Google Ads Revenue Flat While & Microsoft Bing Ads Revenues U...
Both Google and Microsoft reported Q1 2023 earnings last night, and so far, Wall Street seems to be happy with the results. But if you look, Google’s ad revenues were…
Google Search Update Fixes Some Problematic Site Names
Google has released an update to fix some, but not all, of the problematic Site names in the Google search result listings. This comes days after Google asked for feedback…
Is Google Search Rewriting More Titles Again?
Some SEOs are seeing Google rewrite more of their titles to something shorter and maybe less descriptive than they would prefer to display in the Google search results.
Google April 2023 Reviews Update Done Rolling Out
The Google April 2023 reviews update finished rolling out yesterday afternoon on April 25, 2023. It took 13 days and two hours to roll out this expanded reviews update, which…
YouTube Unveils AI-Powered Music Ads To Connect With Gen Z
YouTube unveils AI-powered ad solutions targeting Gen Z’s diverse music preferences on long-form and Shorts formats. The post YouTube Unveils AI-Powered Music Ads To Connect With Gen Z appeared first…
Top 10 Best Rank Tracker Software of 2023
Tracking your keyword rankings in search engines is a must if you want to know how to outrank your competitors. It allows you to identify where you stand, the direction…
WordPress Has Done It: Performance Improvements Take Off
WordPress has initiated one of the most consequential changes to how each version is developed, resulting in significant performance improvements The post WordPress Has Done It: Performance Improvements Take Off…
10 Best Google Optimize Alternatives for 2023
Google’s freemium web analytics and testing tool is being discontinued. Here’s a look at some of your alternatives to Optimize. The post 10 Best Google Optimize Alternatives for 2023 appeared…
2023 Forecast: SEO & Content Marketing Trends You Need To Kno...
Discover new ways to update your content marketing and SEO strategy with 2023’s marketing trends and changes in mind. The post 2023 Forecast: SEO & Content Marketing Trends You Need…
April 2023 Reviews Update Is Officially Over
Google’s April 2023 Reviews Update is finished rolling out. This is what we know The post April 2023 Reviews Update Is Officially Over appeared first on Search Engine Journal.
How to Get on the First Page of Google in 2023
In fact, almost all of the traffic to our blog comes from first-page Google rankings: Unfortunately, nobody can guarantee first-page Google rankings. But you can improve your chances of getting…
Daily Search Forum Recap: April 25, 2023
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Ads had…
Alphabet Q1 2023 Earnings: Slower Search Growth, YouTube Downturn...
Alphabet’s Q1 2023 earnings reveal modest growth, restructuring, and Google Cloud profitability amid search and YouTube challenges. The post Alphabet Q1 2023 Earnings: Slower Search Growth, YouTube Downturn appeared first…
Google Ads Tests Gold Verification Badge
Google Ads is also testing a gold verification badge or label in the search results. We saw a blue label and then a blue badge-style label and now we are…
Google Tests Grid Format For Local Results In Mobile Web Search
Google seems to be testing a grid-like format for local results in the mobile web search results. We see these grid formats primarily for product and shopping search results, but…
ChatGPT Adds Options To Disable Chat History & Export Data
OpenAI enhances ChatGPT privacy, adding chat history disabling, data export options, and developing a Business subscription plan. The post ChatGPT Adds Options To Disable Chat History & Export Data appeared…
Bing Adds Site Name & Favicon To Search Result Snippets
Microsoft Bing has seemed to add the site name and favicon feature to its search results. This is similar to what Google launched first on mobile last year and then…
Google Ads Tests Show Similar Button
Google Ads seems to be testing a “show similar” button in the product carousel of sponsored listings. When you click on the “show similar” button, you are presented with a…
Google Ads Latency Issues & Errors With Advertiser Interface ...
