The ROI of Digital Accessibility
In a recent AudioEye survey of 500 business leaders and web professionals, 70% said that “cost” was their main concern when it came to digital accessibility. Many of the respondents…
What Services Do Digital Marketing Agencies Offer?
Marketing services can be beneficial to your business in various ways. In this list of marketing agency services, we tell you about each one and how they can help to…
Daily Search Forum Recap: March 21, 2023
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Bing Chat is…
The 29 Best WordPress Plugins (Organized by Category)
However, over 60,000 WordPress plugins are available, and more are released every day. Plus, installing too many plugins can cause slow website loading speeds, so you want to avoid adding…
TikTok Updated Community Guidelines To Include AI Content
TikTok updated its Community Guidelines to include new rules related to AI-generated content and how public figures can be used for artistic and educational content. The post TikTok Updated Community…
Should Congress Investigate Big Tech Platforms?
Is TikTok the only company that poses a threat to U.S. users? Learn how companies like Amazon, Apple, Google, and Meta pose similar risks. The post Should Congress Investigate Big…
Bing Chat Answers Now In Bing Search Results
If you do some queries in Bing Search, you may get the Bing Chat box and a brief answer from Bing Chat at the top. We knew this was coming,…
LinkedIn Rolls Out 4 Updates For Business Pages
LinkedIn’s latest features for business pages aim to enhance brand visibility, audience engagement, and hiring efficiency. The post LinkedIn Rolls Out 4 Updates For Business Pages appeared first on Search…
Google Local Services Ads Updated The Industry & Services Sel...
Google has updated the industry and services selector or picker tool within the Google Local Service Ads interface. This makes it a bit faster to find and activate your business’s…
Bing Chat Access Content Behind Paywalls?
There is some concern and speculation on the internet that Microsoft Bing is feeding in content behind paywall and using such content to provide answers in Bing Chat. I asked…
Google Tests Only One Star Icon In Local Pack Results
Google is testing showing only one star in the local pack in the search results. This is instead of showing five stars with some of those stars filled in with…
Google: Keyword Stuffing Alone Does Not Make A Page Unhelpful
Google’s John Mueller said that keyword stuffing alone would not make a page be deemed unhelpful. John added that Google is good at ignoring tactics like keyword stuffing, so that…
Google Launches BARD AI Chatbot To Compete With ChatGPT
Google releases BARD, an AI chatbot entering the market to compete with OpenAI’s ChatGPT and Microsoft Bing Chat. The post Google Launches BARD AI Chatbot To Compete With ChatGPT appeared…
Bing Image Creator: AI-Powered Visual Content By Microsoft
Create visual content instantly with Bing Image Creator, an AI-powered tool in Bing and Microsoft Edge. The post Bing Image Creator: AI-Powered Visual Content By Microsoft appeared first on Search…
Top 7 Influencer Campaign Management Situations To Avoid
We asked you for the most common situations stymieing your influencer marketing strategy. Read on to find out what causes these headaches and how to overcome them—or, better yet, how…
Will AI Kill SEO? We Asked ChatGPT
Should you be worried that ChatGPT taking over your SEO job? Here’s what to expect about the hot topic in this week’s Ask An SEO. The post Will AI Kill…
How to Find Your Competitors’ Backlinks (And Get Them for Yoursel...
That’s because understanding how they got links can help inform your link building strategy. In this post, you’ll learn how to find, replicate, and learn from your competitors’ backlinks….
Daily Search Forum Recap: March 20, 2023
Here is a recap of what happened in the search forums today…
What Is the Google Knowledge Graph & How Does It Work?
Google‘s Knowledge Graph is a database that allows Google to provide direct answers in SERPs.
Enterprise SEO: 4 Ways To Boost SEO ROI With No Overhead Costs
Learn how to work more efficiently with smaller in-house marketing budgets by executing SEO strategies that only cost money when they work. The post Enterprise SEO: 4 Ways To Boost…
ChatGPT Is Down: OpenAI Reports Major Outages For ChatGPT And Lab...
ChatGPT experienced an outage affecting all users. Find out where to go to get the latest updates from OpenAI. The post ChatGPT Is Down: OpenAI Reports Major Outages For ChatGPT…
Small Business SEO: 14 SEO Tips for Small Business Websites
Use these small business SEO tips to start improving your traffic, visibility in search results, and business.
Microsoft: No Site Blacklist For Bing Chat Sidebar
The topic of blacklists and whitelists for Bing and Google are not new. But now we have chat bots and AI features and Mikhail Parakhin was asked if there is…
Google Clarifies Its 15MB Googlebot Limit Is For Each Individual ...
Google has updated the Googlebot help document on crawling to clarify that the 15MB fetch size limit applies to each fetch of the individual subresources referenced in the HTML as…
Vlog #215: Sam Michelson On Google Algorithm Updates With Reputat...
