Microsoft Bing Ads Revenues Up 10% – Growth Slowing…
Microsoft reported earnings last night, and in after-hours trading, it seems, for the most part, that Wall Street is happy. But if you look at the search ad revenue numbers,…
Microsoft reported earnings last night, and in after-hours trading, it seems, for the most part, that Wall Street is happy. But if you look at the search ad revenue numbers,…
Now, Google is showing double justifications for some local results. Google’s local search results has a feature to highlight and/or summarize some of the local reviews in the map pack…
Google’s Search Liaison, Danny Sullivan, posted a message on Twitter and other social networks, apologizing for the ongoing issues and complaints with Google showing the preferred language in the search…
Microsoft CEO, Satya Nadella, states that AI will be integrated into all of Microsoft’s applications in the future. The post Microsoft CEO: “Every App Is Going To Be An AI…
The U.S. Department of Justice files its second antitrust lawsuit against Google. This time, they’re suing over ad tech monopoly allegations. The post 8 States vs. Google: A Closer Look…
An XML sitemap can boost your SEO by helping search engines find all the pages you want them to index.
Technology can be a conductor or a barrier. Everything we do to market local businesses is meant to culminate in a human encounter. When we get our part right (and…
Want to know some of the best ways to monetize your SEO skills? Let me show you how. Selling productized SEO services or, in other words, creating standardized versions of…
Learn the top 8 ways to make your site mobile-friendly so you can reduce your bounce rate and increase your ranking on SERPs. The post Mobile SEO: How To Optimize…
Here is a recap of what happened in the search forums today…
Google’s Developer Advocate Alan Kent shares ways to optimize product pages to ensure eligibility for merchant listing experiences in search results. The post Google Merchant Listing Experiences: Tips For Optimizing…
LinkedIn’s new feature allows users to see which newsletters other users are subscribed to, helping users discover new content and stay up-to-date on industry trends. The post LinkedIn’s New Feature…
Google has also updated the image SEO best practices document to clarify that Google will parses img elements even when they’re enclosed in other elements such as picture elements when…
Google will be sunsetting, killing off, the Google Optimize product on September 30, 2023. “Google Optimize and Optimize 360 will no longer be available after September 30, 2023. Your experiments…
Google has updated its Get On Discover page in the RSS feed for the Follow feature in Google Discover section to specify the most important content for that section. Google…
Google’s Gary Illyes said on LinkedIn this morning that you should “include the URLs that you would want to see as canonical in your sitemaps.” This is not necessarily new…
Digiday reported that with the mass Google layoffs, Google advertisers are being encouraged to work with third-party resellers, like agencies, directly as it seeks to reduce its overheads related to…
Yoast SEO 20.0 WordPress plugin introduces bold design updates that will change how users interact with the plugin The post Yoast SEO 20.0 Update Makes Big Changes appeared first on…
2022 was one of the most challenging years for the SE Ranking team, but it was also one of the most productive ones. We set ambitious goals and stuck to…
Most cases of plagiarism are by accident. Here are practical tips to avoid plagiarism in your content. The post How To Avoid Plagiarism: Don’t Devastate Your Writing Career appeared first…
Create social media posts that’ll establish yourself as an area expert and inspire your customers. Here’s a guide to do just that. The post 12 Social Media Posts For Real…
Even in the relentless news and noise of early 2023, you’ve probably heard about ChatGPT, the GPT-3-powered (technically, 3.5) chatbot that’s eerily able to simulate human-like responses. Consider, for example,…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. There may have…
Google has confirmed outages across the Google Ads network, including Google Ads for Search, Google Ads for other surfaces and many of the Google Ads management projects, like Search Ads…
Microsoft is continuing its partnership with OpenAI, creators of ChatGPT, through a new multi-year, multi-billion dollar investment to speed up the development of AI technology. The post Microsoft & OpenAI…
Jeff Ferguson is the CEO of Amplitude Digital, and he has been in the search space for a really long time. He is also an Adjunct Professor at UCLA. In…
TikTok confirms employees can manually boost videos’ reach by using a “heating” button, bypassing the algorithm intended to drive the TikTok experience. The post TikTok Staff Can Decide What Goes…
There was a possible Bing algorithm update that rolled out on January 18, 2023 that’s impacting some sites heavily.
