Microsoft: Bing Chat Usage Up Big Time In Past Few Weeks
Despite all the data showing that Microsoft Bing has not gained any market share since it launched Bing Chat in February, Microsoft is saying Bing Chat’s usage has been up…
How To Drive More Sales: The Ultimate Multichannel Ecommerce Mark...
Learn how to make your ecommerce business gain visibility across channels, especially when you’re managing an extensive product catalog. The post How To Drive More Sales: The Ultimate Multichannel Ecommerce…
How to find low competition keywords
Let’s face it. Finding the right keywords to target is more difficult than ever before. To stand out and attract the right audience, concentrating solely on generalized keywords may not…
How to find competitors’ backlinks to boost your website authorit...
When it comes to enhancing your website’s authority and climbing the ranks in search engine results, understanding your competitors’ strategies can be a game-changer. Analyzing your competitors’ backlinks is a…
Google Answers Question About The “Impact” Of ARTICLE Semantic HT...
Google’s John Mueller explains the purpose of the ARTICLE semantic HTML element The post Google Answers Question About The “Impact” Of ARTICLE Semantic HTML Element appeared first on Search Engine…
Threads: What Is The New Social App From Instagram?
What is Instagram’s Threads app and is it a better way to X-Twitter? The post Threads: What Is The New Social App From Instagram? appeared first on Search Engine Journal.
What Diners Write About Most: A Study of Restaurant Review Place ...
Marketing a restaurant? You already know what a huge role online reviews play in your reputation, rankings, and revenue, with 98% of US adults reading this content and 86% writing…
Internal Links for SEO: An Actionable Guide
In this guide, I’ll explain what internal links are, how to set up an internal linking structure, and how to strategically use them in SEO. Internal links take visitors…
Is Google Collecting Children’s Data For Ads? New Report Sparks C...
New report accuses Google of targeting ads at children and harvesting their data, potentially breaching federal privacy laws. The post Is Google Collecting Children’s Data For Ads? New Report Sparks…
Google Answers If Noindex Is Okay For Altering Sitelinks
Google’s John Mueller answers whether it’s okay to use the noindex tag to remove an unwanted page from the sitelinks The post Google Answers If Noindex Is Okay For Altering…
The Ultimate Multichannel Ecommerce Marketing Guide: How To Drive...
This post was sponsored by Channable. The opinions expressed in this article are the sponsor’s own. The nature of ecommerce marketing has grown increasingly complex. Gone are the days when…
Daily Search Forum Recap: August 18, 2023
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google SGE has…
Bing Chat Pasting Images From Clipboard Into Query Box Coming Aug...
Bing Chat will soon allow you to copy and image to your clipboard and paste it directly into the query or search box. This will make it faster than manually…
Google Tests Wider Larger Image Thumbnails In Search Result Snipp...
Google is testing wider and larger image thumbnails on snippets in the desktop search results interface. The images look about twice as wide, maybe even more, the the normal image…
Search News Buzz Video Recap: Google SGE While Browsing, AI Conte...
Google launched some new Search Generative Experience features, like SGE while browsing and definitions in the SGE answers. Google seems to have stopped testing displaying links in SGE AI-generated answers….
Google Search Showing Six Top Stories In Grid
Google can now show six top stories in a uniform gird format in the top of the desktop Google Search results. We normally see four top stories but if we…
Google SGE Drops Links In AI-Generated Answers…
Earlier this month, we reported that Google was testing three-different citation and link formats in the Search Generative Experience AI-generated answer. It seems that as of yesterday, Google has pulled…
Is Google Removing Reviews From Local Business Listings?
I am seeing a spike in the number of complaints around reviews going missing from Google local business profiles. This week, there are tons of new complaints that reviews that…
Social Media Image Size Guide For All Platforms In 2023
Make sure your content is up to spec to capture your audience. Tailor visuals to your social media platforms’ requirements with this handy guide. The post Social Media Image Size…
Identifying, Fixing, and Preventing Cannibalization — Whiteboard ...
In this Whiteboard Friday, Jon discusses how to identify, fix, and prevent cannibalization. He identifies three specific types of cannibalization: internal, international, and subdomain. Click on the whiteboard image above…
Daily Search Forum Recap: August 17, 2023
Here is a recap of what happened in the search forums today…
Threads Adds Reposts To Profiles And Following Feed
Explore separate announcements from Adam Mosseri, Instagram CEO, about changes to how Threads displays reposts and a new audio notes feature in development for Instagram. The post Threads Adds Reposts…
Google Answers Why A Site Doesn’t Rank Despite Good SEO
Google’s John Mueller offers advice about inability to rank despite good SEO The post Google Answers Why A Site Doesn’t Rank Despite Good SEO appeared first on Search Engine Journal.
