Technical SEO Strategy: Expert Tips To Maximize Website Performan...
Join our next Search Engine Journal webinar on July 17 and learn how to outrank your competition and hone your technical SEO strategy. The post Technical SEO Strategy: Expert Tips…
Daily Search Forum Recap: July 8, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. I’m seeing more…
How To Use Python To Test SEO Theories (And Why You Should)
Explore the steps involved in using Python to test SEO theories and ensure the success of your SEO implementation. The post How To Use Python To Test SEO Theories (And…
YouTube Traffic Sources Affect Same Traffic Sources, Not Differen...
I don’t cover YouTube SEO here much but I found a post from the YouTube Liaison talking about how traffic sources are impacted. In short, the YouTube home page recommendations…
Google Search Console New Owner Notifications Bug?
There are numerous reports of Google sending out email notifications about there being new owners added to your Search Console profiles. The new owner notification emails have been going out…
Google URL Best Practices Updated: Don’t Use Fragments To C...
Google has updated its URL structure best practices for Google Search help documentation to tell us again to not use URL fragments to change the content on that page. Google…
Google Maps Add Stop Advertisements
Did you know that Google Maps can suggest that you add a stop along the way as an advertisement or sponsored route along the way? It pops up as you…
Google: Ranking For Unrelated Keywords In Search? Make Your Title...
Have you ever had a site that ranks for unrelated keywords, queries you do not want to rank for? John Mueller from Google said if you do, maybe you should…
The Three Pillars Of SEO: Authority, Relevance, And Experience
Explore the three pillars of SEO: authority, relevance, and user experience. Get insights on optimizing your website for better rankings and increased traffic. The post The Three Pillars Of SEO:…
Don’t Start a Podcast: 10 Lessons From 10K Downloads of Ahrefs Po...
I mean, Ahrefs is a fairly mature brand in the SEO industry, and most of our channels are measured in millions: So when we reached that 10k milestone I felt…
July 4th Weekend Google Search Ranking Update & Volatility
Surprise, surprise, it was another weekend and we again see some more than usual ranking volatility from Google Search. Again, this reminds me of the weekend ranking bug Google had…
SEO Cost Calculator: How Much Should You Budget For SEO Services?...
Discover the importance of budgeting for SEO services. Find out how to calculate and plan your SEO budget effectively for optimal online presence and growth. The post SEO Cost Calculator:…
How to Increase Website Authority (7 Proven Strategies)
Since Backlinko’s launch in 2012, we’ve experimented with countless tactics to build website authority. Some successful. Others not so much. We’ve built our reputation (and authority) by consistently creating high-quality…
Unlocking Growth Through Enterprise SaaS SEO
It works like this: Let’s dive in. There are many reasons SaaS companies should focus on SEO. These include: Some common SEO challenges include: Here are a few examples of…
SEO OKRs: Driving Performance & Measuring Impact
The objectives should be clearly defined. Some people prefer the SMART framework to make sure their goals are specific, measurable, achievable, relevant, and time-bound. Key results are how you track…
Daily Search Forum Recap: July 5, 2024
Here is a recap of what happened in the search forums today…
Search News Buzz Video Recap: Google Search Console Difficulties,...
This week, I posted the monthly Google Webmaster report and we had more search ranking volatility over the weekend. Google Search Console had huge delays…
Google Search Console Performance Reports All Caught Up
Google seems to have fixed the Google Search Console Performance Reports last night at about 7:45pm ET. I posted a short update in my story yesterday, but waited until this…
Google: Request Indexing Does Not Change Canonicalization
Google’s John Mueller said on that using the request indexing feature in Google Search Console’s URL Inspection Tool does not change canonicalization. The question that was asked is if it…
Google: Using A CDN & Want One Robots.txt File, Redirect Your...
