Poll: Many SEOs Still Guest Post For SEO
A poll by Marie Haynes shows that many SEOs are still doing guest posting for SEO purposes. The poll had over 400 responses and only 44% of those who responded…
Google Key Moments SeekToAction Markup Supports 12 Languages
Google key moments is a feature where Google Search highlights the sections in a video through a chapter-like interface. Google added support SeekToAction markup for videos on your site, so…
Google Discover Changes “More Recommendations” Label ...
In March, I wrote a post about “More recommendations” being surfaced in Google Discover. The call to action would show up after researching products in Google Search and would lead…
Google Maps Tests New Sidebar Navigation
Google is testing a new thin sidebar navigation on the left side of the maps interface. The sidebar has the Google Maps pin icon, then the explore tab, then trips,…
Bing Promoting TikTok In Search Results
Microsoft Bing seems to be promoting TikTok video results within the Bing search results. If you do a search for some videos, Bing might add a box on the left…
Google’s John Mueller On When To Use Subdomains
Just when you thought John Mueller of Google was done responding to sub-domain SEO questions – well – now we have a new social platform – so… John said on…
Elon Musk Hires Prolific Hacker George Hotz To Fix Twitter Search...
Twitter CEO Elon Musk sets his sights on improving the website’s search functionality, enlisting the help of prolific hacker and long-time critic George Hotz. The post Elon Musk Hires Prolific…
Is Using Google Analytics A Search Ranking Factor?
Is Google Analytics really powerful enough to influence Google search results? Let’s take a closer look. The post Is Using Google Analytics A Search Ranking Factor? appeared first on Search…
An Introduction To Using R For SEO
Leave a bigger impact on your business. Discover how to connect R to your SEO work, plus how you can learn it in-depth (for free). The post An Introduction To…
A Practical Guide To Multi-Touch Attribution
Learn the difference between 4 multi-touch attribution models to leverage them, and ultimately create better conversion rate optimation. Here’s how to do it step-by-step. The post A Practical Guide To…
How To Analyze Your Content & Craft A Winning Strategy In 202...
Learn how to identify content that works for you and create new, high-quality, authoritative content based on your findings. The post How To Analyze Your Content & Craft A Winning…
The Leading Characteristics of Review Writers, Review Readers, an...
Common sense is a useful asset, and as it turns out, it’s a fairly reliable guide when it comes to navigating the big world of online local business reputation. However,…
8 Easy (But Effective) Ways to Grow Your Email List
You can make money at the click of a button whenever you need to with a strong email list. Unlike other marketing channels, you have full control and ownership here….
YouTube Brings Photo Editing & Quizzes To Community Posts
YouTube is giving creators new tools to work with when publishing community posts, with the addition of photo editing features and interactive quizzes. The post YouTube Brings Photo Editing &…
Daily Search Forum Recap: November 22, 2022
Here is a recap of what happened in the search forums today…
Google Documents Search Ranking Updates As Systems; Labels Live O...
Google has published a new document named a guide to Google search ranking system. That document outlines the “notable” ranking updates that are currently live and running for Google Search…
Google: Last Batch Of Sites Moving To Mobile-First Indexing Comin...
Once again, Google’s John Mueller said the last batch of sites still being indexed using desktop indexing is going to be moved over to mobile-first indexing “soon.” John said this…
Google AdSense Rewarded Ad Gate Beta
Google AdSense is testing a new ad type for publishers named Rewarded Ad Gate beta program. This program is something Google has in AdMob and basically lets you serve some…
The State of SEO With SEJ’s Ben Steele – Ep. 293
If you’re planning your 2023 SEO strategy, you need to know what’s coming. SEJ Senior Editor Ben Steele shares insights on the State of SEO. The post The State of…
Google’s New Spam Policy: Policy Circumvention
Google has added a new spam policy for policy circumvention. The new section was added to the Google spam policies document and basically says if you try to go around…
Google Wants Examples Of URLs That Should Be Indexed But Are Disc...
Gary Illyes is back on social, not Twitter, but on Mastodon and he asked for examples of URLs that you think should be indexed but instead give you the status…
7 Ways To Improve Local SEO & Attract New Business
Let’s take you through how you can win new customers and improve your visibility through local SEO. The post 7 Ways To Improve Local SEO & Attract New Business appeared…
Competitor Mapping: What Is It & How To Do It
Not sure where to start? Automate your competitor mapping process in 5 easy steps. The post Competitor Mapping: What Is It & How To Do It appeared first on Search…
How to Create an SEO Content Strategy (Follow the Ahrefs’ Framewo...