Google Ads Tests Paid Customer Support Options
Google is testing a paid version of customer support for its advertisers who use Google Ads. Google said this is a “paid pilot” where its “smallest customers can receive specialized,…
Google Business Profiles Tests Manage Photos Button
Google is testing updating the Google Business Profile web interface by adding a “Manage Photos” button. This comes shortly after testing the Food Ordering button.
Google: It Sounds Bad If Your Site Depends On Google Discover Tra...
Google’s John Mueller said it might be bad if your site depends on Google Discover for traffic. He said on Mastodon, “If your site depends on Discover traffic, that sounds…
Is Google Testing New Logo?
Google may be testing a new Google logo after launching the existing one in September 2015. The new logo looks a bit more cartoon-like but is consistent with the original…
Google Business Profile Map Reviews Not Posted Notice
Google Business Profiles has shown pending status of reviews as a label on top of the review but now Google is showing to both the reviewer and the owner of…
Organization Schema: What It Is & How to Implement It
Organization schema is a type of structured data. It gives search engines information about your organization. Here’s how to create and implement it.
Bing Places for Business: Set Up Your Bing Business Listing
Follow our guide to set up your Bing business listing and learn how to optimize it for your audience.
Google Analytics 4 (GA4): Ultimate Guide and Tutorial
With Universal Analytics being gradually phased out, now is the best time to get to know Google Analytics 4. Google Analytics 4 (GA4) provides you with greater data collection accuracy…
5 Best Google Ads Alternatives To Diversify & Grow
Diversifying your ad platform strategy is crucial for growth. Read on to discover top alternative platforms to Google Ads. The post 5 Best Google Ads Alternatives To Diversify & Grow…
How to find competitors of any website
In the vast online landscape, competition is fierce and unyielding. Every click, search, and scroll marks a battlefield where businesses vie to capture their target audience’s attention. In this digital…
Daily Search Forum Recap: August 16, 2023
Here is a recap of what happened in the search forums today…
Google SGE While Browsing – Search Generative Experience On...
Google’s next step for its Search Generative Experience is SGE while browsing. In Chrome on desktop and in the mobile Google app on iOS and Android, Google SGE can summarize…
Google Search Generative Experience Now Has Definition Overlay Li...
Google has added those definition-based contextual links to some of the words placed in the Search Generative Experience answers and results. This is very similar to the featured snippet injected…
Add Social Media Links To Your Google Business Profiles
Google seems to now support adding social media links to your Google Business Profiles. You can add your Facebook, Instagram, LinkedIn, Pinterest, TikTok, X (formerly known as Twitter), YouTube and…
Google Lets Businesses Add Social Media Links To Profiles
Google now allows businesses to add social media links to their Business Profiles, helping companies improve visibility across Google products. The post Google Lets Businesses Add Social Media Links To…
Amazon AI-Generated Customer Review Summaries: Pros & Cons
Amazon has added AI-generated customer review summaries to select products. Learn about the benefits and risks of AI-generated content in ecommerce for Amazon sellers. The post Amazon AI-Generated Customer Review…
Microsoft Advertising Relaxes Advertiser Identity Verification
In June, we reported that Microsoft Advertising would require advertiser identity verification. Well, Microsoft posted an update relaxing those requirements in a big way.
Google Business Profile Posts Image Upload Not Working
Google Business Profiles posts feature is not accepting images for the past day or so. When you try to upload an image or photo to your new Google Posts, nothing…
GA4 Reports Builder For Google Analytics Extension Available
Want to create GA4 reports in Google Sheets? Check out the new GA4 Reports Builder for Google Analytics add-on for Google Workspace from Google. The post GA4 Reports Builder For…
Google Analytics 4 Rolls Out New User Data Export To BigQuery
Google Analytics 4 enables exporting audience and engagement data to BigQuery for deeper insights. The post Google Analytics 4 Rolls Out New User Data Export To BigQuery appeared first on…
Google Courts Small Advertisers With Premium Support Pilot
Google launches a pilot program offering premium customer service and support for select small business Google Ads clients. The post Google Courts Small Advertisers With Premium Support Pilot appeared first…
8 Best Market Analysis Tools (Free & Paid)
Understand the basics of market analysis and leverage these eight tools to analyze your market.
How to Perform SEO Competitor Analysis
The world of SEO (Search Engine Optimization) is a big, complicated, and competitive place. So much so, that it may feel like you may never outrank your rivals. But don’t…
Spyfu: A Comprehensive Guide
If you’ve been shopping around for a new tool to help you with your SEO And PPC campaigns then you may have heard of SpyFu already. But how does it…
An In-Depth Guide To Raven Tools
Raven Tools is an SEO, marketing, and auditing tool. It’s cloud-based and is designed to be used by agencies, media companies, in-house marketers, and freelancers. It’s a useful tool but…
Why Do Local Businesses Have To Worry About Content Marketing And...
