Google I/O Session: Google Search For Site Owners
One of the few sessions at Google I/O on Google Search was presented by John Mueller, who you all know, and also Dikla Cohen, a Technical Solutions Consultant at Google….
Search News Buzz Video Recap: Google Mother’s Day Algorithm...
Google had a big unconfirmed search ranking algorithm update around Mother’s Day. Also, this week was Google I/O and Google had a ton of announcements specific to search…
Looking Into SERP Volatility with Semrush Sensor
Google‘s SERPs are volatile. Websites gain and lose positions, new SERP features pop up, and algorithms never stop evolving. It can significantly affect your organic search traffic, which is not…
Musk’s Twitter Deal “Temporarily on Hold”
Deal to purchase Twitter paused as Tesla CEO Elon Musk seeks more details on estimate that just 5% of accounts are spam and fake users. The post Musk’s Twitter Deal…
Google Search Adds Popular Destinations Carousel
Google had added a “popular destinations” search related carousel to the search results for some queries. Valentin Pletzer spotted this the other day and I can see it as well…
New Translated Results Search Appearance Filter Added to Google S...
Google has quietly added a new search appearance filter to the performance report in Google Search Console. The new search appearance filter is named “translated results” and it shows you…
How to Expose Your Competitors in One Click with Domain Analytics...
Domain Analytics can provide you with a number of top-level insights into your competitors. We‘ll show you how right here.
How To Empower Content Teams With Real-Time Log File Insights
Empower your content team with real-time log file insights, and be amazed by their contribution to the site’s SEO performance! The post How To Empower Content Teams With Real-Time Log…
What’s The Top SEO Focus For 2022? Ask An SEO
SEO is ongoing and not a set-it-and-forget-it tactic. Here’s what you need to focus on for SEO this 2022. The post What’s The Top SEO Focus For 2022? Ask An…
Google’s Chain of Thought Prompting Boosts Today’s Best Algorithm...
Google published details of a breakthrough technology that significantly improves Google’s newest cutting edge algorithms The post Google’s Chain of Thought Prompting Boosts Today’s Best Algorithms appeared first on Search…
17 Lead Magnet Examples + Tips on Topics & Traffic Sources
Here are 17 ideas that can help you convert visitors into leads. I’ll also cover tips on finding topics for your “magnets” and some ideas that’ll attract visitors to them….
Measuring Link Building
SEOs have powerful metrics at their disposal to measure the success of their strategies, such as Domain Authority (DA) and Page Authority (PA). But how best to use them? In…
YouTube Shorts Green Screen Now Compatible With All Videos
YouTube creators can now remix any video on the platform into a Short through an expansion of the green screen feature. The post YouTube Shorts Green Screen Now Compatible With…
Daily Search Forum Recap: May 12, 2022
Here is a recap of what happened in the search forums today…
Google Allows FAQ Markup for Non-FAQ Content
Google’s John Mueller explains how to use FAQ structured data in everyday content that is not formatted as an FAQ The post Google Allows FAQ Markup for Non-FAQ Content appeared…
Google Universal Analytics Real Time Reports Now Changed To ̶...
Google has changed the Google Analytics real time reports in Universal Analytics to show data “in the last 5 minutes.” This is instead of it showing real time analytics for…
Microsoft Tests Bing Interesting Reads
Microsoft seems to be testing a search carousel titles “interesting reads.” This can show up for a super competitive keyword phrase, like [coffee], [beer], [wine] and so forth. I personally…
Google Search Console May Stop Collecting Data After Inactivity B...
We know that Google will stop collecting data within Google Search Console when a site is not verified or removes its verification. But did you know if you do not…
Google Ads Updates Performance Max Best Practices With More On Fi...
Ginny Marvin, the Google Ads Liaison, said the Google Ads team has updated its additional best practices for Performance Max help document with more details on how final URL expansion…
All The Search Related Announcements From Google I/O 2022
I know you are all super busy, so let me quickly let you scan through all the search related announcements that Google announced at Google I/O yesterday. From multisearch near…
Google Won’t & Can’t Manually Change The Weird Se...
The other day, I spotted a conversation with Victor Pan, the head of Technical SEO at HubSpot and Danny Sullivan, the Search liaison at Google about how HubSpot’s home page…
Google I/O Search Console Update: New Report For Indexed Videos
At day two of Google’s annual I/O conference the company previewed new reports coming to Search Console that will provide more data about videos. The post Google I/O Search Console…
The Key To SEO Success: Effortless Expectation Setting – Ep...
“Can’t you just tell Google we want page one?” Familiar? Set yourself & your clients or boss up for success with insights from Grant Simmons. The post The Key To…
Using Python + Streamlit To Find Striking Distance Keyword Opport...
