Data Breach Spreads To Six Web Hosts
Data breach intrusion discovered at six more web hosts in addition to GoDaddy. Incident exposed sFTP and database credentials for two months undetected The post Data Breach Spreads To Six…
How to Create a Content Calendar: A Guide
A content calendar plans and organizes your content for publication. We‘ll show you how to create a content calendar for your blog & social channels.
Daily Search Forum Recap: November 23, 2021
Here is a recap of what happened in the search forums today…
LinkedIn: Gen Z Is Our Fastest Growing Audience
LinkedIn reports that Gen Z is its fastest growing audience and shares tips to help marketers reach this mobile-first generation. The post LinkedIn: Gen Z Is Our Fastest Growing Audience…
Googlebot Slow Crawling The Web From November 11 – November...
Olivier Papon from Seolyzer, a log analysis toolset, reported the other week that Google seemed to slow or stop crawling most of the web between around November 11 and November…
Google Shopping Results Display $0 Prices With Monthly Fees
Did you know that the Google Shopping results can show products with $0 prices? That is, I think, if there is a promotion for let’s say a monthly ongoing fee…
50% Of SEOs Not Seeing Impact From Google November 2021 Core Upda...
Marie Haynes posted a Twitter poll (which I reshared a couple times yesterday) asking what you (mostly SEOs) are seeing five days into the Google November 2021 core update. About…
Google Generally Has Different Crawl Capacities For Your Images H...
Google’s John Mueller confirmed that when it comes to sites that host their images (or likely other files) on an external CDN, like we do here, Google will have a…
Google Local Business Photos Lead To Blank Images On Desktop Sear...
If you go to Google Search on desktop and type in some local businesses, then click on the first photo in the local knowledge panel – Google will load a…
Keeping up with PPC trends—Interview with Joel Bondorowsky
He calls himself a PPC addict, works for the sake of the numbers, despises extensive automation, and believes in the power of creatives. Joel Bondorowsky is an Israel-based PPC and…
A Marketer’s Guide To NFTs And The Metaverse
Learn how brands and marketers can leverage NFTs, the Metaverse, and cryptocurrencies in 2022 and see who’s already leading the way! The post A Marketer’s Guide To NFTs And The…
What’s The Best Local SEO Content Strategy For Targeting 100+ Are...
Should you create a separate article for each city, district, neighborhood, and service for 100+ local business locations and how would you structure the site? The post What’s The Best…
First Link Priority: Is It A Google Ranking Factor?
When two links on a single page both link to a page on your website, does Google value one more than the other? The post First Link Priority: Is It…
Why GoDaddy Data Breach Of +1 Million Clients Is Worse Than Descr...
+1 Million GoDaddy Managed WordPress hosting customers suffered a data breach. Passwords have been reset but effects may still be persist The post Why GoDaddy Data Breach Of +1 Million…
17 Tactics to Create Engaging & SEO-Friendly Content
Use these 17 tips as a checklist the next time you write content and see how much more engaging and SEO-friendly it can be! The post 17 Tactics to Create…
Daily Search Forum Recap: November 22, 2021
Here is a recap of what happened in the search forums today…
Google: Republished Reviews Not Suitable For Rich Results
Google won’t display enhanced search results for customer reviews that are republished from other sources, even if they have valid structured data markup. The post Google: Republished Reviews Not Suitable…
What Is The Best Title Tag Length For SEO?
Google’s John Mueller answers question about 65 character limit on title tags for SEO and if it’s ranking related The post What Is The Best Title Tag Length For SEO?…
Vlog #147: Bryan Cush On Health Consumer Searches, Doctors With T...
In part one, Bryan Cush, the co-founder of Tidal Health Group, and I spoke about how to use health data for content and search marketing and in part two we…
Google Structured Data Markup Helper Is Outdated
In 2013, Google launched its Structured Data Markup Helper tool to help site owners mark up their content with structured data without having to know how to code. Well, the…
Google: We Don’t Hold A Grudge For Technical Issues
Google’s John Mueller said on Twitter that Google Search does not hold a grudge for SEO technical issues you have on your site. When you fix those issues and Google…
Google Search Console New Design Interface Now Live
This morning at about 5:30am ET, the Google Search Console team rolled out a new facelift and design for Google Search Console. The new design, according to Google’s Daniel Waisberg…
Google Sort By Date For News Is Buggy
Danny Sullivan, the Search Liaison at Google Search, confirmed there is a bug with the sort by date feature in the Google Search news tab. Danny said on Twitter “if…
Google Ads Mobile App Gains Performance Insights, Review Search T...