At Ahrefs, SEO-driven content marketing is our main marketing type. And it’s been hugely successful for us, helping us grow our ARR consistently over the years. This is a…
Daily Search Forum Recap: November 21, 2022
Here is a recap of what happened in the search forums today…
TikTok’s New Tool Gives Businesses Helpful Audience Insights
A new business tool from TikTok uncovers audience insights that can assist with planning paid and organic content strategies. The post TikTok’s New Tool Gives Businesses Helpful Audience Insights appeared…
Google Publishes Guide To Current & Retired Ranking Systems
A new guide to Google’s ranking systems will keep you informed about which systems are used to rank search results and which ones are retired. The post Google Publishes Guide…
Bing Webmaster Tools To Undergo Maintenance Today Between 10 and ...
Bing Webmaster Tools will undergo scheduled maintenance between 10am and 1pm ET today. The Microsoft Bing Search toolset posted this notice at the top of the tool when you login…
Google SEO Docs Adds The Unsupported Meta Tags & Attributes
Google has made a minor update to the meta tags and attributes that Google supports help documentation and added the two tags Google does not support. Those include the meta…
Yet Another Weekend Google Search Ranking Algorithm Update –...
Here we go again, I am reporting about yet another Google search ranking algorithm update over another weekend. That makes it several weekends in a row and I do plan…
Google “Why To Watch” Carousel For Google Movie Revie...
Google seems to have added a new carousel to the movie search results named “why to watch.” This carousel contains movie critique reviews, which is not new, but the user…
Vlog #198: Jeremy Meindl On Manipulating Google Search & Neve...
Jeremy Meindl is the co-founder of Target IQ and we spoke about the hotel we are in, its history of it, and the fire he risked his life showing how…
Google: E-A-T Applies To Every Single Query
Out of the Hyung-Jin Kim interview from SMX Next last week, we not only got the scoop on the Coati algorithm but also Hyung-Jin Kim told us that E-A-T is…
How to Make Your Own FAQ Pages & 25 Examples to Get Started
FAQ pages allow you to address common customer issues. Learn the ins and outs of creating an FAQ page.
How To Bypass Big Brands Bidding Up Your Terms
Find out how to deal with big brands that bid for your most profitable keywords during the holidays and beyond. The post How To Bypass Big Brands Bidding Up Your…
Leading A Data-Driven Content Marketing Journey With Vitor Peçanh...
Rock Content’s CMO Vitor Peçanha shares what it takes to be a high-impact leader in a data-first culture. The post Leading A Data-Driven Content Marketing Journey With Vitor Peçanha appeared…
A Different Way of Thinking About Core Updates
These days, Google algorithm updates seem to come in two main flavors. There’s very specific updates — like the Page Experience Update or Mobile-Friendly Update — which tend to be…
How to Find Niche Keywords for SEO in 3 Steps
In other words, these are the “sustainable” and “recycled” jackets in the overall jacket market. Niche keywords can be an opportunity to attract highly targeted traffic in a short…
Are Press Releases Still Good For SEO?
Press releases can be a useful tool for SEO, but only if they’re used correctly. Learn how to employ them as part of your online strategy. The post Are Press Releases…
Daily Search Forum Recap: November 18, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google launched a…
Search News Buzz Video Recap: Google Coati Update, More Weekend T...
This week, we learned that Google’s Panda update at one point in time evolved into what was called the Google Coati update. Google also had another weekend update last week….
Beware Of Fake Ownership Requests From Google Business Profiles
I am sure many of you have received one or two (or more) requests from Google Business Profiles saying the owner is requested access to maintain your business. I just…
Google Rolls Out Multisearch, Lens, AR, Maps & Other Expanded...
Google announced a bunch of features around Google Search, Google Maps, Google Lens and more that are now rolling out in the US and some other regions. This goes across…
Google: Redirects From Non Relevant Pages Won’t Cause The D...
Dawn Anderson asked Google’s John Mueller if redirecting a non-relevant page would cause the destination page (where the redirect it going towards) to be less relevant and cause any ranking…
Google: Rich Results Manual Actions Can Lead To Removal Of Rich R...
Google’s Danny Sullivan said that not only can a rich result manual action result in the removal of your rich results from displaying in Google Search but also it can…
Google: Don’t Randomly Change The Author Name, Use Author A...
Google’s John Mueller was asked about the impact of changing the author’s name on an article. John gave three pieces of advice in response to the question, (1) use author…
SEO Split Test Result: The Impact of ItemList Structured Data on ...
We added ItemList structured data to give search engines more context about the listings of an online marketplace site. Read more to find out why.
