Plan themes, cadence, and formats. Publish helpful posts that match user needs and goals.
Agentic SEO goes beyond Google to optimize for AI-driven discovery, influence, and traffic flows in a reconfigured digital ecosystem. The post Agentic AI In SEO: AI Agents & The Future…
Random content creation is the top reason you won’t see ROI from your content marketing. One week, you write blog posts. The next week, you film some YouTube videos. Then,…
Using AI when executing your content strategy can streamline research, brainstorming, and optimization.
Uncover the topics and keyword clusters driving your competitors‘ success with the Semrush Topics Report. Optimize your content strategy and stay ahead in search results.
BoFu Content Strategy
Evergreen content is a reliable way to get consistent traffic. Learn how to write evergreen articles and develop a strategy for keeping their performance high.
These content strategy examples will inspire you to create your own strategy for achieving your business goals.
Discover the latest trends, tips, and strategies in SEO and PPC marketing. Our curated articles offer in-depth analysis, practical advice, and actionable insights to elevate your digital marketing efforts. The…
Use our content marketing template to build a plan tailored to your business needs, resources, and goals.
A content calendar helps you plan, organize, and schedule content. Learn how to build one.
Learn how to boost Google search rankings by using first-party data, zero-party data, and automated audience insights in your content strategy. The post Data-Driven Content Strategy: Boost Google Rankings With…
Learn how to create a social media content strategy that can help you achieve marketing goals.
These questions are adapted from the legendary book Good Strategy, Bad Strategy by Richard Rumelt. They’re designed to: Most companies have the same core problem: they need more customers, and…
Elevate your content strategy and boost organic traffic with these practical SEO insights and free tools.
Get inspiration with our content calendar examples. Then, create your own using our tips and templates.
Don’t miss our upcoming webinar! Learn how to run experiments and collect data that matters to your bottom line. Register now to get exclusive access! The post Upgrade Your SEO…
Content is a powerful marketing tool that helps you connect with potential and current customers throughout their journey on your site. It can push you to the top of search…
Create a global content calendar to make your content workflow efficient and increase customer engagement. The post Key Considerations For A Global Content Calendar appeared first on Search Engine Journal.
How do you make YouTube a profitable venture for B2B businesses? Find out about how to do B2B YouTube marketing right. The post How To Create A B2B Content Strategy…
Go from basic to a more advanced content strategy with Azeem in this Whiteboard Friday episode. Diversify your content strategy by creating the right content for your audience at the…
Use our content marketing template to build a plan tailored to your business needs, resources, and goals.
Learn how to map out each stage of the sales funnel so you can identify opportunities to refine your content strategy and convert more leads. The post How A Customer…
Simplify content creation with a content calendar. Learn how to create one and find the best templates here.
Learn how to create a social media content calendar to better keep track of content and deadlines.
Do you have a framework in place for your content strategy? Learn what elements you need to erect a solid plan that gets results. The post How To Create A…
In a recent study, we found that our pillar pages are magnets for links, organic traffic, and newsletter subscribers — especially compared to regular blog posts. Here are the results…
Target your audience at every stage of the marketing funnel consistently. Here’s how to develop a content marketing strategy (with free templates!) The post Downloadable Content Strategy Template And How…
In this article, we’ve rounded up the top 6 content calendar templates so you can get started right away on next year’s content plan. The post 6 Best Content Calendar…
This pocket guide has all the insights you need to navigate the ins and outs of content marketing within the finance industry. The post Finance Marketing: How To Form A…
A social media content strategy is your treasure map to earning ROI from social media. Learn how to create one in 7 steps. The post Social Media Content Strategy: From…
At Ahrefs, SEO-driven content marketing is our main marketing type. And it’s been hugely successful for us, helping us grow our ARR consistently over the years. This is a…
Want to step up your content strategy in 2023? Join this webinar and discover how to create quality content for better performance and higher rankings. The post Content Strategy: How…
Struggle with adapting to fast-changing SEO standards? This webinar will help keep your content strategies up-to-date. The post Upgrade Your SEO Content Strategy With These 3 Steps [Webinar] appeared first…
Learn the 10 enterprise SEO tasks you should be doing to get new prospects and distinguish your brand in a cluttered market. The post Level Up Your Content Strategy –…
Make sure your strategy is built around unique content that you can leverage cross-platforms to promote your online presence, improve SEO rankings, and build relationships. The post 5 Tips To…
Like a marketing octopus, there are eight important appendages to a good content strategy. Let’s run through them in the order you should create them. The post 8 Elements Of…
Build on the human connection to better capture your B2B audience. Here’s how to choose interviewees, plus tips and sample questions to get you started. The post Interviewing Niche B2B…
In this helpful guide, we’ll give you a step-by-step approach to developing, implementing, and optimizing your very own data-driven content strategy. The post 7 Data-Driven Content Strategy Tips For Improving…
Content marketing is a marathon, not a sprint. Learn how a long-term content strategy can help you outpace even tough competitors. The post 10 Reasons You Need A Long-Term Content…
Learn how the right content strategy can make your entire team more effective and successful with tips from SEJ’s new Editor-in-Chief Amanda Zantal-Wiener The post How A Solid Content Strategy…
In this post, we cover 15 tips for making SEO a priority in content strategies and how this impacts scaling SEO.
Whether you’re just getting started with a simple infographic or already a seasoned pro, infographics belong in any content marketing strategy. Here’s why. The post 10 Big Ways Infographics Benefit…
Learn how to use localized content to boost your business’s visibility in local search and the number of customers visiting your store, online and off. The post How To Create…
Keyword clusters are a more advanced SEO content strategy that can give you the edge you need to win in competitive verticals. The post Keyword Clusters: How to Level up…
It’s up to you to be on the SERPs at the right time for each type of search.Rank better by understanding Search Intent. The post Dominate SERPs With Search Intent:…
Google Trends does more than just show search trends. Find out how to push your content to the top with this unique search tool. The post Using Google Trends To…
Looking to make your keyword research, content planning, and production more efficient? Explore this ultimate 2022 content calendar template (includes a free ebook)!
A content calendar plans and organizes your content for publication. We‘ll show you how to create a content calendar for your blog & social channels.
Should you create a separate article for each city, district, neighborhood, and service for 100+ local business locations and how would you structure the site? The post What’s The Best…
What is a product-led content strategy, and how can you put it to work for your marketing organization? Get expert tips and see examples. The post A Complete Guide To…
Drive traffic to your business. Increase awareness of your brand and products. Bring new customers your way. Educate and nurture your customers and prospects. Help you become a thought leader…
In this episode of the Semrush SEO Reality Show, we will share how an SEO agency built a keyword-optimized content marketing plan for their bakery client from Florida. Are you…
Welcome to this episode of the Search Engine Journal, featuring our guest Alli Berry. Alli is the SEO Director at The Motley Fool, a private financial and investing advice company…
With a little digging, you can now mimic the keyword topics, style, and format of the SERP features for your target keywords, creating content that engages your audience exactly where…
In a nutshell, we: Create blog posts and videos about relevant topics that people search for on Google and YouTube. Nurture and educate those people with useful content on Twitter and…
You can use content calendars to plan, publish and track your content over time. We share 3 content calendar templates to help you get started.
Want to turn customers into brand advocates? Capitalize on user-generated content! Follow this guide, our tips, and examples, to learn how.