How to Combine SEO and Content Marketing (The Ahrefs’ Way)
In fact, you should combine them for greater effectiveness in your marketing. Two main reasons: 1. Content marketing and SEO are like peanut butter and jelly—they work well together Content…
In fact, you should combine them for greater effectiveness in your marketing. Two main reasons: 1. Content marketing and SEO are like peanut butter and jelly—they work well together Content…
In my experience, it’s one of the best ways to meet like-minded people and provides a more relaxed, informal setting than a bustling SEO conference. Who knows—you could make new…
Here is a recap of what happened in the search forums today…
If done well, SEO (search engine optimization) can send thousands of targeted visitors to your website every month. This turns your site from an afterthought into an asset that generates…
Ups and downs, peaks and troughs. If we’re doing our job properly, we generally expect traffic to trend upwards over time, but in any given month, it’s difficult to say…
AI can create a month’s worth of content and images in a couple of hours. However, to ensure that the quality of the content is as impressive as the speed,…
Google is also testing link icons in the AI Overviews to show citations for statements generated in the AI Answer. These links, when clicked, will take you to an overlay…
Google is testing the ability to save your AI Overviews to your Google Interests section. If you are opted-in to labs in Google, and you see AI Overviews, at the…
Microsoft Advertising is rolling out brand lists for Performance Max campaigns. “Brand lists allow greater control over brand image and ad visibility, including the brands you don’t want your ads…
Google is showing AI-generated images in some of the knowledge panels they show in Google Search. Google is not creating these images; they come from images on third-party sites. And…
Bing is testing placing the related searches at the top of the search results page, directly under the search bar. The searches are exactly what you would see in the…
Spam links are links that are placed on webpages in an attempt to manipulate search engine rankings.
Landing page optimization is the process of improving elements on a landing page to increase conversions.
Semantic SEO is the process of optimizing your online content around a topic or user need.
Google’s John Mueller explains 4 things you need to know in order to get more product rich results The post Google Says How To Get More Product Rich Results appeared…
On-page SEO is about improving webpages. And off-page SEO is about actions taken outside your site.
Want to run ads for your business on Google Maps but don’t know how to set them up? Here are the main steps of setting up Google Maps ads that…
Google’s E-E-A-T (Experience, Expertise, Authoritativeness, Trust) framework assesses content quality.
Get insights into the importance of understanding user intent for effective SEO. Learn how Google’s algorithms prioritize relevant content. The post How People Search: Understanding User Intent appeared first on…
Matt Diggity Don’t miss this month’s roundup of the top stories in SEO. You need to know about the big changes that came with the recent update, how site owners…
Ensure your website’s content is original with these Copyscape alternatives. Learn how to check for plagiarism and protect your credibility. The post 11 Copyscape Alternatives To Check Plagiarism appeared first…
Want more views for your business’s content on TikTok? Discover practical tips, strategies, and content ideas to boost your brand’s reach.
Google’s documentation is updated to alert users of their final opportunity to export and save their Notes on Search data The post Google Warns Of Last Chance To Export Notes…
Don’t fall for misinformation! Get the real facts about SEO practices and trust the right experts. The post How To Spot SEO Myths: 26 Common SEO Myths, Debunked appeared first…
WP Engine announced the acquisition of NitroPack, a leading SaaS website performance provider The post WP Engine WordPress Hosting Acquires NitroPack appeared first on Search Engine Journal.
Here is a recap of what happened in the search forums today…
Rank tracking tools let you monitor your SEO performance over time. By tracking which keywords you’re ranking for, where you’re gaining, and where you’re losing. Backlinko.com ranks for more than…
Google said that the next Google core update should be coming in the coming weeks. Google had some search ranking volatility, an unconfirmed Google update, around July 18th. Google said…
Google announced that it will stop serving the Google URL Shortener, so any URL that was set up to redirect using goo.gl, which Google stopped supporting adding new ones back…
Gary Illyes from Google said in the latest Google SEO office hours that using a ccTLD and the localized language on your page and website does help you rank a…
Google’s John Mueller laid out a few ways to determine if your SEO team is doing the actual work they promised to deliver. While trusting your SEO team is important,…
Google Merchant Center Next now finally supports supplemental feed/source support. Google promised us this would come early this year, but it didn’t happen until early Q3 of 2024. That being…
Google is testing showing a button in some local panels, some Google Business Profiles, that reads “Search Products With Camera.” This seems to be related to Google Lens and the…
Want a website but don’t have the skills or time to design and build one? Try one of these top website builders. The post The 10 Best Website Builders To…
Google’s Gary Illyes confirmed that Google Search will show preference to country code domain names in the search results The post Google Confirms Ranking Boost For Country Code Domains appeared…
Google is adding a new metric to their Core Web Vitals. It’s called Interaction to Next Paint, or INP. The post Interaction To Next Paint (INP): Everything You Need To…
Google is adding a new metric to their Core Web Vitals. It’s called Interaction to Next Paint, or INP. The post Interaction To Next Paint (INP): Everything You Need To…
Learn how to enhance trust in your ecommerce website! Discover the essential elements online stores should adopt to build customer confidence.