Consider practical tips to implement effective content marketing strategies to boost brand awareness, establish online authority, engage customers and drive business growth. The post Why Do Local Businesses Have To…
Top Local SEO Takeaways from MozCon 2023
It’s my pleasure to bring you this annual re-cap of one of the industry’s best-loved events. While only one talk at MozCon 2023 was specifically local SEO-focused, there were tons…
How to Find a Niche for Your Online Business
But I wasn’t an overnight success. I had to go through many iterations before finding a niche that worked for me. I tried everything from e-commerce and dropshipping, to making…
Can GPT-4 Reduce The Human Cost Of Content Moderation? OpenAI Thi...
OpenAI unveils an AI moderation system using GPT-4 to reduce the mental burden on human moderators. The post Can GPT-4 Reduce The Human Cost Of Content Moderation? OpenAI Thinks So…
Daily Search Forum Recap: August 15, 2023
Here is a recap of what happened in the search forums today…
New Google Merchant Center 3D Model Link [virtual_model_link] Att...
Google has a new 3D model link [virtual_model_link] attribute, or at least new documentation on the 3D model link [virtual_model_link] attribute. This lets you provide 3D and/or AR models of…
Google: If You’re Using AI To Write Your Content, It’...
Google’s John Mueller had a nice one-liner on Reddit again, this one he said “By definition (I’m simplifying), if you’re using AI to write your content, it’s going to be…
Google Navigational Queries Shouldn’t Trigger Search Genera...
Danny Sullivan, Google’s Search Liaison, said on Twitter that Google probably shouldn’t trigger a Search Generative Experience answer for navigational queries. You can always manually trigger the SGE response, but…
Google Ads Beta AI Generated Help Guide
Google Ads is testing a new AI-generative solution for help guides and answers. Google is inviting some advertisers “to try AI-generated answers in help guide,” it emailed some advertisers.
Google: Best Way To Block Search Traffic Is To Disable DNS Resolu...
I should start by saying, this is super dangerous and you probably should not do this unless you really know what you are doing and why you are doing it….
Google: We Don’t Use Third-Party SEO Tool Scores For Rankings
Google doesn’t use third-party SEO tool scores for search rankings, but the tools still provide useful optimization insights. The post Google: We Don’t Use Third-Party SEO Tool Scores For Rankings…
Google Rolls Out AI Search Upgrades Focused On Education
Google introduces updates to its AI-powered search experience to aid learning and education. The post Google Rolls Out AI Search Upgrades Focused On Education appeared first on Search Engine Journal.
19 List Building Techniques For SaaS Link Building [With Template...
Link building for SaaS companies requires leveraging unique content resources and implementing strategic techniques. Discover 19 tried and tested list building techniques today. The post 19 List Building Techniques For…
How To Thrive in Turbulent Times: Actionable Strategies For Secur...
As businesses grapple with inflation, layoffs, and budget cuts, you may be under more pressure than ever to deliver tangible SEO results with limited resources. And in today’s challenging economic…
What Are Backlinks in SEO? Everything You Need to Know
Backlinks are important for SEO because of two main reasons: There are two ways to check a website or webpage’s backlinks. The first method only works for sites that…
Daily Search Forum Recap: August 14, 2023
Here is a recap of what happened in the search forums today…
YouTube Algorithm: Insights From Creator Liaison Renee Ritchie
Rene Ritchie, YouTube’s Creator Liaison, debunks misconceptions and provides new insights into YouTube’s algorithm. The post YouTube Algorithm: Insights From Creator Liaison Renee Ritchie appeared first on Search Engine Journal.
Bing Chat New Infrastructure Upgrade Is 99% Done
A few weeks ago we reported that the Bing Chat infrastructure upgrade that Microsoft is working on was taking longer than expected. Well, on Friday, Microsoft Bing’s CEO, Mikhail Parakhin…
Microsoft: Bing Chat Outperforms GPT-4 But Its Pricey
Microsoft Bing’s CEO, Mikhail Parakhin said on Twitter that Bing Chat outperforms raw GPT-4 but it comes at an expense. He said, “It is outperforming according to our measurements,” when…
Google: Your Domain Will Never Make Or Break Your SEO
Google’s John Mueller said on Mastodon a few tips on domain names, but one line was pretty strong. He said, “your domain name is never going to make or break…
Google: CNET’s Content Pruning Plans Reasonable But SEO Imp...
