How To Conduct A Content Audit Step-By-Step
Your content is what draws visitors to your website. Is yours pulling its weight? Perform a content audit to get the most from yours. The post How To Conduct A…
Your content is what draws visitors to your website. Is yours pulling its weight? Perform a content audit to get the most from yours. The post How To Conduct A…
Learn to estimate ROI & make smart business decisions. Download the on-demand webinar to discover how to allocate budget & select the best SEO keywords. The post How To Predict…
This seemed to come as a bit of a shock to some, but I think there are three reasons why it makes total sense. If you’ve ever been asked what…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Bear with me…
Discover the new AI-powered Bing search engine and Edge web browser for mobile, complete with chat and voice search capabilities. The post Microsoft’s AI-Powered Bing Search Now On Mobile appeared…
Joy Hawkins and friends re-did a study they did years ago to discover that now the services you add to your Google Business Profiles now have an impact on your…
Microsoft’s Jordi Ribas, Corporate Vice President of Search & AI at Microsoft put together a detailed blog post explaining the Prometheus technology and how Bing uses it to make Bing…
Last October, Microsoft introduced its Image Creator tool to help you create images using AI. Well, now Bing seems to be testing this in the web and image search results…
Last week we had reported that Google Ads campaigns were seeing mass disapproval and suspensions but now I am seeing new reports of Google Ad account suspensions across multiple verticals….
Google, at about 5pm ET last night on February 21, 2023, has unleashed the sixth product reviews update. This is named the February 2023 product reviews update and it expands…
Have technical SEO questions on indexation, crawling, and rendering? Join us to chat with Martin Splitt for a Q&A session you don’t want to miss. The post Q&A With Google’s…
Google Search Console update improves security and collaboration with more granular user permissions. The post Google Search Console Update: More Granular User Permissions appeared first on Search Engine Journal.
Microsoft published new details on how AI Search benefits from web content and what that means for web publishers The post Microsoft Explains How Bing AI Search Uses Web Content…
Google Doodles have been entertaining web searchers for a quarter century. Here’s a look back at some of the memorable ones. The post 55 Google Doodle Moments To Celebrate 25…
The adage is that if you’re not paying for the service, you are the product. Unfortunately, this rings especially true in the analytics world. The analytics space is changing, though,…
But it doesn’t mean every free “ChatGPT prompt” ebook you see on Gumroad is the future. Many of the use cases are simply engagement bait. So in this post, we’ll…
Wondering which SEO priorities you should do first? The key is to keep the fundamentals at the forefront of your SEO strategy. Learn how. The post 5 Ways To Drastically…
Here is a recap of what happened in the search forums today…
Google announced the February 2023 Product Reviews Update, accompanied by a clarification in the product reviews update guidance The post Google February 2023 Product Reviews Update appeared first on Search…
Takeaways from the opening arguments in the Supreme Court case involving Google and Section 230, with implications for internet regulation and free speech. The post Tech Giants On Trial: Why…
Mikhail Parakhin, the CEO of Microsoft Bing, said on Twitter that they have fixed the systematic “Something went wrong” issue that some of you have seen over the past week…
Google’s John Mueller said on Mastodon that for small and local businesses, “in most cases,” core web vitals work should not be at the top of their list. He said…
Microsoft Bing is testing not showing the citations or links to publishers by default for some results in the Edge Sidebar. So instead of showing the links to the publishers,…
Google’s John Mueller said on Mastodon that an existing site isn’t not going to drop in ranking just because it uses an exact match domain. “Changes like that would be…
Google has just added a new feature to export your data in bulk, on an ongoing basis, from Google Search Console to Google’s BigQuery. Daniel Waisberg from Google said on…
Google AdSense is updating the Sites page, where you define which sites you want to monetize using AdSense. The updates are coming on March 20, 2023, and include a redesigned…
Download our pocket guide and discover which tools will be most essential to your agency’s success this year. The post Agency SEO Tools For Better Research, Reporting & Workflow [Ebook…
Learn about Google Search Console’s Bulk Data Export feature and how it can enhance SEO analysis for large websites. The post Google Search Console Bulk Data Export Is Here appeared…
Reaching the top of the SERP requires hard work, time and effort, but it can become even harder if someone uses SEO against you. Bad actors can resort to dirty…
When choosing the best CMS for your business, it’s important to consider your specific needs, as well as the technical capabilities and resources available. The post The 4 Best Content…
Google Tag Manager (GTM) is a free tool that enables you to manage marketing tags without modifying code.
