A Pew Research Center survey of American teenagers ages 13 to 17 finds Facebook usage is down as they gravitate toward video-centric social media apps. The post Facebook’s Popularity Plummets…
While some of the Google changes target low-quality content and spam, other updates aim to improve the searcher’s online experience. The post Google Algorithms & Updates Focused On User Experience:…
Yoast SEO Plugin update causes fatal errors on WordPress websites. The post Yoast SEO 19.5 Update Causes Fatal Errors appeared first on Search Engine Journal.
Google has the gtin12 property to the Product structured data documentation in its help center. Note, the gtin12 property was always supported but Google just didn’t have it in the…
Google has confirmed it had a reporting issue in the Google Search Console Performance Report for Discover traffic. Google said the issue was on July 26th and may result in…
Google has deleted and 404ed the Rich media file best practices. Google said removed its “documentation about rich-media files, such as Silverlight and Flash.” Why? This is the best part,…
Google has launched some improvements to featured snippets, about this result and the content advisories in Google Search. MUM now works with featured snippets to help Google understand the notion…
Google may be testing showing search refinements in the autocomplete, Google Suggest, in the desktop search experience. We saw this a year or so ago in mobile search and now…
Google’s Multitask Unified Model (MUM) algorithm is now capable of identifying when multiple high-quality sources agree on the same fact. The post Google’s Algorithms Can Understand When Sources Agree On…
Using special characters or emojis in page titles and meta descriptions always generates a lot of discussion within the SEO community. “Is it advisable to use them?”, “Is it good…
Search isn’t just about matching keywords. Use AI re-ranking to customize results down to individual level – here’s how. The post AI Re-Ranking For Semantic Search appeared first on Search…
Enchant the press (and the public) by leveraging tools specific to news search intent, so you can build a campaign with a huge following. The post 7 Steps To Building…
Wix is integrating Search Console URL Inspection API, giving users an easy way to view site health in Google search. The post Wix Integrates Google URL Inspection API appeared first…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. FYI…
Meta is rolling out new tools to help small business advertisers take advantage of advances in AI and automation. The post Meta Brings Automation To Small Business Advertising appeared first…
What was the impact of the Google outage on the search community? We look at aftermath, which includes ranking and indexing problems. The post Aftermath Of August 8 Google Outage…
Microsoft Bing is adding new annotations to shopping search results, including active coupon codes for retailers’ websites. The post Microsoft Bing Adds Coupon Codes To Shopping Searches appeared first on…
Google is testing displaying all of the menu bar options under the Google Search bar. This is instead of showing the “more” button, to see more search options.
As Google Lens becomes more and more popular, SEOs are asking, will we be able to see what traffic we get from Google Lens in Google Search Console? The answer…
Google has made a couple of tweaks to the documentation for the Follow Feature in Google Search. Google added you should use (1) descriptive titles for your RSS feed and…
Google may be showing fewer reviews in the search result snippets, fewer review rich results, specifically when you filter by the shopping vertical. This seemed to happen right when Google…
Google has updated its help documentation on dynamic rendering to say “dynamic rendering is a workaround and not a long-term solution for problems with JavaScript-generated content in search engines. “Instead,…
Live shopping is the new home shopping network. Learn how it works and discover how each generation prefers to shop ecommerce products online. The post An Online Marketer’s Guide To…
Become an SEO PM rockstar by structuring your SEO plans into clear buy-in worthy actions that easily integrate into team workflows. The post SEO Project Management: A Guide To Organizational…
There are several ways you can see how you’re ranking from different locations, each with its own advantages and drawbacks. The post How To See Google Search Results And Rankings…
43% of people tasked with marketing local businesses say there just aren’t enough resources available to teach them local SEO. Today, Moz is debuting our Local SEO Certification program to…
See the easy content marketing strategy that has produced 100,000+ unique visitors from organic search in just 6 months. The post 3 Key Content Marketing Strategies To Get Website Traffic…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…
Duplicate content in posts published by Google Business Profiles is now considered spam, according to an updated document on content policies. The post Google: Avoid Duplicate Content In Business Profile…
Last night, Google suffered a pretty big outage with Google Search that is still lingering through this morning. It seemed to be larger than just an outage because there are…
Google has quietly updated its product structured data document to specify that the GTIN value must be presented is in numerical form. Google said it does not support the URL…
Google has revised the emails they are sending Local Service Ads advertisers with a new email that says “Weekly recap | See how your ads did this week.”
