+3.7x Monthly AI Traffic [AI SEO Case Study]
Matt Diggity Google’s AI Overviews now decide which businesses show up in the most valuable search real estate, pulling in data from multiple sources and reshaping how customers discover brands….
+1,400% Monthly AI Traffic [Advanced AI SEO Case Study]
Matt Diggity For years, traditional SEO focused on optimizing for the 10 blue links in Google’s SERPs, but that can’t be your only focus now. AI-powered tools like ChatGPT, Google’s…
[AI SEO Case Study]: 2,300% Monthly AI Traffic Increase By Cracki...
Matt Diggity AI SEO is no longer optional, it’s the new frontline of search. In 2025, the way people discover information online has fundamentally shifted. With the rise of AI-generated…
[SEO Case Study]: $491k Revenue/Month by Building an AI SEO Geniu...
Matt Diggity In 2025, the game of SEO has changed. With advancements in AI, you can build AI SEO experts using code (not humans) to create content at a scale…
Beating Google Updates Using Custom GPTs [Case Study]: 5X Traffic...
Matt Diggity Maintaining search visibility and traffic after a major Google algorithm update can be a tough task. Using advanced content solutions allows you to stay ahead of Google’s algorithms…
Drive Over 150K A Month In Brand Search Volume: A Case Study
Watch on-demand as we explore real-world strategies to increase brand search volume, backed by proven case studies from top brands. The post Drive Over 150K A Month In Brand Search…
How We Did It: Mastering Multi-Site SEO Case Study
Harness the power of multi-site SEO to drive success. Create a unified approach across domains to boost rankings, meet user needs, and consolidate SEO authority. The post How We Did…
Case Study: A Holistic SEO Strategy That Tripled Traffic in a Yea...
Matt Diggity From a marketing perspective, getting visitors onto your website is just half the battle when it comes to SEO. The other half, from a business perspective, is making…
Case Study: An SEO Strategy That Tripled Revenue in 9 Months
Matt Diggity Topical authority has been all the rage and has been the go-to strategy for SEOs over the past few years. The idea here is to write everything about…
Google Case Study Shows Importance Of Structured Data
Google published a case study showing how adding structured data and improving crawlability nearly doubled the amount of clicks to the site The post Google Case Study Shows Importance Of…
Case Study: A User-First SEO Strategy That Generated +3700% More ...
Through the numerous core algorithm updates announced over the past few years (most recently in March 2024), Google has made it clear that its focus is on rewarding websites with…
Google Case Study Reveals Search Console Evolution Via APIs
A Google case study shows how APIs are transforming how users interact with Search Console The post Google Case Study Reveals Search Console Evolution Via APIs appeared first on Search…
Case Study: The Programmatic SEO Approach that Got Attention from...
What if I told you there’s an SEO tactic that allows you to create hundreds of thousands of high quality pages at scale and at a fraction of the cost…
How To Do Keyword Research For Very Specific, B2B Audiences (A Ca...
Discover how to navigate a particularly tough keyword research brief and apply this critical thinking-based approach to any B2B niche. The post How To Do Keyword Research For Very Specific,…
How to Write a Case Study: Guide With Free Template + Examples
Learn how to write a case study that inspires conversions with our step-by-step guide and handy template.
88% Monthly Traffic Growth & Outranking Amazon (SEO Case Stud...
Going up against big competitors in your industry, like Outlook India for Affiliate sites, Amazon for eCommerce sites or Wikipedia for informational queries, isn’t easy, but it’s not impossible either….
How to Grow Traffic by 368% (Market Disruption Case Study)
Whether you’re starting out from scratch or growing your existing brand’s organic search presence, there’s nothing stopping you from disrupting the search results pages of your industry one step at…
Linktree SEO Case Study: The Rise, Fall, & Future
Let’s find out. Linktree says it has over 35 million users. It built its brand by creating a platform where content creators can share multiple links to their social…
How to Grow Traffic by 60.99% & SEO Topical Authority (Case S...
Whether you’re working on a brand new website, or building your existing site’s organic presence, it’s important to showcase your topical authority to both Google and your audience. They want…
Examine SEO Case Study: 7 Lessons to 1 Million Monthly Visits
That’s not all. Despite not using outreach, it acquired links from sites like The New York Times and Forbes—on autopilot. How? I spoke with the co-founder, Sol Orwell, to find…
An Aggregator With Integrator Strategy – Carwow SEO Case Study
Aggregators typically don’t create content because the content is being provided to them through other creators. Think Google, Facebook, YouTube, or Spotify. Integrators are on the opposite side of the…
How to Grow Traffic 114.25% With a Content Driven SEO Plan (Case ...