It’s a fair question but a tough one to answer because there are just so many things to compare. So instead of filling out one of those classic “us” vs….
Aggregators typically don’t create content because the content is being provided to them through other creators. Think Google, Facebook, YouTube, or Spotify. Integrators are on the opposite side of the…
Here is a recap of what happened in the search forums today…
Learn about TikTok’s Creativity Program Beta, a new monetization tool to help creators earn more money with longer content. The post TikTok’s Latest Monetization Tool: Creativity Program Beta appeared first…
What happens when the noindex, nofollow directives are in the HTTP header and that URL is also being redirected somewhere, will Google respect or ignore the directive. Gary Illyes from…
Sam Michelson was in town, and he is the CEO of Five Blocks, a digital reputation management firm based in Jerusalem, Israel. We spoke about how Sam started…
A major quality improvement should be coming to the new Bing AI Chat feature on Thursday, February 23rd said Mikhail Parakhin, the CEO of Advertising and Web Services at Microsoft.
Microsoft is increasing the price of using the Bing Search APIs by 10x the current cost, effective May 1, 2023, the company posted. That includes using the API for Bing…
Last June, Google began testing a “profile strength” widget or status icon that shows you if you need to do more with your Google Business Profile. Well, that just went…
A week ago, Thanos Bertes posted on LinkedIn, which I found via Mike Ryan on Twitter, that Google Ads disabled the ability in campaign settings to easily opt out of…
Meta launches “Meta Verified” bundle offering users account verification, protection, support, and visibility for a monthly subscription. The post Meta Verified: New Subscription Bundle On Facebook & Instagram appeared first…
Microsoft has implemented new changes to improve Bing’s chat feature, including a cap of 50 chat turns per day. The post Microsoft Limits Bing AI Chat Messages Per Day appeared…
SaaS is a highly competitive field. To survive and thrive in this niche, traditional SEO and content marketing techniques will not be enough. Having top-quality backlinks used to be the…
Google responds to increase in erroneous use of 403/404 responses from publishers and Content Delivery Networks as a way to rate limit Googlebot The post Google: Don’t Use 403/404 Error…
Estimated brand reach is the most important high-level metric that everyone seems to either interpret incorrectly, or ignore altogether. Why? Because it’s a tough nut to crack. By definition, brand…
With AI getting more and more hype, marketers worry and ask: will my job disappear? The short answer is: it won’t. The post How To Keep Your Job Safe From…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. FYI…
Gary Illyes posted a new blog post on the Google Search Central site asking all of you to stop using 403 and 404 server status codes to reduce the crawl…
What a week, we had another big unconfirmed Google search ranking algorithm update. Google Ads had a pretty massive bug with campaign disapprovals and suspensions. Google published a new SEO…
Several months ago, Google tested displaying a left-hand sidebar filter on the desktop search interface. Google is doing something similar on mobile search, but now they are tucking the search…
Did you see the scrollable and expandable features in some user experiences with the Google Search knowledge panel and answer boxes?Well, here are examples of both – I am not…
John Mueller of Google said not all Googlebots use the same rendering engine, in fact, not all Googlebots need to do rendering John added. So while the main desktop and…
Microsoft Bing has added a “more” button on some featured snippets in the mobile search interface. When you click on the more button, there is this brief and subtle animation…
Learn Google’s best practices for making links crawlable, including guidance on anchor text, internal links, and external links. The post Google Updates Help Article On Link Best Practices appeared first…
Google’s expanded guidance on links and how it tracks surprisingly close with algorithms and HTML best practices The post Four Takeaways from Google’s Updated Link Guidance appeared first on Search…
Over 600,000 active installations of ShortPixel Enable Media Replace WordPress Plugin The post WordPress Vulnerability: ShortPixel Enable Media Replace Plugin appeared first on Search Engine Journal.
Every search engine is different. Transform your search strategy by incorporating an integrated approach to stay ahead of the game. The post Building An Integrated Search Strategy appeared first on…
Petra has plenty of experience talking to C-level decision-makers about their business problems, and translating them into SEO solutions. So in today’s episode of Whiteboard Friday, she takes you through…
When I started my career as a writer, I didn’t focus much on content research. My focus was always on completing the first draft as soon as possible. But with…
Here is a recap of what happened in the search forums today…
Google Analytics introduces new features for a better reporting experience, including improved data quality identification and enhanced sampling controls. The post Google Analytics: New Features For Managing Large Data Sets…
Google has released Google Ads API version 13.0 and below is a list of what changed. Version 12.0 was released in October 2022, Version 11.0 of the Google Ads API…
Microsoft published a new blog post on the Bing blog about its learnings from its first week with the new Bing AI search and chat feature being live. Microsoft said…
Google’s John Mueller posted at Reddit why he is not a fan of using keyword-rich hyphenated domains. He said, “I’m not a fan of keyword-keyword domains, but YMMV.”
