YouTube is updating the way it delivers search results for health-related queries, adding a section dedicated to personal stories from patients. The post YouTube Searches For Health Topics To Show…
Would your business benefit from a headless content management system? Discover what it is, plus the pros and cons before you decide on a CMS. The post Traditional vs. Headless…
Learn how paid search campaigns for the top 95 software companies in the U.S. fared in 2022 and how you can adapt your strategy. The post Software Industry Traffic Trends…
Historically, web developers have been using HTML for mere content, CSS for styling, and JavaScript for interactivity elements. It’s JS that makes it possible to add pop-up dialog boxes and…
In this guide, you‘ll learn how to submit your site to Google and other search engines (Bing, Yahoo, Yandex and DuckDuckGo), as well as understand other ways that they can…
You know GA4 is coming, and last week Dana took you through some of the top things to be aware of before making the transition to it. In this week’s…
Everyone’s SEO audit process differs, as there’s no universal approach. But there are a handful of basic issues all site owners should look for. You’ll learn how to check for…
LinkedIn rolled out three updates to pages that allows businesses to facilitate more meaningful communication with their audience. The post LinkedIn Rolls Out 3 Updates To Pages appeared first on…
Here is a recap of what happened in the search forums today…
Social media company Meta is instituting a hiring freeze and warning employees about further restructuring and downsizing. The announcement came from CEO Mark Zuckerberg on an internal all-hands call, Bloomberg…
At Google’s annual Search On conference the company announced seven new features and updates coming to local search. The post Google Announces 7 Local Search Updates appeared first on Search…
Google Ads continues to suffer from ongoing latency issues – mostly from the Google Ads console. This is the place advertisers go in and manage their ads. It has become…
We had another Google Search On event yesterday and in case you missed it or you simply do not want to read through a lot of fluff, here is the…
Google’s John Mueller has put down some strong language against changing your URLs for SEO reasons alone. He basically said in most cases, changing URLs will have a negative impact…
Microsoft Bing is testing displaying more details in the page insights overlay feature in search. Now Bing is showing traffic analysis, like monthly visitors, the geo-location of those visitors, how…
Over the past 24 hours or so, there has been a ton of complaints that the Google Posts submit button is not working. I personally tested it and it seems…
Google Business Profile (formerly Google My Business) is a free business listing that supports reviews, Q&As, posts, and more.
Local SEO is the process of optimizing a business‘s online presence to increase local traffic, visibility, and brand awareness. Read to learn all about local SEO!
Learning how to set Amazon deals and discounts can help you increase your sales, click-through rate, and organic ranking. Here are the best practices. The post Running Amazon Deals And…
Are you pressed for time without anything to post for your TikTok? Keep your viewers engaged with these top five trends for the fall. The post TikTok Trends Right Now:…
Top brands suspend advertising after ads shown next to solicitations for child porn The post Twitter Ads Suspended By Top Brands Because Of Child Exploitation appeared first on Search Engine…
Learn how to get an increased marketing budget to get in front of a larger audience. Check out the survey results of 601 SMB marketers. The post How To Get…
A Guide To Content Marketing For Law Firms helps you take the complexity out of legal content and make it more engaging for potential clients. The post Content Marketing For…
Here is a recap of what happened in the search forums today…
At today’s Google’s Search On conference, the company announced it’s rolling out five significant changes to how people search on mobile. The post Google Announces 5 Changes Coming To Mobile…
Google’s latest enhancements to the user shopping experience focuses on visualization, trusted sources, and personalization. The post Search On 22: Google Debuts 9 New Shopping Features appeared first on Search…
Google will now show users whether the results of search queries are personalized or not, the search engine giant announced via its blog. In February 2021, the Mountain View, California-based…
We have seen plenty of neat features from Google Search around recipes. But now it seems Google is testing a Google Search Cookbook feature. It is a place to consolidate…
Google’s John Mueller asked if there was some sort of percentage people can use to determine if their content may be considered duplicative or not. John said there is none…
As I called, Google has completed rolling out both the September 2022 core update and the September 2022 product reviews update while I was offline. Both officially finished rolling out…
Google is rolling out a new addition to search results that highlights what people are saying about a topic in online discussions and forums. The post Google Highlights Online Discussions…
This morning, John Mueller from Google offered to do a gut check review of part of your presentations to help ensure what you are presenting is accurate. He posted this…
Google’s John Mueller had another good one-liner the other day. He said, “if you don’t know whether your content is expertly written or not, then it’s definitely not expertly written.”
