Google Ads Adds New Icons & Workspace Filter
Google Ads is rolling out new icons and a workspace filter to some accounts and eagle eyes advertisers are noticing it. Menachem Ani and Brett Bodofsky both tweeted about it…
SEO Hired To Gain Links Hacked The Client’s Related Site To...
Image you hire an SEO company for SEO services and they email you the links they acquired for you and in that report it shows a link from a site…
The 50 Best Semrush Resources for Agencies in 2022
Looking to start 2022 armed with everything you need to help your agency and your clients grow their business? Check out our resource library to get started.
11 Tips To Improve UX Writing
UX, aka user experience, dictates how a consumer feels about your online presence—and, by extension, your brand, product or service. When consumers visit your website, they expect answers to their…
How To Do A Content Audit: The Ultimate Checklist
Knowing how the content you’ve published performs will help you gauge what kind of content you need to create in the future. The post How To Do A Content Audit:…
SMS Marketing For Local Business: Trends You’ll Need In 2022
Market your business effectively by adding text message campaigns to your marketing strategy. The post SMS Marketing For Local Business: Trends You’ll Need In 2022 appeared first on Search Engine…
Keyword Prominence As A Google Ranking Factor: What You Need To K...
Do you think keyword prominence is a ranking factor in Google’s search algorithms? Let’s see what the evidence says. The post Keyword Prominence As A Google Ranking Factor: What You…
Google’s Mueller On Self-Hosted WordPress Versus Wix
Google’s John Mueller offered his opinion on moving a website from Wix to self-hosted WordPress and also discussed managed WordPress hosting The post Google’s Mueller On Self-Hosted WordPress Versus Wix…
Why You Shouldn’t Rely On Google Discover Traffic
Google’s John Mueller explains why Google Discover traffic shouldn’t be relied on as the main source of traffic The post Why You Shouldn’t Rely On Google Discover Traffic appeared first…
Daily Search Forum Recap: December 17, 2021
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google’s search results…
Search News Buzz Video Recap: Google Indexing Issues, Pre-Christm...
This week we had some fun bugs with both Google Search having some massive indexing issues and Google Ads going offline for a couple of hours. Google has confirmed that…
Google Search Ranking Algorithm Tremors Continue & It’s...
Are you dizzy yet? The Google search results are still super volatile and we are seeing high levels of chatter spike back up over the past 24 to 48 hours…
Google: The Number Of Links Is Not A Useful Metric
Google’s John Mueller said on Twitter that the number of links, for SEO purposes, is not a useful metric. He also said by the time you calculate all your links,…
Google Business Profile Video Verification Now When You Add A New...
Ben Fisher notified me that now when you add a new business to Google Business Profiles (formerly Google My Business), Google now by default asks you as part of the…
Confirmed: Google November 2021 Google Local Search Update
As we reported a week ago, we saw a possible Google local search ranking update starting around a week prior to that – well, Google has now confirmed it. Google…
Google Maps Dock To Bottom Feature
Google Maps seems to be rolling out or testing a new feature to dock locations and businesses to the bottom of the map page. You may see a “dock to…
How to Do a Competitive Landscape Analysis (if You’ve Never Done ...
Running a competitive landscape analysis can help you develop a strategy for outsmarting the competition and capturing more of the market. In this guide, we’ll explore how competitive analysis works,…
10 Digital Marketing Fundamentals Every SEO Pro Should Know
Explore 10 fundamental areas of digital marketing knowledge and opportunities you may want to tap into as you plan for the months and years ahead. The post 10 Digital Marketing…
SEO Split Test Result: Does Adding the Category Name to Product P...
We added the product’s category name to the title of product pages on an ecommerce site. Check out the result of this SEO split test.
Advanced Core Web Vitals: A Technical SEO Guide
Technical SEO professionals need to diagnose and provide solutions for a better, more user-centric experience. Here’s what you need to know about improving CWV. The post Advanced Core Web Vitals:…
SEO For Small Business: 5 Ways To Punch Above Your Weight
Bigger isn’t always better – check out these creative ways SMBs can outrank even the largest competitors in search. The post SEO For Small Business: 5 Ways To Punch Above…
How To A/B Test Responsive Search Ads: Step-By-Step With Tips
It’s time to revisit our ad testing best practices. Here’s a step-by-step guide on how to A/B test responsive search ads (RSAs). The post How To A/B Test Responsive Search…
How Does SEO Work
What is SEO? Read about the basics you need to know to get started and learn the 3 biggest tips to SEO success. The post How Does SEO Work appeared…
What a good rank tracking tool can do: Ask these 22 questions bef...
