Learn more about the reported negotiations between Google and Universal Music over AI-generated songs, including tools big tech companies have introduced to advance AI audio. The post Google And Universal…
John Mueller answers if using the ARTICLE Semantic HTML element has any impact on Google The post Google Answers If Semantic HTML Element Has An Impact appeared first on Search…
Google announced several new features for the upcoming holiday season; yea, it is coming… These features include Customer Acquisition with High Value optimization, local ad changes, new product reporting, and…
Find out how to to review your likes, sort accounts you follow, add alt text to images, and more in the latest Threads app update. The post 6 New Features…
Day two recap contributions written by Emilie Martin, Meghan Pahinui, Miriam Ellis, and Zach Edelstein. We’re back for more insights from day two, the final day of MozCon 2023! Day two brought…
Google Search now has this section titled “From publishers you follow” in the search results. That is if the query returns content from a Google News publisher you actually follow.
Google said you will soon see fewer FAQ and HowTo rich results showing up in the Google Search results. Why? I assume because there is just too many of these…
Krista Seiden, a Google Analytics expert, posted a poll on Twitter asking if SEOs thoughts on Google Analytics 4 (GA4). 45% said they “hate it” and about 30% said they…
Danny Sullivan, Google’s Search Liaison, posted a PSA on Twitter that you should not delete old content from your site because you think Google Search doesn’t like old content. He…
There are tons of different website types, ranging from media to entertainment, ecommerce, to business, and the list goes on. Each type has its own structure, its own approach to…
In this guide, we’ll cover the different types of website sitemaps, their benefits, and how to fix sitemap errors.
Read this walkthrough of tips for tracking metrics and reinforce the need for understanding, communication, and agreement in your marketer/client relationship. The post Pairing Analytics Goal Tracking With Client Expectations…
In this article, we will discuss 10 popular methods bloggers use to cash in on their passion, along with the pros and cons of each approach. Although many people claim…
Learn to create compelling content consistently and revolutionize your SEO strategy with Semrush’s new AI writing tool. The post How To Unlock SEO Success With Semrush’s New AI Content Creation…
Here is a recap of what happened in the search forums today…
X partners with Integral Ad Sciences for exclusive brand safety solutions. Explore the details of this and other new safety features for X advertisers. The post X Introduces New Brand…
Google’s updated Performance Max guide offers new strategies for retail marketers to optimize ad campaigns and drive performance. The post Google Updates Performance Max Best Practices Guide appeared first on…
Google unveils updated holiday ad guide with new recommendations on AI, consumer behavior, and tools to help maximize shopping season results. The post Google Releases Updated Holiday Advertising Playbook appeared…
Google announced that it is severely restricting the visibility of FAQ and HowTo rich results in the SERPs The post Google Downgrades Visibility of HowTo and FAQ Rich Results appeared…
Google unveils AI tools to help retailers optimize holiday ad strategies and engage shoppers. The post Google Unveils New AI Tools To Help Advertisers This Holiday Season appeared first on…
Google is testing replacing the “top quality store” badge with a “star store” badge in the search results. Previously it was a “Trusted Store” badge but that was replaced by…
Google has a new search feature titled “recent featured highlights” for Major League Baseball players. It showcases stats for recent games, short video clips and more.
With all these AI chatbots out there now, Google Search seems to be seeing more and more of them publishing AI-generated outputted content in the wild. And if you don’t…
Google’s John Mueller said on Twitter, “You don’t need to have a niche site in order to rank in Google; in fact, sometimes that’s a good way not to rank.”…
Google Images are now showing the site name, favicon and below that, a second line, for the page title that image is sourced from. Previously, Google showed just the image,…
Day one recap contributors were Emilie Martin, Vickie Wu, and Zach Edelstein. Today, we kicked off day one of MozCon 2023. That’s right – we’re back and better than ever!…
Discover multilingual marketing opportunities for your business to collaborate across different cultures and how to leverage this power to improve your ROI. The post How To Use Multilingual Localization To…
Win on Amazon with actionable insights into the Amazon customer funnel. Learn how your customers browse, make purchase decisions, and when they‘re most likely to convert. Read the study to…
In this month’s Ask A PPC, discover the different types of conversion tracking and how you can leverage them to supercharge your campaigns. The post What Is The Best Conversion…
Learn about enterprise SEO, how to pick an enterprise SEO platform, and how to create an effective strategy.
