How to Get Results from Broken Link Building
A broken link building campaign will be effective if you approach it the right way. Otherwise, you’ll just be wasting time and resources. In this post, AbdulGaniy shows you the…
Marketing Services SEO: Growing Monthly Website Traffic By 3012% ...
Starting a new website from scratch? I’m going to share with you the steps my team at The Search Initiative took to grow a relatively new marketing service website’s monthly…
How to Hire the Best Possible Local SEO Agency for Your Business
The best agency for your local SEO needs will be the one that’s there for you when things go right AND when they go wrong. This article will equip you…
How to Promote Your Blog: 21 NEW Strategies
In today’s post, I’m going to show you exactly how to promote your blog. In fact: These are the same strategies that I used to grow my blog to 553,682…
Best Rank Trackers: Choosing the Right One for You
But to understand where you rank in the first place, you’ll need a rank tracker. In this guide, you’ll learn how to choose the right rank tracker for you, and…
Market Research: What It Is and How to Do It
In other words, it’s the process of understanding who your business is targeting so you can better position your marketing strategy. In this guide, you’ll learn: The role of market…
What is Organic Search? Everything You Need to Know
In this guide, we’ll cover: Types of organic search results Why organic search is important How to check and monitor organic search rankings How to rank higher in organic search…
Stories of Businesses Surviving the Pandemic — from SE Ranking Cu...
Looking back at the last 14 months—full of uncertainty, struggle, and hope—we can say that we are lucky to have grown over these turbulent times. Last month, we welcomed in…
Guide to Google Penalties: Full list and ways to avoid them
Google is constantly working on its algorithms to improve search quality and give users the best possible answers to their search queries. However, it would be naive to think that…
What Is Crawl Budget and Should SEOs Worry about It?
More crawling doesn’t mean you’ll rank better, but if your pages aren’t crawled and indexed they aren’t going to rank at all. Most sites don’t need to worry about crawl…
How to Create a Winning Marketing Strategy in 5 Steps (with Examp...
Having a marketing strategy is more crucial than ever. We’re swamped with new technologies, growth hacks, and “must-try” marketing tactics. A solid marketing strategy will help you to focus on…
How to Do a Competitor Analysis with Semrush (Including Template)
Competitor analysis (also known as competitive analysis) is the process of evaluating your competitor’s strengths and weaknesses. In this guide, we show you how to do it and provide a…
Email Marketing: The Definitive Guide
The post Email Marketing: The Definitive Guide appeared first on Backlinko.
Diggity Marketing SEO News Roundup – May 2021
As the year’s third quarter nears, you’re in a great position to consider what you need to change to meet your most aggressive year-end goals. If you need some new…
10 Lead Generation Tactics That Work (With Examples)
Getting more leads is important because it gives you the ability to nurture your relationship with potential customers and bring them closer to buying your product or service. In this…
How to Do Local Keyword Research in 2021
But how exactly do you do local keyword research? In this guide, you’ll learn: Why local keyword research is important How to do local keyword research How to deal with…
We Analyzed 208K Webpages. Here’s What We Learned About Core Web ...
We analyzed 208,085 webpages to learn more about Core Web Vitals. First, we established benchmarks for Cumulative Layout Shift, First Input Delay, and Largest Contentful Paint. Then, we looked into…
The Definitive Technical SEO Audit Guide For 2021
To put it simply, if your website’s technical SEO isn’t on point – you’re not going to rank well on Google. Having great content and backlinks isn’t enough when it…
Diggity Marketing SEO News Roundup – April 2021
The first quarter of the year is closing soon. Now is the time to think about what’s working, what isn’t, and how you’re going to end the year on top….
Site Speed Optimization in 2021: The Definitive Guide
Want to improve your website speed and boost your site rankings? Looking to improve your sites Core Web Vitals? Are you confused by all the conflicting information out there on…
Copywriting: The Definitive Guide (2021)
The post Copywriting: The Definitive Guide (2021) appeared first on Backlinko.