Google Ads has been having more than normal latency issues causing errors within the advertiser interface and the Google Ads API. This started yesterday evening and is continuing through this…
Moving from HTTP to HTTPS in 5 steps
Back in 2014, HTTPS encryption became another one of Google’s ranking factors, and Chrome has been marking all HTTP websites as not secure since July 2018. Internet browsers like Mozilla…
Keyword Match Types Still Matter (Phrase & Exact Match Are No...
Do match types still matter? And if they do, which type is the most important one for your business needs? The post Keyword Match Types Still Matter (Phrase & Exact…
Our Online Reputation Management Playbook
Online reputation management can be daunting – but advantageous – for brands or individuals that are seeing their search engine displays implicated by third-party content, and want to take the…
Google Search Operators: The Complete List (44 Advanced Operators...
For example, the site: operator restricts results to those from a particular site: In this post, you’ll learn all of Google’s search operators and how to master them for SEO….
ProRankTracker, A Leading SEO Rank Tracker, Adds A Powerful New S...
Need to research more search terms in ProRankTracker?Insta-Check can expand your SERP research capability without reconfiguring your account. The post ProRankTracker, A Leading SEO Rank Tracker, Adds A Powerful New…
Daily Search Forum Recap: April 24, 2023
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…
Embracing AI Skills Amidst Job Market Turbulence
Stay ahead in the AI-driven workforce! Learn about its impact on jobs, how organizations acquire AI talent, and online courses to future-proof your career. The post Embracing AI Skills Amidst…
Microsoft: Bing Chat To Show Referrer Analytics Data In Coming We...
It is hard for site owners, content creators, and marketers to know how much traffic and visibility they get from Bing Chat. But that might change soon, as Fabrice Canel…
Bing Chat Better At News / Sports & Google Bard Can Code, Plu...
Google and Bing announced more updates for Google Bard and Bing Chat. Google said Bard can now code, and indeed it can. At the same time, Bing Chat announced a…
Google Documents Its Three Types Of Web Crawlers
Google has updated its Verifying Googlebot and other Google crawlers help document to add a new section describing the three categories or types of crawlers they have. They have their…
Google Search Wants You To Report Inaccurate Site Names
Google’s John Mueller posted a new form asking you to submit feedback to Google about when the site name Google shows in search is not what you’d expect it to…
Vlog #220: Igal Stolpner On International SEO With AI Translated ...
In part one, we learned about who is Igal Stolpner, and in part two we dive into the topic of international SEO. Now we dive deeper into this topic and…
Google Reviews Update Heats Up Again
Google’s April 2023 reviews update is now just almost two weeks since it started rolling out, and while the update seemed to have started slow, this past week, we’ve seen…
Diggity Marketing SEO News Roundup—April 2023
First, you’ll get hard data from the latest case studies. The studies cover the state of AI in the marketing industry, the winners and losers of the last big update,…
Google Updates Googlebot Verification Documentation
Google updated the Googlebot verification documentation to add guidance about IPs from GoogleUserContent.com The post Google Updates Googlebot Verification Documentation appeared first on Search Engine Journal.
10 Content Marketing Trends To Watch In 2023
Keep up with the industry and develop a successful content marketing strategy with these top 10 trends. The post 10 Content Marketing Trends To Watch In 2023 appeared first on…
Mining for Content Ideas – Next Level
Not to state the obvious, but as marketers, part of our job is to create content. Whether it’s in the form of blog posts, landing pages, social media posts, emails,…
Google’s Environmental Crisis Alerts: Earth Day Spotlight
Discover how Google’s environmental crisis alerts help prepare for floods, wildfires, earthquakes, and more. Stay informed & safe! The post Google’s Environmental Crisis Alerts: Earth Day Spotlight appeared first on…
Eco-Friendly Search Engines: Making A Difference One Search At A ...
Explore eco-friendly search engines that support environmental and social causes, prioritize user privacy, and promote sustainable practices. The post Eco-Friendly Search Engines: Making A Difference One Search At A Time…
Daily Search Forum Recap: April 21, 2023
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…
The Definitive On-Page SEO Checklist For 2023
As much as having great content, a sound technical foundation (i.e. having a mobile friendly website) and link building can get your site on the right track for SEO dominance,…
Key Management Leader At Yoast SEO Steps Down
Yoast SEO transitions to new leadership following 2021 acquisition by Newfold Digital The post Key Management Leader At Yoast SEO Steps Down appeared first on Search Engine Journal.
