Google announced last night that it is looking to develop a complementary protocol to the 30-year-old robots.txt protocol. This is because of all the new generative AI technologies Google and…
This morning, we are seeing significant movement with the Google search results ranking and algorithm. Twitter blocked unregistered users from seeing tweets, which blocked Googlebot and resulted in huge drops…
If you do some sports-related queries, sometimes, Google Search will let you rate the players and then see how those players line up against each other based on their ratings.
I am really trying to not cover the Google search ranking volatility and not report on another Google search ranking update but today things got super heated again. And don’t…
Google Search can show deals in both a product carousel format and a product grid-type of format. Some of these I think were somewhat showcased last November but over time,…
An HTML sitemap helps search engines and users find pages on your website. Learn how to create one.
Find out what a backlink audit is and how to perform one for your own website in five simple steps.
Organic traffic is the lifeblood of any online business. It’s the fuel that propels coveted conversions and drives business income. But what happens when you can’t accurately measure the true…
OpenAI announcement means that more powerful AI-based applications and services are coming soon The post Why OpenAI Expansion Of GPT-4 API Means Apps Will Become More Powerful appeared first on…
Discover the 43 best subreddits for work and life covering business, marketing, technology, and more. The post 43 Best Subreddits For Marketing Professionals appeared first on Search Engine Journal.
This is part one of a three-part series with Helen Pollitt on how to work better with folks within your company. SEOs and developers need to work better together. Understand…
Here is a recap of what happened in the search forums today…
OpenAI announced the availability of the Code Interpreter plugin for all ChatGPT Plus users. See one of the ways you can use it for SEO. The post Code Interpreter Available…
Google Merchant Center seems to be rolling out its old beta feature named automated discounts. Automated discounts helps retailers automatically discount their product prices based on multiple real-time signals, Google…
Next month, Google Ads will remove the examples it provides in its Google Ads Legal Requirements policy. Google posted that on August 7, 2023, it will no longer list examples…
Now when you update your business hours, and maybe other information, on your Google Local Service Ads, those updates will be synced up with your Google Business Profiles within 24…
It looks like Google is testing placing author names in the top stories carousel within the mobile search results. I believe Google had this at some point before, but I…
Google’s John Mueller said it doesn’t matter either way if you put your blog posts on a subfolder of /blog or just on the root directory of the site, without…
Check out the weekly series on value-based bidding that Google Ads Product Liason, Ginny Marvin, provided to marketers last week. The post Google Clarifies Value-Based Bidding In Week-Long Social Series…
Crawlability problems are common SEO issues that can be fixed with a few simple steps.
Keyword mapping is an SEO strategy that involves tactically assigning target keywords to pages on your site.
Whether you need fresh marketing angles, captivating headlines, or engaging social media posts, ChatGPT is there to inspire, support, and refine your ideas. The post How To Use ChatGPT To…
Rather than giving you unnecessary details, this article aims to teach you how to build a simple and effective full-funnel marketing strategy so you can target potential buyers at…
Here is a recap of what happened in the search forums today…
Loren Baker has seen and learned a lot in 20 years of Search Engine Journal. He shared some of them in our special 20th Birthday episode The post Don’t Call…
Microsoft partners with LinkedIn to offer free AI skills training and certification amid rising workforce demand. The post Microsoft Launches Free AI Training With Professional Certificate appeared first on Search…
As excitement over the launch of Threads, an Instagram app grows, so do privacy concerns over the app’s access to your personal data. The post Threads: The New Instagram App…
Google report: AI could add £400bn to UK economy by 2030. AI aids workers, boosts skills, and spurs social innovation. The post Google Predicts £400 Billion Economic Boost From AI…
Bing Chat will be adding a feature to tell it not to search the web for an answer. Mikhail Parakhin, the CEO of Bing Search at Microsoft, said on Twitter,…
Google’s John Mueller has another good one-liner about SEO and Google ranking. He said on Mastodon, “No ranking factor compensates missing relevance, or missing user interest.”
