This original data study reveals impact on search intent, aiding smart decisions for product and category pages. Refine your ecommerce strategy with fresh insights. The post How Plural Keywords Impact…
Here is a recap of what happened in the search forums today…
Evergreen content is content that remains relevant for a long period of time. Discover its role in SEO success.
Paid traffic is all visitors who land on your website by clicking a paid ad. Learn how paid ads can help you attract more visitors and drive more sales.
On August 22, 2023, Google announced the release of its August 2023 core update. The rank volatility trends surrounding the update were unprecedented, which makes diving into this update particularly…
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The top Chrome extensions for SEO to strengthen your SEO content, strategy, and results.
We got another official Google ranking update, the September 2023 helpful content update. This week, we had our first post-Google core update tremors and fluctuations. After saying they would a…
Last night, Google began to roll out an update to the Helpful content system – the Google September 2023 Helpful Content Update. What is new is not the part about…
Danny Sullivan, the Google Search Liaison, said on X that the number of issues and complaints posted in the forums about site names being wrong in Google search has “massively…
In August, Google announced it would do away with How-to rich results on the mobile search results. Now, Google has decided to completely do away with How-to rich results both…
Google Merchant Center has added a new attribute named checkout_link_template. Including this new attribute lets you include a checkout URL in your product data which gives online shoppers the option…
Google has added a couple of new attributes to Google Business Profiles. One is for does the location has a nursing room for mothers to feed their babies and the…
The best SEO blogs include Semrush, Backlinko, Search Engine Journal, and Google Search Central.
Google is simplifying the SERPs by removing the How-To rich results from desktop and mobile search in all languages The post Google Completely Removes How-To Rich Results appeared first on…
Subdomains are a great way to expand your website. Learn how to use them to organize content.
Even if you pour your heart and soul into your content, it’ll often fail to rank, convert, or do anything for your business. It’s frustrating. But you don’t have to…
Rich snippets aren’t a Google ranking factor, but they can make your website’s search results stand out from the crowd. So what exactly are rich snippets, how are they different…
Google’s September 2023 Helpful Content Update contains two algorithm changes that affect how sites are ranked The post Google September 2023 Helpful Content Update – Changes To The Algorithm appeared…
Here is a recap of what happened in the search forums today…
Learn how to build topical authority in your niche with our beginner’s guide.
Use Restaurant SEO to boost your online presence and gain more visibility for your restaurant. Here‘s how.
Expand your ecommerce business to Google SERP features to help increase revenue. Learn about each product-oriented Google SERP feature and how they perform on desktop and mobile. Read our study…
DALL-E 2 by OpenAI creates original graphics from text. Learn how it works and how to use it effectively.
Audience research is a vital part of marketing and advertising. By understanding the needs and pain points of the people who interact with your brand, you can improve your messaging,…
Google Search now zooms in on product images when you are previewing a specific from on the right-hand panel. All you need to do is hover your mouse cursor over…
A month ago, Google told us that FAQ rich results in the Google search results will be shown for only authoritative sites but we waited over a month and nothing…
Google is testing adding trending labels to the Explore Brands section in the Google Search results. The Explore Brands section is not new, it was added a year or so…
Google is now showing banners and overlays to promote its new Search Generative Experience directly in its traditional search results interface. The overlay says “Search with an AI-powered boost, try…
Google Maps and Google Local are testing showing third-party reviews for Google Business Profile listings. It has been over a decade since Google Maps showed third-party reviews, reviews not left…
So, you’ve decided you’re ready to enlist the help of an SEO agency. But before hiring someone to do the heavy lifting for you, there is still more work to…
Learn 11 local marketing tactics to help you reach your local target audience—online and off.
Get organizations to see the value in your business. Discover how to apply for grants and grow your community-based business with this guide. The post How I Secured $300k In…
Our State Of SEO survey is split into 2 separate reports to address distinct challenges and opportunities faced by an agency or in-house professional. The post State Of SEO: Agency…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…
Want to know how to launch a new website? Read now for everything you need to know.
These website optimization tools can help you increase your website traffic and drive conversions.
I am seeing some early signs of maybe the first set of tremors post the Google August 2023 core update, which completed rolling out on September 7th. The new tremors…
Google’s John Mueller said the length of your meta descriptions do not matter to the Google search ranking algorithm. He said on X, “I’m sorry to tell you, those numbers…
A respected advertiser in the PPC community said that a Google Ads experiment that the customer did not opt in to or have the option to opt out of cost…
The CEO of Bing from Microsoft, Mikhail Parakhin, said that Bing Chat is working on custom instructions for Bing Chat in the form of “a less geeky, more useful way…
The other day we covered how Google’s John Mueller said that there is no way to prevent traffic loss after a website revamp. John this morning added that there is…
Learn travel SEO strategies to reach more customers, increase bookings, and grow your business.
Love them or hate them, thousands of companies use content mills. Here’s what writers need to know.
In this guide, we’ll explore the principles it encompasses and how you can incorporate them into your business. This depends on your principles and what you define as ethical—but to…
Here is a recap of what happened in the search forums today…
Google updated official crawler documentation to fix a typo in a user agent string that could cause errors in crawler identification The post Google Updates Crawler Documentation To Fix A…
Overcome obstacles to grow visibility and ad revenue with our guide to SEO for publishers.