If you aspire to become an SEO pro or want to take your SEO career to the next level, there are specific competencies you need to master. If you want…
Here is a recap of what happened in the search forums today…
Having technical errors on your website can significantly impact how your site performs on the search engine results pages (SERPs). Therefore, you’ll want to ensure your site gets the…
The latest update to the ChatGPT app for iOS includes Custom Instructions, which allows Plus users to enter personalized directions for better responses. The post Custom Instructions Included In Recent…
OpenAI, the folks behind ChatGPT, have published information on its web crawler named GPTBot. You can now see if OpenAI is crawling your site, how much so, and you can…
Over the past several days, some news publishers have complained that their new articles are not showing up on time in Google News and the Google News Publisher Center.
I met up at one of Lance Bachmann’s businesses, 1SEO Digital Agency, where we chatted about marketing and running a business. Lance started doing digital marketing over 20 years, and…
Google Merchant Center can now issue warnings for “inappropriate titles.” This can happen for your Google Discover or Demand Gen ads within Google Merchant Center.
Google has added a new attribute to Google Business Profiles. This one is titled “Pets” and you can specify if dogs are allowed inside and/or if dogs are allowed outside…
Google’s John Mueller shares a PSA to website owners about the implications of allowing Google to index AI chatbot content on their websites. The post 3 Ways To Block Google…
YouTube introduces 1080p Premium feature to web users, enhancing bitrate and video quality for paid subscribers on more devices. The post YouTube Expands 1080p Premium With Enhanced Bitrate To Web…
Explore new Bing AI user engagement statistics and features, from AI-generated images to multimodal visual search, third-party browser support, and additional mobile options. The post Bing AI Celebrates 6 Months…
Google has released a new Google Ads PDF guide for RSAs, responsive search ads. The new guide is a 9-page PDF document that can be downloaded here.
Learn 6 key ways to improve local SEO rankings using generative AI. Boost your brand in every local market you’re in. The post The Ultimate Guide To Boosting Local SEO…
Moz’s new Brand Authority metric quantifies brand strength, offering greater insight into online and offline influences. Explore 500 US brands ranked by highest Brand Authority. The post Moz Launches Brand…
Find out more about the GPTBot, OpenAI’s web crawler, and what website owners and creators can do to stop it from consuming their content. The post OpenAI Launches GPTBot With…
A well-crafted SEO proposal can be your agency’s secret weapon. It’s not just a document; it’s a gateway to capturing the attention and trust of potential clients. Think of it…
Ecommerce link building isn‘t just one strategy. Here’s how to use it to increase organic traffic and sales.
We‘ve compiled the 14 best link building tools of 2023 to help you build links more efficiently.
Google research proposes TW-BERT, a remarkable framework that improves search ranking and is easy to deploy to existing ranking systems The post Google Ranking Algorithm Research Introduces TW-BERT appeared first…
Create a global content calendar to make your content workflow efficient and increase customer engagement. The post Key Considerations For A Global Content Calendar appeared first on Search Engine Journal.
We all recognize the power of brands, but too often the value of brand building is reduced to hand-waving and wishful thinking. Today, Moz makes the power of brand measurable….
U.S. District Court greenlights key antitrust lawsuits against Google, potentially paving the way for changes in digital advertising. The post Google On Trial: Antitrust Allegations Advance appeared first on Search…
Google Analytics 4 enhances filters with new match types like regex for more customizable, precise data segmentation. The post Google Analytics 4 Gets Regex Filtering For Customized Reporting appeared first…
Here is a recap of what happened in the search forums today…
Learn how to analyze digital marketing competitors‘ strategies for SEO, PPC, social media, content, and more using Semrush tools, and get insights to optimize your online campaigns.
Brave Search rolls out independent image and video search, freeing itself from reliance on Microsoft and Google. The post Brave Search Breaks Free Of Bing With Standalone Image Index appeared…
This morning Bing Chat started to work across non-Edge browsers. That means, if you are logged into Bing, you can use Bing Chat on Chrome and Firefox and likely other…
It has been a full 9 days since I last reported about a Google Search ranking algorithm update and now I am seeing signs of another one starting yesterday, August…
It looks like Google recently added a “from Google” card to the Google Search Generative Experience AI-generated answer section. This is when Google sources from its own data, like Google…
A couple of weeks ago we reported that there was a bug with the Google Search Console link report. Google’s John Mueller eventually confirmed the issue and said a fix…
We know Google has demoed some of its ads for the new Search Generative Experience but now some are seeing a new ad format in the Search Generative Experience in…
This week we covered a possible Google algorithm updater yesterday and today. We also covered how the new Google Search Generative Experience now can show both links to sources and…
Google has released a comprehensive guide highlighting AI’s role in optimizing Responsive Search Ads for better ad performance. The post Google’s Responsive Search Ad Guide: Navigating AI In Advertising appeared…
Learn our top strategies to optimize your content for Google Discover.
