This analysis explores the integration of shopping experiences into Google’s SERP features and evaluates their significance for ecommerce search queries. The post Critical SERP Features Of Google’s Shopping Marketplace appeared…
A couple of years ago, I reported that Google has changed how your feeds work in Merchant Center for countries by removing the need to list a primary country and…
Last month we reported that Google Ads began to allow some ads for opioid painkillers, like to discuss awareness and abuse. Well, Google decided to “indefinitely pausing this policy update”…
Bing is testing adding nutritional details to images in its search results. It includes labeling food products with “high calcium,” “lean protein,” “anti-inflammatory,” and other labels.
Google Search now supports a new IPTC digital source type for images which seems to be about reading if an image was made in help with AI. Google added compositeWithTrainedAlgorithmicMedia…
Google may be testing showing which country the site operates in with a country label attached to the search result snippet. In the example below, Google is showing a “South…
SEO keywords are the terms you use on your website that help you attract visitors from search engines.
SEO content is website content (e.g., blog posts) that’s optimized to appear prominently in search engines.
Discover how integrating digital PR with SEO can drive qualified leads and ensure consistent messaging to guide customers to website engagement. The post 3 Types Of PR & SEO Funnels…
Google Search is currently having yet another indexing bug, similar to what Google Search experienced just about two weeks ago on June 20th. Google is not indexing new content that…
Google struggles to shift iPhone searches to its apps, reaching a low 30% adoption, as antitrust concerns loom over the Safari partnership. The post Google Struggles To Boost Search Traffic…
Join our next Search Engine Journal webinar on July 17 and learn how to outrank your competition and hone your technical SEO strategy. The post Technical SEO Strategy: Expert Tips…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. I’m seeing more…
Explore the steps involved in using Python to test SEO theories and ensure the success of your SEO implementation. The post How To Use Python To Test SEO Theories (And…
I don’t cover YouTube SEO here much but I found a post from the YouTube Liaison talking about how traffic sources are impacted. In short, the YouTube home page recommendations…
There are numerous reports of Google sending out email notifications about there being new owners added to your Search Console profiles. The new owner notification emails have been going out…
Google has updated its URL structure best practices for Google Search help documentation to tell us again to not use URL fragments to change the content on that page. Google…
Did you know that Google Maps can suggest that you add a stop along the way as an advertisement or sponsored route along the way? It pops up as you…
Have you ever had a site that ranks for unrelated keywords, queries you do not want to rank for? John Mueller from Google said if you do, maybe you should…
Explore the three pillars of SEO: authority, relevance, and user experience. Get insights on optimizing your website for better rankings and increased traffic. The post The Three Pillars Of SEO:…
I mean, Ahrefs is a fairly mature brand in the SEO industry, and most of our channels are measured in millions: So when we reached that 10k milestone I felt…
Surprise, surprise, it was another weekend and we again see some more than usual ranking volatility from Google Search. Again, this reminds me of the weekend ranking bug Google had…
Discover the importance of budgeting for SEO services. Find out how to calculate and plan your SEO budget effectively for optimal online presence and growth. The post SEO Cost Calculator:…
Since Backlinko’s launch in 2012, we’ve experimented with countless tactics to build website authority. Some successful. Others not so much. We’ve built our reputation (and authority) by consistently creating high-quality…
It works like this: Let’s dive in. There are many reasons SaaS companies should focus on SEO. These include: Some common SEO challenges include: Here are a few examples of…
The objectives should be clearly defined. Some people prefer the SMART framework to make sure their goals are specific, measurable, achievable, relevant, and time-bound. Key results are how you track…
Here is a recap of what happened in the search forums today…
This week, I posted the monthly Google Webmaster report and we had more search ranking volatility over the weekend. Google Search Console had huge delays…
Google seems to have fixed the Google Search Console Performance Reports last night at about 7:45pm ET. I posted a short update in my story yesterday, but waited until this…
Google’s John Mueller said on that using the request indexing feature in Google Search Console’s URL Inspection Tool does not change canonicalization. The question that was asked is if it…
Do you use a CDN for some or all of your website and you want to manage just one robots.txt file, instead of both the CDN’s robots.txt file and your…
Google has made a small update to its image SEO best practices documentation, specific to the “Use HTML image elements to embed images” section. The update seems relatively minor but…
Google is testing a longer search bar, so I guess you can enter in a longer query into the search box. Google is also testing it in a gray color…
Google’s Gary Illyes offers an unusually precise reason why negative SEO links don’t work The post Google Gives Exact Reason Why Negative SEO Doesn’t Work appeared first on Search Engine…
