Semrush

What is hreflang and how does it work?

Hreflang helps search engines display the correct language version of your pages to users, essential for international SEO and user experience.

SE Roundtable

Google: Hreflang Doesn’t Guarantee Indexing

Google’s John Mueller explained that just because you use hreflang tags on your pages, it doesn’t mean those pages will be indexed and/or ranked in Google Search. He said on…

Search Engine Journal

Google Reminds That Hreflang Tags Are Hints, Not Directives

Google’s John Mueller explains that Hreflang tags act as suggestions, not directives. Learn how canonical tags impact international SEO and what adjustments your strategy needs. The post Google Reminds That…

SE Ranking

Hreflang and SEO: Full Guide for Newbies

Check our detailed hreflang guide: what is hreflang, why your site needs it, and how to set it up. Plus, learn how to detect and fix common hreflang issues.

Search Engine Journal

Google Insights: Can Incorrect Hreflang Tags Hurt SEO?

Google’s Gary Illyes suggests incorrect hreflang tags may not hurt SEO, but the content language remains a key signal for search relevance. The post Google Insights: Can Incorrect Hreflang Tags…

Search Engine Journal

Google Warns Of Quirk In Some Hreflang Implementations

Google identifies a quirk in some hreflang implementations and updates documentation to make it more widely known The post Google Warns Of Quirk In Some Hreflang Implementations appeared first on…

SE Roundtable

Google Open To Alternative Ideas For Hreflang

Gary Illyes from Google said he has heard from the SEO industry that hreflang can be “annoying” and complex and confusing. So he is open to ideas on how to…

Backlinko

What Is Hreflang and How To Implement It the Right Way

Hreflang is an HTML attribute that specifies the language and regional targeting of a webpage. You use it on international or multilingual websites to signal to search engines—notably Google—the language…

Search Engine Journal

How Google’s Hreflang x-default Enhances Website Navigation

Google highlights hreflang x-default’s benefits, including enhanced user experience, improved URL discovery, and increased conversions. The post How Google’s Hreflang x-default Enhances Website Navigation appeared first on Search Engine Journal.

SE Roundtable

Google’s John Mueller Offers Hreflang SEO Advice

John Mueller of Google posted a super detailed response to an hreflang implementation question on Reddit. The response is so detailed, I am afraid that if I try to dumb…

Search Engine Journal

Google On How To Simplify Hreflang Implementation

Google’s John Mueller says hreflang implementation doesn’t have to be as complicated as people think. He outlines a simplified approach for publishers to follow. The post Google On How To…

SE Roundtable

Google: Hreflang Does Not Give You A Ranking Boost

Google’s John Mueller said again that using hreflang will not help you rank better and does not change rankings for your site. All it technically does it replace the URL…

SE Roundtable

Google: We’re Getting Better At Languages & Location Wi...

Google’s John Mueller said on Twitter that “anecdotally, it feels like we’re already doing much better with getting languages & location right, even without hreflang or geotargeting settings.” This was…

Search Engine Journal

Hreflang Implementation: The 10 Biggest SEO Misconceptions

Hreflang can reduce traffic cannibalization and cart abandonment, increasing local revenue – if you can avoid these common misconceptions. The post Hreflang Implementation: The 10 Biggest SEO Misconceptions appeared first…