14 Content Marketing Metrics to Track for Success
Measure the success of your content marketing strategy with these 14 important content marketing metrics.
How to Turn Off Google Trending Searches on Any Device
Learn how to turn off Google trending searches across browsers on Windows, Mac, Android, and iPhone.
Bing vs. Google: Comparing the Two Search Engines
Uncover the history, features, data collection practices, and SEO requirements of Google vs. Bing.
Diggity Marketing SEO News Roundup—September 2023
Stay ahead of the competition with the latest SEO news, analysis, and tips. This roundup, featuring the latest core update and some big AI changes, has everything you need to…
Dear BrightonSEO, You’ve Come a Long Way, Baby
If you’re not familiar with BrightonSEO, it’s a search marketing conference created by Kelvin Newman. It’s pretty much the U.K.’s “must attend” search conference. It’s been running since 2010 and…
5 AI Changes Agencies And Brands Need To Know
Discover Google’s algorithm updates, AI strategy benefits, and ways to support your multi-location customers. The post 5 AI Changes Agencies And Brands Need To Know appeared first on Search Engine…
7 SEO Conferences to Attend in 2023
You can also download the full spreadsheet of SEO conferences in 2023/24 at this link. Here’s a quick rundown of how to use it: 1. In the setup sheet, filter…
Daily Search Forum Recap: September 21, 2023
Here is a recap of what happened in the search forums today…
How to Create Content Briefs [Step-by-Step Guide + Template]
Content briefs tell writers what to include in a piece of content, along with details about the target audience.
Bing Webmaster Tools To Retire Disavow Links Feature
Bing Webmaster Tools to remove the disavow links feature this October. Find out why and what website owners should do next. The post Bing Webmaster Tools To Retire Disavow Links…
Reddit Keyword Research: Uncover Hidden SEO Opportunities
Discover untapped keyword research tactics on Reddit and learn how to boost your website’s visibility.
Theories On Why The Google Tracking Tools Show Calm Volatility &a...
If you’ve been following my Google helpful content update volatility story, you will notice that the Google tracking tools are showing very little volatility when the SEO chatter is super…
Google Maps User Contributed Policy Fake Engagement & Persona...
Google has made two updates to its prohibited and restricted content policy for Google Maps user-contributed content. The impacted sections are the fake engagement and personal information sections. Here is…
Google Expands AI Tools For Search Ads
Google announced that it is expanding its AI-powered tools for Google Ads, its search ads platform. The AI powered conversational tools to create ads is going into a true expanded…
Bing Search Showing Recent Bing Chat Topics
Bing Search now displays a section named “recent chat topics” for some searchers who have recently used Bing Chat. The area is added at the top of the search results…
Google: Language Indicators In Title Tags Doesn’t Do Anythi...
Google’s John Mueller was asked if adding a language indicator to the meta title tag would have any impact on SEO and Google Search in any way. John Mueller replied…
8 Best YouTube Keyword Tools 2023 (Free & Paid)
Find the best YouTube keyword tools to discover keywords you can use to increase your visibility.
How to Find & Use YouTube Search Trends to Boost Your Channel
Here are six ways to find YouTube search trends. And how you can use them to grow your channel.
Google Data Studio (Looker Studio) Tutorial
Learn how to create engaging reports for free in Google’s Looker Studio (formerly Google Data Studio).
7 Link Building Tips For Beginners
If you add these prospecting angles to your prospecting toolkit, you end up with a varied collection of prospects. The post 7 Link Building Tips For Beginners appeared first on…
Maximizing SEO Impact with ChatGPT: A Comprehensive Guide
Learn how to leverage ChatGPT to bolster your SEO strategy efficiently in our comprehensive guide.
What SEOs Really Need to Know About JavaScript SEO
The reality of the current web is that JavaScript is everywhere. Most websites use some kind of JavaScript to add interactivity and improve user experience. Yet most of the JavaScript…
Daily Search Forum Recap: September 20, 2023
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. It’s been about…
Secure Your 2024 SEO Budget With These Tips For Executive Buy-in
Discover how to get things done quickly, make your SEO work more efficient, and turn setbacks into stepping stones. The post Secure Your 2024 SEO Budget With These Tips For…
The Best SEO Software for 2023
Find the perfect tools to boost your organic performance with our list of the best SEO software for 2023.