In part one, we spoke about who Sam Michelson is and his business development techniques. In part two, we dove into CRM software and how they use it, including looking…
Google Search Explore Highlighting Snippet Text In Blues & Br...
Google is now testing highlighting snippet text in the Google Explore feature in light blue, darker blue, and a brownish color. After months of testing, Google launched the featured snippet…
Where Google Doesn’t Let You Use Its Generative AI Features
On March 14th, Google published its Generative AI prohibited use policy that states where you are not allowed to use its AI features to create content and information. This is…
Google Business Profile Services Displays Incorrect Pricing (Some...
Google Business Profiles lets you see what business listings offer service-wise, they’ve been doing this for a while now, and now they seem to impact your local rankings. But what…
TikTok Will Allow Users To Refresh The For You Feed For Fresh Rec...
Learn about the new feature from TikTok that allows users to refresh the For You feed for fresh content recommendations. The post TikTok Will Allow Users To Refresh The For…
Google Explains Why Sites Should Combine Structured Data
Google explains why it’s recommended to combine multiple structured data into one script The post Google Explains Why Sites Should Combine Structured Data appeared first on Search Engine Journal.
How Does Mastodon Work And How Do You Get Started?
Not a fan of Twitter? Read on and find out why Mastodon can help you make better connections and have more control on your data. The post How Does Mastodon…
How to Avoid Duplicate Conversions and Recreating the Conversion ...
As you’re probably all too aware at this point, GA4 is coming. Old versions of Google Analytics will be switched off for pretty much everyone come June 2023. While GA4…
The 9 Best Keyword Research Tools
In this post, you’ll learn how to do these tasks with nine free keyword research tools. The best free keyword research tools Keyword Generator shows up to 150 keyword ideas….
20 Lesser-Known (Yet Powerful) Ahrefs Hacks
To help you get the most out of Ahrefs, we’ve put together 20 lesser-known use cases that can immediately enhance your SEO efforts. Are you wondering what people around the…
Daily Search Forum Recap: March 17, 2023
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Bing laid out…
How Bing Thinks About The Bing Chat Modes
A few weeks ago, Microsoft added three tones or modes of responses to the Bing Chat feature; balanced, creative and precise. Yesterday, Mikhail Parakhin, the CEO of Bing, explained the…
Search News Buzz Video Recap: Big Google March Core Update, Bing ...
Google released the March 2023 broad core update, so far this has been a very fast and big update. Bing said they’ve been using the new GPT-4 technology for the…
Google Tests Search & Local Snippet Result Blend
Google may be testing a new search result snippet that blends a typical search result snippet with a local snippet result. This one has the favicon, sitename, URL, title and…
Google Product Listing Ads To Allow Faster Electric Bikes
Google will be updating its Merchant Center policy to allow ads for electric bikes that go up to 28 mph. This is an increase from the max speed of 15.5…
Audience First SEO With HubSpot – Ep. 304
How do you create & use SEO personas? Hhow does that translate into better link building? Find out in this episode of the SEJ Show. The post Audience First SEO…
Google Tests Replacing 3D Label With 360 Label
Google Search is testing replacing the 3D label with a 360 label for products and images that you can rotate within the search results. I guess either 3D or 360…
Google Search Save Your Favorite Brands Feature
Last September at the Search On event, Google announced a new personalized shopping results based on your previous shopping habits with the ability to specify which brands you want. That…
How To Change Your Default Search Engine In Chrome, Edge, Firefox...
Changing your default search engine is a simple and fast process. Follow this guide and discover a new web-browsing experience. The post How To Change Your Default Search Engine In…
The Search Party: SEJ’s Weekly News Recap For Search, Social, And...
Catch up on this week’s news, including the release of GPT-4, Microsoft Copilot, AI in Google Workspace, and more in search, social, and AI. The post The Search Party: SEJ’s…
How A Customer Journey Influences Your Content Strategy
Learn how to map out each stage of the sales funnel so you can identify opportunities to refine your content strategy and convert more leads. The post How A Customer…
You’re Measuring Your Branded SERP Wrong – Whiteboard Frida...
Controlling the consumer experience of your brand is key to how people see it and how they interact with it. For SEOs, the part of brand experience that we control…
2 Types of Content Marketing KPIs You Should Track (Separately)
For this concept to work, selecting which KPIs to monitor carefully is essential. Here are a few input and output KPI ideas you can use for your content marketing….
Daily Search Forum Recap: March 16, 2023
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google’s March 2023…
We Took The New ChatSpot.ai For A Spin. What Did We Learn?