Do you use a CDN for some or all of your website and you want to manage just one robots.txt file, instead of both the CDN’s robots.txt file and your…
Google Updated Image SEO Best Practices For Embedded Images
Google has made a small update to its image SEO best practices documentation, specific to the “Use HTML image elements to embed images” section. The update seems relatively minor but…
Google Search Tests Long Search Bar Variations
Google is testing a longer search bar, so I guess you can enter in a longer query into the search box. Google is also testing it in a gray color…
Google Gives Exact Reason Why Negative SEO Doesn’t Work
Google’s Gary Illyes offers an unusually precise reason why negative SEO links don’t work The post Google Gives Exact Reason Why Negative SEO Doesn’t Work appeared first on Search Engine…
42 Facebook Statistics & Facts For 2024
Get a comprehensive overview of Facebook’s reach, user behavior, and influence with the latest statistics and facts so you can adapt your social media strategy. The post 42 Facebook Statistics…
Organic SEO Strategy Guide: How To Boost Search Visibility & ...
This post was sponsored by Digitalinear. The opinions expressed in this article are the sponsor’s own. In a world where consumers search online for nearly everything – from product recommendations…
Google Search Console Performance Reports Catching Up But It̵...
As you know, Google Search Console’s performance reports were significantly delayed this week. But as of this morning, the reports are beginning to catch up. Google said last night it…
No – Reddit It Not Blocking Google Search
Today being July 4th, I normally would avoid writing stories here but there are a lot of rumors out there that Reddit is blocking Google Search from crawling and indexing…
Ask An SEO: What Are The Best Resources To Learn SEO And Who Are ...
In this week’s Ask An SEO, discover trusted SEO resources and experts to follow for accurate and reliable information. Don’t get misled by contradictory advice. The post Ask An SEO:…
You Don’t Need Robots.txt On Root Domain, Says Google
Google’s Gary Illyes shares an unconventional but valid method for centralizing robots.txt rules on CDNs. The post You Don’t Need Robots.txt On Root Domain, Says Google appeared first on Search…
Google Shows How To Beat Reddit & Big Brands
Google’s Gary Illyes explains what smalls sites can do to outcompete Reddit and big brand websites The post Google Shows How To Beat Reddit & Big Brands appeared first on…
Daily Search Forum Recap: July 3, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. The Google Search…
Google Search Console Delays Is Not A Google Core Update
Another rumor coming out of the Google Search Console reporting delays is that this is some sort of unconfirmed update is rolling out. Well, that is not the case at…
Google Zero Click Study Now At 58.5% In 2024
Rand Fishkin has come out with his 2024 edition of the Google zero click study and it shows that in the US, zero clicks are now at 58.5%, which is…
Current Styles Google Search Carousel
Google Search has a new shopping-related carousel named “current styles.” This shows up for some shopping-related queries, and if you search for a product, it might show you style variations…
Google Explains Why Search Console Reporting Delays Are Not In Se...
As of right now, Google Search Console is having a significant delay with its Performance reports and some are wondering why the status of the delay is not in the…
Google Ads New Brand Exclusion Won’t Prevent Your Ads For S...
The other day we reported about the new Google Ads brand controls. But as we gain more and more clarity, it seems it does not give advertisers all the controls…
Google Explains Reasons For Crawled Not Indexed
Google’s Gary Illyes offers multiple reasons for crawled currently not indexed errors that will help fix this problem The post Google Explains Reasons For Crawled Not Indexed appeared first on…
AI Overviews – How Will They Impact The Industry? We Ask Pedro Di...
Explore ex-Googler Pedro Dias’s perspective on the impact of AI Overviews on SEO and content strategy, revealing valuable insight into the future of organic traffic. The post AI Overviews –…
Hack The Box grows 211% YoY in top 10 keyword rankings across the...
Hack The Box used Ahrefs to execute multiple SEO initiatives for their website, including a site-wide content refresh initiative in 2023. Their most prominent achievement is a 600% increase in…
Local Keyword Research for SEO: What It Is & How to Do It
Local keyword research involves finding phrases people use when looking for local products and services.