Diggity Marketing SEO News Roundup – March 2021
The world is starting to get back to work with the shutdowns ending. If the last 30 days are any indication, the world of SEO is already back at full…
Project Cashflow Month Four: Advanced Keyword Research & More
After the flurry of activity that accompanies the acquisition of an affiliate site, you often hit maintenance mode. You continue publishing content and building links, all while waiting for your…
Project Cashflow Month Three: Unconventional Link Building
The hardest part of SEO is waiting… When you’ve done everything you can think of to make Google like your site better, it sometimes feels like all that’s left to…
The B2B Content Marketing Report
We analyzed 502 B2B companies to better understand how they approach content marketing. And to help identify content marketing approaches that work best in the B2B space. Specifically, we looked…
How to Rank on Page 1 of Google FAST (In-Depth Case Study)
Today you’re going to see one of my favorite SEO strategies in action. (“Guestographics”) Specifically, I’ll show you how Perrin used this technique hit Google’s first page for a bunch…
How to Build AWESOME Backlinks in 2021 (9 Proven Strategies)
Ready to grab some quality backlinks and boost your site’s Google ranking? Awesome! This post contains 9 proven link building strategies that are working GREAT right now. (In 2021) Let’s…
Guide to 301 Redirects with an .htaccess File
A 301 redirect via .htaccess can be really useful and pretty simple. But how does it work, and how do you stay on top of it? Read this article to…
400 Bad Request: What is It & How to Fix It
What are 400 bad request errors and how do you fix them? We‘ll explain in our latest guide to HTTP status codes.
Above the Fold Content & How to Use It to Attract Attention
Above-the-fold content can help you improve your user experience and SEO. In this guide, we‘ll share how to optimize your above-the-fold content for conversions.
Blog Post Examples: What Does a High-Performing Blog Post Look Li...
An optimized, useful blog post can attract large volumes of organic traffic and conversions. Learn how to create your own with 3 highly-performing blog post examples.
Blogging as a Business: How to Turn Your Blog into a Revenue Gene...
Did you know that you can leverage your blog content to drive a secondary source of revenue? How, exactly, you choose to do this depends on the unique needs of…
How & When to Use Breadcrumbs for Your Website’s SEO
Breadcrumb navigation is a text path often displayed near the top of the page near the site menu or primary navigation. Learn more about how it works with Semrush.
How to Use Competitor Keywords to Improve Your Digital Strategy
Do you want a sneak peek of what your competitors are doing? Of course, you do! Here‘s how to perform competitor keywords research and scale up your strategy.
2021 Core Web Vitals Update: Assessing the Initial Impact
We at Semrush decided to take a look at some preliminary trends as we pass the first half of the Core Web Vitals update. This post reveals what differences we…
First Input Delay (FID) and Total Blocking Time (TBT) Explained
Alongside Largest Contentful Paint (LCP) and Cumulative Layout Shift (CLS), First Input Delay is one of the three core web vitals Google is emphasizing in its Page Experience Update rolled…
Top 11 Mistakes to Avoid When Setting Up a Google Ads Campaign
Before you set you your next Google Ads campaign, learn what common pitfalls to avoid to optimize your success!
Top 8 (Free & Paid) Alternatives for Google Analytics to Get ...
A good web analytics tool can help you track your most important metrics. Check out these alternatives to Google Analytics.
How to Find Your Google Analytics Tracking ID
Find and use your Google Analytics tracking ID with ease with our step-by-step guide. We‘ll also share some tips and tricks to integrating Google Analytics with Semrush
How to Add Google Analytics for Your WordPress Site
Discover how and why to integrate the power of Google Analytics with WordPress‘ incredible CMS.
Google Cached Pages: What They Are & How to Use Them
Learn more about cached pages, why Google uses them, and how to find your cached webpages with our latest guide.
Are Core Updates Becoming Less Powerful? [Study]
Do Google‘s core updates still pack the same punch? We studied all of the core updates going back to August of 2018 and break down how the volatility seen during…
How to Use Google Lighthouse to Improve Site Speed
Discover how Google Lighthouse can help improve page load speed and overall site performance.
How to Use Google’s Tool to Remove Outdated Content
If you have content on your website which is outdated and needs to be removed from the SERPs, use Google’s Content Removal Tool. Read more to find out how.
How to Search for File Types on Google
Learn how to use Google to search for different file types across the web with our latest guide on search operators.
How to Do a Google Site Search
Discover what a site search is, how to do a site search in Google & how to use site searches to analyze content.
How To Get Traffic to Your Blog in 2021: A Beginner’s Guide
Attracting high-value traffic to a new blog is not easy, but it is doable. Discover six actionable ways to drive the audience to your brand new blog.
Learn From the Best Episode II: How to Grow Organic Visibility By...
We decided to run a peer-to-peer campaign episode II and this time the experts laser-focus on content-driven strategies, giving tips on how the site can fine-tune its content structure, organization,…
How to Leverage Newsjacking for Your Content in 2021 (+Examples)
Should you add newsjacking to your content marketing in 2021? Read this guide to find out and get actionable tips on how to do it right (+ 6 newest examples).
How to Post on Instagram
Learn how to post on Instagram, when to post content, and more with Semrush! We’ll walk you through how to research, plan, and schedule posts quickly and easily.
A 5-Step Guide to Setting Up Google Analytics
Not completely confident in setting up your Google Analytics account? No problem! There are options for you whether you‘re new to GA or a seasoned pro.