A Python script can make quick work of your search for lucrative opportunities where your keywords are close to top rankings. Here’s how. The post Using Python + Streamlit To…
Google Sued Over Android In-App Payment Monopoly
Tinder parent company Match Group files suit against Google over restrictive billing policies in the Play Store. The post Google Sued Over Android In-App Payment Monopoly appeared first on Search…
What’s A Good Cost Per Acquisition (CPA)? Ask The PPC
It’s not always straightforward to set KPIs for your paid ad campaigns. Here’s what you can do, according to Navah Hopkins in this month’s column. The post What’s A Good…
What Is Personal Branding? Here’s Why It’s So Important
What’s personal branding all about, anyway? Here’s why it matters and what you can do to build a solid brand of your own. The post What Is Personal Branding? Here’s…
Google Updates Advice on How to Control Titles in Search Results
Updated support page adds a new troubleshooting section for helping diagnose why Google is rewriting title tags The post Google Updates Advice on How to Control Titles in Search Results…
PageSpeed Insights Adds New Lighthouse Speed Metrics
New metrics improve feedback on server-related speed and provides a more comprehensive representation of page performance than previously available The post PageSpeed Insights Adds New Lighthouse Speed Metrics appeared first…
Daily Search Forum Recap: May 11, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. That was quick,…
Google Scene Exploration Searches The World Around You
At its annual I/O conference held today, Google announces an upgrade to multisearch that conducts simultaneous queries about objects around you. The post Google Scene Exploration Searches The World Around…
Bing Wikipedia Box In Search Results Now Scrolls On Hover
Microsoft Bing has updated the interactive Wikipedia box in the search results to scroll based on where you hover your mouse on the left side of the box. We first…
Google Tests New Ad Format With Swipeable Images Carousel
Google seems to be testing a new search ad format that has really large images that you can swipe through and learn more about. The ads, when clicked on, expand…
Google Erased The Keyword Density Slide From Digital Marketing Ce...
Yesterday we reported that Google’s SEO section of its digital marketing coursework for its certification program spoke about the importance of keyword density and word count. Well, within 24 hours,…
Google Maps Others Are Asking With Prompt To Answer This Question...
We know Google has a lot of those question and answers sections in the Google Maps business listings. We saw Google showing this in the maps interface (not just the…
Google Now Supports Education Q&A Structured Data
Google has added a new page to its search developer documents for Education Q&A structured data. It seems similar to the Google Q&A structured data, do you remember when Google…
How to Get Faster SEO Results
The ability to get results faster than others gives you a competitive edge whether you do SEO in-house or as an agency partner. Here‘s how one successful agency uses the…
Getting Ready For GA4: Saving Your Historical Data
Migrating your historical data shouldn’t be stressful. Discover how to do it easily with this step-by-step GA4 guide. The post Getting Ready For GA4: Saving Your Historical Data appeared first…
Success In The PPC Automation Age: A Paid Search Marketing Roadma...
What do you need to know to be a successful PPC marketer in the age of automation? The post Success In The PPC Automation Age: A Paid Search Marketing Roadmap…
11 Ways To Create Engaging Social Media Content
Creating social media content doesn’t have to be time-consuming or expensive. Be more strategic with your social media content with these 11 tips!
5 design tips to create landing pages that convert (with examples...
The creation of effective landing pages is an important part of any successful digital marketing strategy. And, while there are a lot of differences in the way they look, as…
SERP Trends & Top Keyword Data By Industry
SERP Trends By Industry: Learn how to create your content based on the SERP features that display for your industry. The post SERP Trends & Top Keyword Data By Industry…
What Is Experiential Marketing? 22 Examples & Takeaways
These experiences can help us sell our products and services and fulfill specific marketing goals. In this article, you’ll learn what experiential marketing is all about and how to execute it…
The Future Of Chatbots: Use Cases & Opportunities You Need To...
Check out the different ways chatbots are being used today, where they’re going next, and what possibilities exist for your own brand’s chat strategy. The post The Future Of Chatbots:…
How To Set Holiday Hours On Your Google Business Profile
Setting holiday hours on your Google Business Profile ensures customers never find your location closed when they expect it to be open. The post How To Set Holiday Hours On…
Should You Abandon AMP? 4 Considerations To Help You Decide
How do AMP alternatives fare? We share what website owners should consider when deciding whether to make the switch. The post Should You Abandon AMP? 4 Considerations To Help You…
Daily Search Forum Recap: May 10, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Remember that digital…
Twitter Clarifies Duplicate Content Policy
Twitter provides additional clarity on how it limits the visibility of duplicate content shared widely across the platform. The post Twitter Clarifies Duplicate Content Policy appeared first on Search Engine…
Google Allows FAQ Schema Markup That Are In Different Sections Of...