Learn how to incorporate and optimize Google lead form assets into Search, Display, Discovery and YouTube campaigns. The post The Complete Guide To Google Ads Lead Forms Extensions appeared first…
Get the informed KPIs you need to adapt your SEO strategies and maximize results with the 2023 Organic SEO Industry Benchmarks report. The post KPIs, Metrics & Benchmarks That Matter…
Areej discusses site architecture optimization for seasonality in this edition of Whiteboard Friday. The key focus is on asking yourself when your business’s peak periods occur and strategically planning before,…
Not only is guest blogging well and alive, it’s still highly effective. In this post, you’ll learn everything you need to know about guest blogging. But first, let’s make sure…
Here is a recap of what happened in the search forums today…
Google’s John Mueller answers if it’s possible to stop banner ads from being indexed by Google as part of the main content The post Google On Blocking Banner Ads From…
Google just confirmed an issue with Google Ads that has been impacting advertisers all day. Advertisers are getting notices that read “Google Ads can’t complete your request right now. Please…
Google Ads users received an error when trying to access the advertising platform, an incident quickly resolved by Google. The post Google Ads Users Experience Temporary Disruption To Services appeared…
Buckle up – it was one insane month of changes that all SEOs who care about Google need to catch up on. We had very unstable and heated Google search…
Google is also adding videos to its Search Generative Experience AI-generated answer section. So now when Google thinks a video is helpful to answer the question, Google may embed a…
With the new Google Search Generative Experience, we are all hopeful that Google will give us reporting and filtering in Search Console. This way, we can track how well our…
ChatGPT is rolling out major updates, including intuitive prompt examples, suggested replies, file uploads for Code Interpreter, and keyboard shortcuts. The post 6 New ChatGPT Features Include Prompt Examples &…
Stay in control of your privacy with notifications about personal information in search results, removal requests for intimate personal photos, and blurring of explicit content. The post Google Enhances Privacy…
Ever wonder at what point you need to worry that there are too many of the same keywords on the page? Well, John Mueller from Google said it is not…
Google Business Profiles is testing using generative AI to help business owners write descriptions about their businesses. When you edit your business profile in Google, and then edit your business…
Learn what an SEO freelancer does, how to get clients, and the skills and tools you need to be successful.
Measuring brand awareness is not only possible, but will help you better understand your market presence, visibility, reputation, and growth. But how do you measure awareness?
If you’re an SEO specialist, and not a developer, then you probably don’t need to tap into all of the intricacies of website development. But you do need to know…
Get tips, tools, and templates to write better SEO headlines. Optimize your titles and drive more traffic.
Learn the different types of buyer intent keywords and get some tips on identifying terms that bring more conversions and sales to your business. The post Understanding Buyer Intent Keywords…
Here is a recap of what happened in the search forums today…
Wondering if you should run your own website server? Here’s what John Mueller has to say about website management, Wix SEO, and constant change. The post SEO Professionals Should Delegate…
A popular third-party plugin that gives ChatGPT access to the web – Link Reader – has disappeared from the plugin store. Here are some alternatives. The post Link Reader Disappears…
Google Chrome’s latest update for mobile users includes more search suggestions, trending searches, and enhanced Touch to Search functionality. The post 4 Google Chrome Updates For Enhanced Mobile Search appeared…
Google unveils new Google Analytics 4 features to help app developers understand users and boost campaign performance. The post GA4 Updates: New Features To Assist App Marketers appeared first on…
Google unveiled new AI capabilities for SGE to provide quicker summaries, more visuals, and context. The post Google Speeds Up AI Summaries, Adds More Visuals To SGE appeared first on…
From labels for AI-generated content to AI chatbots with unique personas, explore the future of generative AI on Instagram. The post 6 Generative AI Features Reportedly Coming To Instagram appeared…
Google, for some users, is showing up to five search ads on a page. Google generally won’t show more than four ads on a search results page. Google’s Ad Liaison,…
Google is testing a “return to top” button at the bottom of the Explore section in the search results. Previously, you had to manually scroll to the top, but now…
Google has removed the @id mentions in the site name documentation calling the use of @id “unneeded.” If you compare the old version of the page to the new version,…