Get a comprehensive overview of Facebook’s reach, user behavior, and influence with the latest statistics and facts so you can adapt your social media strategy. The post 42 Facebook Statistics…
This post was sponsored by Digitalinear. The opinions expressed in this article are the sponsor’s own. In a world where consumers search online for nearly everything – from product recommendations…
As you know, Google Search Console’s performance reports were significantly delayed this week. But as of this morning, the reports are beginning to catch up. Google said last night it…
Today being July 4th, I normally would avoid writing stories here but there are a lot of rumors out there that Reddit is blocking Google Search from crawling and indexing…
In this week’s Ask An SEO, discover trusted SEO resources and experts to follow for accurate and reliable information. Don’t get misled by contradictory advice. The post Ask An SEO:…
Google’s Gary Illyes shares an unconventional but valid method for centralizing robots.txt rules on CDNs. The post You Don’t Need Robots.txt On Root Domain, Says Google appeared first on Search…
Google’s Gary Illyes explains what smalls sites can do to outcompete Reddit and big brand websites The post Google Shows How To Beat Reddit & Big Brands appeared first on…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. The Google Search…
Another rumor coming out of the Google Search Console reporting delays is that this is some sort of unconfirmed update is rolling out. Well, that is not the case at…
Rand Fishkin has come out with his 2024 edition of the Google zero click study and it shows that in the US, zero clicks are now at 58.5%, which is…
Google Search has a new shopping-related carousel named “current styles.” This shows up for some shopping-related queries, and if you search for a product, it might show you style variations…
As of right now, Google Search Console is having a significant delay with its Performance reports and some are wondering why the status of the delay is not in the…
The other day we reported about the new Google Ads brand controls. But as we gain more and more clarity, it seems it does not give advertisers all the controls…
Google’s Gary Illyes offers multiple reasons for crawled currently not indexed errors that will help fix this problem The post Google Explains Reasons For Crawled Not Indexed appeared first on…
Explore ex-Googler Pedro Dias’s perspective on the impact of AI Overviews on SEO and content strategy, revealing valuable insight into the future of organic traffic. The post AI Overviews –…
Hack The Box used Ahrefs to execute multiple SEO initiatives for their website, including a site-wide content refresh initiative in 2023. Their most prominent achievement is a 600% increase in…
Local keyword research involves finding phrases people use when looking for local products and services.
Track the right SEO metrics to understand how SEO impacts business growth. Focus on audience quality, engagement, conversions, and brand impact to measure success effectively. The post Beyond Rankings: Important…
Study reveals Google’s AI overviews coincided with decline in mobile search volume, likely causing Google to pull back on the feature. The post Google’s AI Overviews Coincide With Drop In…
Google’s Gary Illyes highlights robots.txt file’s error tolerance and unexpected features as it marks 30 years of aiding web crawling and SEO. The post Robots.txt Turns 30: Google Highlights Hidden…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Search Console…
One month after initial traffic analysis, Kevin Indig revisits the impact of Google’s AI Overviews on organic traffic. The post AIO Pullback: Google Shows 2/3 Fewer AIOs And More Citations…
Keyword match types help you control which search queries can trigger your search ads. Balancing reach with relevancy. It lets you run search ad campaigns without having to account for…
Attending SEO conferences is one of the most impactful ways to elevate your SEO. You get to: Rub shoulders with marketing rockstars Soak in the latest SEO trends Leave with…
The post 17 Common Google Indexing Issues: How to Identify and Fix Them appeared first on SE Ranking Blog.
This month we had Google June 2024 spam update roll out over a seven-day period. We had a few other unconfirmed Google search ranking updates as well, listed below. Let’s…
Google is now showing Local Service Ads directly in the mobile version of the Google local business finder interface in Google Search. We know Google is showing LSAs now on…
As you may remember, Google Ads requires political ads to disclose if the content, images or other assets in any way used synthetic content (i.e. AI content). Now Google Ads…
Microsoft announced Property Center for Microsoft Advertising’s lodging campaigns. This should make it easier for you to manage your Hotel Price Ads and Property Promotion Ads for your hotel or…
Google sent out notices via email to Google Merchant Center merchants about a change to how Google collects and uses conversion data that you share with Google. Google said it…
Google has posted that it begin to accept and run ads for Daily Fantasy Sports and lottery couriers in many states within the United States. This change goes into affect…
Google has confirmed it is working to fix the delays and latency issues with the Google Search Console Performance reports. This happens to the performance reports and often other reports…
Discover the differences between organic and paid strategies for search and social media. Make informed decisions on digital marketing for your local business. The post Organic Vs. Paid Search And…
The post Top 10 SEO Automation Tools for Improving the Efficiency of Your SEO Processes appeared first on SE Ranking Blog.