Choosing a rank tracking tool can be difficult, especially if you’re going to use it for the first time. You don’t know what to expect because you have nothing to…
Google Search Console Still Down For Many SEOs
Starting at about 1:30pm ET, five hours ago, Google Search Console is still down for many SEOs. It might work for you but for many, Google Search Console is not…
Daily Search Forum Recap: December 16, 2021
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. It was a…
Google Confirms Update To Local Search Results
Google confirms an algorithm update began rolling out to local search results at the end of November and concluded on December 8. The post Google Confirms Update To Local Search…
Google Ads Console Was Offline For A Couple Of Hours This Morning
Not only did we have a two hour Google Search indexing outage this morning, but between around 3am ET and 5am ET the Google Ads interface and advertising console was…
Google: You Can’t Tell Which SEO Efforts Led To Ranking Suc...
John Mueller from Google shared something both funny and mostly true about SEO tasks. He basically said that it is often hard or even sometimes impossible to know which SEO…
Google AdSense Support Team Going Offline For 18 Days For Holiday...
The Google AdSense support team will be offline from December 17, 2021 to January 4, 2022 – a full 18-days. Google said the team is going offline for the holidays…
Google SEO Tips On Taking A Site Offline To Fix Log4j Security Vu...
I previous wrote about how Google Ads is not impacted by the Log4j security vulnerability but many sites and servers are. So if you have a website that needs to…
Google December 2021 Products Reviews Update Will Roll Out Until ...
Google started to roll out the December 2021 product reviews update on Wednesday, December 1, 2021. Google said then it would take about three weeks to fully roll out, which…
New: Google Analytics 4 Supports Google Search Console Data
Google announced that now Google Analytics 4 supports data from Google Search Console. This was something Google has supported with the original Google Analytics since 2011 and now has brought…
WordPress SEO: 20 Tips and Best Practices
Both of these things are true, but it’s important to remember that WordPress is just a content management system (CMS). So the mere fact that you’re using WordPress isn’t enough…
Google Seems To Be Not Indexing Or Crawling New Content This Morn...
It seems like Google is having a major indexing or crawling issue this morning – again. Google seems to have not picked up on new content in the past hour…
An Introduction To Python & Machine Learning For Technical SE...
Start learning Python and explore how it can help you with automating tasks and analyzing complex data to improve your technical SEO. The post An Introduction To Python & Machine…
Keyword Clusters: How to Level up Your SEO Content Strategy
Keyword clusters are a more advanced SEO content strategy that can give you the edge you need to win in competitive verticals. The post Keyword Clusters: How to Level up…
2021 Analysis of Top Ecommerce Platforms
Over 13 million website visits are analyzed to determine which ecommerce platform is the best. The data yielded some unexpected results The post 2021 Analysis of Top Ecommerce Platforms appeared…
OpenX Ad Exchange Fined By FTC For Targeting Toddlers
OpenX Ad Exchange fined $2 million dollars for targeting ads to toddlers without parental consent and violating geolocation ad targeting preferences The post OpenX Ad Exchange Fined By FTC For…
Agency to Agency: Top 11 Tips for Effective Project Management fo...
Running multiple projects for an SEO agency? Find 11 actionable tips to effectively manage your projects and achieve SEO deliverables.
Daily Search Forum Recap: December 15, 2021
Here is a recap of what happened in the search forums today…
Link Building Metrics: How to Measure the Success of Your Campaig...
You’ve spent time building your link-building campaign. We‘ll show you why (and how!) to measure its success.
Google: Links Are Not Mandatory For Ranking In Google Search
Google’s John Mueller said again that having links to your site is not a requirement and not mandatory for ranking in Google Search. He said this back in 2015 as…
Google: We Won’t Penalize Your Site For Not Nofollowing Aff...
Google’s John Mueller confirmed again that Google won’t likely penalize or give your site a manual action if you do not add a nofollow or rel sponsored attribute to your…
Google Local Maps Spam Big Cleanup Or Big Mess?
There has been a lot of local SEOs talking about the big shake up in the local results over the past week. It might be related to a local search…
What Is Content Writing? 13 Tips for Creating Amazing Content
Needless to say, we know a thing or two about creating awesome content that your audience wants to consume. In this post, we’ll cover 13 best practices you can apply…
SEO Who “Learned A Few Tricks” Landed Large SEO Publi...