How to Create Your Buyer Personas: the What, the Why, and the How
Read this buyer persona creation guide to take a step towards making better business, product, and marketing decisions and investments.
How to Create a Market Segmentation Strategy
Market segmentation strategy is essential for your total marketing strategy. Learn about the different types of market segmentation with examples here.
Bing Chat Introduces LaTeX Support & Improves News Grounding
Bing Chat adds LaTeX support, improves news grounding, and reduces conversation-ending triggers. The post Bing Chat Introduces LaTeX Support & Improves News Grounding appeared first on Search Engine Journal.
Bing Search Transparent Toggle For Some Images
Microsoft Bing Search sometimes will show a button to see what images look like with transparent backgrounds. It shows up for searches for some company logos, where it says “see…
Google Search “Lives Affected” Box For Horrific Event...
When the horrific Louisville shooting happened several days ago, SEOs began to notice a new box in the Google search results labeled “lives affected.” It was a box that showed…
Google Drops Mobile-Friendly, Page Speed, Secure Sites & Page...
Google has updated its documented ranking systems page over here to remove four ranking systems from the list, including removing three ranking systems. Google has removed the page experience system…
Is This Google’s Generative AI In Google Ads Test Showed In...
Remember a few weeks ago; I showed a test where Google Ads allowed some advertisers to use AI to generate ad copy for their search ads? Well, the Financial Times…
Search News Buzz Video Recap: New Google Search Engine, Magi, Apr...
What a busy week, we had Google confirm it is working on an all-new search engine that uses AI and Bard. There is no ETA for when that will go…
Google AdSense 0 Clicks Bug Lingers On For Several Weeks
For the past several weeks, publishers have been complaining about an issue with Google AdSense reporting that their Google AdSense ads have been getting zero clicks. This has become known…
3 Pillars Of Privacy-Centric Marketing: Steps You Need To Take No...
How can you get the data and tracking you need while prioritizing consumer privacy? Lucas Long shares the steps you need to take right now. The post 3 Pillars Of…
Reddit Follows Twitter’s Lead, Announces Paid Access To Data API ...
Reddit introduces paid API access and updated developer terms to stop companies from profiting from and training with Reddit user content. The post Reddit Follows Twitter’s Lead, Announces Paid Access…
Google Bard Adds Coding Capabilities
Google expands Bard’s capabilities to include support for programming tasks in 20+ languages and debugging assistance. The post Google Bard Adds Coding Capabilities appeared first on Search Engine Journal.
5 Alternatives To AmazonSmile For Integrated Charity Donations
AmazonSmile was sunset end of February 2023. Here is a list of the best alternatives that can integrate charity donations for an ethical shopping experience. The post 5 Alternatives To…
Think Beyond Search: Top Channels & Emerging Trends To Grow Y...
Which new channels can you add to your marketing mix to maximize ROI? Find out in this on-demand webinar recap! The post Think Beyond Search: Top Channels & Emerging Trends…
Google vs. AI — Whiteboard Friday
Large Language Models have taken the world by storm in recent months. In today’s episode, Tom goes over some of the new threats to Google from recent advances in machine learning…
Why Social Signals Matter for SEO (It’s Not a Ranking Factor)
If you’ve been in SEO for a while or you’ve already done some research, you’ve probably come across claims that social signals are an SEO ranking factor. That’s not true,…
Daily Search Forum Recap: April 20, 2023
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google has said…
Google Announces Internal Shakeup To Create Google DeepMind
Google creates a more powerful unit called Google DeepMind to accelerate the progress of AI innovation The post Google Announces Internal Shakeup To Create Google DeepMind appeared first on Search…
Poll: How Often Search Marketers Are Using ChatGPT, Bing Chat &am...
