Not New: 15% Of Search Queries On Google Are Still New
Here is a not new piece of data, 15% of the searches Google sees each day are new. Google shared this stat, again, on Twitter the other day saying “Fun…
Some Recent Weird Google Search Interface Bugs
Over the past couple of days, I’ve seen a few recent complaints about weird interface bugs in Google Search. To be honest, I know some of these are browser extension…
Is Google Search Ranking Algorithm Update Coming Soon?
Over the past couple of weeks, the Google search rankings have been pretty stable and calm. It actually has been unusually calm that some SEOs are getting nervous. I recently…
Google Quickly Processing Discover & Google News Manual Actio...
A couple of weeks ago we reported that Google was sending out its first batch of manual actions (Google penalties) to news publications for Google News and Google Discover policy…
Google Business Profiles New Business Calls API
Google has launched a new API to retrieve call history data from your Google Business Profiles, you know, when people click call this business from Google Search and Google Maps….
Google Tests Double Site Name & URL In Search Snippets
Google is testing showing the site name and URL twice in the search result snippets in Google mobile search. So not only do you see the name of the site…
Hiring an SEO Consultant? Ask These 9 Important Questions
Hiring a great SEO consultant can skyrocket your business, as organic search is the main traffic source for many websites. Alternatively, a wrong hire can do a lot of harm…
How To Do A Complete Local SEO Audit: 10-Point Checklist
Stay ahead of your local competition in the SERPs with this comprehensive local SEO audit that will help identify and prioritize top ranking opportunities. The post How To Do A…
Semantic Keyword Clustering For 10,000+ Keywords [With Script]
Check out this free Python script to semantically cluster keywords in over one hundred languages using deep learning natural language processing (NLP). The post Semantic Keyword Clustering For 10,000+ Keywords…
We’re Looking For A Unicorn…
We’re looking for a data-driven, curious, and supportive editorial leader who knows marketing inside and out. Is that you? The post We’re Looking For A Unicorn… appeared first on Search…
Paid Search In A Cookieless World: Are You Ready?
The move to a privacy-first world has significant implications for the entire digital ecosystem. Find out how to come out on top. The post Paid Search In A Cookieless World:…
Daily Search Forum Recap: February 16, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google says there…
Google Web Stories – The New AMP?
Google’s push for adoption of Web Stories is drawing comparisons to AMP, another lightweight web technology that received a similar push in its early years. The post Google Web Stories…
Google Ads Announces Top 3 Priorities for 2022
Google Ads sheds light on their top three priorities for 2022: automation, measurement, and privacy. Learn how they’re tackling these topics. The post Google Ads Announces Top 3 Priorities for…
YouTube Rolls Out New Metadata For Educational Videos
YouTube creators can now optimize educational videos with additional metadata, which will be displayed in search results in the future. The post YouTube Rolls Out New Metadata For Educational Videos…
Google Ads Editor To Gain Performance Max Campaigns In Next Relea...
Google will be bringing performance max campaign support to the Google Ads Editor in the next release, according to Ginny Marvin. We are currently at version 1.8 – so it…
Google: There Is No Snippet Wide Ban
Over the past few months, there have been some SEO folks asking me about Google’s snippet wide ban. I have never heard or seen such a thing, so I just…
Google Search Asks Do You Own This Product Before Reviewing It
Google is now asking searchers if they own the product before they rate it. Google asks under the rate and review box “do you own this product” and “help others…
New Google Ads Destination Not Accessible Policy
Google Ads announced it is adding a new “destination not accessible” policy under the Google destination requirements policy. Google is also making changes and clarifications to the document overall. Google…
Google: No Plans For Keyword Tab In Performance Max But Negative ...
Ginny Marvin, the Google Ads Liaison said on Twitter that there are no plans for a keyword tab in Performance Max campaigns but there are plans for to support negative…
Google Business Profiles Manager Removes Appointment Link
Google Business Profile manager seems to have removed the ability to modify or add a new appointment link to your business profile in Google Maps and Google Search. It is…
6 SEO Split-Testing Best Practices That Will Validate Your ROI
Understanding the ins and outs of a successful SEO split-test campaign is important for your success once you’re running your own tests. Read the full article to lear about them.
What Is Schema? Beginner‘s Guide to Structured Data
This blog post covers schema markups, explaining their SEO value, popularity among top business websites, and provides online resources to add schema markups to your own website.
Semrush Authority Score Explained
Find out how Semrush Authority Score may help you to get better at your link building efforts when looking for quality domains, and improving your own website‘s authority.
