Daily Search Forum Recap: December 28, 2022
Here is a recap of what happened in the search forums today…
Here is a recap of what happened in the search forums today…
An SEO asked if links on YouTube videos will help with your Google SEO. Then someone said that it would help get your content indexed faster. Both are false and…
Google officially confirmed that the helpful content update needs more time to roll out, but now the link spam update is also past the two-week mark, and it is not…
Google’s John Mueller provided some advice on a site that seemed to have been hit due to bad links. He said on Mastodon, “If you’ve built the foundation of your…
Over the past several weeks, I’ve been collecting a number of Microsoft Bing search experiments and user interface tests. It has slowed down a bit this week, so I’ll share…
It has been a while since I heard anyone talk about Google’s passage indexing, technically should be passage<< ranking. So when it came up on Mastodon again, I figured I’d remind…
SEO professionals have the capability to aid scientists against misinformation. Learn how search engines rewarded pages that debunked conspiracy theories on “Ancient Apocalypse.” The post “Ancient Apocalypse”: How SEO Is…
Stop wasting crawl budget and start making sure Google sees your content. Try it now by optimizing your pages with this comprehensive guide. The post How To Get Google To…
Here is a recap of what happened in the search forums today…
ChatGPT is cool, very cool, in fact, I used it for fun for my video introduction earlier this month, but does this put SEOs out of a job? Will it…
Google’s John Mueller said that “writing unique text, adding infographics, and a video” does not by default make that content “good, accurate, and helpful.”
Google’s John Mueller said that removing internal duplicate content and other technical issue fixes won’t lead to your site recovering from a Google spam update. John said that these spam…
In 2018, John Mueller of Google said Google does not use cache-control headers when crawling. He said then that the has no impact on GoogleBot and how it crawls your…
Google Ads will soon allow some cannabidiol (CBD) and topical, hemp-derived CBD products to be advertised on its network. Google posted this policy update and said this begins on January…
60,000+ websites potentially at risk due to vulnerability discovered in a popular anti-spam WordPress plugin The post WordPress Anti-Spam Plugin Vulnerability Affects Up To 60,000+ Sites appeared first on Search…
In this article, we’ve rounded up the top 6 content calendar templates so you can get started right away on next year’s content plan. The post 6 Best Content Calendar…
We published 156 posts on the Moz Blog this year, and as is tradition, it’s time to look back at the most popular ones! You’ll find blogs on new findings…
Here is a recap of what happened in the search forums today…
It seemed a lot calmer this past weekend, Christmas weekend than we had it a while in the world of Google search volatility. This is a good thing since we…
In part one, we spoke about Jessica Budde’s professional history, and in part two, we spoke more about how she had to shift her role and job as her agency…
Every year John Mueller of Google makes a big effort to help respond to both SEO-related questions and just to wish individuals in the community a Merry Christmas on Christmas…
I spotted this thread on Mastodon where both John Mueller and Danny Sullivan of Google was helping internet legend Tim Bray with some SEO issues he was having with Google…
As some of you may know, LastPass had a pretty big security breach that is pretty concerning. But outside of password issues, what do SEOs need to consider with this…
Google confirmed last week that it is working on a fix with SXG, signed exchanges, and not working correctly in search. Specifically, Google serves them in Google Search as normal…
Learn what ChatGPT is and why it may become one of the most important tools of our time The post What is ChatGPT And How Can You Use It? appeared…
Cold email outreach is still widely used for link building. However, the conversion rates have decreased drastically as many link builders utilized cold outreach the wrong way. Spending time on…
Here is a recap of what happened in the search forums today…
Google’s advice since Penguin 4.0 was that you don’t need to disavow links since the links are neutralized and don’t end up helping or hurting you. In short, Google ignores…
Google is testing a new search feature to tell you more about a website. This is an “about” carousel that shows more information about a site, including information from the…
Google told us that we should not expect another Core update in 2022, so you can relax about that. Google said the helpful content update would take longer to roll…
We’ve been covering a lot of Google user interface tests but here is a look at a revamped Google Search desktop interface including some of the tests we covered before….