Yahoo posted on Twitter under its Yahoo Search account, “Just popping in to remind everyone that we did search before it was cool. BRB making it cool again.” Is that…
Google’s John Mueller was asked if there is a Google SEO preference to having your structured data connected in some graph or node array versus having them as individual elements…
Google Search Console Insights seems to have added a new section named “Achievements.” I believe Google would email these achievements but now there is a section at the top of…
As many of you know by now, Google announced mass layoffs due to “difficult economic cycles.” Those Googlers in the US were already informed by Friday morning if they had…
Google Ads platform is down for advertisers around the world right now. See the latest updates around the ongoing issue here. The post Google Ads Down For Advertisers, Google Confirms…
New details emerge about the professional version of OpenAI’s ChatGPT as a selection of users receives early access to the faster chatbot. The post ChatGPT Pro: Early Access Users Share…
Google’s founders, Larry Page and Sergey Brin, have reportedly made a surprise return to approve plans to add chatbot features to the search engine. The post Google’s Founders Return: How…
Leverage the power of videos to educate, entertain, and engage your audience to achieve your business goals. The post Video Marketing: An In-Depth Guide For Every Business Owner Today appeared…
Say goodbye to inefficient processes within your company and start building new strategies into your optimization approach. The post New Website Optimization Solutions For Enterprise-Level SEOs [Webinar] appeared first on…
The first roundup of the year is filled with everything you need to stay on top of the competition. First, the guides will help you understand why SEO pros need…
Keyword cannibalization occurs when a website has too many similar keywords spread throughout the various pages on that site. This can harm the SEO potential of the pages involved, and…
Here is a recap of what happened in the search forums today…
Google is testing the “order online” button from the bottom of the search result snippet to the top of that snippet. I see it on the bottom, but some can…
Google has posted a new help document for posting restrictions around user-generated content in Google Maps. This is specific to reviews, photos, and videos users may update to Google Maps….
Last October, Google revamped its Google Webmaster Guidelines into Google Search Essentials and one part of that was to consolidate the previous pages on thin content and affiliate programs into…
This week we had two unconfirmed updates from Google rollout after the helpful content…
As of January 19, 2023, Google has updated the video indexing report in Google Search Console, which now reports on thumbnail indexing issues more accurately. The result may be that…
The other day we reported on the newish check wait time button and now we are seeing a “join waitlist” button as well. I guess this gets you on the…
WooRank integration into Duda adds powerful SEO auditing and optimization tools The post Duda Announces WooRank Integration appeared first on Search Engine Journal.
OpenAI CEO Sam Altman comments on expectations for GPT-4. An overview of hints of what GPT-4 may offer. The post GPT-4 Is Coming: A Look Into The Future Of AI…
Understand interactive content, and why it is so important, and how you can create 10 types that can improve your user experience. The post Interactive Content: 10 Types To Engage…
Recorded at SearchLove London in October — in the wake of three Google updates — Tom presents a different take on core updates in this Whiteboard Friday. Click on the…
Here is a recap of what happened in the search forums today…
LinkedIn is sharing up-to-date data for marketers and advertisers, including information on user engagement, popular content, and the overall growth of the platform. The post LinkedIn 2023 Data: What Businesses…
It looks like we may have had another tremor or Google search ranking algorithm update kickoff yesterday, Wednesday, January 18th. We just had one this weekend after the December 2022…
Google has posted that you may see an increase in clicks and impressions in your search performance report when filtering by the product results search appearance in Search Console. Google…
Google has dropped the playable podcast search result rich snippets. 9to5Google reported this first, and there is a bit of confusion around what exactly Google removed. Google seems to have…
Google is rolling out Performance Max experiments in Google Ads today. We knew this would come and now, I think for the first time but I might be wrong, we…
Microsoft Bing is testing topics refinements options in the search bar, this is similar to what Google Search launched a few months back on mobile search and has been testing…
Gain more positive brand awareness when you newsjack a trending topic correctly. Read on to get inspired by 5 successful examples from various brands. The post What Is Newsjacking: 5…
LinkedIn has published a report on the fastest-growing jobs worldwide, with individual lists broken down by country. The post LinkedIn: Top 25 Fastest Growing Jobs appeared first on Search Engine…
Here is a recap of what happened in the search forums today…
There could be significant differences from what you’re used to. Success in one market doesn’t guarantee the same in another. Moreover, you’ll often run into link opportunities that violate Google’s…
Google has quietly removed embedded podcasts from search results. Users will no longer be able to listen to podcast episodes directly from the SERPs. The post Google Removes Embedded Podcasts…
Google’s John Mueller said again that its quality updates, like core updates and the others in the family, can not just impact the ranking of a page in Google Search…
Twitter’s advertising revenue is down 40%, and over 500 top advertisers have stopped spending since CEO Elon Musk took over. The post Twitter’s Revenue Down 40% As 500 Top Advertisers…
Google’s John Mueller was asked about if it is okay with Google Search to have a website with the same name as another site on the internet. John said he…
Google has a “related products” section in its search results. This seems similar to the similar products concept, but it looks like the other query expansion options for Google Search…
Google Posts insights is no longer working, it has been discontinued according to the Google Business Profiles API documentation for the deprecation schedule.