Google has added a few new features to the Google Ads mobile app. The new features work on both the iOS and Android app and include that you can see…
How to Maximize Your PPC Performance in 2022
Businesses can no longer rely on third-party tracking, which has become an industry standard. You need first-party data. Here’s how to manage this massive change. The post How to Maximize…
The Result of an SEO Split-Test: Does Adding Your Brand or Target...
Our hypothesis states that since many users are looking for employee information, adding terminology that connects to that user intent would lead to a higher CTR and thus more traffic.
5 Buyer Persona Examples That Go Beyond the Basics
Are you looking to build high-performing buyer personas for your business or refresh your existing ones? Find out how to create data-backed buyer personas and get inspired by persona examples…
20 Pro Tips on Using SE Ranking
There are a vast number of ways how SE Ranking can help take your SEO and marketing efforts to the next level. However, most of our users, even experienced ones,…
New Marketing Ideas, Strategies & Channels For 2022 [Webinar]...
Learn how to focus your digital marketing efforts including KPI tracking, and discover ways to improve your communications for the success in 2022. The post New Marketing Ideas, Strategies &…
How to Perform a Technical SEO Audit for a Client’s Blog
In our most recent SEO Reality Show episodes, we took readers through the agency’s process for setting up and launching Edelweiss Bakery’s blog. They chose potential topics, prepared a content…
Are .edu Links A Google Search Ranking Factor?
Some believe that .edu links are more valuable than other links for SEO. Are they right? The post Are .edu Links A Google Search Ranking Factor? appeared first on Search…
Daily Search Forum Recap: November 19, 2021
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Check out the…
Google Ads Insights Report Gains Demand Forecasts, Consumer Inter...
Google announced a bunch of additions coming to the Google Ads Insights reporting. These include demand forecasts, consumer interest insights, audience insights, and change history insights and auction insights. Google…
Search News Buzz Video Recap: Google November Core Update, Google...
What a week – Google actually launched a broad core update days before the big online holiday shopping season – the Google November 2021 core update is live and rolling…
You Can Opt Out Of Google Read Aloud Via nopagereadaloud Meta Tag
Google added to its help docs an explanation on how to opt out of Google Read Aloud with a meta tag, although the meta tag is not new. Google also…
Google Search Console User Permissions Bug & Some Performance...
Google has confirmed a bug with some users not seeing the users and permissions in Google Search Console. There are also complaints about the performance reports being a bit delayed,…
Microsoft Email Tells Site Owner Site No Longer Blocked In Bing S...
So we know Google has manual actions where a site can be impacted in terms of how it ranks in Google Search. Well, Microsoft Bing doesn’t necessarily have manual actions…
Bing Shopping Tab Animated Snowman
How cute is this, Microsoft Bing Search is testing placing this animated snowman next to the Shopping tab under the search bar. I personally cannot replicate this but Frank Sandtmann,…
Google Tests Lens Button In Search Bar On Mobile Search
Google is testing adding the Google Lens button in the mobile search results bar. This camera icon, Google Lens logo, would trigger your camera to come up and you can…
YouTube SEO From Basic To Advanced: How To Optimize Your Videos
These basic and advanced YouTube video optimization tips and tactics will help ensure your videos are easily findable. The post YouTube SEO From Basic To Advanced: How To Optimize Your…
8 (Free & Paid) Tools to Discover Market Trends
Discover the best market trend tools on the market right now with Semrush.
How To Fix 21 Content Creation Mistakes That Impact ROI
Are you unintentionally sabotaging your marketing team’s efforts before content even has a chance to perform? Avoid these 21 common content creation mistakes. The post How To Fix 21 Content…
4 Content SEO Tasks To Automate Now For Higher Rankings & ROI...
Where can you automate content optimization to improve rankings and ROI? Check out these SEO automation tips from Semji. The post 4 Content SEO Tasks To Automate Now For Higher…
Twitter Cancels AMP
Is AMP on its way to getting cancelled? Twitter confirms it intends to drop support for the Google-backed format by the end of the year. The post Twitter Cancels AMP…
Daily Search Forum Recap: November 18, 2021
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…
YouTube Co-Founder Is Against Removing Dislikes
Jawed Karim, co-founder of YouTube, makes his feelings known about the removal of dislikes saying it’s not a good idea for creators. The post YouTube Co-Founder Is Against Removing Dislikes…
When To Use Rel Canonical Or Noindex …Or Both
Google’s John Mueller explained how to choose between rel canonical and noindex and suggested that using both can be useful The post When To Use Rel Canonical Or Noindex …Or…
New Google Help Docs On Translated Search Results & Ad Networ...
