The Default Blocklist: Why Google Trusts Big Brands (But Not You)
Thanks to generative AI, it’s the easiest it’s ever been to create, distribute, and find information. But thanks to the bravado of LLMs and the recklessness of many publishers, it’s…
How to Build an SEO Roadmap That Drives Performance
An SEO roadmap is where high-level objectives trickle down to project-level prioritization. Complete with all the context, tactics, and timelines to bring your strategy to life. Because having a solid…
AI Overviews Research: Analyzing sources in Google’s AI-generated...
How many links do AI Overviews contain? Which websites get featured? Do AIOs link to SERP’s top 10? Read SE Ranking’s new research study to find out!
5 Ways to Search a Website for Keywords (+ Examples)
Have you ever wondered how to find keywords on a website? Or, why it’s so crucial for your online business success? This method is easy to overlook. But it’s a…
Daily Search Forum Recap: August 7, 2024
Here is a recap of what happened in the search forums today…
Ultimate Guide to Google AdSense (2024 Updated)
Learn what Google AdSense is, how it works, and best practices to follow to maximize revenue.
WordPress Sitemap: How to Create, Check, and Submit One
Learn how to generate a WordPress sitemap and submit it in the “Sitemaps“ tab of Google Search Console.
Document: Apple Maintains A Search Index Of Billions Of Websites
As part of the DOJ ruling that Google is a monopoly, the document noted that Apple has its own search index and the index size is of billions of websites….
Google Business Profiles Call Data Gone From Performance Report
Google Business Profiles performance report is no longer showing the “call” tab that shows you statistics and data on searchers who called you from Google Search and Google Maps. I…
Google Ads Test: Call Extensions With Advertiser Name
Google is testing yet another call extension ad format, this one shows the advertiser’s name below the clickable phone number. This gives a lot more visibility to the phone number…
Google Ads To Transition Smart Campaigns To Performance Max
Google Ads will transition the functionality of Smart Campaign into Performance Max campaigns in the coming months. Google said “Performance Max provides all the same benefits of Smart campaigns and…
Google Ads Featured Options Search Interface
Google Ads may be testing a new search ad format named “featured options.” This shows ad listings in this thing card layouts that should be related to events.
Using AI Tools For Global Websites Operation And Management
Supercharge your global website management with AI tools. Explore the benefits of leveraging AI technology for content, SEO, research, and more. The post Using AI Tools For Global Websites Operation…
The Top 10 Marketing Conferences to Attend in 2024
Want to learn from the world’s brightest marketers? These are the most impactful marketing conferences happening in 2024.
20+ grammar and spell checking software (to fix English writing e...
Even pro writers know that no matter how experienced you are, you can still make mistakes, and that can negatively affect your reputation. Grammar and spelling checking tools make it…
How to migrate a website successfully
Website migration can be daunting, but it doesn’t have to damage your SEO. Learn more about the process and follow our checklist to migrate seamlessly.
Daily Search Forum Recap: August 6, 2024
Here is a recap of what happened in the search forums today…
Keyword Relevance: What It Is, and How to Demonstrate It to Googl...
Google determines relevance in search results by understanding the intent behind user queries, considering exact and related keyword matches, and analyzing user engagement with pages. It also takes into account…
SEO Reporting Dashboards (For 3 Different Types of Websites)
The type of dashboard you create often depends on who you’re making it for—your own website, a small business, or an enterprise business. In this article, I’ll explain the basics…
Query Refinements: How Google Helps Users Find Products Faster
Learn more about query refinements in shopping SERPs. Gain insights into how e-commerce sites can use query refinements to improve user experience and increase sales. The post Query Refinements: How…
Google Search Ranking Volatility Heats Up After DOJ Monopoly Ruli...
It’s been about a week since the superheated and bursting Google Search ranking volatility, and since then, it did happen to calm down a bit, at least relatively speaking. But…
Google Search Console Recommendations (Experimental)
Google Search Console is rolling out a new recommendations feature where Google will show you site improvement recommendations. These recommendations are based on the data in Search Console and aim…
SEO Scam Where You Pay Google To Fix Your Search Rankings
There is this SEO scam going around where scammers are saying you pay Google to fix your rankings in Google Search. All you need to do is prepay them and…
Google Served Ads For Products From Other Merchants, Google Will ...
The big Google Ads reporting outage from the eve of August 1st was an intentional outage due to Google serving ads for products from other Google Merchant Center accounts. This…
Google Trends Rolls Out New Trending Now Design
Google Trends began rolling out a new design for the trending now page a day or so ago. The new design seems to give you more filter options and provide…
Google Business Profiles Listings See Also Carousel Leading To Co...