Beyond Rankings: Important Metrics To Measure For SEO Success
Track the right SEO metrics to understand how SEO impacts business growth. Focus on audience quality, engagement, conversions, and brand impact to measure success effectively. The post Beyond Rankings: Important…
Google’s AI Overviews Coincide With Drop In Mobile Searches
Study reveals Google’s AI overviews coincided with decline in mobile search volume, likely causing Google to pull back on the feature. The post Google’s AI Overviews Coincide With Drop In…
Robots.txt Turns 30: Google Highlights Hidden Strengths
Google’s Gary Illyes highlights robots.txt file’s error tolerance and unexpected features as it marks 30 years of aiding web crawling and SEO. The post Robots.txt Turns 30: Google Highlights Hidden…
Daily Search Forum Recap: July 2, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Search Console…
AIO Pullback: Google Shows 2/3 Fewer AIOs And More Citations
One month after initial traffic analysis, Kevin Indig revisits the impact of Google’s AI Overviews on organic traffic. The post AIO Pullback: Google Shows 2/3 Fewer AIOs And More Citations…
How to Use Keyword Match Types in Google Ads
Keyword match types help you control which search queries can trigger your search ads. Balancing reach with relevancy. It lets you run search ad campaigns without having to account for…
The 7 Best SEO Conferences to Attend in 2024
Attending SEO conferences is one of the most impactful ways to elevate your SEO. You get to: Rub shoulders with marketing rockstars Soak in the latest SEO trends Leave with…
17 Common Google Indexing Issues: How to Identify and Fix Them
The post 17 Common Google Indexing Issues: How to Identify and Fix Them appeared first on SE Ranking Blog.
July 2024 Google Webmaster Report
This month we had Google June 2024 spam update roll out over a seven-day period. We had a few other unconfirmed Google search ranking updates as well, listed below. Let’s…
Google Local Service Ads Now On Mobile Local Business Finder
Google is now showing Local Service Ads directly in the mobile version of the Google local business finder interface in Google Search. We know Google is showing LSAs now on…
Google Ads Gains New Checkbox: Altered Or Synthetic Content
As you may remember, Google Ads requires political ads to disclose if the content, images or other assets in any way used synthetic content (i.e. AI content). Now Google Ads…
Microsoft Advertising Property Center & Lodging Campaigns Exp...
Microsoft announced Property Center for Microsoft Advertising’s lodging campaigns. This should make it easier for you to manage your Hotel Price Ads and Property Promotion Ads for your hotel or…
Google Merchant Center Conversion Data Usage Changes
Google sent out notices via email to Google Merchant Center merchants about a change to how Google collects and uses conversion data that you share with Google. Google said it…
Google Ads To Allow Fantasy Sports & Lottery Couriers Ads In ...
Google has posted that it begin to accept and run ads for Daily Fantasy Sports and lottery couriers in many states within the United States. This change goes into affect…
Google Search Console Working To Fix Search Performance Delays &a...
Google has confirmed it is working to fix the delays and latency issues with the Google Search Console Performance reports. This happens to the performance reports and often other reports…
Organic Vs. Paid Search And Social Media: A Guide For Local Busin...
Discover the differences between organic and paid strategies for search and social media. Make informed decisions on digital marketing for your local business. The post Organic Vs. Paid Search And…
Top 10 SEO Automation Tools for Improving the Efficiency of Your ...
The post Top 10 SEO Automation Tools for Improving the Efficiency of Your SEO Processes appeared first on SE Ranking Blog.
Daily Search Forum Recap: July 1, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. After the Google…
Case Study: An SEO Strategy That Tripled Revenue in 9 Months
Matt Diggity Topical authority has been all the rage and has been the go-to strategy for SEOs over the past few years. The idea here is to write everything about…
Some Sites Hit By Google Helpful Content Update Seeing Small Lift...