Google has published two new help documents around translation. The first is on how Google can automatically translate your search result snippets to a different language. The second is after…
Google: Leaving Old XML Sitemaps Up After URL Migration Will Have...
Google’s John Mueller was asked if it is helps after doing a big URL migration to keep the old XML Sitemap file up for a bit. John said “the effect…
Google November 2021 Core Update Is Live – What We Are Seei...
As you know, Google started to rollout the November 2021 Core Update yesterday, November 17th at around 11am ET. Below is a recap of the early chatter and data we…
Google Logo Structured Data New White Background Requirements
Google has updated its logo structured data markup requirements again, this time to say your logo has to look good on a “purely white background.” So you need to test…
The Google Interactive SEO Checklist For Business Owners/Marketer...
Google has produced a new interactive SEO checklist with “specific things you can do to improve the SEO of your website.” It is interactive in that you can select if…
WordPress SEO for Enterprise: Top Tips & Best Practices ̵...
Many large organizations already know WordPress is a great CMS solution. So what do enterprises need to know about WordPress SEO to be successful? The post WordPress SEO for Enterprise:…
How To Evaluate Site Quality For Link Building
Learn how to increase the effectiveness of your link-building programs while reducing the risks associated with them. The post How To Evaluate Site Quality For Link Building appeared first on…
Google Ads Insights Page Updated With 4 New Features
Google Ads is giving businesses access to more data on the Insights page that should help with maximizing sales during the holiday season. The post Google Ads Insights Page Updated…
How To Calculate, Audit & Improve Bounce Rate For SEO Success...
Bounce rate may not be a Google ranking factor, but it still matters in SEO. Learn how to calculate, audit, and improve it here. The post How To Calculate, Audit…
SEM Planning for 2022: Because 2020 Didn’t Help You For 2021
How do you plan for the year ahead when your historic data is in shambles? Here are some tips for SEM planning despite the pandemic. The post SEM Planning for…
E-A-T: Is It A Ranking Factor In Google Search?
Does Google use E-A-T (expertise, authoritativeness, and trust) as part of its Search ranking algorithm? See what the experts had to say. The post E-A-T: Is It A Ranking Factor…
How to Use Ahrefs: 11 Actionable Use Cases for Beginners
So if you lack experience in SEO tools like Ahrefs, I have selected 11 simple and super actionable use cases that you can try right now and get immediate value…
Dominating Your WhatsApp Marketing Strategy
Want to engage your audience with WhatsApp marketing? Get to know the latest features and how to leverage the Business App vs API. The post Dominating Your WhatsApp Marketing Strategy…
Daily Search Forum Recap: November 17, 2021
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google is now…
Google Updates Some SERPs With Translated Results
Google documented a change called Translated Results that affects six languages. It auto-translates the titles and snippets between languages The post Google Updates Some SERPs With Translated Results appeared first…
Google November 2021 Core Update Rolling Out Later Today
Right before the big Thanksgiving Black Friday and Cyber Monday holiday season Google decided to flip the switch and roll out a core update. Google just announced that it will…
Edward Snowden: Google Search Is Totally Unusable
Edward Snowden, former computer intelligence consultant who leaked highly classified information from the National Security Agency, has said it is a fact that Google Search is “totally unusable” in a…
Revamped Google PageSpeed Insights Is Live
Yesterday, Google began to rollout the revamped and new PageSpeed Insights at its new home at pagespeed.web.dev. It has a bunch of user interface changes to make the reporting easier…
No, 30 Articles On Your Site Won’t Make Your Site Authorita...
Last week, I included in my recap a link to a Reddit thread that seems to have got some attention. It has John Mueller of Google saying a site with…
Google Says It Is Promoting More Local News In Search Results
Google said it is now promoting more local news in its search results and news results, including top stories. Google said they would be doing this earlier this year and…
Google: We Do Not Know If There Will Be Another Core Update By Ye...
As you know, we are all awaiting the next big Google core algorithm update and while we know it will be coming, we are all wondering if it will come…
18 Main Types of Marketing (Examples Included)
To simplify matters, here are 18 types that have been developed, tried, and tested by generations of marketers from various industries. It’s also likely each one has a dedicated annual…
How to Create a Competitive Matrix
A competitive matrix can help you better understand your competitors’ performance in the marketplace. In this guide, we’ll show you how to use competitor matrices in your business strategy.
