Mobile App Marketing 101: How to Reach Your Audience
Mobile app marketing sounds complicated but it doesn’t have to be. This guide will show you how to market an app, taking it from zero to hero status.
How to do keyword optimization for SEO
Keyword optimization is a fundamental SEO technique that can improve your website’s visibility in search results and attract more visitors. In this keyword optimization guide, we will share the knowledge,…
The Importance of SEO: 10 Benefits of Search Engine Optimization
What are the benefits of SEO? Learn key reasons to invest in SEO and strategies to boost search visibility.
How to Scrape & Analyze Google Search Results with Python
Unlock the potential of Python for Google search. See how to scrape, analyze, and optimize search data.
4 Alternatives To Google Tag Manager
If you’re looking for cost-effective, time-saving, and easy to manage alternative, check out these top 4 tag management solutions on the market. The post 4 Alternatives To Google Tag Manager…
7 Powerful Steps To A Website That Is Always Optimized For Page S...
Boost your website performance, climb Google rankings, and enhance user experience. Discover the how-to guide you need. Read the full article now. The post 7 Powerful Steps To A Website…
Evergreen Content Explained: 2 Key Ingredients for Success
For content to be evergreen, it needs to match two criteria: It needs to target an evergreen topic Evergreen topics are topics with consistent interest over time. For example,…
15 Podcasts to Boost Your SEO Game
From broader discussions on SEO to more technical deep dives, these 15 podcasts are ideal for every kind of marketer. So listen closely, and vote for your favorites. 1. The…
Google Search Central Creatively Clarifies Common Web Errors
Learn more about common website errors reported through Google Search Console that visitors encounter and where administrators can find solutions for them in story format. The post Google Search Central…
How to Redirect URLs on WordPress
Redirects are important for your site‘s user experience and SEO. Learn how to redirect URLs on WordPress.
Meta Keywords: What Are They & Should You Use Them for SEO?
Meta keywords are meta tags you can use to give search engines information about the content of a page.
Exploring The Marketing Potential Of Predictive AI
Discover what predictive AI can do to move your business forward and to deliver an enhanced customer experience. The post Exploring The Marketing Potential Of Predictive AI appeared first on…
Competition In The SEO Job Market And How To Succeed
Want to stand out in today’s competitive job market? Read on and learn relevant career insight and tips based on our State Of SEO report. The post Competition In The…
15 Best Writing & Editing Tools in 2023 (AI Tools Included)
Check out these 15 writing and editing tools for taking your writing to the next level.
How to choose the right keywords for SEO success
Words are more than just strings of letters. They’re the keys to unlocking the vast potential of the online market space. Choosing the right keywords for SEO is a lot…
HTML Image Tag: What It Is & How to Use It Properly in 2023
An HTML image tag is used to embed an image on an HTML webpage. Learn more and see some examples.
Schema Markup: What It Is & How to Implement It
Here’s a basic example of what the code can look like:
Top 30 Digital Marketing Tools in 2023 (According to Our Survey)
Here are the results. 1. Google Search Console Google Search Console (GSC) is an SEO tool that helps you to: GSC’s popularity among SEOs and marketers is just one of…
7 of the Best Link Building Tools For Reinforcing Your Off-Page S...
In today’s digital world, a website’s success depends on its visibility and authority in search engine rankings. Link building plays a key role in achieving this success, but it can…
We Studied Over 1 Million Domains to Find the Most Common Technic...
We looked at 1,002,165 domains to find the most common technical SEO issues. Keep reading to see what we found. These are the issues flagged the most across the…
Daily Search Forum Recap: August 30, 2023
Here is a recap of what happened in the search forums today…
Google Adds More Links In SGE’s AI-Generated Summaries
Google is enhancing SGE with more webpage links in summaries, and expanding availability to India and Japan. The post Google Adds More Links In SGE’s AI-Generated Summaries appeared first on…
Instagram Testing 10-Minute Reels For Long-Form Video Content
Instagram confirmed that it is testing the ability to upload Reels up to 10 minutes long, allowing it to compete with TikTok, X, and YouTube. The post Instagram Testing 10-Minute…
The State Of SEO 2024: Disruptions And Opportunities – Ep. ...
Wisdom from 3,890 Professionals in the Field Using data gathered from 3,890 SEO professionals for our annual State of SEO report, we’re ready to give you new insights on the…
YouTube Lowers Barriers To Join Partner Program In More Countries...
