Website redesign checklist to keep your SEO afloat
Sure, everyone knows not to judge a book by its cover, but the same rule does not apply to your website. And there are ifs, ands, or buts about it…
Sure, everyone knows not to judge a book by its cover, but the same rule does not apply to your website. And there are ifs, ands, or buts about it…
More content doesn’t equate to better rankings. Here’s the advice straight from SEO pro, Tony Wright, on deciding whether to keep, update, or remove it. The post How Do You…
In this post, I’ll show you EXACTLY how to get higher rankings in Google. In fact, this is the same process I’ve used to rank #1 in Google for “SEO…
It’s simple—you can use a tool like Ahrefs to find out. If you want to get an overview of the organic search competition in your industry, the first step…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Microsoft’s CEO of…
Intense scrutiny at a US congressional hearing explores privacy, data security, and TikTok’s ties to China. The post TikTok’s US Future Uncertain: CEO Faces Congress appeared first on Search Engine…
Join our next webinar! Get 5 actionable plans that help you uncover the most impactful opportunities for your business and achieve maximum ROI. The post Optimize Your SEO Strategy For…
As you know, we’ve been playing with Google Bard, it just started to roll out a couple of days ago. Early on, we were disappointed thus far with how limited…
OpenAI introduces plugin support for ChatGPT. It can now access the web, interpret code, and retrieve data from custom knowledge bases. The post OpenAI Introduces Plugin Support For ChatGPT appeared…
The Bing Webmaster Tools API might have a week of data loss, a data gap, if you will. There was some sort of issue where the API was not returning…
The Microsoft Advertising team announced its PromoteIQ launched a new way to target your ads, by targeting shoppers based on the categories they browse with the ability to also use…
Mikhail Parakhin, the current CEO of Bing at Microsoft and former CTO at Yandex said that Google Bard is “pretty far behind” compared to Bing Chat. “We learned to never…
Google Search Console’s URL Inspection tool can now report if the embedURL page for a video uses the newish indexifembedded robots tag. This was spotted by Jon Henshaw and posted…
Google has just released Bard, its answer to ChatGPT. Here is everything we know about Bard. The post Google Bard: Everything You Need To Know appeared first on Search Engine…
Mozilla announced an open source counterweight against profit-focused AI companies. Will create an open source challenger to ChatGPT and Bard The post Mozilla Open Source AI To Challenge ChatGPT &…
Agency Phanum is a young agency with headquarters in Rotterdam, the Netherlands. More than an agency, Phanum is a freelancer collective that gathers freelancers from all over the world and…
Learn how to use and build UTM tracking codes to analyze campaign performance in Google Analytics.
I’ve written about search engine optimization (SEO) for over 20 years. So, I wasn’t shocked when the editors asked me to refresh an article I wrote on October 21, 2020,…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google has started…
Plus, knowing the basics of marketing can get you ahead of the competition, and it’s valuable to have a base understanding if you ever hire marketing roles for your company….
Learn these advanced SEO techniques today to increase traffic and make your website more Google-friendly.
Microsoft is planning first to work on relaxing the Bing Chat limits and chat caps for the balanced mode before working on relaxing those limits on other modes, said Mikhail…
Google has added a new section to the Google Search Status Dashboard – Ranking. The Ranking section will show the confirmed Google ranking updates that Google already posts on its…
Google’s John Mueller posted a clarification on how and when Google processes the removal requests, or exclusion requests, you make in your robots.txt. The action is not taken when Google…
Microsoft has announced that Bing Chat in “creative” mode can now create images based on you inputting a description of what you want it to create or referencing another image….
