Google Ads To Prohibit Some Skin Lightening Products
Google Ads will prohibit some skin lightening products starting in June 2020. Any skin lightening product that imply the superiority of one skin tone over another will not be allowed…
Google Tests Search Bar Menu Links In Box Button Like Interface
Google Search is testing a new design for the search bar menu items, where Google shows images, videos, news, etc under the search bar. Instead of the normal links with…
Advanced Keyword Research with Semrush (Ft. Keyword Magic Tool)
This guide will show you how to find the best keywords for your article’s structure and for getting a featured snippet using the full power of the Semrush Keyword Tool.
Alexa.com Is Retiring—Here Is a Great Alternative You Can Use
Alexa.com officially retired on May 1, 2022. If you’re looking for a good alternative, you are in the right place! Read on to find out more.
5 Top Google Business Profile FAQs From The Official Help Forum
Plenty of questions are coming up on Google Business Profile features and bugs in the Help forum. Here are the top ones answered. The post 5 Top Google Business Profile…
How To Use Hashtags To Increase Your Reach on Social Media
Want to dive into the world of hashtags but don’t know where to start? Check out this blog to learn all about hashtags.
Important KPIs To Measure For An Organic SaaS Campaign
Give a clearer report to SaaS executives with these important SEO KPIs that speak directly to their business goals. The post Important KPIs To Measure For An Organic SaaS Campaign…
4 Impactful PPC Ad Extensions You Need To Try Out
Are you making the best possible use of Google Ad extensions? Here are 4 you need to check out. The post 4 Impactful PPC Ad Extensions You Need To Try…
20 Marketing Tools for a Small Business & Their Best Feature
We’ll outline how to use the best feature of each tool so that you can get started on delivering some real marketing success today. Sounds good? Let’s get into it….
5 Surprising SEO Test Results
SEO testing expert Emily Potter joins us once again to wrap up this season of Whiteboard Friday! Today, she takes you through a few tests that generated unexpected results for her…
11 Tips For Promoting Your Local Business On Instagram
In this guide, you’ll learn 11 tips that you can use on Instagram to reach a wider audience, promote your local business, and generate engagement. The post 11 Tips For…
Daily Search Forum Recap: May 26, 2022
Here is a recap of what happened in the search forums today…
DuckDuckGo’s Search Deal Prevents Browser From Blocking Microsoft...
DuckDuckGo’s search syndication deal with Microsoft is the root of an issue leading to data being tracked in the company’s allegedly private mobile web browser. The post DuckDuckGo’s Search Deal…
YouTube Analytics Now Separates Data By Video Type
YouTube is rolling out an update to analytics reports that will benefit content creators who make videos in different formats. The post YouTube Analytics Now Separates Data By Video Type…
TikTok Brings Account Management To Third-Party Tools
TikTok now allows businesses to manage their accounts with third-party tools such as Hootsuite, Sprinklr, Sprout Social, and others. The post TikTok Brings Account Management To Third-Party Tools appeared first…
Google Execs Share Vision & Strategy For Google Ads
Hear Google’s executive team share their vision and strategy for the future growth of Google Ads and how you can stay ahead of the curve. The post Google Execs Share…
Alexa Rank Still Alive Despite Shutting Down
Despite Alexa.com formerly shutting down on May 1st and the web site saying it was retired, the backend APIs and tools seems to still work. Not that any of that…
Google Ads Adds New Audience Targeting & Reporting Features
Google Ads emailed some advertisers earlier this week about three new audience targeting and reporting features. Here is what is new:
Google May 2022 Broad Core Update Is Live – What We Are See...
Google Search has started to roll out the first broad core update of the year, the May 2022 broad core update. It started on May 25, 2022 at about 11:30am…
Google Ads Smart Display Campaign and Optimized Targeting Changes
Google posted in the Google Ads community forums about upcoming changes coming to Display Campaigns. Google said these changes are for simplifying campaign creation and management. Also Optimized targeting is…
California Bill Allows Parents To Sue For Child’s Social Media Ad...
Proposed California law would hold social media companies liable for harmful effects on minors. The post California Bill Allows Parents To Sue For Child’s Social Media Addiction appeared first on…
Google AdSense Updates Search Style Ad Extensions
Google AdSense announced it is changing how some ad extension settings work for search styles for AdSense for Search. This change is happening on June 23, 2022.
