Search Engine Journal

Google Completes Switch To Mobile-First Indexing

Google officially completes switch to mobile-first indexing after years-long transition. The post Google Completes Switch To Mobile-First Indexing appeared first on Search Engine Journal.

Ahrefs

15 Effective Marketing Tactics Anyone Can Use

  In this article, you will find 15 tried and tested marketing tactics that don’t require experience in marketing. Organic traffic from Google is one of the best kinds. It’s…

Ahrefs

Programmatic SEO, Explained for Beginners

It provides a way for companies to create thousands of website pages targeted at thousands of keywords—without having to design, write, and publish pages manually. Companies like Zapier, Zillow, and…

SE Roundtable

Google: Old Content Doesn’t Make It Unhelpful Content

Google’s Search Liaison, Danny Sullivan, said on X that just because content is old, it doesn’t mean that content is unhelpful. He said, “Just because something is older doesn’t make…

Search Engine Journal

Google Explains How It Ranks Recipe Website Content

Google explains its nuanced approach to ranking recipes, balancing searcher convenience with respecting author intent. The post Google Explains How It Ranks Recipe Website Content appeared first on Search Engine…

SE Roundtable

Google On Algorithm Updates: The “Web Changes. Content Chan...

Danny Sullivan, Google’s Search Liaison, defended why Google pushed out search ranking algorithm updates, saying on X, “The web changes. Content changes. People’s expectations change. That’s why we keep looking…

Search Engine Journal

SERP Volatility: What You Need To Know

Learn how to read SERP Volatility charts. Gain insights, adapt, and control your online presence in an ever-changing search landscape. The post SERP Volatility: What You Need To Know appeared…

Search Engine Journal

The Top 3 Google Ranking Factors That Really Matter

Explore the evolving nuances of ranking and SERP visibility, where adaptability and expertise are key. The post The Top 3 Google Ranking Factors That Really Matter appeared first on Search…

SE Roundtable

Daily Search Forum Recap: October 27, 2023

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. We’re seeing signs…

SE Roundtable

Google Ads Beta Search Themes For Performance Max

Google announced the beta launch of Search themes for Google Ads Performance Max campaigns. Search themes are an optional signal you can use to inform Google AI about your business…

Search Engine Journal

Google Announces New AI Features Coming To Google Maps

Google Maps expands AI features for route preview, visual search, and electric vehicle charging. The post Google Announces New AI Features Coming To Google Maps appeared first on Search Engine…

Ahrefs

Free SEO Audit Template for 2023

Use our free SEO audit template to find SEO issues that need fixing. Our SEO audit template focuses on finding SEO issues that move the needle—not everything that can go…

SE Roundtable

New Google Business Profile Suspension Emails

Google has updated its suspension notice emails from Google Business Profiles. Now when your business is suspended, Google will send an email explaining why it was suspended, i.e. for a…

SE Roundtable

Google Search Generative Experience Gains “Supportive”...

Google announced yesterday that the Google Search Generative Experience has added new “supportive” links to the AI-powered answer snapshots. Google wrote, “you’ll now be able to see AI-generated descriptions of…

SE Roundtable

New Google AR Beauty Ads

Google has a new ad format called AR beauty ads. In Google Shopping ads you can now add the “try-on experience” in place of the search ad’s product image. “With…

Search Engine Journal

Domain History: Is It A Google Ranking Factor?

Your domain likely has some history from previous owners. But can domain history impact your Google search rankings? The post Domain History: Is It A Google Ranking Factor? appeared first…

Search Engine Journal

Is Deep Link Ratio A Ranking Factor?

Find out if there’s a link between the deep link ratio and better Google rankings in this chapter. The post Is Deep Link Ratio A Ranking Factor? appeared first on…

Search Engine Journal

BBB Rating: Is It A Google Ranking Factor?

Do Google’s ranking algorithms consider your Better Business Bureau rating among the many factors they use? The post BBB Rating: Is It A Google Ranking Factor? appeared first on Search…

SE Roundtable

Daily Search Forum Recap: October 25, 2023

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google is now…

Search Engine Journal

Google Now Allows Mixing Structured Data Formats

Google announced a new way to communicate Structured Data which can help reduce the amount of code used on a page The post Google Now Allows Mixing Structured Data Formats…

Semrush

12 Things You Can Do With a Free Semrush Account

With a free Semrush account, you can perform keyword research, analyze your competitors, track keyword rankings, and much more. Learn more about what tools you can use and their capabilities.

SE Roundtable

New: Google Search Supports Syntax Graph Merge

Google Search as of last week now supports syntax graph merge. This allows you to use two different forms of structured data, such as JSON-LD and Microdata, on the same…

SE Roundtable

Google Ad Revenue Up 9.5% & Bing Ads Revenue Up 10%

Both Google Ads and Microsoft Advertising revenue were up big this past quarter, both up about 10%. Comparing it to last quarter, Google was only up 3% and Microsoft was…

Semrush

Ecommerce Keyword Research: A Practical Guide

Ecommerce keyword research doesn’t have to be challenging. Here’s how to find keywords that are relevant to your audience and can drive sales.

SE Roundtable

Google Ads New Dynamic Overview Carousel

Google Ads is testing (or rolling out) a new overview design for the advertiser console. It lets you pick which metrics you want to show in that view, and you…

SE Roundtable

Google Search Product Overlay Nearby Store Filter

For many years now, Google Search has offered ways to find products that are in stores near your location. Now the product overlay feature within Google Search also lets you…

Diggity Marketing

Diggity Marketing SEO News Roundup—October 2023

October’s SEO roundup comes in the aftershock of several huge Google updates and developments that may determine the future of AI content. Get caught up here with the latest case…

SE Roundtable

Vlog #246: Chris Long on E-Commerce SEO

In part one, we learned about Chris Long and his experience working with Bill Slawski. Then, in part two, we spoke about helping people with SEO on LinkedIn and using…