YouTube makes its Partner Program accessible to more creators globally with lower subscriber thresholds. The post YouTube Lowers Barriers To Join Partner Program In More Countries appeared first on Search…
Google Tests Google Shopping Label On Search Result Snippets
Google seems to be testing showing a Google Shopping logo or label on some search results that may be considered a Top Quality Store in Google’s Merchant Center program. This…
Google Search Snippet “Mentioned In” Carousel Feature
Google seems to be testing a new Google Search snippet carousel titled “mentioned in.” Under the main search result snippet, you can expand a new section called “mentioned in” that…
Google: If A Page Is Indexed Then It Was Rendered By Google (Even...
Martin Splitt from the Google Search Relations team said on Twitter that if a page is indexed that means it was rendered. He added that page refreshes are also fully…
Perplexity Adds Claude-2 To AI Model Selection For Pro Users
Explore the recent announcement from Perplexity inviting Pro users to research the web with AI assistance from Anthropic’s latest model, Claude-2. The post Perplexity Adds Claude-2 To AI Model Selection…
Google Ads One-Click Target ROAS Shopping Campaigns Setting
Google Ads is deprecating Shopping campaigns using Enhanced CPC starting in early October 2023. Google said any Shopping campaigns using Enhanced CPC should consider trying the one-click Target ROAS experiments…
Reminder: Stop Emailing Google With Your Undetectable Links You B...
I’ve posted countless reminders about not sending your link buy and sale requests to Google or Googlers but some really fearless link sellers and buyers keep on doing it. This…
Forminator WordPress Plugin Vulnerability Affects Up To 400,000+ ...
Critical vulnerability rated 9.8/10 affects Forminator WordPress Contact Form installed in over 400,000 websites The post Forminator WordPress Plugin Vulnerability Affects Up To 400,000+ Websites appeared first on Search Engine…
User Behavior and SEO: A Deep Dive
Understanding how users interact with your site is vital for your SEO efforts. But how do you keep track of this? And how can you positively impact user behavior on…
GA4: Leverage the Power of Custom Reports to Enhance Your Reporti...
Google Analytics 4 (GA4) is officially here. If you’re not familiar yet, GA4 is the next generation of analytics. While it offers a bunch of new features and benefits, it can…
How to Advertise Your Business: 5 Proven Low-Cost Strategies
I could give you some generic advice like “make a website” and “post on social media.” But you probably already thought of that—and likely haven’t had any luck with…
YouTube Now Allows Creators to Remove Community Guideline Strikes...
YouTube now allows creators to eliminate policy strikes through completion of educational courses on its Community Guidelines. The post YouTube Now Allows Creators to Remove Community Guideline Strikes appeared first…
Daily Search Forum Recap: August 29, 2023
Here is a recap of what happened in the search forums today…
We Asked 39 AI Writing Tools to Recommend Their Favorite AI Writi...
To find out, I went meta and asked 39 AI writing tools to recommend their top 10 AI writing tools. I then tallied the votes. Here are the 10 most…
ChatGPT’s Reach Limited Among U.S. Adults, Pew Research Shows
Most Americans remain unfamiliar with ChatGPT; and few anticipate major impact on jobs, Pew study finds. The post ChatGPT’s Reach Limited Among U.S. Adults, Pew Research Shows appeared first on…
WordPress Releases Free Course On Building & Monetizing Membe...
WordPress releases a free course that teaches how to create a membership site and start earning cash The post WordPress Releases Free Course On Building & Monetizing Membership Sites appeared…
Google Workspace Users Can Request No-Cost Trial Of Duet AI
Google announced the availability of Duet AI for Workspace users. Explore the generative AI features for content creation, meetings, and global collaboration. The post Google Workspace Users Can Request No-Cost…
Google Unveils New Tool To Detect AI-Generated Images
Google unveils new SynthID tool to detect AI-generated images using imperceptible watermarks. The post Google Unveils New Tool To Detect AI-Generated Images appeared first on Search Engine Journal.
Bing Chat Third-Party Plugins In The Wild
We are all expecting to see Bing Chat support third-party plugins really soon, and for now, Bing is testing it. We now see some screenshots of plugin support in Bing…
Bing: We Release Search Features Globally (We Don’t Discrim...
Bing’s CEO, Mikhail Parakhin, said that Bing does not release some features slower or delayed in some countries. He said they release “All countries at the same time,” adding that…
Google: Core Updates Do Not Impact Autocomplete Search Prediction...
Google said that core updates have no impact on what Google shows in the autocomplete search predictions or suggestions. Danny Sullivan, Google’s Search Liaison was asked about this and he…
Don’t Slow Your Website Down To Increase Time on Website &#...
I spotted Google’s John Mueller laughing at a LinkedIn post that is telling SEOs to slow down webpage load time so that people spend more time on your page. The…
ChatGPT Enterprise Now Available From OpenAI
Explore the features of the new version of ChatGPT for enterprises, including enhanced security and unlimited access to the best version of GPT-4. The post ChatGPT Enterprise Now Available From…
Google Explains How 304 (Not Modified) HTTP Status Codes Can Go V...
