise In…
Bulk Loading Performance Tests With PageSpeed Insights API & ...
See how Google perceives your page performance with bulk page speed tests using the Page Speed Insights API and this Python script. The post Bulk Loading Performance Tests With PageSpeed…
Where We Are Today With Google’s Mobile-First Index
Let’s deep dive into what Google is looking for in mobile usability, how you can meet Google’s expectations of mobile-first best practices, and more. The post Where We Are Today…
14 Best Free Chrome Extensions for SEOs (Tried & Tested)
I’ve tested a few dozen popular free Chrome extensions and included 14 of the most useful ones in this article. This extension allows you to inspect the meta information on…
Hey, These Aren’t My Competitors!
You know your competitors, and you’re not going to let some damned SEO tool tell you different! Hey, I’ll give you the first part, but there are a lot of…
Local SEO: Top Ways To Get Higher Quality Reviews
Learn how to stay competitive, get ahead of comparison research, and win customers before they even walk into your store. The post Local SEO: Top Ways To Get Higher Quality…
Daily Search Forum Recap: June 29, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google said they…
How To Create Your Instagram Content Plan
In this guide, you’ll learn how to create a content plan that increases brand reach and conversions on Instagram. The post How To Create Your Instagram Content Plan appeared first…
Avoid These Top 6 Remarketing Campaign Mistakes
Remember these six key considerations to avoid common pitfalls when launching your remarketing campaigns. The post Avoid These Top 6 Remarketing Campaign Mistakes appeared first on Search Engine Journal.
U.S. FCC Commissioner Requests Google & Apple To Ban TikTok
U.S. FCC commissioner responds to reports that China can access TikTok user data, requests Google & Apple remove TikTok from app stores. The post U.S. FCC Commissioner Requests Google &…
W3C Announces Major Change
The organization in charge of HTML and web privacy standards announced a major change to address future of web at a faster pace. The post W3C Announces Major Change appeared…
Should All SEOs Know The Difference Between Crawling, Indexing, R...
At the Google NYC SEO Meetup Lily Ray mentioned that when it comes to interviewing new employees for the Amsive Digital SEO team, she asks a question you must get…
Google Tests Expandable Local Related Carousels Within Snippets
Google is testing a search result snippet that shows a expandable drop down menus under the snippet that contains weather, hotels, restaurants, visual stories, events and more. When you click…
Google Shopping Ads Carousel With Shaded Backgrounds
Google is using a gray shaded background color for some of the results within the Google Shopping Ads carousel. I was able to replicate this, where for some images, Google…
Google Product Grid Results Are Organic & Are Huge
We’ve been seeing a lot of grid-like formats with products and shopping results. We know some are ads and some are organic. John Mueller of Google just added official Google…
Google: We Are Communicating About More Algorithm Updates
Another point from the Google NYC SEO Meetup the other night was that Danny Sullivan at Google said Google has been more active about communicating about algorithm updates now than…
Which Is Better For Ecommerce: On-Page SEO Or Link Building?
You have limited time for SEO, so where should you invest it? Mindy Weinstein shares the answer in this week’s Ask An SEO. The post Which Is Better For Ecommerce:…
Google Freshness Algorithm: Everything You Need To Know
Google today is better able to understand which queries deserve freshness that creates opportunities for publishers to gain more traffic. The post Google Freshness Algorithm: Everything You Need To Know…
10 Key Steps To Ranking Higher In Google Maps
Let your business stand out from the local competition by optimizing your web presence. From long-tail keywords to community engagement, follow these top 10 tips. The post 10 Key Steps…
Tips for SEO Traffic Generation (ft. On Page SEO Checker)
You know SEO basics…And so do your competitors. Find out how to beat your competitors with these tips on SEO traffic generation.
SEO in Real Life: Harnessing Visual Search for Optimization Oppor...
