Keyword Density in SEO: Understanding Myths and Best Practices
Keyword density was important. Does it still matter? We‘ll unpack this myth and explore best practices.
Outbound Marketing: What It Is & How It Works
What is outbound marketing? And how does it compare to inbound marketing? Find out in this guide.
8 Ways To Future Proof Your SEO Career In A Fast-Changing Industr...
There are lots of changes happening in the search industry, but it’s no reason to panic! Future-proof your career with these 8 tips. The post 8 Ways To Future Proof…
How to Optimize Your Website for SEO in an Afternoon
Increase your rankings, traffic, and conversions. Learn how to optimize your website for SEO in an afternoon.
Daily Search Forum Recap: October 13, 2023
Here is a recap of what happened in the search forums today…
Google Experiments With Desktop Discover Feed
Google is experimenting with bringing its Discover feed to desktop, marking a potential major change to its famously simple homepage. The post Google Experiments With Desktop Discover Feed appeared first…
How to Choose an SEO Company in 8 Steps
Learn how to choose an SEO company and the red flags to avoid in this comprehensive guide.
Image SEO: 15 Tips for Image Optimization
In the SEO world, we all spend a LOT of time optimizing our content. But did you know that optimizing your site’s images is also super important? Well, let me…
How to Understand, Measure, and Improve Your Organic CTR
Want to boost your organic CTR? Learn to measure, benchmark, and improve your click rate in this comprehensive, easy-to-follow post.
How to Write an SEO-Friendly Blog Post: 10-Step Process
Learn how to write an SEO-friendly blog post that drives traffic, ranks in search and provides value to readers.
Primary Keywords: The Most Critical Part of Your SEO Strategy?
Learn the importance of primary keywords, how to find the best terms, and how to optimize your content.
Search News Buzz Video Recap: Google Search Ranking Heated Volati...
For the original iTunes version, click here. This week, we saw the impact of both the Google October 2023 spam update and the Google October 2023 core update with some…
Google Search Generative Experience Can Create Images & Text
Google has upgraded its Search Generative Experience to create images and text, not just give you answers and show you images or content from others. Google said SGE can now…
People Icon In Google Autocomplete Search Bar
Google Search seems to be testing adding a people icon in the search bar, auto-complete search bar. I am told the people icons only show up when in the perspectives…
Google Search Tests Links On Product Images
Google is testing having links overlay, like watermarks, on product result images. I can replicate this on some browsers, not all, so it looks like a test where Google can…
Google Search Stops Indenting Results
Google has stopped the indented results, something Google has been doing for well over a decade. Instead, Google will just list out the result it would have indented in the…
SEO Plagiarism: How to Find and Prevent Copycat Content
Tips, tricks, and tools for finding SEO plagiarism—and avoiding penalties from Google—in the age of AI.
Google Search Trending Seller Icon In Snippet
Google has a new “trending seller” icon for some product results in the search result snippet. This shows an arrow trending up icon next to the words “trending seller” below…
15 Creative Product Launch Ideas to Ignite Your Brand’s Gro...
Discover 15 effective product launch ideas to skyrocket your business growth and help you meet your goals.
Google Trends: How To Use It For SEO & Content Marketing
Use these Google Trends insights to elevate your keyword research and SEO. The post Google Trends: How To Use It For SEO & Content Marketing appeared first on Search Engine…
Google Trends: How To Use It For SEO & Content Marketing
Use these Google Trends insights to elevate your keyword research and SEO. The post Google Trends: How To Use It For SEO & Content Marketing appeared first on Search Engine…
How to Compare Terms on Google Trends: Comprehensive Guide
Learn how to compare search terms with Google Trends. Find content ideas, study competitors, and more.
Daily Search Forum Recap: October 12, 2023
Here is a recap of what happened in the search forums today…
Microsoft: We’re Improving The Bing Image Creator Moderatio...