Meta Brings Transparency To Electoral & Political Ads
Meta is making changes to its transparency for ads related to social issues, elections, and politics. Learn how this may impact future advertising efforts. The post Meta Brings Transparency To…
10 Must-Know SEO Basics For Web Developers
Learn the 10 basics that web developers should know about SEO to make life easier and enhance SEO performance. The post 10 Must-Know SEO Basics For Web Developers appeared first…
How To Automate Ecommerce Category Page Creation With Python
Automate the creation of new ecommerce category pages by clustering product inventory and automatically aligning SKUs to search demand with Python – no coding required! The post How To Automate…
How To Get More Law Firm Leads By Refreshing Your Content
If you’re looking to get new clients in the door, a content refresh may be the next best step for your law firm. The post How To Get More Law…
12 Actions That Help Improve Your Google Keyword Rankings
Take a closer look at various SEO considerations and learn how you can more effectively use keywords to drive search traffic. The post 12 Actions That Help Improve Your Google…
Reverse Image Search: Everything You Need To Know
Here’s your comprehensive guide to reverse image search on today’s major image search engines. The post Reverse Image Search: Everything You Need To Know appeared first on Search Engine Journal.
Daily Search Forum Recap: May 25, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…
Google Ads CPC Bug Inflates Click Prices By 300%+
Google Ads posted about a bug that impacted some non-US campaigns cost per click (CPC) prices. Specifically that the CPCs were inflated. Some advertisers are reporting inflation numbers over 300…
Report: Google Showing More Search Results With FAQ Rich Results
RankRanger is reporting that Google is now showing FAQ rich results in the Google search results five percentage points more often. The data shows Google is showing these FAQs for…
Google Analytics 4 Doesn’t Support Google AMP Yet
For those of you still using Google AMP, like myself, did you know that GA 4, Google Analytics 4 and Google AMP do not play nicely together. GA4 still does…
Google Ads News From Google Marketing Live – There Is A Lot...
As you may have known, Google Marketing Live was yesterday – it is the day Google Ads announces a bunch of new features, resources and tools now and for the…
Google Lens In Chrome Sticks In Same Browser Tab
I love Google Lens, I assume most of you do too or you haven’t really tried it. And now Google Lens got a bit easier to use if you are…
The Ultimate Guide to a Competitive Content Analysis (+ Template)
Explore how to do a competitive content analysis step-by-step. Find out how to use it to identify your own content strengths and areas for improvement.
Google Launching May 2022 Broad Core Algorithm Update
Google confirms a broad core algorithm update, called the May 2022 core update, is rolling out today. The post Google Launching May 2022 Broad Core Algorithm Update appeared first on…
How To Use Statistics Content To Attract High Quality Backlinks
Naturally generate backlinks with any piece of content. Use these quick tips and best practices to become your own authoritative source. The post How To Use Statistics Content To Attract…
Exploring the Key Mobile Traffic Trends for 2022: Is the Pandemic...
In this post, we explore mobile data from our recent State of Mobile study to uncover recent trends and look toward the future of mobile search. Looking forward, will mobile…
Google Analytics 4 Should Trigger Reorganizations & Agency Re...
Brace yourself: The adoption of GA4 is likely to trigger for your organization or clients in the next 14 months. The post Google Analytics 4 Should Trigger Reorganizations & Agency…
The Future of PPC: 4 Clues From Google That Tell Us Everything
Like a trail of breadcrumbs, Google has left us many clues as to where PPC is headed next. Here’s what we know so far. The post The Future of PPC:…
7 Ways To Tweak Your Content For Better SEO
Engaging and easy-to-find content is critical to your success. Are you doing all you can to improve on page SEO? The post 7 Ways To Tweak Your Content For Better…
How To Use Instagram Reels For Business
Learn how to take advantage of the opportunities Instagram Reels create with these tips and real-world brand examples. The post How To Use Instagram Reels For Business appeared first on…
Top 15 Ways To Secure A WordPress Site
Is your WordPress website secure? Learn 15 ways to secure your WordPress site, from easy to advanced. The post Top 15 Ways To Secure A WordPress Site appeared first on…
Daily Search Forum Recap: May 24, 2022
Here is a recap of what happened in the search forums today…
WordPress 6.0 “Arturo” Is Here With Nearly 1,000 Changes
WordPress 6.0, code named “Arturo,” is rolling out with nearly a thousand improvements and new features. The post WordPress 6.0 “Arturo” Is Here With Nearly 1,000 Changes appeared first on…
16 Announcements From Google Marketing Live 2022
Google Marketing Live kicked off today with a keynote address, which included the announcement of 16 changes and additions to Google Ads. The post 16 Announcements From Google Marketing Live…
LinkedIn Data Reveals What Type of InMail Gets Best Results
A LinkedIn study of InMail, the website’s premium messaging feature, aims to discover which types of messages get the best results. The post LinkedIn Data Reveals What Type of InMail…
Bing Tests Branded Sidebar Navigation Tool
Microsoft Bing is testing a branded side bar explorer bar on the left side for some branded queries. I was able to replicate it in Safari on Mac but not…
Google Search Explore Outfits & Shop Similar
Google’s search results keep getting more and more visual and with this newish Explore Outfits and Shop Similar box, we now see super large images that slide into other images….
