SEO News Today - Hourly Aggregation from Top SEO Blogs

Over the past few days, while I was offline, the SEO chatter around the Google search ranking volatility continued to be super heated. The Google tracking tools seemed to calm…

Ed Zitron wrote a piece named The Man Who Killed Google Search. It goes through in detail how Prabhakar Raghavan, Google’s former head of ads – led a coup so…

Google has updated its favicon documentation for Google Search to add definitions for each supported rel attribute value in the Google Search favicon documentation.

Google released version 16.1 of the Google Ads API yesterday. The update includes query assets for Demand Gen, more location service details, more support warnings, Target ROAS bid simulation and…

Want to scare an SEO? Just tell them they need to manage a site migration. Want to make an SEO faint? Tell them they need to manage to split a…

Here is a recap of what happened in the search forums today…

Google may be testing a new design for the Google Image search results. This design looks like a tablet-like interface that is more boxes, and, honestly, it seems like it…

Google’s John Mueller said the link best practices SEO documentation on its website are still “good guidelines” for both SEO and overall “accessibility & UX reasons.” The guidelines are only…

Google is testing placing the year the company was established on Google Ads. The ads have “established in” next to the ad description, so these seem to be ad extensions…

Microsoft is testing moving the lock icon in the Bing Search results snippets from the left of the URL to the right of the URL. Well, most of the time…

Here is a recap of what happened in the search forums today…

I am not sure how many times Google has said that you do not need to disavow spammy links, that you can ignore link spam attacks and that links pointing…

Gary Illyes from Google said on stage at the SERP conference last week that Google has taken steps to combat what some of us call parasite SEO in the most…

As you may remember, Mustafa Suleyman became the CEO of AI at Microsoft and then shortly after we heard that Mikhail Parakhin stepped down as the head of Bing Search…

Google Business Profiles now lets you select your preferred menu source. You have three options for your restaurant: create or copy a menu, copy from a website, or pick a…

When it comes to crawl budget and Google not crawling your site too much or too little, Google takes into account all Googlebot activity across all verticals. So that includes…

This is a programming note that I will be completely offline for the Passover holiday. Passover is on Tuesday and Wednesday…

Here is a recap of what happened in the search forums today…

Gary Illyes from Google spoke at the SERP Conf on Friday and he said what he said numerous times before, that Google values links a lot less today than it…

Google is testing showing answers in the Discussions and Forums section within the search results. Google will show the question and then add a shaded box with one of the…

Forbes has blocked its coupons section of its web site at forbes.com/coupons using an x-robots-tag: noindex directive prior to Google enforcing the upcoming site reputation abuse policy. As a reminder,…

Google is testing showing a “Post” button in the carousel of buttons in the Google Business Profile local listing panel. So when you view your owned business in Google Search,…

It is good to have choices but too many choices might not be good, said some wise man. Well, here is Google giving you 16 choices of bikes in the…

Here is a recap of what happened in the search forums today…

The Google March 2024 core update is still rolling out, almost 6 weeks now, and we saw two shifts of ranking volatility, both mid-week and the weekend before. Google’s Danny…

Google is testing another ad format, another card like format, for its search ads. We previously saw the vertical and tall ad cards, then the carousel horizontal card format and…

Google was asked if having two websites and Google finding out about them would cause the websites to drop in rankings. John Mueller from Google said that is “not likely,”…

Gary Illyes from Google said in the recent Google SEO office hours the Google Indexing API may work for unsupported content formats, but that you shouldn’t be “surprised if suddenly…

The topic of using hyphens in domain names is one of the oldest SEO topics we have in this space. Heck, in 2004, SEOs said there was a specific Google…

Fabrice Canel from Microsoft announced that BingBot now fully supports Brotli compression and will soon be testing zstd Zstandard compression, a lossless data compression, for its crawler.

Here is a recap of what happened in the search forums today…

There have been some people noticing that the Google Notes On Search labs experiment has an end date of May 2024 and thus they are expecting Notes on Search to…

Google has announced a number of new travel features with Google Maps and Travel around driving alternatives, trains and buses, travel impact mode and then some new EV driving direction…

On August 31, 2021, Google notified advertisers it would drop support for expanded text ads for responsive search ads. Google is now reminding advertisers that Ad customizers for text ads,…

Google has discontinued its support for video carousel markup and has thus removed it from its video structured data help documentation. Initially, Google tested video carousel on a limited number…

Google sent out emails a couple of days ago to businesses asking them to register their Automated External Defibrillator (AED) with Google Business Profiles. Google said, “you could save lives”…

Here is a recap of what happened in the search forums today…