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Google’s John Mueller was asked if there is a way to prevent search traffic loss while launching a new website revamp. This specific case has URL changes with folders and…
Gary Illyes shared a nice little tidbit on LinkedIn about robots.txt files. He said that only a tiny number of robots.txt files are over 500 kilobytes. I mean, most robots.txt…
Google’s John Mueller said if you see that your sitelinks in Google Search are going to the wrong country version URL on your site, then try using hreflang. John said…
We covered the topic of SEO for e-commerce category pages a number of times here. But Gary Illyes from Google addressed the topic last week in an SEO office hours….
Google in October will start to require some advertisers who have their accounts suspended to complete the advertiser verification in order to have the account re-issued. Google said this does…
Website optimization is an intricate and multifaceted process that requires significant investment. Understanding where your budget goes helps you save money on effective strategies. So if you want to see…
Learn how to create a unified brand experience with an omnichannel strategy that today‘s customers expect.
Discover what an SEO specialist does and how you can develop your SEO skills to further your career.
In this study and learn to provide better estimations and communications with non-SEO stakeholders of their migration projects. The post How Long Should An SEO Migration Take? [Study] appeared first…
Explore the latest updates to Google Search Console’s Shopping tab and how merchants can use them to optimize product listings. The post Google Updates Search Console Shopping Tab Listings Report…
Here is a recap of what happened in the search forums today…
Congratulations on closing that SEO sales deal! Now it’s time to kick-start your client’s path to success by organizing a top-of-the-line SEO client onboarding process. This will set the tone…
Review models for doing business online and marketing strategies to help build brand awareness and trust.
Learn how to optimize your website for voice search & hands-free searches to increase your online visibility.
I drove out to see David Iwanow at the Reckitt offices in New Jersey to chat SEO. David is the Head of Search at Reckitt…
Bing Search is showing playable video thumbnails in its search results snippets. When you hover your cursor over the video, it should preview the video but it doesn’t always do…
Google’s John Mueller reiterated what Google has been saying for some time around Core Web Vitals and the specific metrics within the page experience system. In short, if you fix…
Google has added a new line to its prohibited & restricted content Google Maps policies under the “adult-themed content” section that is more receptive to adult content…
Google announced that Google Search Console will now show Google Merchant Center visibility issues and changes in new reports. There are two new reports, the first report shows when products…
In the coming weeks, Google will bring the EU version of the Google Business Profile reinstatement process to the US. Local SEOs are buzzing about it because it converts the…
Being visible in search is essential, but you’ll have to do more than appear at the top. Users demand quick, relevant answers right at their fingertips. This is where SERP…
Monitoring key aspects of SEO is important because it allows you to react to things that can impact your visibility in search engines, such as declining keyword rankings. This…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google’s August 2023…
Now that the August 2023 core update is complete, here’s a quick recap of some of the biggest updates to Google search in 2023. The post Google Completes Rollout Of…
From research to outreach, negotiation to execution, this guide walks you through the steps of launching a winning YouTube influencer marketing campaign.
This week, I posted the big Google Webmaster Report – I hope it is helpful. The Google August 2023 core update finished rolling out last night and that core update…
The Google August 2023 Broad Core update finished rolling out yesterday afternoon at about 4:03 PM ET. It took just over 16 days to roll out, kicking off on August…
Google has confirmed they released a language matching systems update about two weeks ago to improve how Google matches languages in Google Search. Google said “these should better match results…
While we know the Google Search Generative Experience in the United States ends in December 2023, the India and probably Japan rollout ends a few months later in February 2024….
Google’s Gary Illyes answered a question on why one might see a sudden spike in indexed URLs by Google Search. The short answer is that there can be a ton…
Google announced that Site names now work in all languages, not just English, French, Japanese, and German. That was really the only change Google announced with Site names yesterday –…
A buyer’s journey consists of the steps that a customer takes in order to purchase a product or a service. It’s everything from discovering the brand to comparing with…
Here are 12 essential SEO best practices to help you level up your website’s performance. Search intent is the underlying reason for a user’s search in Google. It’s important…
Here is a recap of what happened in the search forums today…
Link building services are used by sites to get backlinks to boost SEO. Learn which services and tactics work.
Google News, the portal, seems to be testing displaying the author name below the publication name in the article card snippet interface. Google recently tested this for Google Discover stories…
Pay-per-click (PPC) is an advertising model that allows businesses to pay to show their websites in search results.
Google’s John Mueller offered advice about the use of Google site for SEO purposes. The post Google Confirms Google Sites Are “Not Ideal For SEO Purposes” appeared first on Search…
Unlock the secrets to high-performance websites that are legal and accessible. Elevate user experience and stay ahead in SEO. Read the full article now. The post 4 Tested Website SEO…
Moreover, checking out your competitors’ website traffic can help you identify areas for improvement on your own site. In this article, we will look at the top eight traffic analysis…
Google is designated a “gatekeeper” under EU’s new Digital Markets Act (DMA); here’s what that means and how it impacts Google products. The post Google Designated A “Gatekeeper” Under EU…
Google’s John Mueller suggests a better approach to paid guest posts The post Google On Right Way To Do Paid Guest Posts appeared first on Search Engine Journal.
Mobile app marketing sounds complicated but it doesn’t have to be. This guide will show you how to market an app, taking it from zero to hero status.
Keyword optimization is a fundamental SEO technique that can improve your website’s visibility in search results and attract more visitors. In this keyword optimization guide, we will share the knowledge,…
What are the benefits of SEO? Learn key reasons to invest in SEO and strategies to boost search visibility.