Ahrefs

20+ Blogging Tools to Improve Your Workflow

But there are a lot of tools out there—and not all of them are worth it. Well, I’ve been blogging for over a decade and have used hundreds of tools…

Search Engine Journal

Microsoft Introduces Insights For Universal Event Tracking Tags

Learn more about new website insights available through Microsoft’s Universal Event Tracking tag to help advertisers understand user engagement from ad campaigns. The post Microsoft Introduces Insights For Universal Event…

SE Roundtable

Google Home Page On Memorial Day

Today, like previous years, Google has posted a grayed-out logo and a small US flag, to commemorate Memorial Day in the US. I will not be posting stories today, to…

Moz

The Moz Links API: An Introduction

What exactly IS an API? They’re those things that you copy and paste long strange codes into Screaming Frog for links data on a Site Crawl, right? I’m here to…

SE Roundtable

Daily Search Forum Recap: May 26, 2023

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google has opened…

Backlinko

How To Do a Backlink Audit in 13 Easy Steps

Today, I’m going to show you how to perform a backlink audit in 13 simple steps. From choosing your tool to identifying spammy backlinks, I’ve got it all mapped out…

Search Engine Journal

YouTube Stories To Be Discontinued

YouTube is discontinuing Stories, focusing instead on Shorts and Community posts, which drive more engagement. The post YouTube Stories To Be Discontinued appeared first on Search Engine Journal.

SE Roundtable

Google Business Profiles Panel Tests Image Slider

Google is testing adding an image carousel directly in the business profile panel. So at the top of a business profile listing you see these business images. In this test,…

SE Roundtable

Microsoft pubCenter (Next) Set Up & Configuration

The other day, I reported that Microsoft was sending invites to relaunch and expand Microsoft pubCenter, Microsoft’s AdSense alternative. So I signed up and was given access the other day…

Search Engine Journal

A Beginner’s Guide To YouTube Marketing

Learn the benefits and effectiveness of different types of YouTube marketing, tools, and use them to your advantage. Here’s where you should start. The post A Beginner’s Guide To YouTube…

Ahrefs

Event Link Building: A Beginner’s Guide

  Building event links is relatively easy. But it can be difficult for beginners, as it requires an understanding of SEO and event planning in some cases. In this article,…

SE Roundtable

Daily Search Forum Recap: May 25, 2023

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. The past two…

Search Engine Journal

Optimizing News Sites Using Google Search Console Reports

Google’s Daniel Waisberg and Cherry Prommawin explain how news sites can optimize performance and engagement using Search Console reports. The post Optimizing News Sites Using Google Search Console Reports appeared…

SE Roundtable

Programming Note: Offline For Shavuot On Friday

This is a programming note that I will be completely offline for the holiday of Shavout/Shavous, from Thursday night, May 25th, through late Saturday night, May 27th. Any stories published…

SE Roundtable

Google Bard Gains Images With More Coming Soon

As Google announced a week or so ago, Bard now can show images in the responses. Jack Krawczyk said on Twitter that you can “click an image to see the…

SE Ranking

Understanding NAP in SEO and how to get it right

Digital marketing is packed with different acronyms, such as SEO, ROI, SERP, SERM and many others. But few are as confusing as NAP. Now, before you get excited, let us…

SE Ranking

Ecommerce SEO Rules and Trends for Thriving Online Stores

Ecommerce SEO refers to the search engine optimization of online stores. It constitutes an industry-specific blend of on-page, technical, and off-page SEO tactics. Its primary objective is to make your…

Search Engine Journal

16 Best Keyword Research Tools For SEO

Keyword research is a vital part of SEO. Here is a look at some of the best platforms you can use to find new opportunities. The post 16 Best Keyword…

Search Engine Journal

11 WordPress Plugins Every Site Should Have

Eleven WordPress plugins that deserve a place on virtually any shortlist, including some that may improve your current site. The post 11 WordPress Plugins Every Site Should Have appeared first…

SE Roundtable

Daily Search Forum Recap: May 24, 2023

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…

Search Engine Journal

AI Search Engine Neeva Acquired By Snowflake

Data cloud company Snowflake acquires AI technology company Neeva, a company founded by ex-Googlers The post AI Search Engine Neeva Acquired By Snowflake appeared first on Search Engine Journal.

SE Roundtable

Google Search Topic Authority Ranking System (Not New)

Google posted a new blog post about an old ranking system it has not talked about before named “topic authority.” Initially, everyone thought Google was announcing a new search ranking…

Search Engine Journal

How To Set Up Scroll Depth Tracking In GA4

By tracking scroll depth, gain insights into user engagement and behavior, understand how much content users are consuming, and optimize accordingly. The post How To Set Up Scroll Depth Tracking…

Search Engine Journal

Bing Integrates With ChatGPT

Bing integrates with OpenAI’s ChatGPT, expands plugins ecosystem, and enhances AI-powered search across Microsoft’s platforms. The post Bing Integrates With ChatGPT appeared first on Search Engine Journal.

Search Engine Journal

Google Topic Authority: An SEO Ranking System For News Sites

Google introduces ‘Topic Authority’ ranking system to deliver relevant and expert content, favoring local publications and original reporting. The post Google Topic Authority: An SEO Ranking System For News Sites…

Search Engine Journal

22 Of The Best ChatGPT Chrome Extensions To Try

Check out our top 22 picks for the must-try ChatGPT Chrome extensions to enhance your browsing experience and boost productivity. The post 22 Of The Best ChatGPT Chrome Extensions To…

Ahrefs

How to Structure Your Website’s Architecture for SEO

But how do you do that? Website architecture is how information on your site is structured, interlinked, and designed.  For example, for an e-commerce website, it may look like this:…

SE Roundtable

Daily Search Forum Recap: May 22, 2023

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…

Ahrefs

White Hat SEO: How to Play by the Rules

In this post, you’ll learn what white hat SEO is, how it compares to black hat SEO, and how to implement a few white hat SEO tactics. White hat SEO…

SE Roundtable

Bing Chat Doubles Character Chat Limit

Microsoft has doubled the character limit of Bing Chat from 2,000 characters to now 4,000 characters. This is still rolling out for some users, but I personally see it in…

Diggity Marketing

Diggity Marketing SEO News Roundup—May 2023

Are you feeling on top of the competition now that you’re nearly halfway through the year? If not, this roundup should give you the edge you need with the latest…

Search Engine Journal

Google Policy Agenda Reveals AI Regulation Wishlist

Google’s AI policy agenda suggests ways government regulation can find balance for innovation and economic progress The post Google Policy Agenda Reveals AI Regulation Wishlist appeared first on Search Engine…

Ahrefs

Linktree SEO Case Study: The Rise, Fall, & Future

  Let’s find out. Linktree says it has over 35 million users.  It built its brand by creating a platform where content creators can share multiple links to their social…

Search Engine Journal

Neeva, The Ad-Free Search Engine, Announces Closure

Neeva, the subscription-based, ad-free search engine, announces shutdown due to sustainability challenges; plans pivot to enterprise applications. The post Neeva, The Ad-Free Search Engine, Announces Closure appeared first on Search…

Search Engine Journal

Google: SSL Certificate Does Not Boost SEO

Google’s John Mueller says that an SSL certificate won’t boost your SEO The post Google: SSL Certificate Does Not Boost SEO appeared first on Search Engine Journal.

SE Roundtable

Google Business Profile Edit Posts Bug

For the past few days, Google Business Profiles has a bug when you try to edit existing Google Posts or Google Updates. I confirmed this myself when writing this story…