Ecommerce Website Optimization: 12 Strategies to Increase Sales
Want more traffic and revenue? Check out these effective ecommerce website optimization strategies.
What Is ChatGPT & 6 Ways to Use It as a Marketing Tool
ChatGPT uses artificial intelligence to respond to almost any request. Here are 6 ways to use it for marketing.
Google September 2023 Helpful Content Update Current Impact &...
Google started to roll out the Google September 2023 Helpful Content Update last Thursday afternoon and I’ve been seeing mixed signals about how strong and widespread this update is. There…
Google: Quality Affects Everything In Google�s Search Systems B...
There is a fun new Google Search Off the Record podcast to listen to with John Mueller and Gary Illyes from the Google Search team. The short is that quality…
Google Raised Ad Prices To Hit Revenue Goals, Google Executive Sa...
Jerry Dischler, Vice President and General Manager at Google, said under oath in 2020 that Google tuned its ad prices to meet its revenue targets. Ad prices went up 5%…
A Beginner’s Guide to Google Hummingbird [2023]
Google Hummingbird changed search forever. Learn about its impact and how to optimize your content.
Google Site Names Issues Continue For News Tab?
Last week we reported that the Google site names issues, according to Google, has massively dropped off, after the last big upgrade to site names in Google Search. Well, that…
Google: Compilation Of ChatGPT Output Is Not Unique Content
Google’s John Mueller said on X that a compilation of ChatGPT output does not make your content unique or worthy of outranking other content on the internet. He posted on…
Franchise SEO: How to Optimize for Local Search Results
Learn how franchise SEO can boost visibility, drive traffic, and attract local customers to your business.
8 Best Free Google SEO Tools: What They Do & How to Use Them
Discover eight free Google SEO tools and why and how you should use them to power your online strategy.
10 Business Benefits of Content Marketing
Learn about the benefits of content marketing, like growing brand awareness and increasing conversions.
Google Confirms: Quality Is Foremost Factor In Search Indexing
Quality content is the top factor influencing Google’s indexing and crawling decisions, per a discussion in a recent podcast. The post Google Confirms: Quality Is Foremost Factor In Search Indexing…
Daily Search Forum Recap: September 19, 2023
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Search can…
Top 8 Website Audit Tools for 2023: An In-depth Comparison
If you believe that the technical structure of a website plays a crucial role in determining the site’s ranking on search engines and its overall user experience, you’re in good…
6 Tips to Make Your Press Release SEO Friendly in 2023
Find out if press releases are effective for SEO in 2023. Plus six tips to optimize your creation process.
SEO for Real Estate: How To Stand Out From Your Competition
Learn about real estate SEO and seven tips to help motivated buyers find your site before your competitors‘.
How to Create an Effective PPC Strategy in 7 Steps
A PPC strategy is a focused plan to achieve marketing goals. Learn to use search ads for your business.
Google Search Generative Experience Tests New AI-Generative Snaps...
Google is testing a new design and layout for the Google Search Generative Experience AI-generated snapshot answer. The new design bakes the AI answer into the more traditional user interface…
New: Google Ads Indicator “Limited By Bid Strategy”
Google Ads has a new indicator that may show up in your Google Ads advertiser console or dashboard named “limited by bid strategy.” This may show when Google thinks your…
CRM Integration: What It Is, Why It Helps, and How to Do It
Explore CRM integration, why it’s important for customers and your business, and best practices to use.
Google Search Can Now Check Bard’s Answers
Google Bard now has deeper integration with Google Search, where you can use Google Search to double-check the responses Google Bard provides. Google will then tell you if Google Search…
Some Local SEOs Reporting Google Business Profile Emails Not Bein...
Some local SEOs are reporting that they are not receiving emails from Google Business Profiles. They are not getting notified via email when they are being added to a Google…
Google Ads UA3 To Google Analytics 4 Conversion Mapping Causes Co...