This is somewhat both sad and funny and I thought I should share it here. Via Joe Youngblood, an SEO who has said he “learned a few tricks” was able…
Google: Special Characters Do Not Affect Google Search
Google’s John Mueller said that special characters on your page “doesn’t affect Google” Search rankings. This is in regards to like checkmarks such as ‘” or other special characters.
How To Set Up Google Analytics For Shopify
Looking to grow your Shopify business? Here’s everything you need to know about setting up Google Analytics to inform smarter business decisions. The post How To Set Up Google Analytics…
A Guide to Optimizing for Google News, Top Stories, and Discover
Optimizing your content for Google News, Top Stories & Discover can drive a good deal more traffic. Here’s how to make it happen. The post A Guide to Optimizing for…
Keyword Density: Is It A Google Ranking Factor?
Some still say keyword density matters, but should you be stressing about the percentage of keywords in your copy? The post Keyword Density: Is It A Google Ranking Factor? appeared…
Top Trending Topics: What People Talked About in 2021
Looking to know what were the most trending topics this year? We compiled lists of the top 100 trending and popular themes in the US and across multiple industries. Data…
All In One SEO Vulnerability Affects +3 Million Sites
All In One SEO Plugin patched SQL Injection vulnerability that could expose privileged database information The post All In One SEO Vulnerability Affects +3 Million Sites appeared first on Search…
Adobe Announces Free Creative Cloud Express
Adobe released a free suite of tools with the core functions of Photoshop and other tools. Includes templates and a million stock photos The post Adobe Announces Free Creative Cloud…
7 Steps To Outrank Your True SEO Competition
To outrank the competition that is taking a large share of your target market, you’ll need to focus on each of these 7 SEO plays. The post 7 Steps To…
Daily Search Forum Recap: December 14, 2021
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google said its…
InMotion Hosting Server Failure
An InMotion Hosting server suffered a major hardware failure resulting in many websites going offline. Host is rushing to restore service The post InMotion Hosting Server Failure appeared first on…
Google Ads Not Affected By Log4j 2 Vulnerability
Over the past few days you may have heard about Log4j and a major vulnerability that allowed hackers to attack unpatched Apache servers – if not, click here to learn…
Bing Tests Translating Your Query
Microsoft Bing seems to be testing a feature to translate your query. Frank Sandtmann sent me a screenshot of Bing in Germany where it offers the option to translate his…
Google Search Testing Empty Design Search Box
It looks like Google is testing a more empty style for its search bar. The search bar has no apparent box to enter your query after your query is in…
Google Search Console Review Snippets Report May Show Fewer Objec...
Google said that as of December 14th and onwards that the reviews snippet rich results report in Google Search Console may show fewer review objects. This is because Google is…
Google Maps Busy Area Now Live
A few weeks ago, Google announced a new feature named busy area – well, that feature now seems to be rolling out. Several folks started to notice this roll out…
8 Digital Marketing Trends That Will Continue in 2022
For long-term marketing planning, you need strong foundations: strategies and tactics that have shown good results in the past and are likely to do so in the future. After all,…
New Marketing Ideas, Strategies & Channels For 2022
The more diversity you have in your marketing platform, the greater audience you’ll be able to reach. These informed decisions lead to more successful campaigns. The post New Marketing Ideas,…
SEO Trends 2022, According to 44 Experts [Ebook]
Learn the SEO trends you need to know for 2022. Our new ebook features insights from 44 top SEO experts. The post SEO Trends 2022, According to 44 Experts [Ebook]…
How Do I Deal With Large-Scale Pagination Issues?
In this Ask An SEO, Annika looks for guidance in dealing with enterprise pagination in a way that is both user and search engine-friendly. The post How Do I Deal…
SEO Clinic Episode III: How to Analyze Your Place in the Online M...
We invited 5 digital marketing experts to share their ideas on how a brand can use insights from competitive and SEO analysis to evaluate market gaps and close them. Go…
7 Tips For More Engaging, Top Performing Instagram Carousel Posts...
Carousels are a great way to frame content in interesting and engaging ways. Here are some proven tips to boost your performance. The post 7 Tips For More Engaging, Top…
You Need This 2022 Marketing Calendar [Free Templates]
Don’t miss a single opportunity to connect with your audience via holiday marketing! Get the complete list of holidays and a calendar template, too. The post You Need This 2022…
How to Attract Quality Leads for Agencies: Insights From Real Age...
Finding ready, eager leads can be a real struggle for agencies. We sat down (virtually) with some agency professionals to hear how they source quality leads for their businesses. Read…
Dominate SERPs With Search Intent: How To Improve Your SEO & ...