There are reports that some sites hit by the Google September 2023 Helpful Content Update are seeing small, somewhat tiny, lifts over the past week or so. Again, based on…
Google Explains Why Soft 404s Are Bad
Gary Illyes from Google explained two reasons why soft 404 errors are bad. Soft 404s are when a page returns a 200 status okay, but Google thinks that page should…
Google Posts Reviews Troubleshooting & FAQs For Missing and R...
A Google community manager, Alistair D., posted a Reviews troubleshooting and FAQs document in the Google Business Profiles forums. It goes through why reviews go missing, why reviews are removed…
Google Search Tests Top Quality Store Badge Near Site Name
Google is testing placing the top quality store badge and icon next to the site name area in the Google mobile search results. This brings up that icon from the…
Prompt Injection Added To Bing Webmaster Guidelines
Bing added a new guideline to its Bing Webmaster Guidelines named Prompt Injection. A prompt injection is a type of cyberattack against large language models (LLMs). Hackers disguise malicious inputs…
12 Reasons Your Website Can Have A High Bounce Rate
Discover the reasons behind a high bounce rate on your website and learn effective strategies for reducing it. Improve user experience and SEO performance. The post 12 Reasons Your Website…
Google Discusses Core Topicality Systems
Google’s director of product management discusses search rankings, including the importance of the core topicality systems The post Google Discusses Core Topicality Systems appeared first on Search Engine Journal.
Top 10 Digital Marketing Trends For 2024
Discover the top 10 digital marketing trends for 2024. Explore the importance of strategy over the latest technology and gain valuable insights. The post Top 10 Digital Marketing Trends For…
Alt Text: What It Is & How To Write It
Enhance your website’s SEO and accessibility with alt text. Discover the importance of alt text and how to make it work for your images. The post Alt Text: What It…
Google Search Ranking Volatility Over June 28th & 29th Weeken...
On the heels of the completion of the June 2024 spam update this Thursday, June 27th, I am now seeing signs of an unconfirmed Google Search ranking algorithm update and…
12 Important Image SEO Tips You Need To Know
Curious about which factors are key to ensuring your images don’t slow down your site? Explore these 14 essential tips for optimizing images. The post 12 Important Image SEO Tips…
Google’s E-E-A-T & The Myth Of The Perfect Ranking Signal
Google clarifies E-E-A-T’s role in search rankings, emphasizing quality content over chasing specific signals for improved search performance. The post Google’s E-E-A-T & The Myth Of The Perfect Ranking Signal…
Google Warns Of Soft 404 Errors And Their Impact On SEO
Google’s Gary Illyes warns of soft 404 errors’ impact on web crawling and recommends proper error handling to improve SEO and site efficiency. The post Google Warns Of Soft 404…
Enterprise Sites Are Where Technical SEO Shines
Enterprise websites are where technical SEO shines. There’s so much money at stake. One mistake can keep millions of pages out of the index or remove an entire site from…
Enterprise Link Building & The Power Of Links
Enterprise companies get a lot of links naturally. While they may have some challenges with link building, these companies also have a ton of opportunities because of who they are…
How Mid-funnel Content Can Be Your Secret SEO Weapon
For instance, AI Overviews and the commoditized answers Google serves directly in search results mean fewer top-of-funnel clicks reach websites. There are also fewer clicks for bottom-of-funnel keywords as Google…
Google’s Search Dilemma: The Battle With ‘Not’ & Prepositions...
Google still struggles with complex search queries, particularly those using “not” and prepositions, despite AI advancements. The post Google’s Search Dilemma: The Battle With ‘Not’ & Prepositions appeared first on…
SEO Consultants Guide: When to Hire and What to Expect
An SEO consultant helps your business improve search engine rankings. Through services like keyword research, site audits, and on-page SEO. Which can drive organic traffic and generate leads. They have…
Daily Search Forum Recap: June 28, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google’s June 2024…
Search News Buzz Video Recap: Google June Spam Update Done, Conti...