Google’s John Mueller was asked if Google allows for FAQ schema markup and structured data that appears in different sections of a blog post and that are not formatted as…
Mark Cuban Upset With Google Ranking Fake Shark Tank Endorsements
A few weeks ago, Mark Cuban (who needs no introduction), went to Twitter to complain about how Google is ranking fake Shark Tank endorsements. Mark was not too happy with…
Google Adds Troubleshooting For Title Links & Valid Page Meta...
Google has added a new help document for the use valid page metadata and also added a new section to the title link help document with troubleshooting. These additions were…
Google On Product Reviews Update: Content Should Add New Informat...
There has been a lot of talk about the Google product reviews update and what content ranks well and what content does not rank as well since these updates. Alan…
Google’s Digital Marketing Certification Course SEO Advice ...
Google offered its official Google taught and backed digital marketing certification and courses, as we reported about a couple weeks ago. Guess what SEO advice and recommendations Google offers in…
The 10 Best AI Writers & Content Generators Compared
Looking to scale content production? Discover the top 10 AI content generators and see whether audiences can tell the difference between human and machine writing. The post The 10 Best…
SEO #Lifegoals: Who’s Winning Super Competitive SERPs & Why
What can we learn by analyzing the SERPs for great, big, competitive keywords the major brands are fighting over? Check out these SEO insights. The post SEO #Lifegoals: Who’s Winning…
Will Using A News Slider Affect My Site’s Optimization? Ask An SE...
Should you worry about your homepage sliders when it comes to SEO? Here are the factors you’ll want to consider. The post Will Using A News Slider Affect My Site’s…
Google’s Digital Marketing Certificate Recommends Keyword Density...
Google’s Digital Marketing Training Course recommends a maximum 2% keyword density, a minimum word count and where to seed keywords on web pages The post Google’s Digital Marketing Certificate Recommends…
7 Effective Steps for a Robust Content Development Process
Last year, the marketing team at Ahrefs published over 150 articles and 30 videos. While achieving those numbers is challenging for a lean marketing team, they did it without compromising…
Voice Search: 10 Ways To Optimize Your Site For Future SEO Succes...
The SEO community has developed ways to incorporate voice search into site optimization. Learn how to make sure your site is in voice results. The post Voice Search: 10 Ways…
The Link-Earning Stack Every SEO Should Strive For
Being an SEO, you can’t go a day without hearing about links: “Links are crucial!” or “Prioritize links!” or “Links are the nourishing lifeblood of the almighty algorithm!” But for…
Add Me To Search: How To Create Your Google People Card
Learn how to create a people card for Google Search — a virtual business card that show up when a person’s name is searched for. The post Add Me To…
5 Key Enterprise SEO Priorities CMOs Need To Get Right [Ebook]
Marketing leaders, how can you capitalize on SEO opportunities to gain traffic and leads that impact the bottom line? Find out in our newest ebook. The post 5 Key Enterprise…
Daily Search Forum Recap: May 9, 2022
Here is a recap of what happened in the search forums today…
6 Image Optimization Tips From Google
In a new video from Google, Developer Advocate Alan Kent shares six tips for optimizing images for ecommerce websites. The post 6 Image Optimization Tips From Google appeared first on…
SE Ranking’s Awards Shower Over the Last Six Months
Over the past 6 months, SE Ranking got a lot of acknowledgement not only from our wonderful clients (whose opinion we value above all) but also from expert jurors specializing…
Vlog #172: Lior Krolewicz On PPC Software & Issues With Googl...
In part one with Lior Krolewicz is the founder and CEO of Yael Consulting, a marketing consulting company, we spoke about the IDF and how paid search has changed. In…
Bing “See Results For” Search Feature On Left Side Ba...
Microsoft Bing is testing the “see results for” feature on the left hand side. The same place we saw the “on this page” feature that would jump you to the…
Google On Copying Your Own Content To Repurpose On Other Sites
Google’s John Mueller talked about how Google may perceive the practice of using your own content you already wrote on one site, and then copying it over to another site…
Another Google Search Console Crawl Stats Data Gap
Google Search Console’s crawl stats report has a data gap, a missing day, of metrics again. This has happened numerous times, often this is fixed by itself after a few…
Recap Of The Google Search Central Unconference 2022
Google hosted the 2022 edition of the Search Central Virtual Unconference on April 27, making it the third global Google Unconference and fourth such event so far (counting the Japanese…
New Google Business Guidelines For Virtual Food Brands & Deli...
Google has added new local business profile guidelines for virtual food brands and delivery-only food brands. This would be for businesses that re-package a local restaurant’s food but technically does…
Here’s What We Learned From TikTok, Meta, Snap & Twitter At I...