Meta follows through on threat to block Canadian news content over law demanding compensation for publishers. The post Meta Begins Blocking Content From Canadian News Publishers appeared first on Search…
The other day Open AI announced that it disabled the browse with Bing add-on to ChatGPT “out of an abundance of caution.” The issue was that some content that was…
Google has released version 2.4 of the Google Ads Editor, this comes 14 weeks since version 2.3 was released in March 2023. The new version gains video asset library, multi-account…
On Monday, I reported that Google stopped crawling and indexing Twitter content after Twitter made it that unregistered (signed-out) users were not able to see tweets. Well, Twitter made a…
Adapt your ads for Bing generative SERPs and Google’s chat-based generative Google Search Experience with this detailed guide. The post Generative AI Integration SERPs And PPC Advertisers appeared first on…
Unlock the secret to scaling your Google Ads & optimizing offline conversions! Join industry leaders in our on-demand webinar. Access now! The post Google Ads: How To Boost Revenue &…
Have you ever lost keyword rankings and felt a sudden wave of panic? If so, you’ve likely been on the wrong end of SERP volatility, meaning periods of extreme fluctuation…
Google Analytics is under scrutiny for GDPR issues. Swedish data protection authority warns companies against use. The post Google Analytics Violates GDPR, Says Swedish Watchdog appeared first on Search Engine…
Twitter’s search visibility on Google fell by 32% in a single day, according to Sistrix, following actions taken by CEO Elon Musk. The post Twitter’s Google Rankings Plummet Following Actions…
OpenAI suspends ChatGPT’s ‘Browse with Bing’ amid content concerns while facing lawsuits over copyright and data privacy violations. The post ChatGPT Disables ‘Browse With Bing’ Amid Legal Challenges appeared first…
WordPress vulnerability in plugin with 200,00+ active installations is actively exploited, allowing full site takeover with trivial effort to bypass security filters The post Ultimate Member WordPress Plugin Vulnerability Allows…
The best way to future-proof your business is by staying engaged with AI, pushing the boundaries and trying things. The post How To Build A Future-Proofed SEO Strategy When AI…
Hey {First Name}, Just came across your post about {x}. Great stuff! I just published a resource that will provide a ton of value to your readers. {Some Random URL}…
Here is a recap of what happened in the search forums today…
Google’s updated privacy policy allows the company to scrape public data to improve its AI models. The post Google Updates Privacy Policy To Collect Public Data For AI Training appeared…
Matt Abbagnaro was kind enough to meet me in some parking lot last minute to discuss search marketing. We picked the parking lot so I can find an Electrify America…
If I had to sum up this month, I’d call it the month of way too many unconfirmed Google search ranking updates. I wrote about five of these, but it…
Did you know that the new Google Search Generative Experience that launched to us a month ago shows nearby stores that have products in stock directly in the generative AI…
Bing Chat has made some big efficiency improvements and reduced latency issues for some queries by 25%. Mikhail Parakhin, the CEO of Bing, said on Twitter, “yesterday we released a…
On Friday afternoon, Twitter decided to block unregistered, signed-out users, from seeing public tweets. That meant that for Google’s normal crawling purposes, it was unable to see some of these…
On Saturday morning many of us were surprised to see that Universal Analytics 3, Google Analytics (not GA4) still showed to be collecting data, after the deadline. Well, Google said…
Google Ads launches brand restrictions in Search campaigns and brand exclusions in Performance Max to give advertisers greater control over ad placement. The post Google Ads Update: New Brand Controls…
OpenAI sued for alleged copyright, privacy breaches; outcomes could impact AI rules. The post ChatGPT Creator Faces Multiple Lawsuits Over Copyright & Privacy Violations appeared first on Search Engine Journal.
Broken link building is finding dead links on other sites and convincing web admins to link to your site instead.
Ginny Marvin, dedicated Google Ads Liason, answered advertiser questions in a AMA session hosted by the Paid Search Association. The post Google Ads Liason Addresses AI In AMA Session appeared…
Reap the benefits of AI-powered digital marketing, especially when dealing with multiple channels and increasingly tech-savvy customers. The post How Can Small Local Service Businesses Use AI To Improve Their…
It’s no question that the AI conversation has dominated the SEO community during the last year. The implications of this new technology are both extremely exciting and a little scary…
As Google Analytics stops processing data for UA properties, you’ll need these helpful tutorials, guides, and latest updates to make the transition to GA4 smoother. The post GA4 Migration Made…
Here is a recap of what happened in the search forums today…
Take a look inside the redesigned Google Ads platform with streamlined navigation, comprehensive campaign tools, enhanced insights, and additional tools for optimized ad management. The post Google Ads Introduces New,…
This week in search, we had yet another week of heated Google search ranking volatility without a confirmed Google search ranking update. Google said it would drop the Ping endpoints…
Having trouble logging into ChatGPT? Find out the status of a brief outage that affected logged out users, including Plus subscribers. The post OpenAI Experiences ChatGPT Outage: Login Unavailable For…
In May, Bing added a share feature to Bing Chat and then had to abruptly remove the feature in early June. Bing’s Mikhail Parakhin said that the feature should start…
Bing announced a number of new features it says are powered by AI in both Bing, Bing Chat, and the Edge sidebar. The features include AI-generated buying guides, AI-generated review…
Google Ads announced that new brand settings are rolling out for Search and Performance Max campaigns. Specifically, brand restrictions for broad match in Search campaigns and brand exclusions in Performance…
Google sent merchants an email yesterday informing them that Buy on Google in the United States will be closing on September 26, 2023. Google is piloting a new feature to…
Google Ads has been showing larger images on and off for a while now. But here is an ad for a law firm that has really large images on the…
B2B content marketing is an effective strategy for driving brand awareness, engagement, and conversions.