Let your customers enjoy your brand in a whole new way. Discover how you can create that space for your brand using the metaverse. The post Effective Brand Building In…
Does Google have an organic quality score for websites? And does it impact your rankings? The post Website Quality Score: Is It A Google Ranking Factor? appeared first on Search…
Learn how to identify the perfect length for your blog post – based on your goals, audience, and search intent. Backed by Semrush research and data.
WordPress 6.1, scheduled for release in November 2022, contains a new feature that will dramatically speed up WordPress performance The post WordPress 6.1 Contains “Massive Improvement To Database Performance” appeared…
Google wants to provide content that is useful and helpful to the consumer. Find out how this can help increase your ecommerce conversions. The post Real-World SEO: How People Search,…
That’s why we created this guide to the best affiliate marketing programs for beginners. Here, you’ll find all the information you need to get started in affiliate marketing. Throughout this…
Here’s your cheat sheet of three potential mistakes you could be making, from content creation to SEO attribution. The post 3 Ecommerce SEO Strategy Mistakes To Avoid & How To…
Here is a recap of what happened in the search forums today…
How can your company integrate SEO into your next launch, expansion, or growth initiative? HubSpot’s Aja Frost & Justin Champion shared their insights. The post Seamlessly Integrating SEO For Product…
Microsoft Bing is testing placing a label in the search result snippets that tell you if the search result snippet you are looking at is a web page or something…
Before there was Google Search Console there was Google Webmaster Tools, before there was Google Webmaster Tools there was Google Sitemaps. To tell you that story, John Mueller and Lizzi…
Google may have removed the license number from business details in the Local Service Ads. I checked a number of LSAs and noticed that Google will say if a business…
Google’s John Mueller said that Google Search “won’t get penalized for keyword-stuffed URLs.” He said stuffing the keywords in your URLs “basically has no effect, positive or negative for search…
Google Trends analyzes the popularity of Google searches. Learn 5 ways to leverage it for your business.
Search Engine Journal promotes Jessica Cromwell to VP of Sales after ten years of working together. The post Search Engine Journal Promotes Jessica Cromwell to VP of Sales appeared first…
Learn how to use ecommerce rich snippets as a powerful way to enhance a user’s shopping experience and increase your visibility in search engines. The post 8 Must-Have Ecommerce Rich…
Learn about the rendering process and why Google is taking its time to index your new pages (if at all) by following these tips. The post How Long Before Google…
Did Q1 and Q2 whip past you? They did for me, but the pace of life often seems to slow down a little in autumn, and I hope you’ll join…
But how much money does the average affiliate marketer make, really? Is it actually a good business model? Today, I answer these questions and talk about how you can get…
Struggle with adapting to fast-changing SEO standards? This webinar will help keep your content strategies up-to-date. The post Upgrade Your SEO Content Strategy With These 3 Steps [Webinar] appeared first…
The month of September 2022 has been one of the most dynamic months in SEO in quite some time.
Google’s recent core algorithm update and product review update are done rolling out as of September 26, 2022, the company confirms. The post Google Core & Product Review Updates Finish…
Here is a recap of what happened in the search forums today…
TikTok is rolling out a downvote button, which allows users to flag comments that are irrelevant or inappropriate. The post TikTok Adds Downvote Button For Comments appeared first on Search…
Google’s John Mueller says hreflang implementation doesn’t have to be as complicated as people think. He outlines a simplified approach for publishers to follow. The post Google On How To…
Marguarite (Maggie) Humphrey worked at Cypress North as an intern back in 2019, then went to DAC for a few years…
Back in 2016, Google Search came out with a way to hear animal sounds in the knowledge panel. Google recently updated the play sound icon or button in Google Search…
A year ago, last November, Google started to show this GIF of a fishing bot of some sort when Google returned no results. Well, sometime in the past weeks or…
Just a reminder, since I am seeing this question come up often. The Google product reviews update is updated periodically, just like with core updates. Google will run them every…
A couple of weeks ago we reported on a possible Google local search ranking update that turned out to not be an update but rather a bug. Well, that bug…
Gaining sufficient market understanding is a prerequisite for business growth and success. This post uncovers the key market analysis techniques that help you build a data-driven marketing strategy.