This week, Google completed the rollout of the June 2024 spam update over a 7-day period. Google has dropped its continuous scroll interface for the search results. Google is testing…
Google June 2024 Spam Update Finished Rolling Out
Google has completed the rollout of the June 2024 spam update after a seven-day and one-hour period. This update started on June 20, 2024, and was completed on June 27,…
How Google Measures Search Quality – Interview With Elizabe...
Elizabeth Tucker, Director, Product Management at Google Search was a guest on Google’s Search Off the Record podcast where Lizzi Sassman and John Mueller of Google asked her about search…
Google Product Studio Expands To More Counties, Adds File Uploads...
Google Product Studio, which is part of Google Merchant Center Next, now works in the UK, India, and Japan. Google also added file upload support to Product Studio and additional…
Online Reputation Management: A Beginner’s Guide
If you’re worried this could impact your business, you’ll need to start online reputation management (ORM). But where should you start with ORM? And what the heck is it? In…
Bing People Also Ask Now May Include AI Generated Content
Microsoft may now include AI generated content within the Bing Search people also ask sections. Bing is labeling some of the people also ask boxes with the disclaimer, “Includes Al…
Report: Menu Items & Popular Times Are Google Local Ranking S...
There is a new report out that says menu items and how busy you are during Google Maps popular times are both ranking factors and signals for Google’s local ranking…
New Google Ads WordPress Conversion Google Tag Code
Google seems to be rolling out new WordPress specific conversion code for Google Ads. This seems like a Google Tag code with easier set up for WordPress sites.
SEO Reporting for Agencies (With Real Report Examples)
In this article, I’ll share the structures of some real-world agency reports that have been shared with me and how different size agencies approach SEO reporting. SEO agencies juggle multiple…
Influencer Management 101: Building Strong Relationships
Want to try influencer marketing? It‘s all about making genuine connections. Read this guide to learn how.
Google Completes June 2024 Spam Update Rollout
Google completed the June 2024 spam update, targeting policy-violating websites. As search quality improves, search rankings may fluctuate. The post Google Completes June 2024 Spam Update Rollout appeared first on…
Google Reveals Its Methods For Measuring Search Quality
Google measures search results using surveys, experts, and user behavior. Improving quality leads to trickier searches and ongoing challenges. The post Google Reveals Its Methods For Measuring Search Quality appeared…
25+ Social Media Ideas Every Small Business Should Try
Looking for social media ideas? This article covers themes, tips, and strategies to keep your socials buzzing for the next year and more!
9 Surprising Takeaways From Analyzing HubSpot’s SEO Strategy
They have a special place in content marketing and SEO history. They were among the early champions of inbound and content marketing and living proof that SEO is a great…
Daily Search Forum Recap: June 27, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google is testing…
7 Content Automations Used by Real Content Pros
Content teams need to manage ideation, writing, editing, proofing, publishing, promotion, analytics, and reporting across a team of writers, reviewers, and dozens of articles each month. Smart content leads find…
Meet Your Next Game-Changer: Your Top Semrush Updates of 2024
Semrush digital marketing tools are already helping you smash your goals, but there’s always room to make them even better. We’re only halfway through 2024, but we’ve been hard at…
The Ultimate Local SEO Checklist for 2024
Improve your local online presence with our comprehensive local SEO checklist. Gain insights to rank higher.
Repurposing Content: How to Get More Mileage From Your Existing C...
But if you repurpose it, you can make it go the extra mile. Content repurposing is the practice of reusing all or parts of existing content. This usually involves changing…
Google Tests AI Overview Link Cards At The Top
Google is testing placing the link cards at the top of the AI Overviews box within Google Search. Instead of having them deep at the bottom, they are being tested…
Google Ads Changes Query Matching & Brand Controls – Ad...
Google Ads announced updates to its Search ads query matching and brand controls that made advertisers happy (it has been a while). The updates include better reporting for misspellings, negative…
Google Chrome For Mobile Adds Local Chrome Actions, Search Shortc...
Google has announced a number of new search-related features to its mobile version of the Chrome browser. These updates include new local Chrome Actions, new search shortcuts, trending in search…