Screenshots Now In The Google AdSense Policy Center
Google AdSense said it can now show you screenshots of your issues in the AdSense policy center. “To make it easier to determine what to fix when you have a…
Google Updates Video Best Practices For Thumbnail Transparency Gu...
Google has added one line to its video best practices document explaining that you should have at least 80% of your thumbnail pixels have little or no transparency to enable…
Google Search Algorithm Update Tremors & Instability Continue...
So last Monday, we reported about a Google search ranking algorithm update that touched down on May 16th – the 6 month or so anniversary of the last confirmed Google…
Remembering Bill Slawski: SEO Legend, Mentor & Friend
The SEO industry shares memories and condolences as they mourn the passing of SEO legend, patent expert, and dear friend, Bill Slawski. The post Remembering Bill Slawski: SEO Legend, Mentor…
How & Why To Prevent Bots From Crawling Your Site
Don’t fall into the same trap that others do: Block bots and spiders from crawling your site and avoid unwanted traffic with these top tips. The post How & Why…
A Guide To LinkedIn Single Image Ad Retargeting
Check out how LinkedIn’s single image ad retargeting feature enables you to capitalize on engagement-based audiences. The post A Guide To LinkedIn Single Image Ad Retargeting appeared first on Search…
Top Trending Topics
We’ve pulled a list of keywords that are currently trending or trended in the past three months from our database of 19.8 billion keywords. We discovered these trending topics by…
Local SEO: Top 6 Ways To Get Higher Quality Reviews [Webinar]
Learn how to improve your online reputation with new consumer trends, a step-by-step method of gathering more reviews, and more. The post Local SEO: Top 6 Ways To Get Higher…
How to Use Product Synonyms to Build Use Case Awareness & Sca...
Let’s move back in time to your third grade English class — lesson of the day: synonyms. Synonyms (not to be confused with cinnamon) are words that have a similar…
How To Easily Search For Tweets By Date On Twitter
Keep reading to learn how Twitter advanced search differs from regular search, followed by some examples of advanced search in action. The post How To Easily Search For Tweets By…
SEOday 2022: The Largest SEO Event In 3 Languages
Ready to upgrade your SEO knowledge at the largest, multilingual SEO event in 2022? This free online conference is happening in English, Spanish, and Portuguese. The post SEOday 2022: The…
Daily Search Forum Recap: May 23, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google is into…
The Top 10 CRM Tools for Small Businesses in 2022
Looking for the top CRM software for small businesses (SMBs) and startups? Here are the best sales tools and platforms to help your company with customer relationship management.
The Ultimate Guide to Creating a Request for Proposal (with an RF...
Requests for proposals (RFPs) can make life so much easier for business owners. Check out this guide to learn what should be included in an RFP and download a free…
Google Inclusive Schema For Image Search Monk Skin Tone Scale Not...
One of the announcements at Google I/O was a new way to filter image results by skin tones. Part of that announcement, that I embedded in my coverage, was Google…
Vlog #174: James Pate On SEO At IBM & Using Airtable For Mana...
James Pate is the Technical SEO Manager at IBM, IBM has a whole group of respected and well known SEOs. I’ve spoken with Patrick Stox while he was at IBM,…
New Google News Trial Being Tested
Google is testing a new version of the Google News portal. I am able to replicate it in some browsers, but not all. The message at the top says “you’re…
Google Search Console To Change Coverage Report To Pages Report?
Remember the new video page indexing report Google demonstrated at Google I/O? Well, I didn’t pick up on this but Google may be renaming the “coverage” report to “pages” report….
Google: Slower Server Response Time Wont Lead To Rich Results Dro...