Yesterday, Google began to slowly roll out Google Bard to some initial reporters and also Google opened up a waitlist to users in the US and UK. I personally do…
Learn more about tomorrow’s hearing with TikTok CEO about data privacy and creating a safer digital space for younger audiences. The post TikTok CEO To Testify In Hearing On Data…
With Google updates, advancing AI capabilities, and possible new search engine players entering the field, this is no time to be uninformed. Fortunately, this latest update is packed with studies,…
Opera introduces AI-powered features, enhancing desktop browsing with AI Prompts, ChatGPT, ChatSonic, and plans for a browser AI engine. The post Opera Introduces AI-Powered Features In Desktop Browsers appeared first…
Learn how OpenAI’s latest version of the popular tool has improved to revolutionize marketing and AI-driven communications. The post GPT-4: How Is It Different From GPT-3.5? appeared first on Search…
Microsoft’s new search advertising solution for retailers can improve campaign performance with category-based targeting and boosted bids. The post Microsoft Introduces Category-Based Targeting For Search Ads appeared first on Search…
Get pro tips on how to increase your brand authority by publishing unique, relevant, and authoritative content that gets referenced and cited by others. The post The Top 3 Ways…
In a recent AudioEye survey of 500 business leaders and web professionals, 70% said that “cost” was their main concern when it came to digital accessibility. Many of the respondents…
Marketing services can be beneficial to your business in various ways. In this list of marketing agency services, we tell you about each one and how they can help to…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Bing Chat is…
However, over 60,000 WordPress plugins are available, and more are released every day. Plus, installing too many plugins can cause slow website loading speeds, so you want to avoid adding…
TikTok updated its Community Guidelines to include new rules related to AI-generated content and how public figures can be used for artistic and educational content. The post TikTok Updated Community…
Is TikTok the only company that poses a threat to U.S. users? Learn how companies like Amazon, Apple, Google, and Meta pose similar risks. The post Should Congress Investigate Big…
If you do some queries in Bing Search, you may get the Bing Chat box and a brief answer from Bing Chat at the top. We knew this was coming,…
LinkedIn’s latest features for business pages aim to enhance brand visibility, audience engagement, and hiring efficiency. The post LinkedIn Rolls Out 4 Updates For Business Pages appeared first on Search…
Google has updated the industry and services selector or picker tool within the Google Local Service Ads interface. This makes it a bit faster to find and activate your business’s…
There is some concern and speculation on the internet that Microsoft Bing is feeding in content behind paywall and using such content to provide answers in Bing Chat. I asked…
Google is testing showing only one star in the local pack in the search results. This is instead of showing five stars with some of those stars filled in with…
Google’s John Mueller said that keyword stuffing alone would not make a page be deemed unhelpful. John added that Google is good at ignoring tactics like keyword stuffing, so that…
Google releases BARD, an AI chatbot entering the market to compete with OpenAI’s ChatGPT and Microsoft Bing Chat. The post Google Launches BARD AI Chatbot To Compete With ChatGPT appeared…
Create visual content instantly with Bing Image Creator, an AI-powered tool in Bing and Microsoft Edge. The post Bing Image Creator: AI-Powered Visual Content By Microsoft appeared first on Search…
We asked you for the most common situations stymieing your influencer marketing strategy. Read on to find out what causes these headaches and how to overcome them—or, better yet, how…
Should you be worried that ChatGPT taking over your SEO job? Here’s what to expect about the hot topic in this week’s Ask An SEO. The post Will AI Kill…
That’s because understanding how they got links can help inform your link building strategy. In this post, you’ll learn how to find, replicate, and learn from your competitors’ backlinks….
Here is a recap of what happened in the search forums today…
Google‘s Knowledge Graph is a database that allows Google to provide direct answers in SERPs.
Learn how to work more efficiently with smaller in-house marketing budgets by executing SEO strategies that only cost money when they work. The post Enterprise SEO: 4 Ways To Boost…
ChatGPT experienced an outage affecting all users. Find out where to go to get the latest updates from OpenAI. The post ChatGPT Is Down: OpenAI Reports Major Outages For ChatGPT…
Use these small business SEO tips to start improving your traffic, visibility in search results, and business.
The topic of blacklists and whitelists for Bing and Google are not new. But now we have chat bots and AI features and Mikhail Parakhin was asked if there is…
Google has updated the Googlebot help document on crawling to clarify that the 15MB fetch size limit applies to each fetch of the individual subresources referenced in the HTML as…
In part one, we spoke about who Sam Michelson is and his business development techniques. In part two, we dove into CRM software and how they use it, including looking…
Google is now testing highlighting snippet text in the Google Explore feature in light blue, darker blue, and a brownish color. After months of testing, Google launched the featured snippet…
On March 14th, Google published its Generative AI prohibited use policy that states where you are not allowed to use its AI features to create content and information. This is…
Google Business Profiles lets you see what business listings offer service-wise, they’ve been doing this for a while now, and now they seem to impact your local rankings. But what…
Learn about the new feature from TikTok that allows users to refresh the For You feed for fresh content recommendations. The post TikTok Will Allow Users To Refresh The For…
Google explains why it’s recommended to combine multiple structured data into one script The post Google Explains Why Sites Should Combine Structured Data appeared first on Search Engine Journal.