Microsoft Bing image creator through the image creator tool or Bing Chat can make images for you using AI. But recently, it has come under fire around its moderation system…
Google News Showcase Can Show In Google Discover
The Google News Showcase is new for those in the US and with that we are seeing content from within the Google News Showcase show up in more places. One…
Google Testing New Recipe Search Interface
Google is testing yet another new recipe search interface. This may be an ongoing test, as I cannot replicate it, but the recipe interface is way more interactive and useful…
Bing Tests New Video Search Results Layout
Microsoft Bing is testing a new layout for the Bing video search results page. The layout has sections, and headings, for different types of videos, grouping those videos together. The…
Google “People Also Buy From” Section In Search Resul...
Google shows a section in the search results for “people also buy from.” It seems Google will show you other stores where people can and will buy the item you…
5 Marketing Principles To Maximize SEO Effectiveness
Understanding these five timeless marketing principles and incorporating them into your SEO strategy has never been more critical. The post 5 Marketing Principles To Maximize SEO Effectiveness appeared first on…
Upgrade Your SEO & Content Strategy With Pillar Pages & T...
Don’t miss our upcoming webinar! Learn how to run experiments and collect data that matters to your bottom line. Register now to get exclusive access! The post Upgrade Your SEO…
Daily Search Forum Recap: October 11, 2023
Here is a recap of what happened in the search forums today…
How to Earn (Way) More Money as an Affiliate Marketer in 2023
With the right affiliate marketing strategy, you can earn passive income (and lots of it). Maybe you’ll even work your way to becoming an industry leader. But before you can…
Automotive SEO: 12 SEO Tips for Car Dealers
Learn how to make the most of your automotive SEO campaign with these 12 tips for car dealer websites.
INBOUND Recap: 4 Lessons about Revolutionizing B2B Sales With Rev...
INBOUND‘s recap of actionable insights into how the modern salesforce can take advantage of the new trends and tools.
Google Ads Policy For Ads That Offer Rewards To Allow Indirect or...
Google Ads later this month will update its policies for ads that offer rewards to allow indirect or non-monetary items to be offered as rewards. This policy change will happen…
What Is Integrated Marketing? A Complete Guide with Examples
Integrated marketing is a unified strategy that delivers a consistent brand message across all channels.
Google Business Profiles Auto Edits Business Attributes
There are reports that Google is automatically editing the attributes of businesses within Google Business Profiles. I am told these edits are helpful and logical, since Google is using okay…
Google Discover “Get The Latest On” Feature
Google Discover now shows a new section named “Get the latest on” and shows an author/journalist that you can click on and see their knowledge panel with their recent articles.
Google Local Ads With Expanding Images In Carousel
Google is testing a new ad format, at least I think it is newish, where it shows local ad that has images that expand when you swipe over them to…
Google Ads Serving & Spending Bugs Impacting Many Advertisers
Google has confirmed an issue with Google Ads this morning “affecting a significant subset of users.” The issue is specific with serving Google Ads and the spending controls for campaigns…
What Is Google Ads & How Does It Work? A Comprehensive Guide
Thinking about starting with Google Ads? Read our comprehensive guide to get ready for the next step.
How to Rank on Google: A 7-Step Guide
Check out our comprehensive guide on how to rank higher on Google with effective SEO techniques.
I Subscribed to 71 SEO Newsletters. Here Are My 10 Favorites
I sacrificed my email inbox to bring you a carefully chosen selection of favorites. Every newsletter included here does four things: The 10 newsletters featured here cover every corner of…
HTTP/2 Rapid Reset DDOS Vulnerability Affects Virtually Any Site
Details of a DDOS vulnerability that affects virtually every modern server is publicly releases The post HTTP/2 Rapid Reset DDOS Vulnerability Affects Virtually Any Site appeared first on Search Engine…
Google Search Gets New Tools To Surface EV & Energy Info
Google enhances search to guide users toward electric vehicles and sustainable energy options. The post Google Search Gets New Tools To Surface EV & Energy Info appeared first on Search…
Daily Search Forum Recap: October 10, 2023
Here is a recap of what happened in the search forums today…
Ranking Factors That Changed In 2023
Download our 2023 Ranking Factors guide, and learn which key changes in the Google’s ranking systems and signals can help you shape your SEO strategy. The post Ranking Factors That…
41 Infographic Examples & Explanations
Be inspired by our curated list of 41 infographic examples. And find out how you can get backlinks to them.