Google Highlights Performance Max Campaigns In Weekly PPC Chat
The weekly PPC Chat hosted on Twitter focused on the new campaign type Performance Max. Advertisers discussed the pros, cons, and wishes for them. The post Google Highlights Performance Max…
The Insanely Simple One-Page Marketing Plan Template
The problem is that creating one can get complicated, really complicated. It’s not so bad if you’re familiar with marketing jargon and acronyms like SWOT and KPI. But if you’ve…
Conductor Acquires Real-time SEO Monitoring Tool ContentKing
Conductor announces its first major move after raising $150M in funding with the acquisition of ContentKing, a real-time SEO auditing and monitoring technology. The post Conductor Acquires Real-time SEO Monitoring Tool ContentKing…
What Is Discord & How Can You Use It For Marketing?
Discord is not only for gamers. Here’s what sets it apart from other chat apps and how to use it to engage your community. The post What Is Discord &…
One Month With $3,000 In SEO Budget For A Local Business
SEO is a long-term investment and often marketers don’t have the luxury of a lot of time and money. Follow Core Morris’ one-month SEO-on-a-budget journey. The post One Month With…
Google: No SEO Bonus For Keyword-Based Domains
John Mueller says keyword-based domains are limiting and provide no SEO bonus. He then offered ideas for the best domains The post Google: No SEO Bonus For Keyword-Based Domains appeared…
On-Site Search Intent: 3 Powerful Ways To Increase Sales [Webinar...
Could the power of search intent be used for more than just driving traffic to your site? Absolutely! Find out how in our next webinar. The post On-Site Search Intent:…
PPC Management – All In One Place. The First Turnkey White-Label ...
No other white-label PPC solution provides its users with a platform that governs every nuance of the outsourcing process. The post PPC Management – All In One Place. The First…
Mark Zuckerberg Announces Meta’s New Company Values
In an effort to reshape public image as Facebook transitions to Meta, CEO Mark Zuckerberg announces new company values emphasizing Meta’s vision for the future. The post Mark Zuckerberg Announces…
Daily Search Forum Recap: February 15, 2022
Here is a recap of what happened in the search forums today…
Google: Good Core Web Vitals Scores Won’t Improve Indexing
Having good Core Web Vitals scores won’t necessarily lead to improved indexing of your webpages in Google’s search results. The post Google: Good Core Web Vitals Scores Won’t Improve Indexing…
Google Ads Needs At Least 15 Conversion In 30 Days For Machine Le...
Ginny Marvin, the Google Ads Liaison, confirmed some time ago that for the Google Ads machine learning models to work faster (and probably better) Google would need a minimum of…
Google Ads Disapproving & Suspending Accounts In Masses?
I am seeing tons of reports over the past 24 hours of complaints around mass disapproving of ads and suspensions of accounts within Google Ads. Some are specific to being…
Google: How You Implement Analytics Does Not Affect SEO
Google’s John Mueller said that your SEO is not impacted by the way you implement your analytics software. That is assuming you don’t implement it in a way that blocks…
Microsoft Advertising Expands, Now In 29 New Countries
Microsoft announced the expansion of Microsoft Advertising in 29 new countries. This expansion goes across Europe and Africa, with reach to 19 new languages. Microsoft estimates this brings the reach…
New Google AdSense Related Search For Content Pages
Google has announced a new AdSense ad unit named related search for content pages. The feature embeds ads that displays search terms related to the content of the pages your…
What’s The Best Way For SEO, Topic Experts & Writers To Work ...
A reader asks, “How should my company structure our content writing process when we have an SEO person, an industry expert, and a content writer? The post What’s The Best…
4 Important Business Benefits Of An International SEO Strategy
Help decision-makers in your organization understand these 4 benefits of an international SEO strategy for better alignment, buy-in, and business results. The post 4 Important Business Benefits Of An International…
4 Simple UX Practices Proven To Increase Conversions
You don’t have to spend millions to increase your conversion rates. Here are 4 simple optimizations that’ll improve both UX & CRO. The post 4 Simple UX Practices Proven To…
App Store Optimization Study: What We Can Learn From the Top-Rank...
Learn what makes the top-performing apps rank the way they do according to our ASO study.
Critical Vulnerability Strikes Magento Open Source and Adobe Comm...
Critical Arbitrary Code Execution Vulnerability rated 9.8 on a scale of 1 – 10 is actively being exploited by hackers The post Critical Vulnerability Strikes Magento Open Source and Adobe…
17 Free SEO Tools For Site Audits
Conducting an SEO site audit can be challenging. Here’s a list of free and useful SEO site audit tools that can help optimize your site. The post 17 Free SEO…
4 SEO Challenges In 5 Minutes: Q&A With An SEO Platform CEO
In this series, we’re talking with SEO decision-makers about the industry trends, lesser-known opportunities, and emerging technologies you should have on your radar. The post 4 SEO Challenges In 5…
Local SEO: The Definitive Guide To Improve Your Local Search Rank...