Great content is the bedrock of SEO. Without it: You’ll fail to grow traffic on your site You’ll be susceptible to penalties like the Google Helpful content update You’ll struggle…
Google Publishes A New SEO Case Study, This One From Vimeo On Vid...
A couple of weeks after I said I thought Google would stop publishing SEO case studies, Google just published a new one. This one is on How Vimeo improved video…
Google Says Writing SEO Case Studies Are Quite Challenging
Google has this SEO case studies and success stories page since 2019 and they have updated it a few times, I believe, since. Recently, someone Mariachiara Marsella asked John Mueller…
Four-Day Work Week: Pilot & Early Challenges [An SEJ Case Stu...
We’re about halfway into the program (with some kinks) but the overall sentiment is positive. Take a glimpse into how it’s going for SEJ. The post Four-Day Work Week: Pilot…
How to Grow Organic Traffic by 131% With Cold Email (Case Study)
Cold email outreach is still widely used for link building. However, the conversion rates have decreased drastically as many link builders utilized cold outreach the wrong way. Spending time on…
How RTINGS.com Dominates Product Niches (SEO Case Study)
As of October 2022, the website drives approximately 9.5M organic search clicks in a month, making up a massive 160% year-over-year growth: Like many other successful affiliate websites, it started…
How We Increased a Client’s Leads by 384% in Six Months by Focusi...
Content marketing is an essential part of any SEO strategy. Without it, how are you going to attract customers looking for answers to their questions, and who are potentially in…
Listicle Outreach: How Hunter Built 96 Links in 3 Months (Case St...
The problem is that listicle outreach is quite complicated. You need to identify the right listicles, as well as the right prospects to pitch your business to. Your cold email…
6 Things I Love About Zapier’s SEO Strategy: A Case Study
Yet, Zapier’s blog alone brings 1.6M organic visits every month. That’s traffic worth about $3.7M and 67.5% of its overall organic traffic. So let’s see why Zapier didn’t turn away…
How to Use Keywords to Combine the Power of SEO and Google Ads [C...
Spongebob and Patrick. Batman and Robin. Tom and Jerry. These iconic dynamic duos simply wouldn’t be the same by themselves, and you can think of SEO and PPC in the…
How Stacker.com Earned 1M+ Organic Monthly Visits Through Content...
Note: Amanda Milligan collaborated with Stacker’s SEO specialist, Sam Kaye, to create this case study. When a marketer is asked about the value of content syndication, they’ll typically list two…
How We Increased Revenue with Speed Optimization [Local SEO Case ...
Last year, I pitched a series of technical SEO topics for local SEO on twitter and got lots of positive feedback. One of these elements of technical SEO that can…
Wirecutter SEO Case Study: 5 Ways to Win at Affiliate Marketing
As of May 2022, the website drives almost 12 million organic search clicks in a month (spread across roughly 3,000 pages): The website is now part of The New York…
Case Study: How the Cookie Monster Ate 22% of Our Visibility
Last year, the team at Homeday — one of the leading property tech companies in Germany — made the decision to migrate to a new content management system (CMS). The…
Case Study: How CadastrandoWeb Helped an Ecommerce Site Increase ...
The agency Cadastrando Web is an internet marketing agency founded by Alexandre Ferreira, in July 2007. For 15 years the agency helped over 8,000 companies from across Brazil to plan…
Are Brand Keywords Valuable For Every Audience? [Case Study]
Being present on brand terms remains incredibly important. Here’s what you can do with brand search to cater to different audiences in a cost-effective manner. The post Are Brand Keywords…
Case study: Crux agency helps a Japanese fruit delivery company b...
The agency and its client Crux is a Japanese digital marketing agency that provides website development, content writing, and marketing consulting services. The agency has twelve seasoned marketers on the…
Homepage Design & Linking Strategy For Publishers [SEO Case S...
Redesigning your news site? Consider these lessons learned by a major news publication and discover ways to improve your own internal linking architecture. The post Homepage Design & Linking Strategy…
Case Study: How Fintech Company Driva Grew Their SEO Traffic by 8...
The company Driva is an Australian FinTech start-up founded by William Brown and Scott Montarello. It’s an online platform, which allows customers to get pre-approval and personalized interest rates—based on…
Case Study: How a Japanese Trunk Room Company Boosted the Sales b...