Google is testing displaying the new “sponsored” ad label on the desktop search results. Google launched the new sponsored ad label on mobile search two months ago and tested it…
Google is testing including the local business profile listings in Google Discover. There is this new section named “mentioned in this article” where Google can show the local business listing…
Here are 9 free marketing report templates for your daily, weekly, and monthly reporting. Check them out!
A reverse image search is when you search the internet with an image. Here‘s how to do one, step by step.
Keeping an eye on your competitor? Learn from their mistakes and take advantage of the opportunity to rank with examples from expert Adam Riemer. The post What Is The Risk…
This guide to Snapchat marketing, is an overview of an often misunderstood channel for marketers and how to start using it effectively. The post Snapchat Marketing: An In-Depth Guide appeared…
We‘ve compiled the top YouTube searches of 2022. Get the YouTube search insights you‘re looking for.
Generate images and text to scale your content by writing great prompts. Tackle each issue with text and image using this comprehensive guide. The post Why SEO Pros Need To…
We had an amazing year of Whiteboard Friday episodes, ranging in topics from link building to content engines to even, basketball? In case you missed them, here are the top…
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Just an update…
Elon Musk announced today that Twitter will now display view counts on tweets, giving users more insight into the reach of other users’ content. The post Twitter Adds Public View…
Google’s John Mueller said on Mastodon that the Google Search ranking algorithm does not look at words per section or the word count in different sections of your page.
Since April, Bing has been slowly testing a new BingBot user agent, slowly rolling it out to more percentages of crawls over the year. Fabrice Canel from Microsoft said while…
Gary Illyes from Google said on LinkedIn that if you want to you can use a single robots.txt file for all your international sites. He added that he is not…
As you know, the December 2022 helpful content update and the link spam update are rolling out now. In fact, it seems like the helpful content update needs more time…
There is an interesting thread on Mastodon where Danny Sullivan and John Mueller, both of who work at Google, talk about making Mastodon more search-engine friendly. The thread was started…
Twitter is upgrading the user experience for cashtags, showing pricing graphs when users click on the symbol of a major stock, ETF, or cryptocurrency. The post Twitter Enhances Search Results…
Title tags are an important part of on-page SEO because they help search engines understand the content of a webpage and its relevance to a user‘s search query.
Since Elon Musk acquired Twitter, Mastodon, a decentralized and open-source social media platform, has grown its user base from 300K to 2.5M monthly active users. The post Mastodon Reaches 2.5…
Check out our list of the best keyword research tools, including both paid and free keyword tool options.
Social media allows you to tell your story, humanize your brand, build an audience, and stay on top of mind with your targets. The post 17 Awesome Examples Of Social…
Here are the top five Winter TikTok trends to give you inspiration and help you create potentially viral videos for your TikTok marketing The post TikTok Trends Right Now: Winter…
Set up header bidding and boost your revenue by +30% or more by creating selling pressure on Google Adx. The post What Is Header Bidding And How To Implement It…
A/B testing lets you run two different versions of marketing content to see which is the most successful.
Here is a recap of what happened in the search forums today…
SEO writing means creating content that ranks high on search engines. Read our guide to learn how.
Gary Illyes from Google said on LinkedIn the other day that sitemaps are hints, not orders. Meaning just because you submit an XML sitemap file to Google, it does not…
Google’s Search Liason, Danny Sullivan, said that the December 2022 helpful content update would take longer to roll out than originally expected. The update started to roll out on December…
Google will update its Google Advertising policies to disallow the promotion of content or engaging in behavior that risks harm to Google users, Google employees, or the Google Ads ecosystem….
Google’s new Business Profile interface, aka NMX (I hate the name), in the web search results, for some business profile listings, is showing an option to “add a map to…
Google’s John Mueller again said word count is not a thing with SEO or Google Search. He said on Mastodon, “In general, when Google thinks of “thin content” in terms…
Sitelink extensions (or assets) add more links to your ads. Learn how to use them to improve your ad’s CTR.