Non-fungible tokens (NFTs) have recently become a buzzword. More and more entrepreneurs are capitalizing on this trend by building NFT marketplaces—distinct online platforms where digital assets are sold, bought, and sometimes…
Learn what works for your brand on this popular platform with the help of TikTok Analytics. Here’s a guide to getting the data you need. The post A Marketer’s Guide…
Here’s what you should know about fact checking SEO content so that you can write with genuine authority and build consumer trust. The post Fact-Checking: Get Your Facts Right appeared…
Ever wonder if you can pay for backlinks? Check out our handy guide to learn the pros and cons of buying your links.
Matt Mullenweg proposes dramatic change in how future versions of WordPress are developed called plugin-first, but some contributors are skeptical The post WordPress Considers Historic Development Change appeared first on…
Content marketing is an essential part of any SEO strategy. Without it, how are you going to attract customers looking for answers to their questions, and who are potentially in…
The problem is that listicle outreach is quite complicated. You need to identify the right listicles, as well as the right prospects to pitch your business to. Your cold email…
Learn how you can get high-quality E-A-T content on your site that helps you build your business and rank higher on SERPs. The post How To Quickly Fill Content Gaps…
This is a programming note that Monday and Tuesday are Rosh Hashanah, the Jewish New Year and I will be offline the next two days. I will be offline Monday…
A robots.txt is a file that tells search engine robots which pages they can access on your site. Read to learn why they‘re important and how to create your own!
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google has a…
TikTok creators have more ways to optimize their content for users’ searches, thanks to a significant increase in the length of video descriptions. The post TikTok Increases Length Of Video…
In this week’s video, we cover how Google said they try not to overlap search algorithm updates but then announced the rollout of the fifth product reviews update before the…
Microsoft Bing is testing background colors for the sitelinks section of the search result snippet. I am not sure I like this look but it does indeed make the sitelinks…
Google’s John Mueller and Ginny Marvin said that both on the organic search side and paid search ad side, Google does not guarantee clicks will lead to conversions.
Google’s John Mueller said Google Search will de-duplicate its search results based on almost duplicates. John said this on Twitter the other day when asked about canonicalizing international URLs.
Google’s John Mueller answers the question of whether there’s a percentage at which content is considered duplicate The post Google On Percentage That Represents Duplicate Content appeared first on Search…
Did you know that in some countries, like Germany, if you report a review as being fake or spam, Google will email the reviewer about the objection and see if…
Ginny Marvin, the Google Ads Liaison, posted last night that Google Ads has an issue where some ads may not be served. “Google is aware of an internal issue impacting…
Google Search Advocate John Mueller explains whether the use of meta robots tags can affect webpage rankings in search results. The post Google Answers If Meta Robots Tags Affect Search…
This post walks readers through the ins and outs of uncovering market trends to discover business opportunities, mitigate market risks, and drive innovation for building a sustainable business.
Strike a healthy balance between search volume and keyword difficulty. Learn how keyword difficulty is measured and what it really means for SEO pros. The post Keyword Difficulty: How Do…
Grow your business on the social platform that’s taking the world by storm. If you’re not too familiar with TikTok, here’s where you should start. The post TikTok Marketing 101:…
Do 301 redirects affect your rankings in organic search? Read on and discover the relationship between 301 redirects and improved Google rankings. The post Are 301 Redirects A Google Ranking…
The best practice for meta descriptions goes beyond using keywords. This is how to impress search engines and and site visitors. The post How To Create Awesome Meta Descriptions appeared…
In this week’s Whiteboard Friday, Dana brings you some details on the exciting new world of Google Analytics 4. Watch and learn how to talk about it when clients and…
But you don’t have to start your draft on an empty Google Doc. It’s much easier if you begin with an outline. Creating a blog post outline will help…
Here is a recap of what happened in the search forums today…
No matter the CMS, what makes a website great is the work that content creators and SEOs (and beyond) do to help that site succeed.
Give your online customers a compelling reason to buy your product. Here are 20 do’s and don’ts for a successful ecommerce SEO strategy. The post SEO For Ecommerce Product Pages:…
Google is rolling out an update to its mobile app that allows people to request the removal of personal information from search results. The post Google App Lets You Remove…