Gary Illyes from Google posted how serving a 304 HTTP server status code can “backfire spectacularly,” even though the 304 can be a super useful signal for search engines.
Voice Search Optimization: 6 Tips to Improve Your Results
Voice search optimization is the process of optimizing your website for voice search queries.
Google Updates PageSpeed Insights With Lighthouse 11
Google updated the technology that powers PageSpeed Insights The post Google Updates PageSpeed Insights With Lighthouse 11 appeared first on Search Engine Journal.
Entities In SEO: What Are They And Why Do They Matter?
Avoid the confusion that is common around entities, keywords, and phrases, and use this guide to leverage “Entities” in SEO. The post Entities In SEO: What Are They And Why…
What Is GPT-4? Key Facts and Features [August 2023]
GPT-4 is the latest AI model from OpenAI, but it’s far from perfect. Learn how to use it—and when to avoid it.
When To Create Localized Folders And Pages For SEO
Structure your website to help customers understand the site’s hierarchy and also shows the resources available within the section. The post When To Create Localized Folders And Pages For SEO…
7 Inspiring Content Marketing Examples (And Why They Worked)
To answer this question, we’ve put our Content Explorer to work. These seven examples came from filtering over 6.2B live pages in English by organic traffic and referring domains. We…
Daily Search Forum Recap: August 28, 2023
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. The Google August…
Why Is Content Marketing Important? 7 Reasons to Start Content Ma...
We go through seven reasons why. If Billy wants to drive more traffic to his site, he doesn’t search for “Ahrefs” and buy our toolset right away. That’s because he…
YouTube Explains How Shorts Algorithm Works
YouTube explains how its Shorts algorithm recommends quality videos viewers want, not those aimed at exploiting the system. The post YouTube Explains How Shorts Algorithm Works appeared first on Search…
Screenshots Of Google Search Console News Showcase Filters & ...
A while ago we reported that Google Search Console will gain specific reports for Google News Showcase and it now seems Google is testing this in the wild. Clara Soteras…
Vlog #238: Jamie Reedy and Jordan Mazza On E-Commerce SEO
Jamie Reedy and Jordan Mazza from Amsive Digital stopped by to chat about SEO and all things search…
Google: Word Location In URLs Does Not Matter For SEO
Google’s John Mueller was asked if it matters SEO-wise or search ranking-wise if you place /services/ before /location/ in your URL structure or the other way. John said when it…
Google Search Generative Experience Local Results Gain More Link ...
The new Google Search Generative Experience now shows more links and link cards in the local results interface for some users. The link cards show below the listing and also…
Google Tests Clickable Links Within The Search Result Description
Google seems to be testing clickable links within a search result description area. I am not sure if this is a bug or a feature but I was able to…
Google August 2023 Core Update Hit Hard Around August 25th For So...
As you know, Google released its first core update in over five months, the Google August 2023 core update, on August 22nd at around 1:30 pm ET. Since then, I’ve…
Google Updates Flight Search Results To Help Find Cheaper Fares
Google updates flight searches to help find cheaper fares with price insights, tracking alerts, and guarantees. The post Google Updates Flight Search Results To Help Find Cheaper Fares appeared first…
Google On How Googlebot Handles AI Generated Content
Google’s Martin Splitt discusses AI Content in the context of quality control at the time of crawling and rendering The post Google On How Googlebot Handles AI Generated Content appeared…
Content Creation In An AI World
Learn what the industry thinks about the impact of generative AI on content creation and how you can use it to your advantage. The post Content Creation In An AI…
6 SEO Concepts To Focus On Right Now
Search engines constantly change how they rank websites. Improve your SEO with these 5 up to date concepts. The post 6 SEO Concepts To Focus On Right Now appeared first…
WordPress Announces 100-Year Domain Name Registrations
WordPress announced that it is offering 100-year domain name registrations, available right now The post WordPress Announces 100-Year Domain Name Registrations appeared first on Search Engine Journal.
Daily Search Forum Recap: August 25, 2023
Here is a recap of what happened in the search forums today…
Anthropic To Launch Paid Plans For Access To Claude
Explore Anthropic’s plans to launch paid plans for Claude.ai, including a survey to determine what users will pay for a premium version of Claude. The post Anthropic To Launch Paid…
Google Is Now Indexing CSV Files
Google now indexes CSV files. This is in addition to previously using them via structured data for enhanced search appearances The post Google Is Now Indexing CSV Files appeared first…
Perplexity Announces AI Search Updates And Code Llama Chat
Explore the latest announcements from Perplexity including updates to AI-assisted search with GPT-3.5 Turbo fine-tuning and access to Code Llama, Meta’s open-source LLM for coding. The post Perplexity Announces AI…
New Google Maps User-Generated Content Appeals Form
At the beginning of this year, Google Maps posted a document with restrictions around user-generated content in Google Maps. Now, Google has created a new appeal process for when Google’s…
Google Ads Advertiser Console Recent Data Unaccessible, Google Sa...