Snap, Twitter, Meta, and TikTok all shared interesting updates from the IAB NewFronts digital content showcase. Here’s what you may have missed. The post Here’s What We Learned From TikTok,…
How HTTP/3 Helps Feed SEO’s Need For Speed
HTTP/3 is a significant step forward for the web – but what does it mean for your organization’s SEO goals and strategy? The post How HTTP/3 Helps Feed SEO’s Need…
7 Ad Copy Tests To Boost PPC Performance [With Examples]
Is your PPC copy getting tired? Check out these 7 ad copy tests and learn what’s actually working right now. The post 7 Ad Copy Tests To Boost PPC Performance…
Is Google Okay With Multiple Variations of the Same Content?
Google’s John Mueller is asked if “plagiarizing” one’s own content was okay. Mueller’s response teaches a valuable lesson The post Is Google Okay With Multiple Variations of the Same Content?…
Google: What to do About Spammy Links from “Malicious Domains”
Google’s John Mueller answers a question about how to handle unwanted spammy backlinks The post Google: What to do About Spammy Links from “Malicious Domains” appeared first on Search Engine…
Google Shares Sneak Peek At New Advertising Features
Google shares a preview of new advertising features it will be announcing at Google Marketing Live on May 24. The post Google Shares Sneak Peek At New Advertising Features appeared…
Keyword Difficulty: How to Estimate Your Chances to Rank
To help solve this problem, SEO tools like Ahrefs give keywords a “difficulty” score from 0 to 100. But the truth is that these scores aren’t foolproof. So in this…
Protect the Hours of Operation on Your GBP from Unwanted Google E...
Image credit: Bart Maguire Over the next six months, Google is going to employ machine learning and AI to alter the hours of operation on twenty million Google Business Profiles…
Google Mother’s Day Weekend Search Algorithm Update (May 6t...
I am seeing signs of a possible Google search ranking update that kicked off late Friday, May 6th and has really spiked this morning – May 8th – also Mother’s…
Google Answers if Meta Description Matters for Rankings
Google’s John Mueller answers if the Meta Description tag matters for ranking purposes? The post Google Answers if Meta Description Matters for Rankings appeared first on Search Engine Journal.
Daily Search Forum Recap: May 6, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google is doing…
LinkedIn Changes How It Ranks Content
Changes to LinkedIn’s feed algorithm aim to provide users with better, more relevant content and spark discussion. The post LinkedIn Changes How It Ranks Content appeared first on Search Engine…
Google Ads Tests Quick Help Beta
Google Ads is testing a new help feature named “Quick Help.” It is currently in beta and those who see it can access it by looking for the hovering help…
Google: Duplicate Content Issues? Then Focus On Adding Value.
One of the oldest and still most talked about SEO topic is duplicate content. While there has never really been a duplicate content penalty, Google does not want to rank…
Search News Buzz Video Recap: Google May 1st Algorithm Update, Mo...
This week in search, we had another unconfirmed Google search ranking algorithm update that touched down in a big way on May 1st with a lot of weirdness the week…
Google “More About” Search Carousel
Google has a carousel in both desktop and mobile search that leads with “more about.” For example, for a query on [apply business loan] you will find a carousel that…
Google Maps Business Redressal Form Adds “Business Doesn...
Google has added a new option in the Business Redressal Complaint Form under the “Identify the content on Google Maps that you claim might lead to fraudulent activity” drop down….
Google To Deprecate Some Video & Image Sitemap Extension Tags
Google announced on August 6, 2022 it will no longer support some of the video and image sitemap extension tags. These specifically impact the caption, geo_location, title and license tags…
Power Up Your Personalization Strategy With Dynamic Content
Create a customized experience for your customers with dynamic content and reel in repeat customers. Discover the best practices with this guide. The post Power Up Your Personalization Strategy With…
Are You Web 3.0 Ready? 12 Steps For A Successful Social Media Aud...
Is your brand overweight on Web 2.0? It’s time to build and flex your Web 3.0 muscle! Let’s get your social media presence in shape. The post Are You Web…
Google Deprecates Some Image and Video Sitemap Extensions
Google announced that it is deprecating several image and video sitemap tags and attributes The post Google Deprecates Some Image and Video Sitemap Extensions appeared first on Search Engine Journal.
Updated Astra WordPress Theme Offers Stronger Performance
Astra WordPress theme, used by nearly 2 million websites, released a new version that delivers faster performance and many UI and design improvements The post Updated Astra WordPress Theme Offers…
14 Universal Digital Marketing Skills You Can’t Ignore
The sooner you start to learn those “universal” skills, the better—because those skills act as investments. They will pay off nicely when you work your way toward becoming an expert…