The Ultimate Social Media Management Checklist
Social media and online community managers wear a lot of hats these days, which makes it difficult or even unrealistic to generate a comprehensive checklist of social media tasks.
What Is Data Visualization And How To Use It For SEO
Learn the importance of data visualizing and how to use it for your SEO campaign. The post What Is Data Visualization And How To Use It For SEO appeared first…
Google’s Ad Market Subject Of Upcoming Antitrust Suit. Again.
Google is yet again under fire from for its alleged anticompetitive practices in online advertising. According to Bloomberg, the U.S. Department of Justice could sue Alphabet, Inc, the search engine’s…
Find Influencers: 6 Easy Steps to Choose the Right Ones
To help you, we’ve mapped out six steps you can follow to find the right influencers. But before that, let’s understand whom you’d describe as the “right” one for your…
Moneyball is the Future of SEO — Whiteboard Friday
Welcome back to Whiteboard Friday! First up in our fall season, Will Critchlow shows you how, much like the NBA, SEO is undergoing an analytic revolution — and how you can…
How to Start Affiliate Marketing With No Money in 2022 (5 Steps)
I started my first affiliate marketing blog 10 years ago with just $40 and not a clue what I was doing. Now, it’s earning six figures, and I only have…
Daily Search Forum Recap: August 18, 2022
Here is a recap of what happened in the search forums today…
Google Readying A Product Review Algorithm Update For August
Google is preparing to launch another iteration of its product review algorithm in the coming weeks, a month after the last one started rolling out. The post Google Readying A…
Google Ads API Version 11.1 Now Available
Google has released version 11.1 of the Google Ads API. Version 11 of the Google Ads API was released in June, so this is a minor update to version 11.
Poll: Most SEOs Don’t Consider Themselves Perfectionists
Do you consider yourself an SEO perfectionist? Marie Amelie White posted a poll on Twitter asking “Do you consider yourself a perfectionist in SEO?” Most, about 70% said, no, they…
Google ‘Helpful Content’ Algorithm Update Launching Soon
Google announced it’s launching a new algorithm update next week called the helpful content update. It aims to devalue content written primarily for SEO. The post Google ‘Helpful Content’ Algorithm…
Bing Discovers 12s Of Billions Of URLs It’s Never Seen Befo...
Fabrice Canel from Microsoft said that each day Bing discovers 12s of billions of normalized URLs never seen before. That is a lot of new URLs for BingBot to find…
Google Can & Does Drop URLs From Its Index Over Time
Most SEOs that have been doing the search engine optimization thing for any amount of time know that Google can and likely will drop out URLs from the Google index….
Google AdSense Does Not Help Your Site Rank Better In Google
Google has once again said that placing Google AdSense ads on your site will not and does not help your site rank better in Google Search. Danny Sullivan of Google…
Paid Social Media: A Guide To Social Advertising Success
To achieve success, you need to understand the landscape of social media advertising and where your audience wants to be. Here’s how. The post Paid Social Media: A Guide To…
Social Media KPIs You Should Be Tracking
If your business invests in a social media strategy, you expect to see results. Yet, as any social media marketer knows, reporting effectively on those results isn’t always as easy…
Google Search Timer & Stopwatch Started Ticking Again
30 days ago, the Google Search timer and stopwatch feature stopped working. Well, I am glad to report, the stopwatch was fixed and it is now working again.
Daily Search Forum Recap: August 17, 2022
Here is a recap of what happened in the search forums today…
TikTok Introduces 3 Types Of Shopping Ads
TikTok continues its e-commerce push with the introduction of three types of shopping ads with expanded placement options that go beyond the For You page. The post TikTok Introduces 3…
How To Use Paid Search & Social Ads For Promoting Events
Generating awareness and earning participation perfectly aligns with promotion through paid search and social advertising. The post How To Use Paid Search & Social Ads For Promoting Events appeared first…
Google: No Rush To Switch Away From Dynamic Rendering
Google’s John Mueller says there’s no rush for websites to switch away from dynamic rendering, despite a help document saying it’s not a long-term solution. The post Google: No Rush…
Affiliates Swapping Out Dofollow Tracking Links After Google Prod...
One space that seemed to be hit the hardest by the last Google Product reviews update – the July 2022 update – was the affiliate space. Some affiliates are scrambling…
Google: The Model Your Site Was Built On Is No Longer Feasible
Google’s John Mueller explained that for some sites, the model and fundamentals the site was built upon are “just no longer feasible.” He explained this when someone asked how long…
Google: Tons Of SEOs & Sites Produce Terrible Content Not Wor...