I find myself going back to traditional search over asking AI-based search for answers, and I was curious if I am alone or not. So I created a number of…
Google Search Console To Drop Page Experience Report, Mobile Usab...
In the coming months, Google will deprecate the page experience report within Google Search Console, the mobile usability report, and the mobile-friendly testing tool. The core web vitals and HTTPs…
Google Publisher Center Reader Revenue Manager & Search Conso...
Google has launched some goodies for news publishers, including a new Reader Revenue Manager within the Google Publisher Center and a Subscribed content report in Google Search Console.
Here Is What Changed with the Google Helpful Content Guidance ...
Yesterday, Google announced it made some changes to its guidance around what makes content considered helpful, including adding in good page experience to the equation. Google also made some other…
Google Bard Drafts More Varied & Bing Chat Math Formulas Nice...
Google Bard is rolling out an update to make the draft responses more distinct from each other, while Bing Chat has rolled out cleaner and nicer formatted math formulas.
GoogleOther: A New Generic Google Crawler To Help Googlebot
Google has added a new crawler to its list of Google Crawlers and user agents, this one is named GoogleOther. It is described as a “generic crawler that may be…
Google Bard’s Latest Update Boosts Creativity With More Drafts
Google Bard’s latest update enhances creative exploration with diverse, distinct draft options. The post Google Bard’s Latest Update Boosts Creativity With More Drafts appeared first on Search Engine Journal.
Google Introduces New Crawler To Optimize Googlebot’s Performance...
Google introduces GoogleOther, a new web crawler, to optimize operations, streamline R&D tasks, and reduce strain on Googlebot. The post Google Introduces New Crawler To Optimize Googlebot’s Performance appeared first…
Why every website needs a custom 404 page
Visitors usually see a 404 page after clicking on a non-existing URL. It informs users that the page they have been searching for is missing. It may seem plain and…
SEO-First Thinking: How to Promote SEO For Company Growth
For SEO to truly promote growth in an organisation we need to break down siloes, encourage training and keep SEO top-of-mind. The post SEO-First Thinking: How to Promote SEO For…
Are ChatGPT, Bard and Dolly 2.0 Trained On Pirated Content?
Are ChatGPT, Bard and Dolly 2.0 trained on pirated books and is that even legal? The post Are ChatGPT, Bard and Dolly 2.0 Trained On Pirated Content? appeared first on…
7 Reasons Why Content Needs Amazing Images, Videos & Visuals
Here are seven evidence-based reasons why content needs compelling visuals to fully and efficiently convey a message, tell a story, and create a connection. The post 7 Reasons Why Content…
5 Actionable Ways To Drastically Improve The ROI Of Your SEO Stra...
Discover which 5 foundational SEO techniques can truly help you increase your ROI. Watch the on-demand webinar, now! The post 5 Actionable Ways To Drastically Improve The ROI Of Your…
SEO for Lead Generation: How to Drive High-Quality Leads Using Pr...
This usually means higher-quality leads, which makes SEO a fantastic lead-generation channel. However, it doesn’t mean you can create any piece of content, gate it, and hope that you drive…
Daily Search Forum Recap: April 19, 2023
Here is a recap of what happened in the search forums today…
What’s Great and What’s Noise? Content Crafting Best Practices fr...
How do you cut through the noise and create content your audience loves? SEJ’s Amanda Zantal-Wiener, Matt Southern, & Roger Montti share their secrets. The post What’s Great and What’s…
Google Search Console Launches “Subscribed Content” Report
Google is rolling out a new “Subscribed Content” report in Search Console for publishers using Reader Revenue Manager. The post Google Search Console Launches “Subscribed Content” Report appeared first on…
Google’s Antitrust Showdown: 17 States Involved In DOJ Lawsuit
Find out why nine more states have joined the DOJ’s antitrust lawsuit against Google over anti-competitive practices surrounding its ad technology. The post Google’s Antitrust Showdown: 17 States Involved In…
GA4 Fractional Cross-Channel Conversion Credit Now Imported Into ...
