Search Engine Journal

Google Confirms Update to Generating Web Page Titles

Google’s Danny Sullivan confirms the search engine is updating the way it generates web page titles in search results. The post Google Confirms Update to Generating Web Page Titles appeared…

Search Engine Journal

9 Best Practices for SMS Marketing This Year

Learn what you need to know about SMS marketing – from simple tips and compliance concerns to building a world-class opt-in flow. The post 9 Best Practices for SMS Marketing…

Ahrefs

How to Detect (and Deflect) Negative SEO Attacks

While it’s very unlikely these days, negative SEO could be the culprit. But before we talk about detecting, deflecting, and fighting negative SEO, let’s make sure we understand what it…

Search Engine Journal

Google Redesigns ‘How Search Works’ Website

Google has updated its ‘How Search Works’ website which contains information on how Google organizes, ranks, and tests search results. The post Google Redesigns ‘How Search Works’ Website appeared first…

Search Engine Journal

5 Ways to Boost Your SEO With Third-Party Reviews

Third-party reviews can impact consumers’ expectations and search engine rankings alike. Learn 5 tactics to use reviews to boost your SEO. The post 5 Ways to Boost Your SEO With…

Search Engine Journal

SEO in the Latin American Market – Ep. 237

What do you think of regionally focused SEO campaigns? Latin America is one of the few markets where a single language is spoken in multiple countries on two continents, yet…

Search Engine Journal

The New Rules of Customer Generation [Webinar]

Struggling to drive demand for your SaaS or tech company? Join this webinar and learn a new marketing approach to outperform your competition. The post The New Rules of Customer…

Search Engine Journal

Ranking for Head Term Keywords

Google’s John Mueller answers a question about ranking for massive traffic head term keyword phrases The post Ranking for Head Term Keywords appeared first on Search Engine Journal.

Diggity Marketing

Diggity Marketing SEO News Roundup – August 2021

Need some fresh momentum after the recent core update? You don’t want to miss this roundup. It’s filled with advice, data, and news that’s ready to be applied directly to…

Ahrefs

Effective Email Outreach: 5 Lessons From 111 Emails

Back in 2016, I wrote an article titled “I Just Deleted Your Outreach Email Without Reading. And NO, I Don’t Feel Sorry.” People loved it. That post was born out…

Search Engine Journal

How to Create High-Quality Content

What is high-quality content, anyway? Learn how content quality supports SEO, what quality looks like, how it’s measured, and more. The post How to Create High-Quality Content appeared first on…

Moz

SEO and Google Discover

In today’s episode of Whiteboard Friday, Moz’s own SEO expert, Tom Capper, talks about the untapped organic traffic opportunity that is Google Discover.

Search Engine Journal

15 Conversion Copy Tips Every SEO Writer Needs to Know

Calling SEO writers! When you prioritize the needs of your audience in your content, you’ll please your readers and rank in Google. Here’s your how-to. The post 15 Conversion Copy…

Search Engine Journal

New Research Shows How to Win in Local Search

Research on millions of sessions and page views identified what traffic channels bring more sales and engagement The post New Research Shows How to Win in Local Search appeared first…

Search Engine Journal

Facebook’s First-Ever Report On Most Viewed Content

Facebook published a report which offers a first-ever look at what content gets the most views in peoples’ news feeds. The post Facebook’s First-Ever Report On Most Viewed Content appeared…

Search Engine Journal

Google is Rewriting Title Tags in SERPs

Google is rewriting title tags for a limited amount of pages in search results, often replacing the text with a page’s H1 tag. The post Google is Rewriting Title Tags…

Search Engine Journal

Google Bug Causing Issues With Images in Top Stories

Google’s Search Liaison, Danny Sullivan, reports that a bug in search results is causing images in Top Stories not to render properly. The post Google Bug Causing Issues With Images…

SE Ranking

SE Ranking Updates: July 2021

Oh, the summer months. Rising temperatures, awesome vacations, and decreased productivity. Wait, what? The last part is not about SE Ranking because we actually did a lot in July! I’m…

Ahrefs

SEO Testing: A Simple (But Complete) Guide

But when should you do SEO testing, and how? In this guide, you’ll learn: What SEO testing is Why you should run SEO tests Types of SEO tests If SEO…

Search Engine Journal

Snapchat Trends Shows Most Popular Keywords

Snapchat is introducing a tool called Snapchat Trends that highlights the most popular keywords shared with users in public stories. The post Snapchat Trends Shows Most Popular Keywords appeared first…

Search Engine Journal

YouTube Overhauls Search Results

YouTube is overhauling its search results with changes to the visual presentation of SERPs as well as the types of content returned. The post YouTube Overhauls Search Results appeared first…

Search Engine Journal

Google: A ‘Site:’ Search Doesn’t Show All Pages

Google’s John Mueller says the results of a site: query are not a comprehensive collection of all a website’s pages. The post Google: A ‘Site:’ Search Doesn’t Show All Pages…

Search Engine Journal

WordPress SEOPress Plugin XSS Vulnerability

WordPress security company discloses an XSS Vulnerability affects SEOPress that could lead to a full site takeover The post WordPress SEOPress Plugin XSS Vulnerability appeared first on Search Engine Journal.