Not a fan of Twitter? Read on and find out why Mastodon can help you make better connections and have more control on your data. The post How Does Mastodon…
As you’re probably all too aware at this point, GA4 is coming. Old versions of Google Analytics will be switched off for pretty much everyone come June 2023. While GA4…
In this post, you’ll learn how to do these tasks with nine free keyword research tools. The best free keyword research tools Keyword Generator shows up to 150 keyword ideas….
To help you get the most out of Ahrefs, we’ve put together 20 lesser-known use cases that can immediately enhance your SEO efforts. Are you wondering what people around the…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Bing laid out…
A few weeks ago, Microsoft added three tones or modes of responses to the Bing Chat feature; balanced, creative and precise. Yesterday, Mikhail Parakhin, the CEO of Bing, explained the…
Google released the March 2023 broad core update, so far this has been a very fast and big update. Bing said they’ve been using the new GPT-4 technology for the…
Google may be testing a new search result snippet that blends a typical search result snippet with a local snippet result. This one has the favicon, sitename, URL, title and…
Google will be updating its Merchant Center policy to allow ads for electric bikes that go up to 28 mph. This is an increase from the max speed of 15.5…
How do you create & use SEO personas? Hhow does that translate into better link building? Find out in this episode of the SEJ Show. The post Audience First SEO…
Google Search is testing replacing the 3D label with a 360 label for products and images that you can rotate within the search results. I guess either 3D or 360…
Last September at the Search On event, Google announced a new personalized shopping results based on your previous shopping habits with the ability to specify which brands you want. That…
Changing your default search engine is a simple and fast process. Follow this guide and discover a new web-browsing experience. The post How To Change Your Default Search Engine In…
Catch up on this week’s news, including the release of GPT-4, Microsoft Copilot, AI in Google Workspace, and more in search, social, and AI. The post The Search Party: SEJ’s…
Learn how to map out each stage of the sales funnel so you can identify opportunities to refine your content strategy and convert more leads. The post How A Customer…
Controlling the consumer experience of your brand is key to how people see it and how they interact with it. For SEOs, the part of brand experience that we control…
For this concept to work, selecting which KPIs to monitor carefully is essential. Here are a few input and output KPI ideas you can use for your content marketing….
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google’s March 2023…
ChatSpot.ai from HubSpot allows you to use natural language in a chat interface to research competitors, run reports, summarize CRM data, and write effective messaging. The post We Took The…
Explore AI-powered Bing’s potential to transform your content creation efforts, with 5 prompts to boost creativity and streamline workflows. The post Microsoft Shares 5 Starter Prompts For AI-Powered Bing appeared…
Google Search has started to roll out the first broad core update of the 2023 year, and this one is named the March 2023 broad core update. It started on…
Learn about the success of Traffic Think Tank, why it was sold to SEMrush, and career advice for SEO professionals from co-founder Matthew Howells-Barby. The post After Semrush Acquired Traffic…
Microsoft Advertising’s broad match modifier keywords are now being served as broad match keywords instead of phrase match on Bing Search. This is effective as of yesterday, March 15, 2023.
Google may have a bug, it is a confirmed bug according to some local SEOs, where a bunch of businesses are seeing a notice in Google Search that “your business…
Google’s John Mueller said when it comes to spammy referral traffic, you can ignore it and not worry about it regarding SEO. John said on Twitter, “I’d ignore it,” when…
Google has updated the interface and user experience for Auto ads within the AdSense console. Google said, “To make it easier to navigate and understand the differences between Auto ads…
Microsoft unveiled its groundbreaking AI-powered Copilot, a tool designed to boost productivity and unleash creativity. The post Microsoft 365 Copilot: AI-Powered Tools To Boost Productivity appeared first on Search Engine…
Marketing agencies, especially ones that offer SEO services, frequently have trouble pulling in new clients. The challenge lies in capturing valuable prospects in a highly competitive market, which means agencies…
What makes a great SaaS PPC campaign? Check out these recommendations to ensure your account is built to last. The post How To Build A SaaS PPC Campaign That’s Built…
“Knitting the Islands”, by Miriam Ellis A happy and lucky St. Patrick’s day to all my readers! I’ve seen it again and again that small and local businesses became successful…
Here are 10 extraordinary examples of websites that failed to fool Google. Key stats Conch House is a review site that ranked for over 250,000 “best+[product]” keywords and acquired…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Microsoft Bing has…