ChatSpot.ai from HubSpot allows you to use natural language in a chat interface to research competitors, run reports, summarize CRM data, and write effective messaging. The post We Took The…
Microsoft Shares 5 Starter Prompts For AI-Powered Bing
Explore AI-powered Bing’s potential to transform your content creation efforts, with 5 prompts to boost creativity and streamline workflows. The post Microsoft Shares 5 Starter Prompts For AI-Powered Bing appeared…
Google March 2023 Broad Core Update Is Live – What We Are S...
Google Search has started to roll out the first broad core update of the 2023 year, and this one is named the March 2023 broad core update. It started on…
After Semrush Acquired Traffic Think Tank, What’s Next? Insights ...
Learn about the success of Traffic Think Tank, why it was sold to SEMrush, and career advice for SEO professionals from co-founder Matthew Howells-Barby. The post After Semrush Acquired Traffic…
Microsoft Advertising Broad Match Modifier Now Use Broad Match In...
Microsoft Advertising’s broad match modifier keywords are now being served as broad match keywords instead of phrase match on Bing Search. This is effective as of yesterday, March 15, 2023.
Google Business Profile Bug: Your Business Is Not Visible To Cust...
Google may have a bug, it is a confirmed bug according to some local SEOs, where a bunch of businesses are seeing a notice in Google Search that “your business…
Google’s John Mueller: Ignore Spammy Referral Traffic
Google’s John Mueller said when it comes to spammy referral traffic, you can ignore it and not worry about it regarding SEO. John said on Twitter, “I’d ignore it,” when…
Google Updates AdSense Auto Ads Publisher Interface
Google has updated the interface and user experience for Auto ads within the AdSense console. Google said, “To make it easier to navigate and understand the differences between Auto ads…
Microsoft 365 Copilot: AI-Powered Tools To Boost Productivity
Microsoft unveiled its groundbreaking AI-powered Copilot, a tool designed to boost productivity and unleash creativity. The post Microsoft 365 Copilot: AI-Powered Tools To Boost Productivity appeared first on Search Engine…
How to generate SEO leads
Marketing agencies, especially ones that offer SEO services, frequently have trouble pulling in new clients. The challenge lies in capturing valuable prospects in a highly competitive market, which means agencies…
How To Build A SaaS PPC Campaign That’s Built To Last
What makes a great SaaS PPC campaign? Check out these recommendations to ensure your account is built to last. The post How To Build A SaaS PPC Campaign That’s Built…
Three Irish Small Business Ideas that Could Be US Hits
“Knitting the Islands”, by Miriam Ellis A happy and lucky St. Patrick’s day to all my readers! I’ve seen it again and again that small and local businesses became successful…
10 Websites That Tried to Fool Google (And Failed)
Here are 10 extraordinary examples of websites that failed to fool Google. Key stats Conch House is a review site that ranked for over 250,000 “best+[product]” keywords and acquired…
Daily Search Forum Recap: March 15, 2023
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Microsoft Bing has…
LinkedIn Launches AI-Powered Features For Profile Optimization An...
Find out more about LinkedIn’s new AI-powered features to help users optimize their profiles and write better job descriptions. The post LinkedIn Launches AI-Powered Features For Profile Optimization And Job…
Insights from Google’s Martin Splitt: Q&A on Semantic HTML, S...
Advanced SEO questions? Google’s Martin Splitt shares answers and insights in this special Q&A episode. The post Insights from Google’s Martin Splitt: Q&A on Semantic HTML, Search & Google Search…
Google Local Listing “Similar To” Showing Similar Res...
Google may show similar businesses or restaurants in the local business listing of a competing business or restaurant. This “similar to” section may show up based on your previous search…
Google Camera Search Promo Within Mobile Search Results
I was doing some searches yesterday to test new Google Search featured and I stumbled upon Google showing a promotion in the mobile search results to use camera search. It…
Bing Has Been Using OpenAI’s New GPT-4 For Five-Weeks
Microsoft Bing confirmed minutes after OpenAI announced the new version of GPT, GPT-4, that Bing uses that upgraded model. Yusuf Mehdi from Microsoft said, “We are happy to confirm that…
You Can Now Report Some Reviews On Google Local Service Ads
Google now lets you report some reviews left on Local Service Ads. You can report the normal Google Business Profile reviews, but not the verified reviews but at least it…
Google’s John Mueller Offers Hreflang SEO Advice
John Mueller of Google posted a super detailed response to an hreflang implementation question on Reddit. The response is so detailed, I am afraid that if I try to dumb…
Google Search Console Tutorial: Monitor Data In Looker Studio
A new tutorial from Google explains how to unlock Search Console insights with Looker Studio dashboards and visualize key SEO metrics. The post Google Search Console Tutorial: Monitor Data In…
Google Rolls Out March 2023 Core Algorithm Update
Google confirms the March 2023 core algorithm update is now rolling out. Here’s what you need to know. The post Google Rolls Out March 2023 Core Algorithm Update appeared first…
Content Editor 2.0: Generate Articles With AI Writer and Optimize...
