Everything for local rankings: Google Business Profile setup, reviews, citations, and pages. Practical tips to improve proximity, relevance, and prominence.
Unlock the power of local search to attract more customers. Elevate your marketing strategy with effective local search techniques. The post From Listings to Loyalty: The New Role of Local…
If your business depends on local traffic, this audit checklist highlights where to focus for stronger visibility in both organic and AI search. The post How To Do A Complete…
If your business depends on local traffic, this audit checklist highlights where to focus for stronger visibility in both organic and AI search. The post How To Do A Complete…
Google now supports Sitelinks for local search ads in the Google Maps interface. They show in the form of a carousel, under a sponsored ad listing in the Google Maps…
Discover how AI is transforming local SEO. Learn data-driven tactics to win in AI Overviews, Maps Packs, and protect multi-location visibility in 2025. The post AI Is Rewriting Local Search:…
Transform your approach to local search. Accurate information and AI readiness are essential for visibility in today’s search engines. The post The AI Search Effect: What Agencies Need To Know…
We ran a volatility test to see how consistent AI Mode is. Explore our findings on how geography and query phrasing impact AIM results in local search.
The best local SEO strategies include Google Business Profile optimization, consistent NAP information, and collecting customer reviews.
Improve local search rankings by optimizing Google Business Profile, maintaining consistent information, and collecting customer reviews.
New data on over 3,000 Google Business Profiles finds proximity drives visibility, but review volume and keyword relevance are most influential near the top. The post Review Signals Gain Influence…
NAP consistency matters significantly for local SEO because it helps search engines verify your business legitimacy and improves local search visibility.
Navigate the 2025 AI SERP changes with strategies for local visibility, ensuring your business stands out in evolving search results. The post 2025 AI SERP Changes: New Strategies To Gain…
A study of 8.7M Google results finds review engagement correlates strongest with Local Pack visibility, with tactics varying by industry. The post Local SEO Best Practices Aren’t Universal: Yext Study…
Discover how Semrush tools can help you research, execute, and track local SEO across multiple locations.
Explore how a local seo strategy travel and tourism can elevate your online presence and attract more visitors to your destination. The post Mastering Local SEO: A Strategic Imperative For…
Join Mél Attia as she explains how consumer trust and AI updates are reshaping local SEO and how agencies can lead the way. The post Lead Local SEO: How To…
Boost your local visibility and attract nearby customers that are ready to buy
Discover the techniques you need to build local SEO backlinks and boost your search visibility.
Time to reinforce your strategy based on these local SEO stats?
Everything you need to know to get your local business ranking higher in search
Review your local business’ performance in Google Search and Google Maps.
Semrush Local is the affordable solution to great local SEO rankings.
Learn how Google Maps citations impact local SEO and how effective management can enhance your business’s visibility.
Map platforms like Google, Apple, and Bing Maps now drive 20% of local searches, according to new research. The post Google & Apple Maps: 20% of Local Searches Now Start…
Learn what local search is and how to use it to better market your business.
Discover how to gather metrics for local SEO success and learn how to optimize your efforts.
Learn how to navigate the Google Business Profile dashboard and optimize your online presence in local search.
Outperform local competitors by identifying gaps, refining strategies, and driving more targeted traffic through smarter competition research. The post Competitor Analysis In Local SEO And How To Gain An Edge…
Understand the differences between local SEO, national SEO, and global SEO, and decide the best strategy for you.
Join us and dive into data-backed strategies from GatherUp’s analysis of tens of thousands of businesses to uncover the real impact of online reputation management. The post Unlock Local SEO:…
Improve your local business’s visibility with schema. Learn how structured data can help search engines understand and showcase your website better. The post Local SEO Schema: A Complete Guide To…
Improve your local business’s visibility with schema. Learn how structured data can help search engines understand and showcase your website better. The post Local SEO Schema: A Complete Guide To…
Google is testing a new “share list” button for local packs, place results, in the Google Search results. I assume this lets you share the local listings you see with…
Boost your online presence with local SEO for service area businesses. Learn the best practices to target your coverage area and drive more local traffic. The post Local SEO For…
Watch on-demand, as we unveil groundbreaking findings from GatherUp’s November 2024 survey of over 1,200 Americans. The post Insights From 1,200 Consumers: How Reviews Drive Local SEO Success [Webinar] appeared…
Grow your local customer base by making your business visible in local search. Learn the essentials of local SEO.
The 10 best local SEO tools include Semrush‘s Listing Management and Google Business Profile.
Yelp sues Google for antitrust violations in local search, alleging monopolistic practices that harm competition and consumer choice. The post Yelp Sues Google Over Local Search Dominance appeared first on…
Yelp has officially filed a lawsuit against Google for allegedly using its monopolistic powers to give Google an unfair advantage in local search and local search ads. “For years, Google…
Google-compliant local SEO at scale doesn’t have to be difficult. The secret is applying automation where it counts to complement the work of your agency. The post Impactful Local SEO…
Join our next webinar on August 7 and learn how to drive real impact in local rankings and user experience like the big brands. The post Cracking Open The Local…
Google seems to be testing its AI-organized search results pages for local search queries. We saw Google testing this for shopping-related queries after Google announced at I/O that it would…
Improve your local online presence with our comprehensive local SEO checklist. Gain insights to rank higher.
