SEO News Today - Hourly Aggregation from Top SEO Blogs

Google’s advice since Penguin 4.0 was that you don’t need to disavow links since the links are neutralized and don’t end up helping or hurting you. In short, Google ignores…

Google is testing a new search feature to tell you more about a website. This is an “about” carousel that shows more information about a site, including information from the…

Google told us that we should not expect another Core update in 2022, so you can relax about that. Google said the helpful content update would take longer to roll…

We’ve been covering a lot of Google user interface tests but here is a look at a revamped Google Search desktop interface including some of the tests we covered before….

Google is testing displaying the new “sponsored” ad label on the desktop search results. Google launched the new sponsored ad label on mobile search two months ago and tested it…

Google is testing including the local business profile listings in Google Discover. There is this new section named “mentioned in this article” where Google can show the local business listing…

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Just an update…

Google’s John Mueller said on Mastodon that the Google Search ranking algorithm does not look at words per section or the word count in different sections of your page.

Since April, Bing has been slowly testing a new BingBot user agent, slowly rolling it out to more percentages of crawls over the year. Fabrice Canel from Microsoft said while…

Gary Illyes from Google said on LinkedIn that if you want to you can use a single robots.txt file for all your international sites. He added that he is not…

As you know, the December 2022 helpful content update and the link spam update are rolling out now. In fact, it seems like the helpful content update needs more time…

There is an interesting thread on Mastodon where Danny Sullivan and John Mueller, both of who work at Google, talk about making Mastodon more search-engine friendly. The thread was started…

Here is a recap of what happened in the search forums today…

Gary Illyes from Google said on LinkedIn the other day that sitemaps are hints, not orders. Meaning just because you submit an XML sitemap file to Google, it does not…

Google’s Search Liason, Danny Sullivan, said that the December 2022 helpful content update would take longer to roll out than originally expected. The update started to roll out on December…

Google will update its Google Advertising policies to disallow the promotion of content or engaging in behavior that risks harm to Google users, Google employees, or the Google Ads ecosystem….

Google’s new Business Profile interface, aka NMX (I hate the name), in the web search results, for some business profile listings, is showing an option to “add a map to…

Google’s John Mueller again said word count is not a thing with SEO or Google Search. He said on Mastodon, “In general, when Google thinks of “thin content” in terms…

Here is a recap of what happened in the search forums today…

Here is another study from Joy Hawkins and friends. This study says that upvoting reviews tend to keep the reviews on the local listings up for a longer period of…

Google seems to be rolling out a new “top products” report to the performance reports within Google Business Profiles. As you know, businesses can add products in numerous ways to…

Google announced in India yesterday that they are testing a search feature to allow you to search text within video. This isn’t a huge stretch from key moments but it…

Since 2015 Google has been serving lighter-weight and thus faster-loading web pages over Web Light to some devices that just don’t have the speed or capabilities to load the heavier…

A couple of months ago, I reported Google testing a new design for the local pack, which is a fuller design. Well, Shay Harel from RankRanger says this new design…

Here is a recap of what happened in the search forums today…

Jessica Budde was next to be interviewed and she has an amazing personality. She co-hosts the Marketing O’Clock podcast…

Google is testing a light gray colored font for the links in the Google Search knowledge panel box. Google often tests various font sizes and colors and is constantly testing…

Google’s John Mueller said that Google has no plans to release another core update in 2022. This was in response to a number of SEOs worrying that Google might release…

Google has updated its learning video structured data documentation to no longer require the text field for Problem walkthrough videos and clips, now it is just recommended.

Last Wednesday, December 14th, Google began to roll out the December 2022 link spam update, and it seems, at least based on the chatter and tracking tools I follow, this…

Google posted an updated policy update in the Google Merchant Center section for a new “linked account suspension.” In short, this impacts a suspended Google Ads account linked to your…

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google updated its…

This was a busy week, and I honestly thought it would start to slow down, but I was wrong; I am wrong a lot. Google launched another algorithm update, the…

The Google search quality raters guidelines were updated and updated in a big way, with a new E added on to E-A-T. Google is adding experience on top of expertise,…

A couple of months ago, Google switched the search ads label from “Ads” to “Sponsored.” Now, Greg Finn noticed that the ads in the Google Discover feed and Google Discovery…

Google is now testing showing the services listings, the different services a business offers, on the desktop local and maps interface in a business profile. Previously this only showed up…

Sometime in the past couple of months or so, Google added a notice after you upload photos to your Google Business profile that the photo is being processed. It may…

Here is a recap of what happened in the search forums today…

Google now allows users to upload videos to their local reviews on mobile. Videos uploads were added to the desktop interface in 20216, but now you can upload videos, in…