Google’s Gary Illyes answered a question about hierarchical headings and what it means for ranking purposes The post Google Clarifies H1-H6 Headings For SEO appeared first on Search Engine Journal.
Google’s John Mueller shares tips on checking if the SEO company you hired is actually doing the work they promised. The post Google’s John Mueller On How To Verify An…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…
Pay-per-click (PPC) is a form of online advertising where advertisers pay a fee each time someone clicks their ad. There’s no conundrum between the two types of marketing. You don’t…
Well… if you can’t win, change the rules. There’s a very simple trick for getting search traffic for the keywords that you want to rank for—without actually ranking for them….
We may be seeing the start of a Google Search ranking algorithm update, as I am starting to see volatility spiking in the Google Search results and a spike in…
Google AI Overviews are only really live in the United States, for personal Google accounts (not Workspace accounts) and on Chrome browsers. Well, Google seems to be showing AI Overviews…
Google is testing bolding the query in the search box when you click your cursor outside of the search box, otherwise the query is in normal plain font text. This…
Learn why building a strong brand is essential for SEO and how it prepares marketers for a future driven by brand-first strategies. The post What SEO Should Know About Brand…
Google announced that Google Merchant Center Next, the updated version of Google Merchant Center it announced at Google Marketing Live in 2023, is now coming to all merchants this month….
Catena Media, a publicly-traded online gambling information company, issued their Q2 earnings update a couple of weeks ago, saying they have reduced its revenues forecast due to the Google Site…
Explore the 2024 list of the best generative AI tools for marketing, writing, design, productivity management, image generation, research, and more.
Learn what Google Navboost rewards sites for and discover some of the most effective methods for optimizing pages for better visibility in search results.
Organizations typically are a mixture of orientations that impact all aspects of the business from operations, finance, and marketing and sales functions. This also means it can influence the marketing…
AI social media tools help you save time on creating and distributing engaging social media content. Check this 2024 list of the best AI tools for social media management and…
Explore the three pillars of SEO: authority, relevance, and user experience. Get insights on optimizing your website for better rankings and increased traffic. The post The Three Pillars Of SEO:…
We tested the top AI writing tools for 2024 and have compiled a comprehensive list. Check it out to find the platform that best suits your needs.
Research confirms Google AIO keyword trends observed by digital marketers The post Research Confirms Google AIO Keyword Trends appeared first on Search Engine Journal.
Learn how to use AI for SEO to enhance productivity and streamline workflows. Speed up SEO research, content creation, technical, and on-page optimization.
Here is a recap of what happened in the search forums today…
While sounds sweet, in fact, pay-for-performance SEO turns out to be a risky approach. Discover its pros and cons and how it differs from traditional SEO.
Stop competing with yourself! Learn what keyword cannibalization is, why it’s bad for your SEO, and how to spot it. Get tips to fix the issues.
There was a lot of speculation that Google would remove the Search Notes feature from the Google Search labs results last May after living past its official end date of…
Discover keywords that your rivals use with the help of SE Ranking, Google, and Bing tools. Enhance your SEO strategy with missing terms.
Google is testing showing store ratings review stars in the knowledge panels for some retail stores. Clicking on the stars will take you into the Google Store Rating panel.
Google is testing renaming the short videos carousel to quick takes in the Google Search results. Short videos are quick videos Google surfaces in its search results from YouTube, Instagram,…
Google Ads has changed what they call broad match to intent match in Japan. So now it is called ã’¤ã³ãã³ãããã (Intent Match), it was called é¨åä’è’ (Partial Match).
Google seems to be testing a query refinement ad option. Where Google is showing other search queries related to the ads it is showing under a sponsored ad carousel in…
Learn the importance of a strong SEO strategy for colleges to enhance online visibility, attract prospective students, and increase enrollment. The post SEO For Higher Education: Best Practices For Academic…
Discover what makes SEO for plumbers unique. Get SEO tips for every related aspect of plumbing, and learn how to grow your business and generate leads.