Matt McGee posted a poll on Twitter asking how much of Google’s search engine usage market share do you expect the new Bing with ChatGPT to take in the next…
Google has published a new, or vastly revamped, document on SEO link best practices. The previous document was just on how to make your links crawlable but the new one…
TikTok is running a free-to-play trivia event where participants can win cash prizes over the course of five days. The post TikTok Launches 5-Day Trivia Event With Cash Prizes appeared…
Learn the most in-demand skills for 2023, according to LinkedIn’s annual report, featuring both soft and hard skills. The post LinkedIn: Top 10 In-Demand Skills In 2023 appeared first on…
Content marketing is the creation and distribution of content with the goal of attracting an engaged audience.
Two new audits in Lighthouse 10 help improve site security and performance The post Google Chrome Lighthouse 10 Contains Two New Audits appeared first on Search Engine Journal.
Removal of TTI Metric in Lighthouse 10 improves PageSpeed Insights scores for 90% of webpages The post Lighthouse 10 Improves PageSpeed Insights Scores For 90% Of Pages appeared first on…
Video editing has a steep learning curve. Let’s look at some of the best beginner-friendly video editing tools in the market today. The post 13 Best Video Editing Software Tools…
Here is a recap of what happened in the search forums today…
There’s no set way to build a roadmap. For over four years, I’ve been working in SEO agencies building a ton of roadmaps. As a senior SEO strategist at Kaizen,…
Keyword-rich domains may harm a website’s long-term success, warns Google Search Advocate John Mueller. Here are five reasons why. The post Google’s John Mueller Cautions Against Keyword-Rich Domains appeared first…
With YouTube Shorts monetization, how much money can creators make compared to the TikTok Creator Fund? Here are the differences. The post YouTube Shorts Monetization: How It Compares To TikTok…
Last night, Google Ads started to suspend and mass disapprove Google Ads and Google Merchant Center campaigns. There are numerous reports of this issue starting around 4 pm ET on…
Here we go again; yet another Google search ranking algorithm update seems to have touched down on February 14th, maybe as early as February 13th, and seems to be continuing…
When the new Microsoft Bing AI copilot was announced, and I reported about the changes to the Bing webmaster guidelines, Glenn Gabe also picked up on some potentially problematic language…
The other week I spotted this Twitter thread where someone was able to ask Microsoft Bing AI chat what its codename is. In short, Bing AI responded that it was…
Just a PSA, Google is fully deprecating the legacy Google My Business API on February 20, 2023 – this coming Monday. This is not new, most of those using the…
Unlock your sales team‘s full potential with sales enablement. Discover what it can do for you and how to get started.
People talk about what they want to read and a good digital PR professional must know what to share. Link building is one of the most difficult strategies in an…
Conquer writer’s block with AI copywriting tools. Here are a few of our favorite tools to get you started.
Learn how to tailor your paid media campaigns to reach more of your target audience, instead of paying for unqualified leads, in our next webinar. The post 5 Cost-Effective Ways…
People change jobs, move teams, and shift responsibilities all the time, and taking over toolsets can bring its own set of challenges. Whether you’re at a new company, in a…
Learn how to easily merge content and SEO to successfully rank at the top of search engine results pages (SERPs) using topic clusters. The post An Easy 4-Step Guide To…
Here is a recap of what happened in the search forums today…
YouTube’s latest updates make it easier for creators to interact with their audience and analyze their video performance. The post YouTube’s New Updates Help Creators Engage & Analyze Data appeared…
Gary Illyes from Google said on Mastodon this morning that you should 301 redirect URLs when there is a “close-to 1:1 match” for that URL. We know that, but what…
A Reddit thread, spotted via Areej AbuAli on Twitter, says that there is an SEO guy who travels across multiple regions in Europe to upload photos to Facebook from that…
Google Search seems to be testing adding stock tickets with the stock price of public companies mentioned in the articles Google is showing in the top stories section.