Google’s John Mueller said on Twitter that “lots of SEOs & sites produce terrible content that’s not worth indexing,” when someone was complaining his content was not indexed. “Just because…
Google Search Displaying Far Fewer FAQ Rich Results Today
Rank Ranger reports show a significant drop again with the rich results for FAQs in the Google search results. Earlier this month 31% of the results the company tracked had…
Google Fixes Search Console Bug Labeling Pages As Indexed When No...
Google just announced that it fixed a bug with Google Search Console that labeled pages as being indexed when they were not indexed. Google said this bug “affected many properties”.
Google Tests Larger Live Stream Box In Search Results
Google’s live stream box in search was mostly found in carousels or thin list view interfaces. But now Google seems to be showing them in a more prominent manner for…
SEO Split Test Result: Adding Keywords to One or Two Word Title T...
We decided to see if adding keywords to location tags is a guaranteed SEO win. Read to find out.
Google Search Console Was Reporting Incorrect Number Of Indexed P...
Google says an issue with Search Console caused it to report an incorrect number of indexed pages. The issue is now resolved. The post Google Search Console Was Reporting Incorrect…
How To Select Highest-Selling Affiliate Products & Book Profi...
Did you even make a single sale for that affiliate program you joined recently? The above question is a nightmare for almost every affiliate marketer. And if you fear answering…
14 Stellar SEO-Friendly Shopify Store Examples For Inspiration
Be inspired by these 14 Shopify stores using SEO-friendly elements to optimize their stores and attract more organic traffic and sales. The post 14 Stellar SEO-Friendly Shopify Store Examples For…
SEO And The CFO: Tips To Improve Your Relationship
Educate your CFO about opportunities in Enterprise SEO when you present it like a financial portfolio. Read on to learn how to do just that. The post SEO And The…
How to Use Chrome to View a Website as Googlebot
Introduction to Googlebot spoofing In this article, I’ll describe how and why to use Google Chrome (or Chrome Canary) to view a website as Googlebot. We’ll set up a web…
Decoded Headless CMS & SEO
Is headless CMS faster? Should you be making the switch? What benefits does headless offer? Lidia Infante explains on this episode of the SEJ Show. The post Decoded Headless CMS…
Daily Search Forum Recap: August 16, 2022
Here is a recap of what happened in the search forums today…
New Instagram Reels Features Include Crossposting, Insights, + Mo...
Instagram is announcing three new features for users who make Reels videos, which include the ability to crosspost to Facebook and more. The post New Instagram Reels Features Include Crossposting,…
Choosing the Best Online Reputation Management Tool for Your Busi...
Looking for the right online SEO reputation management tool? You’re in luck. We have compiled a list of the best tools that will help you can choose the right one.
Agency to Agency: How to Find and Land Local SEO Clients
According to Google Trends, the search for “local SEO services“ went up nearly five times in February 2022, compared to the same period in 2020. So, if you‘re looking to…
Your Google Ads Summary Snapshot Box In Google Search Results
Google seems to be testing showing a new search box in the Google Search results for a summary view of your Google Ads. The box is named “Your Google Ads…
Google Tests Expandable Maps In Search & Tabs In Map Results ...
Google is testing an expandable map feature in Google Search for when you see the map load in mobile search. This is instead of when you click on the map…
Google Search Console Coverage Report New Source & Unsubmitte...
Yesterday morning, Google fixed the validate fix button and rolled out the more simplified coverage report statuses. With that, Google also added a way to filter the report by resubmitted…
Google Tests Popular Destinations Overlays Google Travel Details
Google seems to be testing overlaying on top of the web search results the popular destinations feature and details you’d normally get in Google Travel. Previously, Google would show you…
Google Merchant Center Policy For Missing Return/Refund Policy Or...
Google has updated its Google Merchant Center policy for free listings only specific to the “Insufficient contact information” or the “Missing return and refund policy.” Free listings will no longer…
Snapchat+ Adds New Features, Reaches 1 Million Subscribers
In six weeks post-launch, Snapchat+ has amassed over a million subscribers. Building on this momentum, Snapchat+ is launching four new features at no added cost. The post Snapchat+ Adds New…
Law Firm SEO: Leveraging Search Engines to Get More Clients
What is law firm SEO? How can it improve a law firm‘s online presence? Here are the answers.
How Can We Improve Rankings For Older Content? Ask An SEO
A reader asks Adam Riemer for help improving the Google Search rankings of existing content in this Ask An SEO (with video). The post How Can We Improve Rankings For…
LinkedIn’s 20 Most Popular Courses Are Free – For Now
From goal setting to communication skills to technical skills, LinkedIn announced its top 20 learning courses are free until August 31, 2022. The post LinkedIn’s 20 Most Popular Courses Are…
16 Places To Create A Free Brand Logo
We’ve put together some of the best sites to help you get your logo ready for your brand. The post 16 Places To Create A Free Brand Logo appeared first…
How To Do Technical SEO For Ecommerce Websites
With increased competition, ecommerce stores are improving their customer acquisition strategies. A crucial part of this is technical SEO. The post How To Do Technical SEO For Ecommerce Websites appeared…
Getting Started In SEO: 10 Things Every SEO Strategy Needs To Suc...