The most exciting thing about visual search is that it’s becoming a highly accessible way for users to interpret the real world, in real time, as they see it. Rather…
5 Ways to Market Your Agency And Get More Qualified Leads
As an agency, relying on referrals and expecting business growth is an oxymoron. Referrals are great sources of leads. But they aren’t predictable. Here are five unique ways to market…
Daily Search Forum Recap: June 28, 2022
Here is a recap of what happened in the search forums today…
Google Shopping Ads Tests Retail Brand Slider
Google seems to be testing a new feature for shopping ads, where as you slide through the shopping ads carousel, it shows you which stores retail brands are being displayed.
Google Adds Pros & Cons To Search Result Snippets
Normally when someone sends me a sophisticated search result snippet from Google and I dig in, I find a reason for how Google came up with this snippet. But it…
Bing Autocomplete Tells Searches To Use Tab To Fill In
Microsoft Bing is testing a new annotation in the autocomplete search results to communicate to searchers that they can tap the tab key to finish the autocomplete without clicking on…
Google Search Ranking Update Brewing Again June 27-28th
After maybe four or five days of calm, we are seeing new signs of more larger Google Search ranking algorithm tremors and volatility. This new one seems to just be…
Google: Near Duplicate URLs With Canonical Still Can Lead To Wron...
There is an interesting thread on Reddit on a topic we touched on here several times, the topic of Google ranking the wrong version of the URL in Google Search….
How To Use Google’s Structured Data Markup Helper
Here’s how you can leverage Google’s structured data markup helper to help attract website visitors. The post How To Use Google’s Structured Data Markup Helper appeared first on Search Engine…
SEO And The CIO: 5 Search Concepts You Need To Know
The CIO is an important ally to your SEO team. Introduce these 5 search concepts and align your relationship for a successful customer experience. The post SEO And The CIO:…
Link Relevance vs. Content Relevance in Link Building
Relevance is talked about a lot in the context of link building. In truth, it’s something that no one can really provide a concrete (or even close to concrete) answer…
The SEO Process in a Nutshell (4 Steps)
In this short article, I’ll try to distill the process of SEO into its essence: the four steps. To prove this process works, I’ll use our own example, i.e., the SEO…
How To Create An Effective SMB Marketing Strategy
81% of SMB owners credit the success of their business during the pandemic to their marketing strategy. Learn how to create a solid marketing strategy. The post How To Create…
Daily Search Forum Recap: June 27, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google has updated…
Two More DSPs Remove Google Open Bidding
Two additional demand-side platforms (DSPs) have removed Google Open Bidding supply for advertisers. What does that mean for advertisers? The post Two More DSPs Remove Google Open Bidding appeared first…
Google Updates Product Structured Data Guidance
Google updated their structured data guidance to clarify which kinds of pages qualify for structured data and rich results The post Google Updates Product Structured Data Guidance appeared first on…
TikTok Advertisers Can Now Set Custom Attribution Windows
Marketers running ads on TikTok can now optimize their campaigns with flexible attribution windows ranging from one day to 28 days. The post TikTok Advertisers Can Now Set Custom Attribution…
Building an SEO Testing Mindset
SEOs are blessed with more tools and data than ever. We have the ability to measure, track and report on so much of what we do – but are we…
Bing Testing From This Page Featured Snippet On Steroids
Microsoft Bing is testing what might be a featured snippet on steroids with a section named “from this page” in the search results page. This box shows you detailed automated…
Bing Search Results Tests “Click To See Full Answer”
Here is a weird one from Microsoft Bing, it seems to be tested “click to see full answer” in its search results answer section before showing you the answer. I…
Google To Pay Wikipedia For Content In Knowledge Panel & Sear...
A week or so ago, Wikipedia announced Wikimedia Enterprise, a paid service for large organizations who want to repurpose Wikimedia content, to pay for that content. So Google, who repurposes…
Google Updates Crawl Stats Report Help Docs
Google has also updated the crawl stats report help documentation last week. Google made a lot of support documentation changes in the past week including product rich results, Googlebot doc,…