Advertising Trends: The Most Popular Types of Digital Ads [Study]
By partnering with AdClarity, we’ve investigated ad types, ad channels and ad spend so you can plan and strategize with the kind of competitive edge that other players don’t have…
SEO Trends in 2023: The Ones You Need to Know About
It’s essential to stay on top of the latest SEO trends. Here are the most important ones to know about in 2023.
11 Best Market Research Tools: Features & Pricing
Get better insights into your industry, competitors, and target audience with these market research tools.
Google Search Volatility Heats Up As Core Update & Spam Updat...
We are now a few days into the two October Google Search updates, the October 2023 spam update and the October 2023 core update and the Google search results are…
Google-Extended Robots Directive Does Not Work For Search Generat...
A couple of weeks ago Google released a new robots.txt directive to tell Google not to use your content for Bard or other AI Google projects. The Google Search Generative…
Google Lens Can Trigger Search Generative Experience AI Answers
Did you know that a search through Google Lens can trigger an AI-generated response in the Search Generative Experience? I guess it makes sense, Lens is generally just triggering a…
Google People Also Ask Card Carousels
Google Search’s people also ask is now showing cards in carousels. This has been going on for several weeks, I believe, but I never covered it.
Google Search Local Results Expandable Refinement Feature
Google can show local pack results in the mobile interface with these expandable refinements section. So if Google is not sure if you want one type of business category, it…
What Is Link Bait? 6 Real-World Examples + Link Bait Ideas
Link baiting is creating content that attracts backlinks. Learn from real examples how to create good link bait.
10 Free Press Release Templates + Formatting Tips and Examples
Use our press release templates to write and structure your release so it captures media attention.
Google Search Console Data & BigQuery For Enhanced Analytics
Get unlimited data from Google Search Console with bulk exports to BigQuery. No messy API setup, no pesky 1,000 row limitations. The post Google Search Console Data & BigQuery For…
Social Media SEO: How to Rank Higher on Social Media & Google
Social media SEO is optimizing social profiles & posts so more people discover your brand through search.
Daily Search Forum Recap: October 9, 2023
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google’s October 2023…
How to Promote Your Website: 12 Free Methods That Work
Discover how to promote your website and attract more leads without a big budget or technical expertise.
How to Drive More Traffic to Your Website: 14 Tactics to Win the ...
Explore 14 proven tactics for driving more traffic to your website. From competitive traffic analysis to traffic generation marketing techniques, you‘ll learn how to increase traffic to your website and…
How To Use AI To Enhance Your SEO & Create Better Content
With AI taking the content marketing world by storm, many are wondering about the big questions: can you use AI to create high-ranking, effective content? And what’s the right way…
Best SEO Ranking Tools to Track & Improve Your SERP Position
Use these SEO ranking tools to find the best keywords, track your rankings, and grow your site‘s traffic.
Vlog #244: Chris Long On Helping SEOs On LinkedIn & SEO Caree...
In part one, we learned about Chris Long and also spoke about his co-worker, the profession of SEO, Bill Slawski. In part two we dig into helping people in SEO…
Google Search Generative Experience Lite Version Test
Google is testing a lightweight version of the Search Generative Experience. This version shows a more subtle AI-generated answer box, without all the color and with just a few lines,…
Google’s October 2023 Spam Update Starting To Target Spam S...
I am hearing reports that the Google October 2023 spam update that touched down on October 4, 2023, at around 12:50 p.m. ET is starting to do its job. This…
Google Discover Showing E-Commerce Products Section
Google is showing some folks an e-commerce or products section in their Google Discover feed. Glenn Gabe was shown a “clothing” section in his Discover feed that led to Google…
Google Local Services Ads Leads Can Now Be Texted To Your Phone
Google has added a new way to retrieve leads from Google Local Service Ads – text message. Google use to send these “message leads” to your email account. Now Google…
Google Tests Line Divider Between Site Name, URL, Favicon & S...