It’s up to you to be on the SERPs at the right time for each type of search.Rank better by understanding Search Intent. The post Dominate SERPs With Search Intent:…
Daily Search Forum Recap: December 13, 2021
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…
10 SEO Copywriting Tips to Improve Your Content
SEO Copywriting is the practice using keyword research and SEO strategy to create web content that helps users and ranks highly in search engines. Learn how to boost your copywriting…
Google Experiences Internal Issues During Indexing
Google acknowledges an internal issue with indexing that triggered redirect error notices from Search Console The post Google Experiences Internal Issues During Indexing appeared first on Search Engine Journal.
Vlog #150: Joseph Goldsmith On Impressions Of SEO Personalities &...
In part one, we spoke about Joseph Goldsmith and video production topics. In part two, we spoke about his views of SEO as a video guy. In part three, I…
Google Search Ranking Tracking Tools Continue Showing Major Volat...
Pretty much all the tools that automatically track the volatility and changes in the Google search results are still showing major volatility. It is unusual because the November core update…
Google Search Full Width Image Pack Results Interface Live
It seems like Google also has made the full width image pack results live over the past few days. Brodie Clark said this went live when Google went live with…
Official: Google Now Allows Hotels To Use Google Posts
In July we saw a number of hotels and hospitality business listings say they are seeing the ability to use Google Posts but Google we were told it might be…
Google Full Width Autocomplete Search Suggestions
Google has been testing showing more in the autocomplete search suggestions drop down bar as you type since September 2020 and then more so again in August 2021. Now it…
Google May Finish Mobile-First Indexing Switch Over By July 2022
As you know, Google has dropped its deadline to switch all sites to mobile-first indexing after missing its self-directed deadlines multiple times in the past. But John Mueller of Google…
Using Google Trends To Optimize Your Content Strategy Timing R...
Google Trends does more than just show search trends. Find out how to push your content to the top with this unique search tool. The post Using Google Trends To…
Major Google Algorithm Updates You Need To Know For 2022 Planning...
Learn about the most impactful Google updates from this past year and plan for SEO success in 2022 with helpful resources. The post Major Google Algorithm Updates You Need To…
Get to Know Google Analytics 4: A Complete Guide
Google Analytics 4 is a powerful tool for understanding website traffic and how users behave on-site. Learn more to make the most of it here. The post Get to Know…
How To Think More Creatively About PPC
Using bold and crazy ideas for your next PPC campaign could pay off huge if you get it right. Here’s what you need to know. The post How To Think…
6 Steps an SEO Agency Took to Create an Ecommerce Page for a Bake...
In this article, an SEO agency shares their tips for an effective ecommerce page on the Edelweiss Bakery website. What should you pay attention to when setting up a shop…
Don’t Do This On Facebook: A Guide For Marketers
Are you tripping over yourself trying to figure out Facebook marketing? Here are some easy dos and don’ts to guide your social strategy. The post Don’t Do This On Facebook:…
cPanel Plugin Contains Log4j Vulnerability
cPanel plugin contains the critically vulnerable log4j library affected by what is being called a catastrophic vulnerability The post cPanel Plugin Contains Log4j Vulnerability appeared first on Search Engine Journal.
Google: You Don’t Need To Be An Authority To Rank
Not all websites need to be seen as authorities in order to rank well in search results, says Google’s Search Advocate John Mueller. The post Google: You Don’t Need To…
Google Will Deindex Pages If Site Is Down For Several Days
Google will begin to deindex your pages from search results if your website experiences more than a couple of days of downtime. The post Google Will Deindex Pages If Site…
Google Says No Penalty For Using Affiliate Links Without Markup
Google’s Search Advocate John Mueller says websites will not receive a manual penalty for using affiliate links without the recommended markup. The post Google Says No Penalty For Using Affiliate…
Google Investigating Mass Notices From Search Console Coverage Is...
Over the past 24 hours or so, Google has sent me dozens of notices from sites I have verified Google Search Console properties with. The notices say “New Coverage issue…
Google Ads Allows Stock Photos For Image Extensions
Google Ads is relaxing its policy on the use of stock photos in image extensions, meaning you’re no longer required to source your own visuals. The post Google Ads Allows…
Is The Quantity Of Images On Your Webpage A Google Ranking Factor...
You may have heard or read that the number of images on your webpage can impact your Google search rankings. But is it true? The post Is The Quantity Of…
Are HTML Lists A Google Ranking Factor?
Can you use HTML lists, ordered or unordered, to rank higher in Google Search results? See what SEO experts had to say. The post Are HTML Lists A Google Ranking…