Creating your first SEO strategy can seem daunting. But, with the right resources, businesses of any size can see the growth they are looking for. The post Getting Started In…
Should You Switch To GA4 Now? What You Need To Know
Should you wait until GA4 has more integrations and functions? Learn when and how to switch from Universal Analytics to Google Analytics 4. The post Should You Switch To GA4…
Meta Introduces New Way To Schedule Facebook Reels
Meta is introducing a new way to schedule Facebook Reels with a new feature integrated into Meta Creator Studio. The post Meta Introduces New Way To Schedule Facebook Reels appeared…
Daily Search Forum Recap: August 15, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. If you are…
IndexNow Is Growing But Should You Pay Attention?
Microsoft’s IndexNow protocol is growing and the search company keeps investing in it, despite Google not adopting it – yet. Microsoft said that more than 16 million websites are publishing…
Google: What To Do With Old Event Pages
What do you do if you run an event and the event is over, do you keep the webpage live, do you redirect it, do you just delete it and…
Bing Shopping Searches Gains Coupons, Promotions, Price History &...
Microsoft Bing Shopping has officially added a lot of the features we noticed early such as coupons and promotions, price history, and ethical choice annotations, the company announced.
Vlog #185: Sarah Burke On The Benefits Of Google Analytics 4 &...
In part one, we learned about Sarah Burke, the Data and Analytics Manager at Cypress North. We also spoke about some of the differences between Google Analytics 4 and Universal…
Google Search Console Validate Fix Now Back
Google has reenabled the validate fix feature in Google Search Console just now. It was not there a couple of hours ago and has been not working since the beginning…
Google Analytics 4 – More Than SEO – Ep. 281
The switch to Google Analytics 4 affects far more than just SEO. Krista Seiden discusses paid media, reports, and more in this episode. The post Google Analytics 4 – More…
Are Not Happy With The Last Google Product Reviews Update? Tell G...
The last Google product reviews update, the July 2022 Google Product Reviews Update, was an interesting one. It felt, based on SEO and webmaster feedback, that it just didn’t hit…
Google Discover With Author Names Instead Of Site Name
Google Discover can now show the author name of a specific story instead of showing the site name under the story. I personally do not use Google Discover much but…
Google Updates Search Console To New Item Classification System
Google finishes migrating all Search Console properties to an updated system that simplifies how pages, items, and issues are classified. The post Google Updates Search Console To New Item Classification…
Synergy In Search: Insights From Rank Ranger CEO Shay Harel
What makes working in SEO exciting? For many, it’s about weighing in on Google’s crucial ranking factors or cracking open the mysteries of search algorithms. For some, it may be about…
Wix SEO: 5 Tips To Get The Results You Want
In this comprehensive guide, get the inside scoop on how to optimize Wix sites for search. The post Wix SEO: 5 Tips To Get The Results You Want appeared first…
A 9-Step Guide to Effective Content Marketing for Law Firms
Explore this guide to learn about the key pillars of powerful law firm content marketing: with expert tips on content strategy, creation and distribution.
Underused Tactics and Overlooked Metrics in E-Commerce
There are plenty of impressive tactics or metrics that aren’t often discussed, not necessarily because they aren’t important, but because it’s easy to get locked into the rhythm of simply…
14 Proven Ways to Drive Traffic to Your Website
This article doesn’t list every traffic strategy under the sun. Instead, it lists the tactics we’ve used at Ahrefs. Let’s get to it. The Ahrefs blog gets over 427,000…
How To Beat Your Competition Using Only SERPs
Wondering how you can easily beat your competition without adding another tool to your marketing stack? Learn how to use SERP APIs for SEO. The post How To Beat Your…
Step-By-Step Guide To Earning Your Google Ads Certification
Want to be officially Google Ads certified? Here’s a step-by-step guide that walks you through the basics of getting a Google Ads Certification. The post Step-By-Step Guide To Earning Your…
Coding For SEO: 10 Ways Coding Skills Can Improve SEO Efforts
Here are 10 ways that understanding code can help turn a good SEO into a great one. The post Coding For SEO: 10 Ways Coding Skills Can Improve SEO Efforts…
Daily Search Forum Recap: August 12, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google now says…
25 Best SEO-Friendly Alternatives To WordPress Websites
Take a look at 25 SEO-friendly WordPress alternatives separated by primary functionality, so you can make the best choice for your needs. The post 25 Best SEO-Friendly Alternatives To WordPress…
Google Tests More New Sitelink Designs
Google loves to test new designs and interfaces for the Sitelinks it shows in the snippets of its search results. This one shows larger rectangular curved buttons under the snippet…
Google: Sitemap 50,000 Limit Based On Location URLs, Not Alternat...