HTML Tags List: HTML Cheat Sheet
In this guide, we break down how HTML tags work, how to use them, and the most common tags you need to know.
What Is JavaScript & What Do You Use It For?
What is JavaScript used for? Understanding the basics of this popular programming language will help improve your page and boost site performance. Discover everything you need to know here.
JavaScript Cheat Sheet (with Table & Downloadable PDF)
Review the JavaScript basics in our quick guide and grab the downloadable JS commands reference sheet.
A Quick Start Guide to Effective Marketing Campaigns
Learn how to create an effective marketing campaign, find the steps and stages that marketing teams should go through to achieve successful outcomes from their marketing campaign.
Mobile Advertising: Get Insights to Target the Right Audience
Nearly 75% of the average person‘s internet time is on mobile, so getting mobile ads right is crucial. Learn all you need to know to create mobile ads that are…
How monday.com Increased Page Rankings for 49% of Content
After finding success with Semrush‘s PPC tools, the folks at monday.com decided to further explore how they could replicate this success for SEO. Learn more from our friends at monday.com!
The Olympics 2020 Digital Perspective: Key Stats and Facts
Using Semrush’s powerful intel that spans across social media, Google, and Amazon searches, we’ve pinpointed some interesting stats for this year’s Summer Olympics.
A Guide to Online Advertising: Paid Search, Paid Social, & Mo...
Learn how to leverage online advertising to boost your business, regardless of your industry. Dive into the details of paid search, paid social, and more channels.
SEO Case Study: How UK-based agency helped an online learning pla...
In the spring of 2021, we focused one of the SEO Reality Show episodes on the approach one of our agency partners, Re:signal, took to help their client, Learning with…
How to Do a Reverse Video Search (on Google & Other Search En...
A reverse video search can reveal valuable information about who sees and shares your content Learn how to perform a reverse video search on Google, Bing, and more.
What is Search Engine Marketing & How Does It Work?
To boost your website traffic, a good SEM strategy is what you need. Learn how to plan a campaign and monitor your competitors with the help of Semrush!
SEO Split-Testing [Case Study] “Moving Description on Category Pa...
Learn more about the test result from the most recent case study published by SplitSignal: “Moving Description on Category Pages” of an e-commerce site.
SEO Split-Testing [Case Study] “Replacing “Side Effects: Co...
Learn more about the test result from the most recent case study published by SplitSignal: replacing “Side Effects: Common, Severe, Long Term” with “Side Effects: What are they?” in the…
SEO Split-Testing [Case Study] “Replacing “You’ll Love in 2...
Learn more about the test result from the most recent case study published by SplitSignal: replacing “You‘ll Love in 2021“ with “Online“ in the title tag for category pages of…
SEO Split-Testing [Case Study] “Adding an Emoji to The Titl...
Learn more about the test result from the most recent case study published by SplitSignal: adding an emoji to the title on the recipe page of the marketplace website.
How & Why Usability Will Be the Future of SEO
What happens to SEO as Google continues to get better and better at understanding content? Here‘s why usability will come into stronger focus and what it might look like!
Social Media Management: Monitoring Your Social Pages & Inter...
Learn how social media management can help you grow your audience and stay a step ahead of your competitors.
SEO Split-Testing [Case Study] “Removing Breadcrumbs on Pro...
Learn more about the SEO test result from the most recent case study published by SplitSignal: Removing the last breadcrumb on the product page of the marketplace website.
Sponsored Content: The Ultimate Guide for Beginners and Pros
Explore all you need to know about sponsored content — from its definition and formats to creation, distribution and performance monitoring tips.
List of TLDs (Top-Level Domains)
Learn what TLDs are, what types to consider and why your TLD distribution is important.
How User-Generated Content Can Help Your Content Strategy
Want to turn customers into brand advocates? Capitalize on user-generated content! Follow this guide, our tips, and examples, to learn how.
What is Clickstream Data and How do We Use it at Semrush .Trends?
Clickstream data opens up a world of possibilities when it comes to understanding and outpacing your competitors. In this article, we explore what Clickstream data is, how Semrush uses it,…
What Is CLS and Why Is It Important?
Cumulative Layout Shift measures the total amount of layout shifts that occur on a web page as it loads and is interacted with. Google measures CLS in order to judge…
How to Set Up a WordPress Sitemap
In this guide, we‘ll show you how to set up your WordPress sitemap in 4 easy steps, then review your work for errors with the Site Audit tool.
The Top 15 Blog Writing Tips for 2021 [+ Free Checklist]
How to position your blog post for success in 2021? Explore these 15 blog writing tips to get more traffic, rank higher, and generate more leads with every article you…