Google is testing displaying a round map pin that has a business photo in the pin itself. This is supposedly working on some Google Maps devices when you request directions.
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Knowing when to check how your content (and what to check) is important. Test and improve with these tips in this week’s Ask An SEO. The post When Is The…
Discover 7 actionable SEO tips to grow your SaaS network. The post A Guide To Enterprise SEO Strategy For SaaS Brands appeared first on Search Engine Journal.
Recognize the complexity of your customers’ intent to reach and engage them effectively. The post What Is A Conversion Funnel? Optimize Your Customer Journey appeared first on Search Engine Journal.
Ready for a deep dive into 40+ common features found on Google Business Profiles (GBPs) and the New Merchant Experience (NMX)? Here we go! You may feel daunted by the…
Let me show you how. To get started, simply go to my SEO resume template and make a copy of it so you can follow along. Let’s start by…
I’ve been using Quora Ads since it began in 2017, spent over $200K advertising for three global brands, and given lectures on how to succeed in it. I’ve managed campaigns…
Here is a recap of what happened in the search forums today…
Hear me out. There is a big difference between setting up an online store and launching a successful e-commerce business. To be successful, you’ll need to research and develop a…
It’s important because not all keywords are created equal. Some are harder to rank for than others, so you must choose wisely. In this guide, you’ll learn how to analyze…
In its latest round of updates for video creators, YouTube is launching more detailed analytics data and enabling Shorts thumbnail customization. The post YouTube Launches New Analytics & Custom Shorts…
For a long, long time, Google has given searchers a way to override the location Google Search thinks you are searching for. Often, that location was in the footer, but…
Here is another PSA from Gary Illyes of Google. In short, if you serve a 4xx status code with your robots.txt file, then Google will ignore the rules you have…
John Mueller of Google said on Twitter that “publishing frequency alone does not make something spam.” Google’s algorithms don’t look at the content volume as a spam signal alone.
Google seems to be testing a new box in the search results named perspectives and opinions. The naming convention reminds me of Google perspectives, but this acts differently, as the…
Google is testing a “check wait time” button for some local results in the Google search results. I guess this tells you how long you have to wait to receive…
Microsoft is announcing the general availability of its Azure OpenAI service, which allows developers to create applications utilizing technology like ChatGPT. The post Microsoft & OpenAI Bring AI Models to…
Website indexing is one of the first steps (after crawling) in a process of how web pages are ranked and served as search engine results. The post Website Indexing For…
Discover the top YouTube videos for 2022 and see what works in various industries. The post The Significant 7: Top YouTube Videos, Shorts, And Ads of 2022 appeared first on…
ChatGPT is trending right now, but do you know how to use it? Learn the art of making prompts and harnessing the power of AI. The post From Zero To…
There was a pre-search-engine age. It’s hard to conceive of now, but there was. Even in the early days of search engines, when Ask Jeeves, Yahoo, and Excite still competed…
An online business allows you to take control of your life in a way that nothing else can. It’s one of the few ways to create true financial freedom. But…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…
Countless tactics can increase your brand awareness. Technically, any piece of your marketing communication can be the first time someone from your target audience hears about you. But we’ll focus…
In a move sparking controversy across tech and developer communities, Twitter appears to have cut off access to third-party apps like Twitteriffic and Tweetbot. The post Twitter Cuts Off Access…
Just a couple of days after the December 2022 helpful content update and link spam update finished, we are now seeing another update, an unconfirmed update that seemed to have…
Google’s John Mueller said that Google Search Console’s URL Inspection tool to submit a page to be crawled would probably not see the quota increase anytime soon. He said on…