Search Engine Journal

Magento Critical Vulnerabilities Announced by Adobe

Adobe announced a patch with 33 security enhancements including fixes for 16 vulnerabilities rated critical and important The post Magento Critical Vulnerabilities Announced by Adobe appeared first on Search Engine…

Moz

Magento SEO: The Guide to Optimizing Magento Websites

If you’re an SEO in the e-commerce space, it’s important to learn how to work with Magento. Today, Chris walks you through seven areas for SEO adjustments that are unique…

Search Engine Journal

How to Prove SEO ROI & Overall Business Impact

Reliable forecasting makes the difference between a compelling business case and a forgettable one. Learn how to create better SEO proposals here. The post How to Prove SEO ROI &…

Search Engine Journal

Facebook’s 11 Tips For Better Video Ads

Facebook shares 11 tips for creating better video ads, which are based on the latest research into what’s working right now. The post Facebook’s 11 Tips For Better Video Ads…

Search Engine Journal

YouTube Rolls Out 3 Updates For Creators

YouTube Studio is receiving three updates on mobile and desktop that will help creators stay informed on data that matters to their channel. The post YouTube Rolls Out 3 Updates…

Search Engine Journal

20 Ways to Get Deindexed by Google

It can be frustrating when Google removes your content from its index. These 20 practices can explain why Google chooses not to display some webpages. The post 20 Ways to…

Search Engine Journal

How 500 Error Codes Can Impact Google Indexing

John Mueller explains the circumstances that trigger Google to start dropping web pages from their index in response to 500 errors The post How 500 Error Codes Can Impact Google…

Moz

The New Moz SEO Q&A: 100K URL Migration Case Study

Over time, the Moz Q&A saw serious neglect, resulting in loss of user satisfaction and traffic. So Moz had a choice: improve the Q&A immediately, or kill it. Thankfully, we…

Search Engine Journal

Why is My YouTube Channel Watch Time Decreasing?

YouTube explains why channels experience drops in performance. Here’s how to answer the question “why is my watch time decreasing?” The post Why is My YouTube Channel Watch Time Decreasing?…

Search Engine Journal

LinkedIn Launches Native Video Meetings

LinkedIn is rolling out native video meetings, which lets users have one to one calls directly within the LinkedIn app. The post LinkedIn Launches Native Video Meetings appeared first on…

Search Engine Journal

Which Schema Types Are Used Most by Industry [Research]

Find out which schema types are most prominent across industries including travel, education, home improvement, health care, and finance. The post Which Schema Types Are Used Most by Industry [Research]…

Search Engine Journal

LinkedIn Adds Ratings & Reviews to User Profiles

An update to LinkedIn profiles will allow users to be rated and reviewed on the skills they offer as service providers. The post LinkedIn Adds Ratings & Reviews to User…

Search Engine Journal

Marketing Productivity: What It Is & How to Measure It

Real productivity means moving towards the goals you set. Learn about marketing productivity and actionable steps you can take to improve it. The post Marketing Productivity: What It Is &…

Moz

The Roadmap to B2B SEO Success

It can be hard to navigate the B2B marketing landscape, so today, guest host Austin Peachey walks you through the stops on Obility’s SEO roadmap.

Search Engine Journal

How Instagram’s Reels Algorithm Works

Instagram explains how it ranks the content people see when browsing through Reels. This insight may help you with creating more successful clips. The post How Instagram’s Reels Algorithm Works…

Search Engine Journal

How to Choose the Best WordPress Theme for SEO

Learn why SEO-friendly WordPress themes are important for search rankings, see how to choose one, and discover the 5 best themes for SEO. The post How to Choose the Best…

Search Engine Journal

Google Recommends This Core Web Vitals Audit Workflow

Google releases a recommended audit strategy targeting Core Web Vitals, as well as highlighting questions to ask and tools to utilize. The post Google Recommends This Core Web Vitals Audit…

Ahrefs

The Website Migration Guide You Need To Read

There are many different kinds of migrations, but the basic steps for planning and troubleshooting are similar. Migrations can be highly complex as they often involve many people and moving…

Search Engine Journal

10 Classic Tips to Write Effective Google Ads Copy

Human behavior drives classic marketing principles. Here’s how to use this knowledge in Google Ads copywriting for better-performing ads. The post 10 Classic Tips to Write Effective Google Ads Copy…

Search Engine Journal

WordPress Widgets Getting You Closer To WYSIWYG

WordPress has published a post revealing the power behind the 5.8 version, what does this mean for Devs and SEO’s working with widgets? The post WordPress Widgets Getting You Closer…

Moz

How to Choose Pillar Page Topics

With the growth of conversational search intent, pillar page strategies have entered the scene to fulfill those queries. Like anything in the SEO space, pillar page strategies take time and…

Search Engine Journal

Google On How to Check Page Experience Factors

In a new video, Google offers advice on how to check if your site meets all the non-Core Web Vitals page experience factors. The post Google On How to Check…

Search Engine Journal

A Complete Guide to the Google Fred Algorithm

Google’s Fred update saw some sites shed up to 90% of their traffic and sought to rid the SERPs of thin, ad-heavy content. The post A Complete Guide to the…