We know that each XML sitemap file can contain a maximum of 50,000 URLs but what is counted as the 50,000 URLs? John Mueller was asked if Google counts both…
Google Image Search Now Uses Google Lens
Google Images at images.google.com now uses Google Lens when you click on the upload a photo icon. This has been coming for a long long time and is finally fully…
Google Guaranteed Local Ads Adds Reviews Not Guaranteed Disclaime...
Google has added a label on the Google Guaranteed Local Service Ads reviews to say the reviews are not guaranteed. This I guess comes as no surprise with all the…
Google: Clicking On Your Site In Google Search Won’t Hurt O...
One of the oldest myths in the Google SEO-verse is that clicking on your search results in Google Search will help you rank better. Google does not and has never…
Search News Buzz Video Recap: Google MUM Gives Featured Snippets ...
Google launched new features in search, one where Google is using MUM to give featured snippets a consensus – it is pretty cool. Google also released new about this result…
YouTube Adopts Feature From TikTok – Reply To Comments With A Vid...
YouTube is adopting another feature popularized on TikTok, making it possible to reply to user comments with a short video. The post YouTube Adopts Feature From TikTok – Reply To…
WordPress Creator Mullenweg: Designing In Wix Is Faster
Matt Mullenweg criticized that it took a month to redesign two pages, saying it would take a day with Wix or Squarespace The post WordPress Creator Mullenweg: Designing In Wix…
Wikipedia And SEO: Everything You Need To Know
Remember what life was like before the internet was widespread? What would you do if you wanted to figure out who was the head coach of the 1986 Detroit Pistons…
11 Tips For Mastering Video Calls That Wow Your Clients
Business owners and executives are accustomed to poorly ran meetings. Learn how to wow your guests by executing video calls with excellence. The post 11 Tips For Mastering Video Calls…
6 Things I Love About Zapier’s SEO Strategy: A Case Study
Yet, Zapier’s blog alone brings 1.6M organic visits every month. That’s traffic worth about $3.7M and 67.5% of its overall organic traffic. So let’s see why Zapier didn’t turn away…
Level Up Your Content Strategy – 5 Steps To SEO Success
Learn the 10 enterprise SEO tasks you should be doing to get new prospects and distinguish your brand in a cluttered market. The post Level Up Your Content Strategy –…
Daily Search Forum Recap: August 11, 2022
Here is a recap of what happened in the search forums today…
Facebook’s Popularity Plummets As YouTube Takes Top Spot With Tee...
A Pew Research Center survey of American teenagers ages 13 to 17 finds Facebook usage is down as they gravitate toward video-centric social media apps. The post Facebook’s Popularity Plummets…
Google Algorithms & Updates Focused On User Experience: A Tim...
While some of the Google changes target low-quality content and spam, other updates aim to improve the searcher’s online experience. The post Google Algorithms & Updates Focused On User Experience:…
Yoast SEO 19.5 Update Causes Fatal Errors
Yoast SEO Plugin update causes fatal errors on WordPress websites. The post Yoast SEO 19.5 Update Causes Fatal Errors appeared first on Search Engine Journal.
Google Adds GTIN12 Property To Product Structured Data Support Do...
Google has the gtin12 property to the Product structured data documentation in its help center. Note, the gtin12 property was always supported but Google just didn’t have it in the…
Google Search Console Performance Report For Discover Reporting I...
Google has confirmed it had a reporting issue in the Google Search Console Performance Report for Discover traffic. Google said the issue was on July 26th and may result in…
Google 404s Rich Media File Best Practices Help Document
Google has deleted and 404ed the Rich media file best practices. Google said removed its “documentation about rich-media files, such as Silverlight and Flash.” Why? This is the best part,…
Google Featured Snippet Callouts, False Premises, MUM & More
Google has launched some improvements to featured snippets, about this result and the content advisories in Google Search. MUM now works with featured snippets to help Google understand the notion…
Google Tests Search Refinements In Autocomplete For Desktop
Google may be testing showing search refinements in the autocomplete, Google Suggest, in the desktop search experience. We saw this a year or so ago in mobile search and now…
Google’s Algorithms Can Understand When Sources Agree On Same Fac...
Google’s Multitask Unified Model (MUM) algorithm is now capable of identifying when multiple high-quality sources agree on the same fact. The post Google’s Algorithms Can Understand When Sources Agree On…