Google is testing the “see also” carousel on Google Business Profiles. This means, someone can be looking directly at your local listing on Google, maybe because they searched for your…
The 9 Best AI Copywriting Tools in 2024
The best AI copywriting tools in 2024 include AI Writing Assistant, ContentShake AI, and Social Content AI.
Maximizing Your SEO Investment: Tips For Outsourcing Effectively
Outsourcing SEO involves hiring experts to manage your SEO activities. This post discusses strategies for selecting and collaborating with the right partner to maximize results. The post Maximizing Your SEO…
Google Found in Violation of Antitrust Law, Judge Rules
A federal judge found Google violated antitrust law in the search market. The ruling cites monopolistic practices, including paid default agreements. The post Google Found in Violation of Antitrust Law,…
Federal Judge Rules Google Is A Monopoly & Will Be Broken Up ...
Judge Amit Mehta, a US federal judge ruled on Monday that Google is a monopoly. “Google is a monopolist, and it has acted as one to maintain its monopoly,” Judge…
Improve Your Site With The Latest Organic Traffic Benchmarks &...
Join us LIVE on August 14 and discover the latest organic search benchmarks, trends, and insights that will boost your visibility in the SERPs. The post Improve Your Site With…
11 Follow-Up Emails After No Response
Learn how to craft follow-up emails to get the response — which mistakes to avoid and which steps to follow. You’ll also find 11 follow-up emails examples to draw inspiration…
Daily Search Forum Recap: August 5, 2024
Here is a recap of what happened in the search forums today…
9 Best Website Traffic Analysis Tools for 2024 (Features & Pr...
These paid and free website traffic analysis tools help you learn about site performance and your users.
What Is a Sitemap? Website Sitemaps Explained
Learn what a website sitemap is, why you need one, and how to check yours for errors.
Bing Search Ranking Algorithm Update Around May 29th? Microsoft S...
Microsoft looks to have pushed out a Bing Search ranking algorithm update around May 29th. I don’t track Bing Search ranking volatility that closely anymore but Glenn Gabe looked back…
Canonical URLs: A Beginner’s Guide to Canonical Tags
A canonical URL is the version of a webpage that search engines treat as “main“ when there are duplicates.
Google Does Not Handle HTTP RateLimit Header Fields
Google seems to know handle or obey the RateLimit Header Fields for HTTP. Mike Blazer asked John Mueller from Google about this and John said he never heard of it,…
Google Removes See Results About Title From Mobile Search Results
Google has dropped the title from the “see results about” disambiguous search feature in the mobile search results interface. The feature is still very much alive, but on mobile search,…
Google Shopping Product Images Showing User Review Images
Google seems to be showing photos from reviews from actual users in the Google Shopping product image carousel. So when you click on a product listing and then swipe through…
Google Local Knowledge Panel Interactive Card Interface
Google seems to have launched the interactive knowledge panel layout for local knowledge panels in Google Search. This design is from a couple of years ago but now seems to…
Why Search (And The User) Is Still Important To SEO
Uncover the true importance of SEO and search engines in the ever-changing digital landscape. Learn why it’s crucial to adapt your strategy. The post Why Search (And The User) Is…
Google Gives 5 SEO Insights On Google Trends
Google offers five insights about how Google Trends is useful for SEO and understanding search traffic issues The post Google Gives 5 SEO Insights On Google Trends appeared first on…
Redirects 101: A Beginner’s Guide to Setup & Best Practices
Redirects send users and search engines from one URL to another automatically. For example, when you try to visit https://backlinko.com/hub/youtube/position (which has a redirect) it will take you to https://backlinko.com/hub/youtube/positioning…
Daily Search Forum Recap: August 2, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. There is a…
How to Detect AI-written Content and Plagiarism
As AI writing tools abound, it‘s critical to vet your content & make sure it‘s authentic, trustworthy, and plagiarism-free.
Search News Buzz Video Recap: Intense Google Ranking Volatility, ...
This week we covered how Google said the core update isn’t extremely far away. We also reported on super intense Google Search ranking volatility change later this week and then…
Top 18 Affiliate Marketing Tools to Boost Traffic and Conversions
Learn how you can use affiliate marketing tools to help you increase your conversions.
August 2024 Google Webmaster Report
Here is the big monthly Google webmaster report, where I catch you up on what changes with Google Search related to Google updates, ranking volatility, SEO, Search Console, UI changes,…
Google Local Service Ads Automated Lead Dispute System
A few weeks ago, Google announced it is doing away with how it does credits and disputes for Local Service Ads and is switching to an automated system. It seems…
Google Ads Tacks On Canadian Advertisers A 2.5% Surcharge
Google notified advertisers in Canada they are charging a 2.5% surcharge on top of everything for buying ads on Google. This is on top of many of these advertisers losing…
Meta Tags: What They Are & How to Use Them for SEO
Meta tags are HTML tags that provide information about a webpage‘s content to search engines and users.