Discover why Google and Meta removed news links from search and social for Canadian users in response to Bill C-18’s “link tax.” The post Google Removes Canada News Links In…
Looking for different ways to access Google Analytics after UA deprecation? Leverage ChatGPT with this plugin to navigate your GA4 data with an AI assistant. The post Try This ChatGPT…
Discover if GA4 is any better than Universal Analytics, is it worse, and are there any alternatives if you don’t want to migrate to it. The post GA4: The Good,…
Go from basic to a more advanced content strategy with Azeem in this Whiteboard Friday episode. Diversify your content strategy by creating the right content for your audience at the…
When it comes to writing the introduction, keep it simple, concise, and tailored to your audience. If you want a defined approach for formatting your introduction, you can use the…
Hence, marketers use keyword monitoring tools for two purposes: In this article, I’ll go through three tools you’ll need to get both jobs done (and even a bit more)….
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Yep, we are…
We decided to test if adding BoatTrip structured data to ferry route pages of a travel site will increase organic traffic to these pages. Read more to find out the…
New Microsoft Bing and Edge tools harness AI to recommend products, summarize reviews and ensure best prices The post New Bing & Edge Features Use AI To Streamline Shopping appeared…
Google’s John Mueller advises using semantic HTML. Though not a ranking factor, it helps search engines understand content and boosts accessibility. The post Semantic HTML: Not A Ranking Factor But…
Bing, and other software companies, like Google, tend to roll out new features slowly. So they might roll out a new feature first to 1% of users, then 10%, then…
Bing Search lets searchers interact with some of the right bar answer panels using emojis. If you search for [barack obama] and look at the side bar, you will see…
We are back with you with another report of another unconfirmed Google Search ranking algorithm update. This one seemed to have kicked off yesterday, June 28th and is heating up…
Google may be rolling out the dedicated “perspectives” filter, not just the perspectives filter that rolled out a couple of weeks ago, but the perspectives carousel.
Google has updated the Google Rich Results test to spell out that the test is coming from the Google URL Inspection tool. This update probably happened when added the new…
Google is testing showing the price fluctuations of a product in a graph over a three-month period in the search results. We saw product pricing sliders but this is on…
Learn about external links, their role in SEO, and how they impact website authority and rankings.
Looking to grow your online business? Try these 5 beginner-friendly techniques to grow your organic traffic and gain visibility online. The post 5 SEO Techniques To Grow Organic Traffic appeared…
Conversational intelligence is the skill of confidently communicating to achieve successful outcomes. Discover how it can help you improve SEO and digital marketing overall. The post What Is Conversational Intelligence?…
Google Analytics 4 is the latest version of Google Analytics, also known as GA4, and replaces the previous UA, or Universal Analytics version. GA4 uses machine learning technology to help…
Here is a recap of what happened in the search forums today…
Bing Chat is now rolling out a feature to infer the market’s probability of future stock prices. Mikhail Parakhin from Microsoft Bing said this feature is starting to roll out…
A few months ago, Fabrice Canel from Microsoft Bing, told us and even showed us an example, of a new Sitemap Index Coverage Report within Bing Webmaster Tools. It seems…
Google has added a “by owner” button to the local panel, the local business profile listing, within Google Search. When you click on it, it shows you the business description…
With the Google Analytics 4 migration deadline just a couple days away now, Google finally added support for AMP pages with GA4. This is something many have been asking for…
Google has posted an update that says it may disapprove some ads for using third-party click-tracking services that are not on their approved list. Google said this currently only applies…