Google has added a newish feature to the Keyword Planner tool to organize keywords into ad groups. The reason I say newish is because Search Engine Land explained it was…
Google may be displaying more people also ask rich results and showing fewer FAQ rich results. Semrush and RankRanger are reporting that there are big swings in some rich results…
Knowing how to measure and improve brand visibility is vital to making sure your brand is seen. Here‘s how to get started.
Save time and lower conversion costs with Google Ad Customizers. Here’s how to set them up so you can start personalizing ads without hassle. The post Google Ad Customizers: The…
Get evidence-based answers for all your pressing ranking factors questions. The post Ranking Factors: Fact Or Fiction? Let’s Bust Some Myths! [Ebook] appeared first on Search Engine Journal.
Not sure how to reconcile design and SEO differences? Let the two work together for a better website experience for your user with these tips. The post How SEO &…
The Boolean search logic offers a powerful way to extract specific and helpful SEO information. The post Why You Should Use Boolean Search Operators For SEO appeared first on Search…
In SEO and digital PR, there is a lot of discussion surrounding how and why brands need to close backlink gaps in order to rank high and be competitive in…
Google experiences rare, widespread outage. Cause of the outage is currently unknown. The post Google Experiences Rare, Widespread Outage appeared first on Search Engine Journal.
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Over the weekend…
LinkedIn is rolling out a new feature that allows users to add external links to photos shared in posts. The post LinkedIn Lets You Add Clickable Links To Photo Posts…
Update to structured data makes product review sites eligible for the new Pro & Con enhancement in Google Search. The post How Google Pros & Cons Update Impacts Product Review…
Sarah Burke is the Data and Analytics Manager at Cypress North, she has been with the company for seven years, starting as a digital marketing manager. Prior to that…
On Saturday, August 6th, we saw a lot of signals that there was another Google Search ranking algorithm update. It is not clear if these are tremors for the finished…
Google now supports new structured data for pros and cons of editorial review pages. This new markup can be validated in the Rich Results testing tool and other Search Console…
Several days ago we reported how Google was testing a web search feature for the image pack that keeps you within web search when you click on a specific image….
In the latest Search Off the Record podcast, Lizzi Sassman of Google asked Gary Illyes of Google about using a noindex on international URLs in an hreflang set. Gary said…
Google has updated its Business Profile posts content policy to specify that Google now considers duplicate photos, posts, videos, and logos as spam. If you have duplicate photos, posts, videos,…
Done right, thought leadership content can earn your industry and customers’ trust while helping you rank for relevant keywords. Here’s how. The post Thought Leadership Content: What It Is And…
Get more clients for your writing services by investing in SEO. Here’s how to drive organic traffic to your portfolio, as well as active clients. The post 7 Tips To…
Introduction Expanding your business internationally is an excellent way to grow and scale your company. However, deciding to enter foreign markets involves making several decisions and taking actions that establish…
Client relationships are the foundation of any business. Whether you’re creating content or delivering products, you must communicate with your audience to meet their needs. One way to strengthen client…
Check out these PPC strategies, tips, and ad formats specifically aimed at the real estate vertical to enhance your visibility. The post Real Estate PPC: Tips For Optimizing Google Ads…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…
DuckDuckGo responds to recent criticism saying the third-party tracking scripts it blocks will now include scripts from Microsoft. The post DuckDuckGo Now Says It Will Block Microsoft Trackers appeared first…
So Google has finished the rollout of the July 2022 Google Product Reviews Update in a record-breaking fashion, in a six-day period. It even shocked Google because Google originally estimated…
Google announced it has changed how it displays search results for queries that use queries. The search snippet will now display the portion of the page where the quotes match,…
About two weeks ago, Google stopped showing the Things To Know box in the desktop search results but don’t fret, it seems to be back now. RankRanger’s tracker tool spotted…
Google announced a bunch of new things for Google Discover Ads yesterday. They include that the Google Ads Editor and Google Ads API now support Discovery ads, there are new…
Google seems to be testing overlaying the photos of some Google Business Profile listings in the web search results. Typically when you click on a photo in a Google Business…
Shockingly, Google finished rolling out the Google product reviews update on August 2nd and didn’t even tell us on social. We are seeing some volatility and fluctuations in Google Search…
Just started your SEO journey? Maybe you’re building your backlink strategy or just planning further steps to create a website. In any case, this guide to backlinks should come in…
WordPress released Gutenberg 13.8, offering welcome incremental improvements to design options and accessibility The post WordPress Gutenberg 13.8 Offers Greater Editing Flexibility appeared first on Search Engine Journal.