Google Ads has begun converting some of its conversion metrics from Universal Analytics 3 to Google Analytics 4 (UA3 to GA4) and it caught some advertisers off guard, despite numerous…
Yusuf Mehdi & Mikhail Parakhin New Roles At Microsoft With Pa...
Microsoft’s chief product officer Panos Panay is leaving the company and with that there were some internal leadership changes. Including Yusuf Mehdi and Mikhail Parakhin who are both super involved…
How Mr Digital streamlined website migration and boosted traffic ...
Agency Mr Digital is a UK-based, data-driven, digital marketing agency that assists small and medium-sized enterprises (SMEs) achieve substantial growth and ROI. They offer a comprehensive suite of services, including…
Google Display Network: What Is the GDN & How to Use It
The Google Display Network (GDN) is a group of millions websites, apps, and videos where your Google ads can appear.
HTML Link Code: How to Create Hyperlinks with HTML (+ 9 Examples)
To create links in HTML, you wrap the content in tags and use the href attribute. Learn how in our guide.
15 Effective Content Marketing Tips to Skyrocket Your Results
Follow these 15 content marketing tips to attract audiences and help meet your goals.
The Importance Of Starting Your SEO Campaign With Strategy Develo...
SEO strategy is important for many reasons ranging from maximizing return to having an organized plan to manage tactics and the work overall. The post The Importance Of Starting Your…
What Is a Lead Generation Website? (And How to Build One)
This often includes their name, email address, and phone number—but it can also include things like how much money they make, where they live, and more. While an entire…
Daily Search Forum Recap: September 16, 2023
Here is a recap of what happened in the search forums today…
Google Antitrust Trial Week 1: Feds Paint Picture Of Search Bully...
Google confronted over search deals in first week of landmark antitrust trial. The post Google Antitrust Trial Week 1: Feds Paint Picture Of Search Bully appeared first on Search Engine…
What Is Clickbait? Does it Actually Work + 3 Examples
Clickbait is misleading or sensationalist content created to earn page views on a website. But does it work?
Vlog #241: David Iwanow On Big Companies With Google Algorithm Up...
In part one, we got to learn about David Iwanow and why it is important to reinvent yourself in this space, over and over again. In part two…
Report: Google Search Things To Know Rarely Showing Now?
It seems like the Google Search feature for “things to know” has significantly dropped and is rarely showing now both on desktop and mobile. I am personally not seeing things…
Google AdSense Gains Real Time Verification & Meta Tag Verifi...
Google AdSense has improved its site verification methods with a real-time site check, meta tag verification method, and Ads.txt improvements.
Google Tests Blue Highlighting Text Within Search Result Snippets
Google seems to be testing highlighting portions of text in the search result snippets. This seems different from the highlighting of featured snippets, people also ask, things to know or…
Bing Tests Lock Icon In Search Results For Secure Websites
Bing is testing showing a lock icon in the Bing Search results for snippets from secure websites. Previously, Bing tested secure site labels and HTTPS labels in those positions but…
5 Time-Tested Blog Post Templates for Compelling Content
Check out our five blog post templates, plus details on structure, proper usage, and examples.
Google Search Tests European Union Energy Labels On Products
Google is testing displaying the European Union energy labels or icons on some product search results. The energy efficiency of the appliance is rated in terms of a set of…
What Is Markup Language? Examples, Types & Definition
Markup language is a coded language that helps format and present what is on a specific document.
Branded Content: What It Is & How to Create It
Branded content is content that shows your company’s values in a way audiences can connect with. It’s a great way to boost brand awareness.
How Plural Keywords Impact Search Intent For Ecommerce [Data Stud...
This original data study reveals impact on search intent, aiding smart decisions for product and category pages. Refine your ecommerce strategy with fresh insights. The post How Plural Keywords Impact…
Daily Search Forum Recap: September 15, 2023
Here is a recap of what happened in the search forums today…
Evergreen Content: What It Is & How to Create It
Evergreen content is content that remains relevant for a long period of time. Discover its role in SEO success.
Paid Traffic: What It Is & How It Works in 2023
Paid traffic is all visitors who land on your website by clicking a paid ad. Learn how paid ads can help you attract more visitors and drive more sales.