WordPress SEO: The Ultimate Guide in 28 Actionable Steps
Follow these 28 WordPress SEO steps to improve your rankings and get more organic traffic to your website.
Domain Authority: Is It A Google Ranking Factor?
In this article, we will explore what Domain Authority is and the evidence as to whether it is a Google ranking factor. The post Domain Authority: Is It A Google…
Users Lose Confidence That Twitter Will Survive
Millions of tweets signal perception that Twitter is ending soon as mass resignations inspire users to lose confidence that it will stay online The post Users Lose Confidence That Twitter…
How To Write Great SEO Titles
In this brief-but-thorough guide, we’ll walk you through what you need to know to take your title strategy to the next level. The post How To Write Great SEO Titles…
Why Bulk Content Creating For Social Media Saves You Time
Social media managers can save time by adapting these content calendar templates for clients. Learn the why, how, and when to use them. The post Why Bulk Content Creating For…
How To Build A Winning MarTech Stack In 2023
Learn how to choose the right MarTech stack to help you automate tasks and streamline your workflow for better performance. The post How To Build A Winning MarTech Stack In…
Advanced On-Page SEO Optimizations — Whiteboard Friday
Typically, when SEOs think about on-page optimizations, they’re thinking about core places to include their target keywords within their content. But how can you take your on-page optimizations to the…
Should You Buy Backlinks in 2022? It Depends
This is why many people turn to buying backlinks. But if you’ve been offered links in exchange for money, should you do it? Is it worth the price? Or will…
Daily Search Forum Recap: November 17, 2022
Here is a recap of what happened in the search forums today…
Google’s New Local Search Features Are Finally Here
Google is finally rolling out the local search features previewed earlier this year, including the ability to search your surroundings with your phone’s camera. The post Google’s New Local Search…
Key Insights That Agency SEO Professionals Should Know
Discover more key agency SEO insights with our State of SEO: Agency Report, and use your newfound knowledge to plan your strategy for next year. The post Key Insights That…
Google Search Console Goes Adds Shopping & Merchant Features
Google has added a new shopping section to the Google Search Console platform. Google added a shopping tab that includes a quick way to create a Merchant Center account, access…
Google On The Most Expensive Pages To Crawl & Does It Matter
There is a fun Twitter thread where Google’s John Mueller and SEO Elmer Boutin talk about expensive pages for Google to crawl. John starts off by explaining that Google doesn’t…
In-House SEO: Key Insights To Inform Your 2023 Strategy
Download our dedicated in-house SEO report and learn how to set your team up for success next year. The post In-House SEO: Key Insights To Inform Your 2023 Strategy appeared…
What Is an H1 Tag? Why It Matters & Best Practices for SEO
An H1 tag is code that marks up the title of a webpage. Learn how to use H1s and why they‘re important.
Google Tests Picture In Picture For Videos In Search Results
Google is testing a picture-in-picture mode for videos that are shown in the search results. You can click on the video preview image and play the video at the bottom…
Google Business Profiles “Showing The World Cup” Attr...
With the World Cup just around the corner, Google is asking certain businesses, like bars, restaurants and other venues if they will be showing the world cup at their location….
Google Tests New Local Knowledge Panel Photo & Street View La...
Google is testing a new user interface and design for the photos and street view imagery in a local panel knowledge panel within Google Maps. This is being spotted by…
Wix Announces New Way To Edit Page Level SEO Settings
Wix announced a new feature that let’s users update SEO factors like structured data and meta tags at the page level from one location The post Wix Announces New Way…
Increase Website Traffic: 8 Secrets From Popular Blogs
Let’s break down the eight ways you can increase website traffic with insights from popular blogs and brands. The post Increase Website Traffic: 8 Secrets From Popular Blogs appeared first…
Social Media Logos: How To Use & Where To Download Them
Social media icons are a great way to boost your follower numbers and connect with your audience. Use them without worrying about legal issues. The post Social Media Logos: How…
6 Social Advertising Tips For Financial Brands
Perfect your social advertising campaigns for a far-reaching and powerful marketing impact. The post 6 Social Advertising Tips For Financial Brands appeared first on Search Engine Journal.
Evidence of New Twitter Features Leaked By Security Researcher
Security researcher leaks evidence of new Twitter features under development, including end-to-end DM encryption and an anti-cyberstalking measure The post Evidence of New Twitter Features Leaked By Security Researcher appeared…
Inbound vs. Outbound Marketing: What’s the Difference?