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. After the Google…
Matt Diggity Topical authority has been all the rage and has been the go-to strategy for SEOs over the past few years. The idea here is to write everything about…
There are reports that some sites hit by the Google September 2023 Helpful Content Update are seeing small, somewhat tiny, lifts over the past week or so. Again, based on…
Gary Illyes from Google explained two reasons why soft 404 errors are bad. Soft 404s are when a page returns a 200 status okay, but Google thinks that page should…
A Google community manager, Alistair D., posted a Reviews troubleshooting and FAQs document in the Google Business Profiles forums. It goes through why reviews go missing, why reviews are removed…
Google is testing placing the top quality store badge and icon next to the site name area in the Google mobile search results. This brings up that icon from the…
Bing added a new guideline to its Bing Webmaster Guidelines named Prompt Injection. A prompt injection is a type of cyberattack against large language models (LLMs). Hackers disguise malicious inputs…
Discover the reasons behind a high bounce rate on your website and learn effective strategies for reducing it. Improve user experience and SEO performance. The post 12 Reasons Your Website…
Google’s director of product management discusses search rankings, including the importance of the core topicality systems The post Google Discusses Core Topicality Systems appeared first on Search Engine Journal.
Discover the top 10 digital marketing trends for 2024. Explore the importance of strategy over the latest technology and gain valuable insights. The post Top 10 Digital Marketing Trends For…
Enhance your website’s SEO and accessibility with alt text. Discover the importance of alt text and how to make it work for your images. The post Alt Text: What It…
On the heels of the completion of the June 2024 spam update this Thursday, June 27th, I am now seeing signs of an unconfirmed Google Search ranking algorithm update and…
Curious about which factors are key to ensuring your images don’t slow down your site? Explore these 14 essential tips for optimizing images. The post 12 Important Image SEO Tips…
Google clarifies E-E-A-T’s role in search rankings, emphasizing quality content over chasing specific signals for improved search performance. The post Google’s E-E-A-T & The Myth Of The Perfect Ranking Signal…
Google’s Gary Illyes warns of soft 404 errors’ impact on web crawling and recommends proper error handling to improve SEO and site efficiency. The post Google Warns Of Soft 404…
Enterprise websites are where technical SEO shines. There’s so much money at stake. One mistake can keep millions of pages out of the index or remove an entire site from…
Enterprise companies get a lot of links naturally. While they may have some challenges with link building, these companies also have a ton of opportunities because of who they are…
For instance, AI Overviews and the commoditized answers Google serves directly in search results mean fewer top-of-funnel clicks reach websites. There are also fewer clicks for bottom-of-funnel keywords as Google…
Google still struggles with complex search queries, particularly those using “not” and prepositions, despite AI advancements. The post Google’s Search Dilemma: The Battle With ‘Not’ & Prepositions appeared first on…
An SEO consultant helps your business improve search engine rankings. Through services like keyword research, site audits, and on-page SEO. Which can drive organic traffic and generate leads. They have…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google’s June 2024…
This week, Google completed the rollout of the June 2024 spam update over a 7-day period. Google has dropped its continuous scroll interface for the search results. Google is testing…
Google has completed the rollout of the June 2024 spam update after a seven-day and one-hour period. This update started on June 20, 2024, and was completed on June 27,…
Elizabeth Tucker, Director, Product Management at Google Search was a guest on Google’s Search Off the Record podcast where Lizzi Sassman and John Mueller of Google asked her about search…
Google Product Studio, which is part of Google Merchant Center Next, now works in the UK, India, and Japan. Google also added file upload support to Product Studio and additional…
If you’re worried this could impact your business, you’ll need to start online reputation management (ORM). But where should you start with ORM? And what the heck is it? In…
Microsoft may now include AI generated content within the Bing Search people also ask sections. Bing is labeling some of the people also ask boxes with the disclaimer, “Includes Al…
There is a new report out that says menu items and how busy you are during Google Maps popular times are both ranking factors and signals for Google’s local ranking…
Google seems to be rolling out new WordPress specific conversion code for Google Ads. This seems like a Google Tag code with easier set up for WordPress sites.
In this article, I’ll share the structures of some real-world agency reports that have been shared with me and how different size agencies approach SEO reporting. SEO agencies juggle multiple…
Want to try influencer marketing? It‘s all about making genuine connections. Read this guide to learn how.
Google completed the June 2024 spam update, targeting policy-violating websites. As search quality improves, search rankings may fluctuate. The post Google Completes June 2024 Spam Update Rollout appeared first on…