Google posted an update that now Google Ads will import fractional, cross-channel web conversion credits from Google Analytics 4 properties. Google said this is even if the last non-direct click…
Google Search Product Image Thumbnail Snippets With Pricing Overl...
Google seems to have rolled out pricing overlays on top of some product thumbnail images within the search snippets. For example, if you search for [diamond bands] and look at…
Google Business Profile Manager Search & Dashboard Bug Hiding...
There is reportedly a confirmed bug with the Google Business Profile Manager where some business profiles are not showing up in the list. This can happen even when you search…
Google Ads Looking To Surface More Search Term Data
Ginny Marvin, Google’s Ad Liaison, said on Twitter that there is “ongoing work to surface search term data in privacy-preserving ways.” This also includes bringing “more functionality to search terms…
Google Updates Helpful Content Guidance, Streamlines Search Conso...
Google updates helpful content creation guidance, emphasizing page experience, and revamps Search Console reports for improved alignment with ranking systems. The post Google Updates Helpful Content Guidance, Streamlines Search Console…
Google Search Tests Color Swatch For Product Grid Results
Google Search is testing adding a color swatch to the product grid layout in its search results. Google is showing colors in small boxes and a “+ more” label if…
New LinkedIn Features Empower Value-Based Job Searches
LinkedIn’s new value-centric tools aim to connect job seekers with companies sharing their values for a purposeful career. The post New LinkedIn Features Empower Value-Based Job Searches appeared first on…
What is Auto-GPT And Is Now The Time To Freak Out About AI?
Auto-GPT is a new technology that leverages ChatGPT and GPT-4 to independently complete tasks by creating its own prompts The post What is Auto-GPT And Is Now The Time To…
Google Shopping: 5 Ways AI Can Increase Ecommerce Sales & Pro...
Discover the dos and don’ts of Google Shopping ads and how to improve your return on ad spend (ROAS) while working smarter than your competition. The post Google Shopping: 5…
3 Link Building Methods That Helped Pet Keen Grow to 3M Organic T...
A big part of this success comes from backlinks. So in this guide, I will show you the link building methods that we used to achieve this massive growth. HARO…
7 Powerful On-Page SEO Tips For Small Teams In 2023
Learn SEO best practices for building organic backlinks, optimizing images for search, and using short-form videos with a small team. The post 7 Powerful On-Page SEO Tips For Small Teams…
Daily Search Forum Recap: April 18, 2023
Here is a recap of what happened in the search forums today…
We Studied 100 SaaS Twitter Profiles to Uncover Top Trends: Here’...
Here are those features: But how many SaaS companies make use of them all? And are they using them well? To find out, we studied the Twitter profiles of 100…
Google Ads Tutorial: Setting New Customer Acquisition Goals
This step-by-step tutorial teaches how to successfully set up the new Google Ads customer acquisition goal for new and existing campaigns. The post Google Ads Tutorial: Setting New Customer Acquisition…
Google Ads Update: Enhanced GA4 Conversion Imports
Google Ads now supports fractional, cross-channel conversion imports, allowing you to improve optimization & maximize returns. The post Google Ads Update: Enhanced GA4 Conversion Imports appeared first on Search Engine…
Bing Chat To Be Able To Process Book Size Documents
Bing Chat may soon be able to process book-size documents, not just a page or two of a PDF of web site, but a whole book. Mikhail Parakhin, the CEO…
Google Vehicle Ads Now Open To Canadian (& US) Advertisers
Google’s vehicle ads, which launched as a beta in January 2022 and then became available to all US advertisers in March 2022, are now available to Canadian advertisers this month.
Google Investigating New Wave Of Google Ads Disapprovals Issues
There has been another wave of Google Ads disapproval across Google Ads and Merchant Center. Google’s Ads Lisiason, Ginny Marvin, said the Google Ads team is aware of this and…