In this post, you’ll learn how to decide which is better for your business. Let’s start with the basics. Inbound marketing is a marketing strategy that aims to “pull customers…
Daily Search Forum Recap: November 16, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Have you ever…
Google Makes It Easier To Get Products In The Shopping Tab
Google is making it easier for ecommerce stores to get their products showcased in the shopping tab in search results. The post Google Makes It Easier To Get Products In…
What’s new at Ahrefs? (Oct 2022)
Let’s get right into it. New URL Rating (beta) You’ll see this beta version of our new URL Rating in the score card and history chart in Overview, as well…
SEO Testing: 8 Experiments To Improve Organic Traffic
As algorithms change and new technologies emerge, your SEO strategy needs to evolve with them. This is where testing your SEO comes in. The post SEO Testing: 8 Experiments To…
Elon Musk’s Twitter Takeover: A Timeline Of Events
Elon Musk became the owner and CEO of Twitter on October 27, 2022, after acquiring the social media company for $44 billion. The post Elon Musk’s Twitter Takeover: A Timeline…
Google: We Pick Up On URL Patterns That Don’t Work But Shou...
Google’s John Mueller confirmed that GoogleBot will crawl and pick up on URL patterns that simply do not work on your site. I mean, we have all seen this happen…
Google Posts / Updates Adds Cropping Photo Tool
Google has added to the Google Business Profiles Google Posts or Updates section the ability to use a cropping tool when you upload photos to your updates. So now you…
Google Coati Algorithm – The Google Update You Never Heard ...
At SMX Next yesterday I have the privilege of interviewing Hyung-Jin Kim, the Vice President of Google Search. Hyung-Jin Kim has been working on search quality for the past 20…
Google: Cross Link Words In Your Content When It Is Relevant &...
Google’s John Mueller said that while it does make sense to cross-link between your content on your website, you should do it only when it is relevant and within the…
Google AR Products & Clippable Coupons Live
It looks like the Google AR products, at least for shoes, and the clippable coupons feature is now live. If you search for various shoes or sneakers, you will see…
Announcing: The Impact of Local Business Reviews on Consumer Beha...
A warm welcome to Moz’s first large-scale survey on the habits of local business review readers, review writers and successful owner responses. Our survey uncovered interesting insights and actions local…
What Is Bounce Rate and What Is a Good Rate?
Here‘s what you need to know about bounce rates, what a good bounce rate is, and how to improve yours.
Meta Launches Campaign To Support Small Business Shopping
Meta is kicking off a campaign to encourage users to support small to medium-sized businesses (SMBs) during the holiday shopping season. The post Meta Launches Campaign To Support Small Business…
Google Search Console: Is It A Ranking Factor?
You can get lots of helpful information from Google Search Console to guide your SEO efforts. But is it a ranking factor? Let’s dig in. The post Google Search Console:…
What Is A Target Audience And How Do You Find It
The more you know about your target audience, the more chances you have of meeting goals. Here’s what you need to know to find them. The post What Is A…
SEO For News: Complete Top Stories Keyword Research Guide
This guide to news SEO will equip you with a quick keyword research framework to win in Google’s top stories. The post SEO For News: Complete Top Stories Keyword Research…
How Social Media Search & Short-Form Video Are Revolutionizin...
Learn how to market your brand on social media to boost your organic discoverability and reach. The post How Social Media Search & Short-Form Video Are Revolutionizing SEO [Webinar] appeared…
Global SEO: 4 Efficient SEO Frameworks To Manage Clients Without ...
Learn how to tackle campaign management at scale with these global SEO strategies. The post Global SEO: 4 Efficient SEO Frameworks To Manage Clients Without Losing Control appeared first on…
Daily Search Forum Recap: November 15, 2022
Here is a recap of what happened in the search forums today…
Twitter Fires Senior Engineers for Opinions Shared in Private Sla...
Senior engineers with over ten years experience fired from Twitter for privately sharing their opinions. Elon Musk and mock-apologizes for firing “these geniuses” The post Twitter Fires Senior Engineers for…
Google Is Restoring Missing Reviews In Business Profiles
Google is fixing a bug that caused reviews to go missing from Google Business Profiles. Google confirms reviews are getting restored. The post Google Is Restoring Missing Reviews In Business…
YouTube Testing In-App Shopping In Shorts
YouTube is adding new shopping features to its short-form video platform that will now allow users to make purchases as they scroll through their feed. The post YouTube Testing In-App…
More “Google Explore” Testing As The Dynamic SERP Fea...
In June of 2022, Mordy Oberstein first spotted a new SERP feature being tested called Google Explore. That’s where a feed of content shows up after a user scrolls through…