The Unique Rank Volatility Patterns of the August 2023 Core Updat...
On August 22, 2023, Google announced the release of its August 2023 core update. The rank volatility trends surrounding the update were unprecedented, which makes diving into this update particularly…
Marketing Calendar: How to Build One + 5 Free Templates
A marketing calendar is a detailed schedule of marketing activities. Learn how to build one.
13 Best SEO Chrome Extensions You Can Use for Free
The top Chrome extensions for SEO to strengthen your SEO content, strategy, and results.
Search News Buzz Video Recap: Google Helpful Content Update, Post...
We got another official Google ranking update, the September 2023 helpful content update. This week, we had our first post-Google core update tremors and fluctuations. After saying they would a…
Google September 2023 Helpful Content Update Rolling Out With Imp...
Last night, Google began to roll out an update to the Helpful content system – the Google September 2023 Helpful Content Update. What is new is not the part about…
Google: Site Name Issues Massively Dropped Since Last Algorithm U...
Danny Sullivan, the Google Search Liaison, said on X that the number of issues and complaints posted in the forums about site names being wrong in Google search has “massively…
Google Drops All How-To Rich Results For Desktop (& Mobile) S...
In August, Google announced it would do away with How-to rich results on the mobile search results. Now, Google has decided to completely do away with How-to rich results both…
New Google Merchant Center checkout_link_template Attribute
Google Merchant Center has added a new attribute named checkout_link_template. Including this new attribute lets you include a checkout URL in your product data which gives online shoppers the option…
Google Business Profiles Attributes For Nursing Room & Are Ch...
Google has added a couple of new attributes to Google Business Profiles. One is for does the location has a nursing room for mothers to feed their babies and the…
17 Best SEO Blogs & Bloggers to Follow in 2023
The best SEO blogs include Semrush, Backlinko, Search Engine Journal, and Google Search Central.
Google Completely Removes How-To Rich Results
Google is simplifying the SERPs by removing the How-To rich results from desktop and mobile search in all languages The post Google Completely Removes How-To Rich Results appeared first on…
What Is a Subdomain? A Beginner’s Guide
Subdomains are a great way to expand your website. Learn how to use them to organize content.
Follow Our Content Audit Process for 2023 (Template Included)
Even if you pour your heart and soul into your content, it’ll often fail to rank, convert, or do anything for your business. It’s frustrating. But you don’t have to…
Rich Snippets: What Are They & How Do You Get Them?
Rich snippets aren’t a Google ranking factor, but they can make your website’s search results stand out from the crowd. So what exactly are rich snippets, how are they different…
Google September 2023 Helpful Content Update – Changes To The Alg...
Google’s September 2023 Helpful Content Update contains two algorithm changes that affect how sites are ranked The post Google September 2023 Helpful Content Update – Changes To The Algorithm appeared…
Daily Search Forum Recap: September 14, 2023
Here is a recap of what happened in the search forums today…
How to Build Topical Authority (and Why it Matters)
Learn how to build topical authority in your niche with our beginner’s guide.
Unlock the Power of Organic Search With Restaurant SEO
Use Restaurant SEO to boost your online presence and gain more visibility for your restaurant. Here‘s how.
Revamp Product Listings for SERPs with These Ecommerce Insights
Expand your ecommerce business to Google SERP features to help increase revenue. Learn about each product-oriented Google SERP feature and how they perform on desktop and mobile. Read our study…
DALL-E 2 by OpenAI: How to Create Digital Art in a Few Seconds
DALL-E 2 by OpenAI creates original graphics from text. Learn how it works and how to use it effectively.
Marketing 101: What Is Audience Research?
Audience research is a vital part of marketing and advertising. By understanding the needs and pain points of the people who interact with your brand, you can improve your messaging,…
Google Search Products Overlay With Zoomable Product Images
Google Search now zooms in on product images when you are previewing a specific from on the right-hand panel. All you need to do is hover your mouse cursor over…
Google FAQ Rich Results Now Only Displayed For Authoritative Site...
A month ago, Google told us that FAQ rich results in the Google search results will be shown for only authoritative sites but we waited over a month and nothing…