11 Google Analytics Reports You Might Not Know About
Check out the 11 Google Analytics reports that you may not know about that can help provide additional insights for your marketing and website performance. The post 11 Google Analytics…
Google Launching November 2021 Broad Core Algorithm Update
Google is giving everyone advance notice that the November 2021 broad core algorithm update will be released later today. The post Google Launching November 2021 Broad Core Algorithm Update appeared…
SEO Freelancing: 10 Things You Need To Know To Be Successful
Use these expert tips to level up your freelance SEO game, make what you’re worth, and enjoy a successful career as a freelancer. The post SEO Freelancing: 10 Things You…
Everything You Need to Know About Core Web Vitals: The Most Commo...
With the Core Web Vitals Update already here, you have no choice but to improve your score for all three metrics—CLS, LCP, and TBT—to show Google that your pages provide…
9 Ways To Improve PPC Campaigns With Customer Information
Your own customer data may be your best source of new ideas for ad messaging and targeting. Learn to incorporate customer information into your ads. The post 9 Ways To…
Google Launches New Local Search Features
As searches for “news near me” continue to rise, Google is launching new features for local search results and new tools for journalists. The post Google Launches New Local Search…
How To Track Competitors’ Website Traffic & Level Up Your Str...
Stay ahead of the curve by incorporating fresh insights and tracking what your competitors are doing. Here’s how. The post How To Track Competitors’ Website Traffic & Level Up Your…
Daily Search Forum Recap: November 16, 2021
Here is a recap of what happened in the search forums today…
Google Maps Adds 4 New Features For Local Shopping
Google Maps launches four new features to improve the local shopping experience for customers, which in turn can lead to more sales for businesses. The post Google Maps Adds 4…
Data Seemingly Proves Googlebot Crawling Has Slowed
Publishers worldwide share data that seemingly proves that Googlebot has dramatically reduced website crawling The post Data Seemingly Proves Googlebot Crawling Has Slowed appeared first on Search Engine Journal.
Google Ads Customer Match Available To More With New Preview Tool
Google announced that Customer Match is now “widely available” and also a new preview tool to help you figure out errors or issues with using the tool. Google is opening…
Google Search “Found In Video” Carousel Results
Google is testing a new a new video carousel titled “found in video.” If Google can detect that your answer is found in a video it has indexed, Google may…
More Seeing Product Images In Google Desktop Search Result Snippe...
Google has been placing images and product images in the search results for a while and been testing on and off showing them in the desktop results. But over the…
BingBot’s IP Addresses In JSON File Officially From Microso...
Not to be outdone by Google, Microsoft’s Fabrice Canel announced that it has published BingBot’s IP addresses in this JSON file. This is in addition to the methods to verify…
Google Maps Adds Pickup At Kroger, Restaurant Price Ranges, More ...
Google had added a bunch of Google Maps features today including more Pickup with Google specifically at Krogers, restaurant price ranges, indoor map navigation and how busy venues are in…
Google Cloud Networking Outage Darkens Websites
Google Cloud Outage shutters websites worldwide. Network issue is partially resolved The post Google Cloud Networking Outage Darkens Websites appeared first on Search Engine Journal.
Google Feeling Curious Search Results
Google is testing another variation of the Feeling Curious feature in Google Search. This one is labeled “Feeling Curious?” This section lets you “look through more topics” to explore and…
6 Important Insights About Title Tags (953,276 Pages Studied)
Here’s one of the worst title tag rewrites that I’ve seen: Great example of Google rewriting the title tag and getting it very wrong For non UK folk, the…
8 Google Business Profile Updates To Make For The Holidays
Explore 8 Google Business Profile updates that will help improve your local rankings and visibility this holiday season. The post 8 Google Business Profile Updates To Make For The Holidays…
Conductor Raises $150M, Funding Company’s Growth In Organic Marke...
Conductor, the leading enterprise organic marketing technology company, announced $150 million in funding led by growth equity firm Bregal Sagemount. The post Conductor Raises $150M, Funding Company’s Growth In Organic…
Outbound Links Strategy: When, Why & How To Use Them
What are outbound links, and why do they matter in SEO? Learn why outbound links matter and how to use them to your advantage. The post Outbound Links Strategy: When,…
How to Use Competitive Intelligence to Grow Your Business
Competitive intelligence is the secret to gaining a competitive advantage. This guide shows you how to gather competitive intelligence using Semrush, so you can inform your business strategy and grow…
Keyword Research For SEO: Top Tips & Practices
Are you looking for high intent keywords? Discover how to improve your keyword research and take it to the next level. The post Keyword Research For SEO: Top Tips &…
What To Do When Google Is Ranking The Wrong Page For Your Keyword...
Learn what to do when Google is ranking the wrong page for your keywords with this step-by-step method to get traffic to the right page. The post What To Do…