Separate Ad Group In Google Ads Can Remove AI-Theming
Ginny Marvin, Google’s Ads Liaison, said if you put similar keywords in separate ad groups that can essentially make both eligible to be considered for auction selection. It would essentially…
What Is a SERP Analysis & How Can You Do One?
Learn how to do a SERP analysis. Study the top pages for a keyword to uncover ranking opportunities.
Google Tests Explore More With Search Section
Google seems to be encouraging searchers to search more for more types of queries with a new “Explore more with Search” carousel. It shows the searcher other topics, with photos,…
Google To Allow Pubic Hair Grooming Ads In September 2024
Google will update its Google Ads policy on September 3, 2024, to allow public hair grooming services to be advertised on the Google Ads network, including Display, YouTube, and Search.
Understanding & Optimizing Cumulative Layout Shift (CLS)
Find out how Cumulative Layout Shift (CLS) can affect your website and why it’s important to optimize for this Google ranking factor. The post Understanding & Optimizing Cumulative Layout Shift…
What Are Breadcrumbs & Why Do They Matter For SEO?
Improve SEO and user experience with breadcrumbs on your website. Learn how implementing breadcrumbs can have a positive impact on your website’s visibility and navigation. The post What Are Breadcrumbs…
Google Confirms Robots.txt Can’t Prevent Unauthorized Access
Google’s Gary Illyes confirms that robots.txt is ineffective at stopping unauthorized access The post Google Confirms Robots.txt Can’t Prevent Unauthorized Access appeared first on Search Engine Journal.
Google Ads Reporting & Some Interfaces Are Down For Advertise...
Google Ads is currently having an outage for many of its reporting interfaces across Report Editor, Dashboards, and Saved Reports in the Google Ads web interface. Plus, The Products, Product…
Google Clarifies Autocomplete Functionality Amid User Concerns
Google clarifies Autocomplete functionality, addressing user concerns and explaining recent issues. The post Google Clarifies Autocomplete Functionality Amid User Concerns appeared first on Search Engine Journal.
Google Introduces INP Improvement For Publisher Tag Ads Library
Google updates Publisher Tag Ads Library to improve INP scores and ad loading efficiency. New features offer publishers more control. The post Google Introduces INP Improvement For Publisher Tag Ads…
Daily Search Forum Recap: August 1, 2024
Here is a recap of what happened in the search forums today…
How to plan and create a solid website structure, and why it’s im...
Learn how to plan website structure effectively. Discover website structure key elements, its various types, and get step-by-step building procedures.
Google Search Ranking Volatility Bursting At The Seams
Google Search had an incredibly volatile month of July and it ended the month with a huge bang. The volatility in the Google Search results yesterday, July 31st, going into…
Google Explains Search Algorithm Updates Around Deepfakes
In May, we reported that Google Search algorithms lowered the rankings of deepfake sites. Now, Google has gone into more detail on how this algorithm works and how you can…
Google Tests Sitelinks Pill Formats On Desktop Search
A few weeks ago, we saw Google testing pill formats, bubble formats, for sitelinks in the mobile search results. Now Google is testing that format on the desktop search results.
Pagination: A Detailed Overview of What It Is and How to Implemen...
We’ll go over the impact of pagination on SEO, best practices and tools. You’ll learn how to do pagination to make things easier for users and search engines.
Google Merchant Center More Found By Google Product Feed Report
Google Merchant Center may have recently added to the product feed report the number of products found by Google, not by way of a feed you provided or manually submitted…
Google Knowledge Panels Tests “Videos From” Section
Google is testing a new section on knowledge panels named “videos from.” This section can contain videos from the brand’s social channels. This seems to be a larger extension of…
Deep Dive On How Google Search Indexes JavaScript
The folks at Vercel and MERJ put together a super deep dive on how Google Search handles indexing JavaScript. They analyzed over 100,000 Googlebot fetches across various sites to test…
Ask An SEO: Should I Delete My GBP If I Am Selling My Product Nat...
Should you delete your GBP if you sell nationwide? Find out if your business is eligible for a Google Business Profile and if it’s necessary. The post Ask An SEO:…
Agile SEO: Moving From Strategy To Action
Achieve SEO success with agile methods. Learn how to get resources and buy-in from executives without lengthy strategy documents. The post Agile SEO: Moving From Strategy To Action appeared first…
What Are Google’s Core Topicality Systems?
What to know about Google’s Core Topicality Systems and the implications for SEO The post What Are Google’s Core Topicality Systems? appeared first on Search Engine Journal.
I Analyzed 52 SEO Manager Job Listings. Here’s What They Do and H...