People searching for a local business online are usually ready to convert – right now. Get this ebook & make sure your business is seen. The post Local SEO: The…
Daily Search Forum Recap: February 14, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Search Console…
Google Ads Makes Changes To Automated Extensions
Google announced new improvements on ad extensions to advertisers geared towards easier management. Updates are coming to sitelink, callout, and structured snippet extensions. The post Google Ads Makes Changes To…
Instagram Enables Likes On Stories
Instagram is introducing a new way for users to engage with stories by showing appreciation with a simple like, rather than sending a direct message. The post Instagram Enables Likes…
Do Small Sites Have A Chance Anymore?
John Mueller says if you’re a small company competing with large companies it’s always going to be hard The post Do Small Sites Have A Chance Anymore? appeared first on…
TikTok A Key Part Of Consumers’ Path To Purchase
A global research study finds TikTok is a key part of consumers’ path to purchase, where are increasingly discovering and buying new products. The post TikTok A Key Part Of…
Vlog #159: Brian Wallace On Good vs. Bad Infographics & The P...
In part one we spoke about how Brian Wallace of NowSourcing got into infographics, how it is not just about links but much more and some cool scores he had…
Google: More Content Does Not Mean More Traffic
Google’s John Mueller said on Twitter “more content definitely does not mean more traffic.” Meaning, writing more content does not always translate to more traffic, espesially from Google Search.
Google Ads Large Sitelinks Block Design
Google seems to be testing really large sitelinks for some Google search ads in the mobile search results. We’ve seen larger sitelinks several months ago, but here it is in…
Google Ads To Create & Show More Ad Extensions In Search
Google announced that it has is releasing more features to potentially show more ad extensions including sitelinks, callouts, and structured snippets. This includes a way to review and manage automatically…
Google Ads Reporting Delay Bug Causes Advertiser Confusion
On Friday, February 11th, Google confirmed an issue with the Google Ads reports where there was a delay in reporting a portion of conversions using Data Driven Attribution (DDA). Google…
Google Search Console Crawl Stats Report Missing A Day
It looks like there is a missing day, a data gap, in the Google Search Console crawl stats report. I am personally missing Tuesday, February 8th crawl data but it…
Google Penalties: The Newbie-Friendly Guide
In this post, you will learn the following: What a Google penalty is How penalties help Google fight spam How to identify manual and algorithmic actions What manual actions websites…
Google Analytics: What’s A Good Bounce Rate In 2022? – Ep. ...
Learn your actual best bounce rate, break out of the comparative mindset and truly improve your business’ growth. The post Google Analytics: What’s A Good Bounce Rate In 2022? [Podcast]…
25 Awesome Examples of About Us Pages
About Us pages should be designed to tell a captivating story. Here’s how 25 brands convey their values and benefits. The post 25 Awesome Examples of About Us Pages appeared…
Redirect Management: An SEO Beginner’s Guide
Don’t lose link equity or sabotage UX by redirecting users to the wrong place. Here’s how to clean up and future-proof all your redirects. The post Redirect Management: An SEO…
How Can I Build On SEO Knowledge To Be Better In PPC?
SEO and PPC go hand-in-hand. Prevent friction between teams, questions about attribution, and self-sabotaging strategies with Navah Hopkins’ advice in response to a reader’s question. The post How Can I…
Does Content Marketing’s Love For AI Make Writers Obsolete?
Understandably, marketers are reluctant to let robotic heroes do their creative work. But is AI threatening an end to the craft of writing? The post Does Content Marketing’s Love For…
How To Premiere A Video On Facebook Live
Premiering a video on Facebook allows your business to enter the world of livestreaming without the pressure of broadcasting live footage. Here’s how. The post How To Premiere A Video…
Is Google’s MUM A Search Ranking Factor?
Is Google MUM a ranking factor you can incorporate into your SEO strategy? See how it’s being used today and what lies ahead for MUM. The post Is Google’s MUM…
Daily Search Forum Recap: February 11, 2022
Here is a recap of what happened in the search forums today…
Google Cautions Businesses About Anti-Tech Legislation
Google is sending emails to businesses warning them of upcoming anti-tech legislation that could impact their businesses. Here’s what you need to know. The post Google Cautions Businesses About Anti-Tech…
Poll: SEMs Go Deep On Keyword Research
A Twitter poll by Liraz Postan showed that many SEOs and SEMs go pretty deep with their keyword research. 60% of those who took the poll said they go as…
New Updates To Google Search Ads 360
Google has made some big updates to its Search Ads 360 platform. Search Ads 360 is a search management platform that helps marketers manage search marketing campaigns across multiple engines…
Google Tests A Curved With Green Border & More Visible Ad Lab...