Google Ads posted an issue where the Google Ads advertiser console may not be showing recent data. Google wrote yesterday, “The affected users are able to access Google Ads, but…
New Google Business Profiles Video Verification Troubleshooting &...
Google has posted a list of troubleshooting and FAQs around the Google Business Profiles video verification method. As you know, you can verify your business in Google Business Profiles through…
Google Ads To Migrate Vehicle Ads From Smart Shopping To Performa...
Google announced that starting next month, in September, existing vehicle ads campaigns created through Smart Shopping campaigns will be automatically migrated to Performance Max.
Search News Buzz Video Recap: Google August Core Update, Unconfir...
This week I broadcast from Chicago where I cover the latest confirmed Google update…
CSV Files Added To List Of File Types Indexable By Google
Google has updated the help document for file types indexable by Google to include Comma-Separated Values (.csv) in the list. I doubt Google was not bale to index those files…
5 Reasons Why Your PPC Leads Are Not Converting
It’s easy to blame PPC when leads aren’t converting to customers. But there are many reasons outside of PPC that this problem exists. The post 5 Reasons Why Your PPC…
Map Your Keywords to the Buyer’s Journey and User Intent — ...
Rejoice takes you through how to map your keywords to both the buyer’s purchasing journey and the relative user intent. Click on the whiteboard image above to open a high…
Daily Search Forum Recap: August 24, 2023
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Googlers spoke, “off…
Hugging Face Receives $235M Investment Raising Value To 4.5B
Explore the latest round of investments for Hugging Face that demonstrate big tech’s continued interest in open-source AI advancements and collaborations. The post Hugging Face Receives $235M Investment Raising Value…
Google Automatically Upgrading Vehicle Ads To Performance Max
Google is automatically upgrading vehicle ad campaigns to Performance Max starting in September. The post Google Automatically Upgrading Vehicle Ads To Performance Max appeared first on Search Engine Journal.
Google Local Pack Map Auto Expand Is Now Live
Since April, Google has been testing a local pack in the search results that auto-expands the map section when you hover your mouse cursor over it. This now seems to…
Bing Chat NoSearch With Bing Disabled In The Wild
Bing Chat is now testing the nosearch feature, where Bing is disabled for Bing Chat responses. We first heard this was coming in early July but we were just waiting…
Google: A Page Doesn’t Have To Be In The Top 10 Results To ...
Google’s John Mueller said there is no rule that a page has to rank in the top ten search result positions for it to be considered eligible for a featured…
Meta AI Introduces Code Llama: An LLM For Coding
Discover Code Llama, Meta’s latest large language model (LLM) for coding. Learn how it could shape the future of programming, along with risks it poses. The post Meta AI Introduces…
Bing Search Tests Snippet Tags
Bing Search is now testing search result snippet tags and labels within the search snippets. This is something Google has been testing on and off for years.
Google Search Testing New Icons For About This Result Snippet
Google is testing replacing the three vertical dot button for the About This Result feature in the Google Search results with the circle i button and, previously covered, triangular dot…
Google Ranking Updates – Off The Record
Google’s Search Off The Record podcast had Danny Sullivan, John Mueller and Martin Splitt on the topic of Google ranking updates. While most of what was talked about is not…
LinkedIn Rolls Out New Features To Enhance Newsletters
LinkedIn bolsters newsletters with a revamped interface, multiple newsletters per account, and automatic follows for subscribers. The post LinkedIn Rolls Out New Features To Enhance Newsletters appeared first on Search…
LinkedIn’s Feed Is Getting Smarter Thanks To AI
LinkedIn enhances its home feed recommendation algorithm with AI for a more personalized experience. The post LinkedIn’s Feed Is Getting Smarter Thanks To AI appeared first on Search Engine Journal.
How to Do a PPC Audit in 10 Steps
Auditing your PPC campaigns helps maximize your return on investment. Here’s a comprehensive 10-step guide to conducting a PPC audit.
SEO for Startups: How to Get SEO Results on a Budget
SEO for startups can be tricky, but here’s a guide on everything from content creation to technical SEO.
How To Scale Your B2B Google Ads Strategy Across Multiple Languag...
Expand your B2B business into international markets with Google Ads and and focus on holistically localizing your strategy with this step by step guide. The post How To Scale Your…