Google is testing a line divider between the site name, URL and favicon and the snippet’s description. I am not sure I like this and I know Google has tested…
KPI Reports 101: A Beginner’s Guide to Business Metrics
Learn how to create insightful KPI reports to drive actionable business decisions and measure performance.
Programmatic SEO: Create Thousands of Web Pages That Convert
Programmatic SEO shares the same goal as regular SEO, but uses a different strategy. Find out how.
9 Profitable Ecommerce Business Ideas for Your Next Venture
Seeking new business inspiration? Here are some ecommerce ideas to monetize your skills and interests.
How to Avoid Search Budget Cannibalization For A Better Share Of ...
Should you stick to individual budgets or try out shared budgets to avoid overspending? Here’s what you need to know to maximize your ad spend. The post How to Avoid…
What Is Total Addressable Market (TAM) and How to Calculate It
Learn how calculating the total addressable market can help you assess your company’s revenue potential.
Syndicated Content: Is It A Ranking Factor?
Does syndicated content affect search rankings? Discover its impact, from outranking originals to spam concerns. The post Syndicated Content: Is It A Ranking Factor? appeared first on Search Engine Journal.
Page Speed As A Google Ranking Factor: What You Need To Know
Does Google’s organic search algorithm factor page speed into its rankings? Here’s what you need to know about page speed for SEO. The post Page Speed As A Google Ranking…
How AI Will Impact SEO
This is how AI search engines are evolving and how SEO should respond to keep up The post How AI Will Impact SEO appeared first on Search Engine Journal.
Daily Search Forum Recap: October 6, 2023
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google shocked us…
How to Craft a Content Strategy That Actually Works
Content is a powerful marketing tool that helps you connect with potential and current customers throughout their journey on your site. It can push you to the top of search…
Search News Buzz Video Recap: Google October Core & Spam Upda...
This week, we had Google officially release another core update, the October 2023 core update. Also, a day before Google started to roll out the October 2023 spam update. We…
Google October 2023 Core Update Rolling Out
Google is now also rolling out the October 2023 core update. This is happening while Google is rolling out the October 2023 spam update and only weeks after Google finished…
Google Keyword Planner Stops Forecasting Individual & Ad Grou...
Google’s Ad Liaison, Ginny Marvin, confirmed on X that Google Ads has stopped maintaining the Keyword Planner individual & ad group keyword forecasting data. She said that “few advertising were…
Bing Search Tests Video Chapters Key Moments
Bing Search is testing showing video chapters for video search results. This is similar to the Google Search key moments feature that has been out for a while.
You Can Now Edit Your Social Profiles In Google Business Profiles
Several weeks ago some businesses were seeing that they could edit their social profiles within Google Business Profiles. But most businesses did not have access to this feature. Now it…
Bing Search Trending Carousel With Embedded Ads
Bing Search may sometimes show a “Trending in Bing” carousel at the top of the search results. That carousel shows alternative search refinements based on your previous query but it…
Is Mobile-Friendliness A Google Ranking Factor?
Is mobile-friendliness a ranking factor today? What impact does it have on search rankings? Read on to find out. The post Is Mobile-Friendliness A Google Ranking Factor? appeared first on…
2024 SEO Blueprint: Your Comprehensive 5-Guide Stack To SEO Strat...
So, how do you know what to track and how to track it – especially when this often varies by industry, too? The post 2024 SEO Blueprint: Your Comprehensive 5-Guide…
Google Confirms Indexing Bug – New Content Delayed In Search
Google confirms there’s an ongoing issue delaying search indexing for newly published content. The post Google Confirms Indexing Bug – New Content Delayed In Search appeared first on Search Engine…
Google Issues With Indexing & Serving New Content
Google may be having issues with indexing and serving new content within Google Search. The issues started around 2pm ET and have been sporadically happening since then. I personally have…
Daily Search Forum Recap: October 5, 2023
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…
Google Launches October 2023 Core Algorithm Update
Google releases new core search algorithm update, expected to roll out over next few weeks. The post Google Launches October 2023 Core Algorithm Update appeared first on Search Engine Journal.