Remember all that debate and chatter around Google saying not to delete old helpful content? A lot of people in our industry jumped on CNET for doing it but the…
Google Ads Shopping Campaigns Enhanced CPC Deprecation
Google Ads is deprecating Shopping campaigns using Enhanced CPC starting one early October 2023. Google said any Shopping campaigns using Enhanced CPC will behave as if they are using Manual…
Vlog #236: Lance Bachmann On Local Search Marketing & Getting...
In part one with Lance Bachmann, we spoke a lot about business, growing a business and his passion for his employees. In part two…
SEO Management: How to Successfully Run Your Campaign
Learn how to manage SEO campaigns to improve your results and drive more leads to your business.
SEO Product Descriptions: What They Are & How to Write Them
Learn how to write SEO product descriptions that rank in search and convert shoppers into customers.
Generative AI Adoption Rate Eclipsing Smartphones & Tablets
Generative AI adoption is surging, especially among young people, presenting opportunities and risks for marketers. The post Generative AI Adoption Rate Eclipsing Smartphones & Tablets appeared first on Search Engine…
ToFu, MoFu, BoFu: A Practical Guide to the Conversion Funnel
Learn how to build a conversion funnel that transforms potential customers into paying customers. This practical guide offers strategies, content ideas, and metrics to track from the top of your…
Website Content Monitoring: Key Strategies for Success
Learn how content monitoring can help you track engagement and refine your content strategy for success.
Log File Analysis for SEO: What It Is & How to Do It
Log file analysis involves auditing your site’s log file to proactively find and fix technical SEO issues.
Google: Domain Name Is Never Going To Make Or Break Your SEO
Google’s John Mueller discusses domain names and SEO The post Google: Domain Name Is Never Going To Make Or Break Your SEO appeared first on Search Engine Journal.
YouTube Strategic Direction Revealed Over Three Key Events in 202...
Gain insight from 3 important events that revealed YouTube’s multidimensional approach – so you can adapt your own video marketing strategy. The post YouTube Strategic Direction Revealed Over Three Key…
How to Grow Traffic by 368% (Market Disruption Case Study)
Whether you’re starting out from scratch or growing your existing brand’s organic search presence, there’s nothing stopping you from disrupting the search results pages of your industry one step at…
Balancing Creativity With Caution When Using AI to Create Content
I’m the kind of writer who hates to write but loves having written. Leading a marketing consultancy, where 99% of my work involves writing, only amplifies this conundrum. If this…
Daily Search Forum Recap: August 11, 2023
Here is a recap of what happened in the search forums today…
Search News Buzz Video Recap: Google News Publisher Bug, FAQ &...
For the original iTunes version, click here. Google has a bug with the Google News Publisher Center where some publishers’ feeds were days behind…
Google Tests Local Service Ads List View
Google is testing showing two local service ads in a list view, a change from it showing three local service ads in a carousel format. Google actually switched to three…
New: Bing Search Select Text To Search Bing Chat
We previously reported how Bing Chat lets you select text on the Bing search results to conduct another search. Now Bing is expanding that to also let you search directly…
Google: Text To HTML Ratio Makes No Sense For SEO & Ignore It
Google’s John Mueller is at it again, saying that text-to-HTML ratios are not a thing for SEO. He said on Reddit, “It makes absolutely no sense at all for SEO,”…
Google: Human Oversight For AI Generated Content Is Important
Google’s Search Liaison, Danny Sullivan, said it is important that there is human oversight when it comes to using AI-generated content. He said this on Twitter after speaking at the…
Google Tests Colored +Topics Search Bar Refinements
Google is testing using colors for the +topic search bar refinements, those bubble buttons you sometimes get under this search bar in Google Search. I am seeing normal white buttons,…
What Is a Content Creator? (& How to Become One in 2023)
A content creator makes educational or entertaining content in various online formats.
Instagram Unveils Carousel Music, Collabs, And Add Yours Sticker
Instagram adds new features for photo carousels, collaboration with other users, and the ability to invite your audience to submit user generated content. The post Instagram Unveils Carousel Music, Collabs,…
Google Analytics for Beginners: Getting Started with GA4
Google Analytics is a free website analytics tool for measuring, analyzing, and improving site performance.
12 Best PPC Tools for Research, Automation, and More
Discover the top PPC tools for keyword research, campaign management, automation, reporting, and more.
Email Outreach: How to Write Outreach Emails that Convert
Email outreach is reaching out to people via email with the aim of generating backlinks to your website.
7 SEO Automation Tools for Improved Efficiency
SEO automation tools can help you streamline your SEO tasks. Here’s how to get started.