Google’s web crawler simulates “idle” states to better render JavaScript-heavy sites, improving indexing of deferred content on webpages. The post Google’s Web Crawler Fakes Being “Idle” To Render JavaScript appeared…
Performance metrics in June 2024 CrUX data are expected to inform Google’s Page Experience Ranking Factor The post CWV & Google Page Experience Ranking Factor Updated appeared first on Search…
Here is a recap of what happened in the search forums today…
Gain insight as this article explores a thousand random keywords to see if ccTLDs are becoming more relevant in US search results. The post What 4,538 Domains Tell Us About…
Danny Sullivan, the Google Search Liaison, said that he expects the next core update will be rolling out in the coming weeks. He said it is hard to predict because…
Yesterday, July 15th, Google ended support for new chats to be initiated within Google Local, Google Business Profiles, in Google Search and Google Maps. This is not a surprise, Google…
Google may have some type of classification score for if your site uses AI to write content. This score might label your site as being artificially generated content with an…
Google may allow publishers to exclude some of their content from being displayed in Google Discover. Danny Sullivan, the Google Search Liaison, said he thinks that option would be useful…
Google Search is testing a way to jump back up to the AI Overview after you scroll past it. This button shows up after a searcher decides to scroll past…
Google Search seems to be continuing to test highlighting words in blue in its search results snippets. Plus, Google is also testing showing light background color for some words in…
Understand the new era of search with AI. Learn how AI has revolutionized search engines and how it affects SEO best practices. The post AI Has Changed How Search Works…
Discover the top SEO ranking tools and compare their features and prices.
Google’s choice of the word “creators” illustrates the transitory quality of digital marketing knowledge and best practices The post The Reason Why Google Uses The Word “Creators” appeared first on…
Learn how to do PPC keyword research to find the most profitable keywords for your ad campaigns.
Mobile app marketing sounds complicated but it doesn’t have to be. This guide will show you how to market an app, taking it from zero to hero status.
A recent Google podcast and interview unintentionally reveals why Google seems indifferent to publishers hurt by recent updates The post Google’s Indifference To Site Publishers Explained appeared first on Search…
Google confirms no option to block content from Discover, unlike News, highlighting limitations in crawling control. The post Google Says There’s No Way To Block Content From Discover Feed appeared…
Google renders all webpages, including JavaScript-heavy sites, for search indexing. The post Google Renders All Pages For Search, Including JavaScript-Heavy Sites appeared first on Search Engine Journal.
Here is a recap of what happened in the search forums today…
Brandon Saltalamacchia, the founder of Retro Dodo, covered his meeting he had with Danny Sullivan at Google – he covered it under the title A Brief Meeting With Google After…
Google seems to be testing its AI-organized search results pages for local search queries. We saw Google testing this for shopping-related queries after Google announced at I/O that it would…
Google AI Overviews is rarely ever showing citations from Reddit or Quora anymore, according to a new report from BrightEdge. In fact, Reddit citations have declined by around 85%, whereas…
Back in 2019, Google began testing and piloting showing 3D/AR images for products and other items in its search results. We even saw it being tested on desktop starting last…
John Mueller from Google was asked if you should worry that massive link disavow lists can hurt you negatively and also if you remove the list that it might also…
Schema.org has a new design, it seems like the design went live this week. The Schema.org validator also looks fresh and new. It is unclear if there were any other…
SEO can help you rank for useful keywords, connect with patients in your local area, and share helpful information and advice with thousands of people. To write this guide to…
Get a comprehensive overview of Facebook’s reach, user behavior, and influence with the latest statistics and facts so you can adapt your social media strategy. The post 42 Facebook Statistics…
Join our next Search Engine Journal webinar on July 24 and learn a comprehensive method for holistic search marketing efforts, ensuring sustainable growth and ROI. The post Holistic Search Strategies:…
A reverse image search allows you to find more information about an image or topic by using the image itself—instead of text. This technique can help you find a high-resolution…
We have one goal for this article: to help you land an SEO job. This isn’t a generic piece on SEO interview questions. Yes, we’ve broken the questions down by…
Here is a recap of what happened in the search forums today…
This week, guess what, we had more volatility over the weekend and also a blip in the middle of the week. Google also had another indexing bug that lasted only…