Google seems to be testing a new ad label on the search ads that is way more noticeable than the normal ad label. This one has the black ad text…
Google AdSense Has A Revenue Calculator Widget
Google AdSense has a revenue calculator widget that estimates how much money you can make from Google AdSense on your website. It is not new, it has been around for…
Search News Buzz Video Recap: Weird Google Algorithm Patterns, Ne...
The Google algorithm ranking tracking tools seems to be having fun, or maybe they are off, I am seeing mixed signals of Google ranking updates. Google is testing a way…
Google Search Ads 360 Updated: Here’s What’s New
Google Ads rolled out a new design and features to its Search Ads 360 platform, allowing advertisers to maximize productivity and scale. The post Google Search Ads 360 Updated: Here’s…
PSA: Upload Your Own Videos To Your Google Ads Performance Max Ca...
There have been some recent complaints that Google Ads is creating and picking its own videos for your Performance Max campaigns. Alex van de Pol wrote on Twitter “Note if…
A Step-by-Step Guide to New Market Assessment
Thorough market assessment will reveal your most promising international opportunities. Use this 5-step guide to help you choose your next target market.
W3C Validator: What It Is & Why It Matters For SEO
Make sure your web page code validates across multiple devices and platforms. Here’s how to use the W3C Validator before you launch your site. The post W3C Validator: What It…
WC3 Validator: What It Is & Why It Matters For SEO
Make sure your web page code validates across multiple devices and platforms. Here’s how to use the WC3 Validator before you launch your site. The post WC3 Validator: What It…
Daily Search Forum Recap: February 10, 2022
Here is a recap of what happened in the search forums today…
YouTube Giving Creators More Ways To Make Money
YouTube’s Chief Product Officer Neal Mohan reveals that creators will soon have new ways to monetize Shorts, livestreams, and regular videos. The post YouTube Giving Creators More Ways To Make…
Top 4 Link Building Mistakes To Avoid In 2022
Break the cycle of bad link building. Discover which mistakes you might be making and how to fix them. The post Top 4 Link Building Mistakes To Avoid In 2022…
The 2022 Powerhouse: SEO + Influencer Marketing + Affiliate Marke...
Get insights on how to leverage influencer marketing’s merge with affiliate marketing to supercharge your SEO strategy. The post The 2022 Powerhouse: SEO + Influencer Marketing + Affiliate Marketing [Podcast]…
Google Ads API Version 10 Now Available
Google has released version 10.0 of the Google Ads API. Keep in mind, the AdWords API will sunset on April 27, 2022, which is coming up soon. So what is…
Google Tests Bulleted Descriptions In Search Ads
Yusuf Ozbay spotted Google Search testing bulleted descriptions in the Google Ads spot. So instead of a couple of sentences in the description, Google is testing them as bullet points.
New Microsoft Advertising Cruise Ads For Bing Search
Microsoft announced a new Microsoft Advertising format for Bing Search named Cruise Ads. It is like Microsoft is creating all these vertical ad formats that in a couple years from…
Google Adds More Message To Search Console’s Message Panel
Google is still migrating aspects of the old Google Search Console to the new Google Search Console, even thought the process began back in 2017. The next thing to be…
Google Tests Larger Fonts In Desktop Search Bar
Google is testing using a larger font in the desktop search bar where you type your query. Google was testing this on mobile recently and has been testing various font…
Google On The SEO Impact Of Dates In Title Tags
Google’s Search Advocate John Mueller addresses whether including publishing dates in webpage title tags has any impact as far as SEO is concerned. The post Google On The SEO Impact…
The Beginner’s Guide to Lifecycle Marketing
They are at different stages of the buying journey and, therefore, respond to different messages. Having only one message—and shouting that at all of them—will not work and may even turn…
What’s In Your Toolkit? 30+ Expert-Approved Content Marketing Too...
What are writers, editors, and content marketers using now to research and produce top-quality content? Our experts share over 30 top content tools to try. The post What’s In Your…
Build Your Own SEO AnswerBox With GPT-3 Codex & Streamlit
Imagine simply typing a question or phrase, and it creates the dashboard using your own SEO data. Here’s how to build your own SEO AnswerBox. The post Build Your Own…
Amazon SEO: A Comprehensive Guide For Sellers
Learn about the Amazon A9 ranking algorithm and how to do SEO so your listings stand out in the world’s largest marketplace. The post Amazon SEO: A Comprehensive Guide For…
7 Tips For Getting The Most Of Your Enterprise SEO Freelancers
Looking to build a team of enterprise SEO freelancers? Improve their work product and your working relationship with these important tips. The post 7 Tips For Getting The Most Of…