The Company Nishikiya is a family venture, founded in June 1968. The core business of the company is a storage space service. Although the company is located in Yokohama, Kanagawa…
Case Study: How a Nigerian Lager Beer Secured the #1 Spot on Goog...
The Agency Boulder SEO Marketing (BSM), a Denver search engine optimization company, has been implementing digital marketing campaigns with local, national, and global objectives since 2009. Specializing in affordable SEO…
SEO Split-Testing Case Study: Persuasive Copy Wins Again
We added “Guaranteed Lowest Prices“ to the end of the page title. Check out the result of this SEO split test.
Case Study: Should You Add Pipes or Dashes to Your Title Tag?
We changed “|“ to “-“ “Buy” to the title of product pages on an ecommerce site. Check out the result of this SEO split test.
Shopify & Fast Simon: An Ecommerce SEO Case Study
See a Fast Simon for Shopify integration in action and the SEO team’s tips for handling challenges in rendering, crawling, and pagination. The post Shopify & Fast Simon: An Ecommerce…
What Kind of Content Appears in Google Discover [Case Study]
What content dominated the Google Discover feed? Dive into Discover‘s content preferences in this unique case study!
Case Study: Can Including a CTA in Meta Descriptions Impact Click...
We added a CTA “Shop“ to the meta description of location pages on a cannabis site. Did Google like it as much as people think?
Case Study: Should You Add a CTA to a Page’s Title Tag?
We added “Buy” to the title of category pages on a beauty site. Check out the result of this SEO split test.
Case Study: How long should your title be?
Learn more about the test result from the most recent case study published by SplitSignal: we shortened the title of article pages on the medical site.
Case Study: How a Japanese Digital Agency Helped a Local Company ...
The Agency Cosmic Engine — a full-cycle digital marketing agency that offers its clients all kinds of digital support: from website design, content planning and development, to creation of promotional…
SEO Split-Testing [Case Study] “Adding “(Updated Day Month)” to T...
Learn more about the test result from the most recent case study published by SplitSignal.
Tackling 8,000 Title Tag Rewrites: A Case Study
Let’s take an in-depth look at Moz.com title tags that were re-written by Google, including three case studies where we managed to fix bad rewrites.
Case Study: How an SEO Agency Helped an Artisan Bakery Increase O...
In our SEO Reality Show series, we’ve been sharing the individual steps a partner agency took to help an artisan bakery improve their search visibility, capture quality web traffic, and…
The New Moz SEO Q&A: 100K URL Migration Case Study
Over time, the Moz Q&A saw serious neglect, resulting in loss of user satisfaction and traffic. So Moz had a choice: improve the Q&A immediately, or kill it. Thankfully, we…
Wise.com SEO Case Study: 5 Reasons Why Their SEO Rocks
Formerly known as TransferWise, this fintech company offering multi-currency accounts and quick international money transfers with fair fees currently gets an estimated 6.4 million organic visits per month: That’s especially…
Marketing Services SEO: Growing Monthly Website Traffic By 3012% ...
Starting a new website from scratch? I’m going to share with you the steps my team at The Search Initiative took to grow a relatively new marketing service website’s monthly…
How to Rank on Page 1 of Google FAST (In-Depth Case Study)
Today you’re going to see one of my favorite SEO strategies in action. (“Guestographics”) Specifically, I’ll show you how Perrin used this technique hit Google’s first page for a bunch…
SEO Split-Testing [Case Study] “Moving Description on Category Pa...
Learn more about the test result from the most recent case study published by SplitSignal: “Moving Description on Category Pages” of an e-commerce site.
SEO Split-Testing [Case Study] “Replacing “Side Effects: Co...
Learn more about the test result from the most recent case study published by SplitSignal: replacing “Side Effects: Common, Severe, Long Term” with “Side Effects: What are they?” in the…
SEO Split-Testing [Case Study] “Replacing “You’ll Love in 2...
Learn more about the test result from the most recent case study published by SplitSignal: replacing “You‘ll Love in 2021“ with “Online“ in the title tag for category pages of…
SEO Split-Testing [Case Study] “Adding an Emoji to The Titl...
Learn more about the test result from the most recent case study published by SplitSignal: adding an emoji to the title on the recipe page of the marketplace website.
SEO Split-Testing [Case Study] “Removing Breadcrumbs on Pro...
Learn more about the SEO test result from the most recent case study published by SplitSignal: Removing the last breadcrumb on the product page of the marketplace website.
SEO Case Study: How UK-based agency helped an online learning pla...
In the spring of 2021, we focused one of the SEO Reality Show episodes on the approach one of our agency partners, Re:signal, took to help their client, Learning with…