Google rebranded its Data Studio product to Looker Studio. Here’s an in-depth guide to help you navigate Google’s free data visualization tool. The post An In-Depth Guide To Get Started…
Are JavaScript redirects the best solution? Ensure you are not wasting crawl budgets by learning when and where to use them for better SEO. The post Are Javascript Redirects SEO…
Creating an online survey promotes higher customer engagement and serves as a valuable lead generation and market research tool for your firm. Get started here. The post How To Create…
Uncover the biggest SEO insights of this year, plus get expert predictions on what next year may hold. The post Expert SEO & Google Algorithm Predictions For 2023 appeared first…
Almost every search we make via Google includes some degree of localization. So, how can we keep an eye on our site’s performance within local markets to ensure we’re continuing…
Here is a recap of what happened in the search forums today…
TikTok’s ‘For You’ page, the first screen people see when opening the app, will tell users why the algorithm put a video in their feed. The post TikTok’s For You…
Here is another study from Joy Hawkins and friends. This study says that upvoting reviews tend to keep the reviews on the local listings up for a longer period of…
Google seems to be rolling out a new “top products” report to the performance reports within Google Business Profiles. As you know, businesses can add products in numerous ways to…
Google announced in India yesterday that they are testing a search feature to allow you to search text within video. This isn’t a huge stretch from key moments but it…
Since 2015 Google has been serving lighter-weight and thus faster-loading web pages over Web Light to some devices that just don’t have the speed or capabilities to load the heavier…
Twitter is launching Blue For Business, a new version of Blue Verified designed to distinguish brand accounts from personal accounts. The post Twitter Launches Blue For Business With Square Profile…
A couple of months ago, I reported Google testing a new design for the local pack, which is a fuller design. Well, Shay Harel from RankRanger says this new design…
Split testing is a way to compare versions of content to improve performance. Learn how to get started here.
Google is rolling out brand new search technology in India, one of the search company’s biggest markets, including bilingual search results and in-video search. The post Google Debuts New Search…
New research paper demonstrates a way to increase language model performance speed by up to three times with minimal modifications to the LLM The post Google CALM: A New Language…
SEO ROI measures the impact of your SEO efforts. Here‘s how to measure it. Step by step.
Marketplace SEO involves optimizing product listings on ecommerce marketplaces such as Amazon and Etsy to increase visibility and conversions. The post Marketplace SEO: A Guide To Optimize Listings appeared first…
Taking a leap to buy an online business is rewarding when you significantly reduce your risk. Here are important factors for consideration. The post How To Buy An Online Business…
CRM (customer relationship management) strategies help organizations accomplish specific business goals through carefully designed data workflows associated with sales and marketing.
Have you ever wondered how Moz employees learn internally? Well, here’s your chance to get a sneak peek into never seen before, internal webinar footage with Tom Capper! Learning is…
Learn how expert digital marketers adapted to changes within the digital landscape in 2022, as well as what’s new in marketing for 2023. The post Digital Marketing In 2023: 600…
Here is a recap of what happened in the search forums today…
Google retired the Web Light service that made the Internet faster for users in countries where mobile connections were slow. The post Google Retires Web Light Webpage Transcoding appeared first…
Instagram is rolling out four new Reels templates that allow users to create a narrated video of their 2022 highlights. The post New Instagram Templates: Create Year-In-Review Highlight Reels appeared…
Jessica Budde was next to be interviewed and she has an amazing personality. She co-hosts the Marketing O’Clock podcast…
In response to a thread on Reddit, Google Search Advocate John Mueller says there’s no inherent SEO advantage to WordPress over coding a website yourself. The post Google’s John Mueller:…
Sports marketing is filled with star power and money. You could never do the same with your marketing. Or could you? The post Journalism to PR to Marketing to Sports…
Google is testing a light gray colored font for the links in the Google Search knowledge panel box. Google often tests various font sizes and colors and is constantly testing…
Google has updated its learning video structured data documentation to no longer require the text field for Problem walkthrough videos and clips, now it is just recommended.