Our updated Content Editor is finally here, and it is better than ever. We have listened to all of your feedback and have spent countless hours refining the tool to…
20 Best Content Marketing Tools
What’s in your content marketing toolbox? Today’s consumers are thirsty for great content. But crafting compelling content and pushing it out to the right platforms is often easier said than…
Google Shopping Hacks To Upgrade Your Ecommerce Marketing Strateg...
Ready to start generating more sales and outperforming your ecommerce competition this year? Don’t miss this special double-feature event! The post Google Shopping Hacks To Upgrade Your Ecommerce Marketing Strategy…
SEO for Multiple Locations (Beginner’s Guide)
Let’s get started. Multiple location SEO (MLS) is the process of optimizing your business’s organic search presence for multiple geographic locations. It may sound complicated, but it’s similar to…
6 Link Building Services That Actually Work (+6 More to Avoid)
So if you’re a busy business owner or an SEO with multiple clients, how do you get the links you need while dedicating as little time as possible? By using…
Google Analytics 4: A Step-By-Step Guide To Offline Conversion Tr...
Learn how you can configure Google Analytics 4 to track offline conversions, such as phone calls, and use CallRail to uncover hidden data. The post Google Analytics 4: A Step-By-Step…
TikTok Introduces STEM Feed: Safe, Educational Content For Teens
Learn more about the STEM feed coming to TikTok users in March and explore the differences between TikTok and Douyin, China’s version of TikTok. The post TikTok Introduces STEM Feed:…
Anthropic Introduces Claude: A Safer AI Assistant
Learn more about Claude, the new AI assistant from Anthropic, offering a helpful, honest, and harmless AI experience. The post Anthropic Introduces Claude: A Safer AI Assistant appeared first on…
Daily Search Forum Recap: March 14, 2023
Here is a recap of what happened in the search forums today…
Google Enhances Healthcare Info Access For US Searchers
Google Search streamlines access to healthcare information, leverages AI for provider verification, and boosts mental health helpline visibility. The post Google Enhances Healthcare Info Access For US Searchers appeared first…
Google Updates AdsBot Mobile Web Android User Agent
Google has updated the user agent for the AdsBot Mobile Web Android crawler. If you hard-coded this bot for any purposes on your site, you will want to update your…
OpenAI Releases GPT-4: Now Available In ChatGPT & Bing
Open AI launches GPT-4. Discover the capabilities and limitations of the latest AI model, which has human-level performance in various professional and academic benchmarks. The post OpenAI Releases GPT-4: Now…
YouTube Home Page Not Ranking Normally In Google Search
When you search for [youtube] in Google Search, currently, the YouTube home page is not ranking. You get Wikipedia, the YouTube Android app on Google Play, the iOS app on…
Bing Sidebar In Stable Edge Browser & Bing Chat Limits Increa...
Microsoft announced a few updates for the Bing Chat AI co-pilot including that they increased the Bing Chat limits to 15/150 and also is testing an optimized “balanced” mode response…
Microsoft Adverting Bing Doctor And Clinic Ads
Microsoft Advertising announced yet another vertical ad option for medical professionals named Doctor and Clinic Ads. This is an open beta available in the United States, Australia, India, Germany, France,…
Google’s IP Addresses JSON File Is Updated Within A Few Day...
Google’s Gary Illyes said that the Googlebot JSON file IP address list is updated within a few days of a new IP being added to the list of IPs that…
Google Brings AI-Powered Features To Docs & Gmail
Google introduces AI-powered features in Google Workspace, making writing easier for users with quick draft creation and editing features to streamline the writing process. The post Google Brings AI-Powered Features…
Should You Focus On Zero Search Volume Keywords?
Zero search volume keywords are worth going after, but only if they’re relevant to your business. The post Should You Focus On Zero Search Volume Keywords? appeared first on Search…
JavaScript SEO: How to Optimize JS for Search Engines
Learn how Google handles JavaScript and how to optimize your site for crawling, rendering, and indexing.
How To Calculate The ROI Of SEO For Your Marketing Strategy
Get access to a free, powerful SEO tool that takes the guesswork out of calculating the return on investment (ROI) of SEO. The post How To Calculate The ROI Of…
Daily Search Forum Recap: March 13, 2023
Here is a recap of what happened in the search forums today…
Google To Unify GA4 & Google Ads Conversion Windows
Google Ads will use Google Analytics 4’s conversion window settings starting March 31 to ensure consistent reporting. The post Google To Unify GA4 & Google Ads Conversion Windows appeared first…
Google: Less Common Languages Aren’t Considered Low Quality...
Google’s John Mueller said lesser-used or known languages published on the web are not considered low-quality content just because they are lesser known. He said on Mastodon “good content is…