Google’s John Mueller said that “rich results would not drop due to a slower response from the server.” He said this on Twitter when someone said they “lost 90% of…
Google Search Tests Grid Layout For Ads
Google is now also testing that grid layout for ads, not just for desktop results. Yes, Google launched on mobile a new visual grid layout. And now Google is testing…
How To Write A Blog Post Intro To Hook & Keep Them Reading
They’ll never get past your blog intro if it sucks. If you’re not a professional writer, the thought of writing an engaging and attention-grabbing blog post introduction can be daunting. …
Google Search Grid Format Visual Design On Desktop
It looks like Google is testing the more visual grid format design that was officially launched on mobile, now on desktop Google Search results. This typically comes up for product…
Google Unveils New Ads Manager Tools For Video Ads
Start streamlining your programmatic and video ad performance with new automated tools available in Google Ad Manager. The post Google Unveils New Ads Manager Tools For Video Ads appeared first…
Image SEO and Alt Tags: 10 Image Optimization Tips
Google Images gets millions of searches per month. Learn how to use image SEO to get more traffic to your site.
Broken Link Building: The Complete Guide
But it’s not entirely foolproof, and there’s some nuance to doing it well. In this guide, you’ll learn how to get backlinks from broken link building. But first, let’s cover…
5 Times You Absolutely Must Hire An SEO Pro
A lot of SEO best practices can be handled in-house. However, there are situations where you are better off hiring a professional SEO. The post 5 Times You Absolutely Must…
How To Get Started With Enterprise Marketing Workflow Automation
Discover the roadblocks you’ll typically encounter with starting enterprise workflow automation. Learn how to get around them so you can scale SEO with success. The post How To Get Started…
Is Schema Stuffing The New SEO Spam?
Should you automate schema creation or not? Discover what the pros think you should do to help (and not hurt) your SEO. The post Is Schema Stuffing The New SEO…
7 Major Stressors For Digital Marketers & How To Deal
Here are seven of the biggest causes of stress for digital marketers and helpful tips to bring the zen back to your worklife. The post 7 Major Stressors For Digital…
Reactive Digital PR: What It Is & How To Use It For Link Buil...
Prepare for reactive digital PR and find a goldmine of opportunities to become more relevant to your audience with these best practices. The post Reactive Digital PR: What It Is…
How SE Ranking helps marketing agencies build rapport with client...
The Agency JOUR J is a digital communication agency from Grenoble, France. They help businesses to grow their online visibility through SEO and digital marketing (including content creation, social media…
Daily Search Forum Recap: May 20, 2022
Here is a recap of what happened in the search forums today…
How A Solid Content Strategy Can Empower Your Team – Ep. 27...
Learn how the right content strategy can make your entire team more effective and successful with tips from SEJ’s new Editor-in-Chief Amanda Zantal-Wiener The post How A Solid Content Strategy…
Google Shows Item As Out Of Stock For Items Using Back Order Valu...
Did you know that Google shows “out of stock” for items you label with the value of back ordered in your structured data for products? Some feel it should say…
A Dedicated Google Search Local Ad Pack
Google seems to be testing adding a local pack for ads along with a normal organic local pack, I believe. Here is a screenshot showing a local pack labeled as…
Search News Buzz Video Recap: Google Algorithm Update, Spammers K...
There was another unconfirmed update on May 16th…
Google Popular Products Carousel With Filter Selectors
Google launched the popular products carousel in 2019 but now it seems Google is showing a carousel above the products to filter based on price, brand and other attributes. So…
Google: Don’t Get Hung Up About “Toxic Links”
Google’s John Mueller responded to some concerns on Reddit about “toxic links.” He was asked where do these toxic links come from, in which he replied “Toxic links is all…
Avoid These 6 Common Google News Optimization Mistakes
Here are 6 pitfalls you need to avoid to successfully optimize your site for Google News, the most popular news aggregator. The post Avoid These 6 Common Google News Optimization…
Last Call: 5 Tips To Capture Last Minute Ecommerce Sales
Create clever solutions for procrastinating shoppers and leverage your ecommerce channel to its fullest potential. Here are the best practices to win last minute sales. The post Last Call: 5…
Successful Podcasters Share What Makes A Great Podcast Intro
The right intro sets the podcast on a path to success. Learn how you can set the stage for your audience with these seven tips. The post Successful Podcasters Share…
How Data Is Reshaping The SEO & Digital Marketer’s Landscape
Embrace this new era of SEO and be well-positioned to succeed in the years to come. Understand how to take advantage of the data revolution. The post How Data Is…
Branded Search vs. Non-Branded Search: What’s the Difference?
In other words, what about attracting people who are exactly searching for your business? Naturally, you can optimize your website for these kinds of queries too. In this guide,…
Next Search Intent
Satisfying search intent is a critical component of our daily SEO work. But if you’re not thinking ahead to what a searcher might look for after that initial query is answered,…
The Industry Mourns The Loss Of Bill Slawski: The SEO Mentor To T...
It pains me to write this – Bill Slawski, a man who has literally helped transform the SEO industry into what it is today, has passed away on Tuesday, May…