Google updates search results for product review pages by listing an item’s pros and cons in the search snippet. The post Google Updates Search Snippets For Product Review Pages appeared…
How to craft B2B CTAs that drive clicks? Discover 4 best practices and 10 examples for inspiration. The post How To Write CTAs For B2B: A Call-To-Action Guide For Businesses…
Zero volume keywords can have a major impact on your traffic. Read on to learn the benefits and how to use them to your advantage. The post Why You Should…
Learn how (and why) to create a Google Ads audience-first strategy, and get started with demand generation. The post Build A Brilliant Google Ads Audience-First Strategy (Even If You Don’t…
The best part? Digital PR and SEO go together like peanut butter and jelly. Digital PR is not only beneficial to your website in its own right, but it can…
Bring these 3 teams together to help you catch SEO issues before they damage your rankings – and bottom line. The post 8 Ways To End Silo Mentality & Increase…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…
It’s time to dispel the rumors. SEO is alive and kicking and just as important as it ever was – if not more so. The post Is SEO Dead? A…
Google added links to its overview of guidelines page with five-more links, keep in mind, that this content is not new, they were published back in April in the Google…
Google started its mobile-first indexing initiative over 5 years and 8 months ago, in November 2016. But we still have sites that are being migrated over from Google desktop-first indexing…
Google first demonstrated view in 3D augmented reality images in the Google Search results back in 2019 and since then we have seen some retailers test it out and Google…
Google is dynamically loading a new
Google has added yet another business attribute for Google Business Profiles – Asian-owned businesses. This is a new label that can be added to your business in Google Maps and…
Google’s search snippets will look slightly different when you put quotes around your queries. Learn more about what’s changing in today’s announcement. The post Google Shows New Snippets For Quoted…
Dentists need to know about SEO in today‘s competitive market. Learn how dental SEO can help grow your business.
A research report on the state of B2B influencer marketing shares insight into business opportunities in 2022 and beyond. The post 86% Of B2B Brands Find Success With Influencer Marketing…
Avoid cannibalizing your own pages and start making your pages official with canonical links and site mapping. The post How Can We Solve Autogenerated URL Errors Once & For All?…
Discover best practices for SEO, including some that may be new or challenge established ideas. Read advice straight from various CMS experts and more. The post 17 SEO Best Practices…
You need to optimize for all facets of SEO if that’s your aim. In this guide, you’ll learn how to do that to drive more traffic and sales to your…
Learn everything you need to know about digital marketing agencies, the different services they can provide, and how they can make a difference in your company. Find out what marketing…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. I posted the…
Facebook announced it will no longer allow users to host live shopping events beginning October 1, 2022, Meta announced in a blog post. Citing a shifting preference for short-form videos…
YouTube’s weekly update for creators includes more subscriber metrics and access to an expanded library of copyrighted music. The post YouTube Updates For Creators: New Metrics, Copyrighted Music, More appeared…
Google announced a new Google Tag that Google says will “unlock new capabilities to help you do more, improve data quality and adopt new features – without requiring more code.”…
Microsoft announced its monthly updates for the Microsoft Advertising platform. This includes rolling out automotive ads, new ad formats, more bidding options, vertical ads and so much more.
Google is testing promoting the source of the images it displays in web search by adding the full site name and the favicon from the site in the image box….
Here is the large Google webmaster report for April 2022 – catching you all up on what you may have missed in the past month related to Google search and…
So we have been watching the July 2022 Google Product Reviews Update for some time and noticed that based on SEO chatter from within the community, it likely really kicked…