To find out, I looked through 52 SEO manager job listings on LinkedIn and asked a few actual SEO managers. The most common responsibilities I found were: It seems that…
Link Reclamation: How to Find and Reclaim Lost Backlinks
Sadly, this happens all the time. Here’s a screenshot of a link to Ahrefs’ Content Explorer in an article by Copy.ai: This is a nice link from a page on…
How People Search: Understanding User Intent
Get insights into the importance of understanding user intent for effective SEO. Learn how Google’s algorithms prioritize relevant content. The post How People Search: Understanding User Intent appeared first on…
New Social Media Platforms
Social media is evolving fast, with platforms like Threads and Noplace leading the charge. Check out these 14 new social networks making waves in 2024. Let’s dive right in! 1….
Google’s AI Overviews Appear In 3.9% Of Trending News Searches, S...
Google’s AI Overviews rarely appear in trending news searches, study finds. Health queries most affected. The post Google’s AI Overviews Appear In 3.9% Of Trending News Searches, Study Finds appeared…
Google Expands ‘About This Image’ To More Platforms
Google expands “About this image” feature, enhances deepfake detection, aiming to combat misinformation in search results. The post Google Expands ‘About This Image’ To More Platforms appeared first on Search…
Google Search Algorithm Update Targeting Explicit Deepfakes
Google updates search algorithm to combat explicit deepfakes, improving content removal and adjusting rankings to protect users from non-consensual imagery. The post Google Search Algorithm Update Targeting Explicit Deepfakes appeared…
Daily Search Forum Recap: July 31, 2024
Here is a recap of what happened in the search forums today…
What Is Anchor Text? An Overview + Best Practices
Anchor text is clickable text that takes users elsewhere. Learn why link text matters and how to optimize it.
What Is Noindex Used for? An Overview + Best Practices
A noindex directive tells search engines not to index a webpage. Learn how to implement it.
Google Improved Autocomplete Predictions After Trump Criticism
Over the past few days, Google has come under fire over its autocomplete predictions in Google Search around former President, Donald Trump. In the wake of the issue, Google updated…
Google Ads Click-To WhatsApp Messages
Google Ads lets you set up message assets to click-to WhatsApp for some advertisers. Message assets allow you to configure an ad asset or button with your responsive search ads…
Google Ads Launches New PMax Reporting Updates & AI Generatio...
Google announced new Performance Max reporting updates and asset generation and image editing expansions. “We’re adding asset-level conversion reporting to Performance Max, expanding asset generation to App and Display campaigns,…
Google “Hidden Gem Stores” Search Feature
Google seems to be testing a new search feature named “Hidden gem stores.” This shows you shopping and merchant listings from various stores and brands. This does not seem to…
Microsoft Bing Advertising Revenue Up 19% (Back To Growth?)
Microsoft reported its fourth quarter 2024 earnings and it showed that its search and advertising revenue was up 19%. The last time it was up over 19% in a quarter…
Coming soon: Patches in Site Audit
What are Patches? Patches are fixes for your website that you can create and make directly in Site Audit issue reports. Did your pages get flagged for having too-short meta…
AI Integration in Marketing: Strategic Insights For SEO & Age...
Explore the impact of AI, and how it can take your skills to the next level, all in one place. The post AI Integration in Marketing: Strategic Insights For SEO…
Daily Search Forum Recap: July 30, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Search Console…
Search GPT – Can Search GPT Disrupt Google Search?
Learn about the unique position of OpenAI’s new search engine, Search GPT, as a potential challenger to Google Search in the market. The post Search GPT – Can Search GPT…
10 Types of Keywords with Examples (+ How to Find Them)
In this post, you’ll learn the 10 most important types of keywords to improve your SEO. Keyword Type Examples 1. Seed keywords Books, cars, digital marketing 2. Informational keywords How…
Google: Don’t Make Your M-Dot URLs The Canonical
Google’s John Mueller repeated advice from a while ago that you should not switch your m-dot URLs to be the canonical URL, even though Google is fully switched over to…
The 20+ Must-Know Backlink Types
This article covers the various backlink types used by SEOs to achieve high rankings in SERPs. Discover over 20 techniques for getting valuable site mentions.
New Google Ads Google Merchant Center Feed Integration In AI Imag...
Google has a new Google Ads feature within Google Merchant Center feeds in AI image editor that enables you to import product images from your Merchant Center feeds into your…
New Google Ads Format “For Your Consideration”
Google may be testing a new search ad format named “for your consideration.” These ads, at least in the example below, show hotel websites that you can go to to…
How to Search a Website for Keywords
Ways to search a site for keywords: 1) Command+F, 2) Google search operators, 3) keyword tools, & more.
Google May Replace X (Twitter) With Latest Posts From
Google Search may be replacing the heading for “X (Twitter)” posts with “Latest Posts from.” This would be a step to removing more X branding from the Google Search results…