Ahrefs

How To Become an SEO Expert in 4 Steps

There are many ways to do this; some take longer than others. In this post, I’ll share how I’d go from zero to SEO pro if I had to do…

Ahrefs

70 Content Marketing Statistics to Bookmark for 2024

85.19% of all blog traffic comes from organic search. (Animalz) On average, engagement starts to drop after 7 minutes of reading. (Medium) People rarely read online — a pattern that…

Search Engine Journal

SEO Vs. PPC: Pros, Cons & Differences

Wondering if your business should prioritize SEO vs PPC? Read on to see how both strategies can fit into your holistic digital marketing strategy. The post SEO Vs. PPC: Pros,…

SE Roundtable

Daily Search Forum Recap: November 29, 2023

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google’s November 2023…

SE Roundtable

GPT-4 Turbo Coming To Microsoft Copilot / Bing Chat

Microsoft will be bringing GPT-4 Turbo to Copilot, formerly known as Bing Chat. It is unclear when Microsoft will update its AI models from GPT-4 to GPT-4 Turbo, but we…

Ahrefs

SEO Salary Survey 2023 [Industry Research]

  Here are the top takeaways: There were also a few surprises: Overview Here’s how annual salaries broke down across our respondents: According to the SEOs we polled, most of…

Ahrefs

17 Actionable Content Marketing Tips

Don’t worry. Below is a list of 17 tips that’ll improve your content marketing and help you get more visitors, leads, and sales. If you rank for topics that people…

Ahrefs

Personal Brand: What It Really Is & How to Build One

I spoke with two influencers—Wes Kao and Matt Diggity—for their best tips on establishing a name for yourself online. A personal brand is how people perceive you and what you’re…

SE Roundtable

Google Search Console Down Again For Many

Google Search Console has been having reliability issues since yesterday, as we covered. It is currently down for many users across the world. The outage started again this morning at…

Search Engine Journal

Google Discusses Fixing 404 Errors From Inbound Links

Google’s John Mueller explains the nuance of fixing (or not fixing) 404 errors caused by broken inbound links The post Google Discusses Fixing 404 Errors From Inbound Links appeared first…

Search Engine Journal

Google Highlights Forums & Profiles With New Structured Data

Google introduces structured data markup for forums and profiles to improve search visibility. New Search Console reports can help you help monitor implementation. The post Google Highlights Forums & Profiles…

SE Roundtable

Google Search Console Currently Down

Google Search Console seems to be down right now. If you try to access it, you will get a 500 server error. I suspect Search Console will be back up…

SE Roundtable

Google Tests Line Separators Between Sitelinks

Over the past week or so, Google has been testing line separators between Sitelinks in the Google Search results for snippets. This feature test really gives a lot of screen…

SE Roundtable

New Google Ads Value Based Bidding Guide

Google has released a new four-page PDF document named Testing value based bidding using Google Ads campaign experiments guide. This document can be useful for those who want to test…

Search Engine Journal

Google On Traffic Metric & SEO

Google’s John Mueller offers his thoughts about how SEOs should consider traffic metric The post Google On Traffic Metric & SEO appeared first on Search Engine Journal.

Ahrefs

SEO Community Spotlight: London

With so much ground to cover, we did some serious digging to showcase the city’s best SEO speakers, conferences, and meet-ups. London’s search community was nascent but sizable from the…

SE Roundtable

Google Tests New Flight Prices Rich Result?

Google may be testing a new type of rich result for flight prices. This test shows a section under the flight search snippet that contains the dates, trip details and…

SE Roundtable

Google Removed The Robots FAQs Document

Earlier this week, Google removed its Robots.txt FAQ help document from its search developer documentation. When asked, John Mueller from Google replied to Alexis Rylko saying, “We update the documentation…

Search Engine Journal

Search Console Insights: What The Report Can Tell You

An easy guide to using Search Console Insights to quickly understand actionable information about how your site is ranking in Google. The post Search Console Insights: What The Report Can…

Ahrefs

How to Do a Content Gap Analysis [With Template]

It helps you: In this guide, you’ll learn how to use our content gap analysis template to find and fill missing gaps in your content strategy. Make a copy of…

Semrush

11 Best AI Assistants for Marketers

Looking for an AI assistant to help ease your workload and improve productivity? Here are 11 of our favorites.

SE Roundtable

Daily Search Forum Recap: November 22, 2023

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google is testing…

SE Roundtable

Google “Simple Search” – New Search Refinement ...

Google may be testing a new “Simple Search” feature that may dumb-down the search results when you want something more simple. Google shows the “Simple Search” +Topics refinement button at…

SE Roundtable

Google Fast Pickup Or Delivery Search Box

Google is testing a new section to show which products they have in their index that are available for fast pickup or fast delivery. Google already knows how long it…

SE Roundtable

Google Bard Can Now Understand YouTube Videos

Google Bard can now respond with answers based on the spoken words in a YouTube video. Google said, it is “expanding the YouTube Extension to understand some video content so…

Semrush

How to Build a Go-to-Market Strategy [Template Included]

A go-to-market strategy is a roadmap to success for your business. Learn what a go-to-market strategy entails, explore examples of successful go-to-market strategies, and use the included template to build…

SE Roundtable

Google Search “Ask A Doctor” PPA

Google Search has what looks like the people also ask (PPA) section but titled “Ask a doctor.” I am not sure if this is new, because I suspect since I…