SE Roundtable

Google Ads API Version 17.1 Now Available

Google Ads has released an update it the Google Ads API, version 17.1. Version 17.1 includes shareable ad previews, removing specified automatically created assets linked to Responsive Search Ads, retrieving…

SE Roundtable

Google Search Snippets You May Like Label

Google is testing a new label for its search results snippets, this one is named “you may like.” I am not sure how Google knows you may like this search…

Backlinko

How to Build an SEO Roadmap That Drives Performance

An SEO roadmap is where high-level objectives trickle down to project-level prioritization. Complete with all the context, tactics, and timelines to bring your strategy to life. Because having a solid…

SE Roundtable

Google Ads Test: Call Extensions With Advertiser Name

Google is testing yet another call extension ad format, this one shows the advertiser’s name below the clickable phone number. This gives a lot more visibility to the phone number…

SE Roundtable

Google Ads To Transition Smart Campaigns To Performance Max

Google Ads will transition the functionality of Smart Campaign into Performance Max campaigns in the coming months. Google said “Performance Max provides all the same benefits of Smart campaigns and…

SE Roundtable

Google Ads Featured Options Search Interface

Google Ads may be testing a new search ad format named “featured options.” This shows ad listings in this thing card layouts that should be related to events.

SE Ranking

How to migrate a website successfully

Website migration can be daunting, but it doesn’t have to damage your SEO. Learn more about the process and follow our checklist to migrate seamlessly.

SE Roundtable

Google Search Console Recommendations (Experimental)

Google Search Console is rolling out a new recommendations feature where Google will show you site improvement recommendations. These recommendations are based on the data in Search Console and aim…

SE Roundtable

Google Trends Rolls Out New Trending Now Design

Google Trends began rolling out a new design for the trending now page a day or so ago. The new design seems to give you more filter options and provide…

Search Engine Journal

Google Found in Violation of Antitrust Law, Judge Rules

A federal judge found Google violated antitrust law in the search market. The ruling cites monopolistic practices, including paid default agreements. The post Google Found in Violation of Antitrust Law,…

SE Ranking

11 Follow-Up Emails After No Response

Learn how to craft follow-up emails to get the response — which mistakes to avoid and which steps to follow. You’ll also find 11 follow-up emails examples to draw inspiration…

Search Engine Journal

Why Search (And The User) Is Still Important To SEO

Uncover the true importance of SEO and search engines in the ever-changing digital landscape. Learn why it’s crucial to adapt your strategy. The post Why Search (And The User) Is…

Search Engine Journal

Google Gives 5 SEO Insights On Google Trends

Google offers five insights about how Google Trends is useful for SEO and understanding search traffic issues The post Google Gives 5 SEO Insights On Google Trends appeared first on…

Backlinko

Redirects 101: A Beginner’s Guide to Setup & Best Practices

Redirects send users and search engines from one URL to another automatically. For example, when you try to visit https://backlinko.com/hub/youtube/position (which has a redirect) it will take you to https://backlinko.com/hub/youtube/positioning…

SE Roundtable

Daily Search Forum Recap: August 2, 2024

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. There is a…

SE Roundtable

August 2024 Google Webmaster Report

Here is the big monthly Google webmaster report, where I catch you up on what changes with Google Search related to Google updates, ranking volatility, SEO, Search Console, UI changes,…

SE Roundtable

Separate Ad Group In Google Ads Can Remove AI-Theming

Ginny Marvin, Google’s Ads Liaison, said if you put similar keywords in separate ad groups that can essentially make both eligible to be considered for auction selection. It would essentially…

SE Roundtable

Google Tests Explore More With Search Section

Google seems to be encouraging searchers to search more for more types of queries with a new “Explore more with Search” carousel. It shows the searcher other topics, with photos,…

Search Engine Journal

Understanding & Optimizing Cumulative Layout Shift (CLS)

Find out how Cumulative Layout Shift (CLS) can affect your website and why it’s important to optimize for this Google ranking factor. The post Understanding & Optimizing Cumulative Layout Shift…

Search Engine Journal

What Are Breadcrumbs & Why Do They Matter For SEO?

Improve SEO and user experience with breadcrumbs on your website. Learn how implementing breadcrumbs can have a positive impact on your website’s visibility and navigation. The post What Are Breadcrumbs…

SE Roundtable

Google Knowledge Panels Tests “Videos From” Section

Google is testing a new section on knowledge panels named “videos from.” This section can contain videos from the brand’s social channels. This seems to be a larger extension of…

SE Roundtable

Deep Dive On How Google Search Indexes JavaScript

The folks at Vercel and MERJ put together a super deep dive on how Google Search handles indexing JavaScript. They analyzed over 100,000 Googlebot fetches across various sites to test…

Search Engine Journal

Agile SEO: Moving From Strategy To Action

Achieve SEO success with agile methods. Learn how to get resources and buy-in from executives without lengthy strategy documents. The post Agile SEO: Moving From Strategy To Action appeared first…

Search Engine Journal

What Are Google’s Core Topicality Systems?

What to know about Google’s Core Topicality Systems and the implications for SEO The post What Are Google’s Core Topicality Systems? appeared first on Search Engine Journal.

Search Engine Journal

How People Search: Understanding User Intent

Get insights into the importance of understanding user intent for effective SEO. Learn how Google’s algorithms prioritize relevant content. The post How People Search: Understanding User Intent appeared first on…

Backlinko

New Social Media Platforms

Social media is evolving fast, with platforms like Threads and Noplace leading the charge. Check out these 14 new social networks making waves in 2024. Let’s dive right in! 1….

Search Engine Journal

Google Expands ‘About This Image’ To More Platforms

Google expands “About this image” feature, enhances deepfake detection, aiming to combat misinformation in search results. The post Google Expands ‘About This Image’ To More Platforms appeared first on Search…

Search Engine Journal

Google Search Algorithm Update Targeting Explicit Deepfakes

Google updates search algorithm to combat explicit deepfakes, improving content removal and adjusting rankings to protect users from non-consensual imagery. The post Google Search Algorithm Update Targeting Explicit Deepfakes appeared…

SE Roundtable

Google Ads Click-To WhatsApp Messages

Google Ads lets you set up message assets to click-to WhatsApp for some advertisers. Message assets allow you to configure an ad asset or button with your responsive search ads…

SE Roundtable

Google Ads Launches New PMax Reporting Updates & AI Generatio...

Google announced new Performance Max reporting updates and asset generation and image editing expansions. “We’re adding asset-level conversion reporting to Performance Max, expanding asset generation to App and Display campaigns,…

SE Roundtable

Google “Hidden Gem Stores” Search Feature

Google seems to be testing a new search feature named “Hidden gem stores.” This shows you shopping and merchant listings from various stores and brands. This does not seem to…

Ahrefs

Coming soon: Patches in Site Audit

What are Patches? Patches are fixes for your website that you can create and make directly in Site Audit issue reports.  Did your pages get flagged for having too-short meta…