Local SEO is the process of improving search visibility, traffic, and brand awareness for local businesses.
A few months ago I posted about a possible bug with Google Maps where map pins were being moved around into one location. I later updated the post to suggest…
If you’re a multi-location brand looking to boost your local visibility and gain a competitive edge in the market, look no further. On June 26, we’re hosting a live webinar…
Google’s John Mueller clarified that localized duplicate content across regional websites is acceptable. Unique content is still recommended for specific page types. The post When Is Duplicate Content Acceptable For…
The Local SEO guides you need to expand your local presence and visibility, all in one place. The post 6 Local SEO Full-Guides That Help You Rank For Your Business…
Unlock the power of local search marketing with game-changing tactics. Stay ahead of the competition and improve your online visibility. The post Your Guide To Dominating Local Search Marketing appeared…
Local SEO has become an important element of digital marketing strategy helping businesses enhance online visibility and connect with local customers. How popular are local searches? What are the top…
Local SEO tools can be a game-changer. From automating review management to dominating local search, the right technology can help your business grow long-term. For example, KuchyneValent, a local Slovakian…
Discover how to adapt your local SEO strategies for Google’s Search Generative Experience (SGE) and increase visibility for your business. The post How Search Generative Experience Will Affect Local SEO…
Learn how to overcome the challenges of building a solid local search presence without a physical storefront. The post Local SEO For Non-Physical Businesses: Overcoming The Challenges appeared first on…
Learn what the Google local pack is and how you can use it to maximize your business’s local visibility.
Don’t miss out on the latest Google Business Profile enhancements! Regularly monitor and optimize your profile for accurate information with this in depth guide. The post Google Business Profile: A…
Don’t miss out on the latest Google Business Profile enhancements! Regularly monitor and optimize your profile for accurate information with this in depth guide. The post Google Business Profile: A…
Earlier this month we covered a report from Sterling Sky that said the Google Local search ranking algorithm now uses if a location is open as part of its local…
The Google search results have been very volatile the whole past week, and most SEOs think Google will confirm another algorithm update before 2023 comes to a close. Google Groups…
In part one with Dave DiGregorio we spoke about his journey from working in sports memorabilia to getting into SEO. Then, in part two we talked about some local pack…
In part one with Dave DiGregorio we spoke about his journey from working in sports memorabilia to getting into SEO. Then, in part two we talked about some local pack…
Supercharge your local SEO strategy with these 11 powerful tips you can start putting into action now.
Dave DiGregorio is the Vice President at Sterling Sky, Inc, and while we spoke a lot about SEO, we also spoke about lot about Michael Jordan trading cards. This is…
Find out how to optimize your site with local SEO solutions and expert tips you can start implementing today.
The post Local SEO: The Definitive Guide appeared first on Backlinko.
Struggling with getting local traffic? Want to get unprecedented visibility to your website? In this post, you will find a step-by-step guide on how to win at Local SEO and…
For the original iTunes version, click here. This week, we covered that the Google October 2023 core update is done rolling out…
Google will make the “existing Local Services Ads photos guidelines on the same page as the Local Services platform policies,” the search company announced. This goes into effect on November…
Learn how franchise SEO can boost visibility, drive traffic, and attract local customers to your business.
Some local SEOs are reporting that they are not receiving emails from Google Business Profiles. They are not getting notified via email when they are being added to a Google…
In part one with Lance Bachmann, we spoke a lot about business, growing a business and his passion for his employees. Then in part two we spoke about local SEO…
It’s my pleasure to bring you this annual re-cap of one of the industry’s best-loved events. While only one talk at MozCon 2023 was specifically local SEO-focused, there were tons…
In part one with Lance Bachmann, we spoke a lot about business, growing a business and his passion for his employees. In part two…
Learn 6 key ways to improve local SEO rankings using generative AI. Boost your brand in every local market you’re in. The post The Ultimate Guide To Boosting Local SEO…
About a month ago, I spotted a new ad format in the Google Search results that had this local pack vibe. I shared it around, seeing if anyone else would…
If the local version of Google’s Search Generative Experience (SGE) experiment rolls out broadly, what will that be like for local business owners and their marketers? This is the question…
Greetings, local business owners and marketers! I know I’m not alone in bidding a fond farewell to Local U’s fantastic Last Week in Local Series. It just got a bit…
In part one we learned about Amy Toman and her love for small business. We dug more into that love in part two and also spoke about helping small businesses…
A recent small study by Joy Hawkins showed that if you remove the address from your Google Business Profile listings your rankings in the local pack and in Google Maps…
I hope this summer features at least a few lazy days for you, kicking back in the shade with loved ones and a pitcher of iced tea or a tray…
Before you invest a lot in creating Location Pages, you need to have a strategy. Determine local intent first with this guide. The post Local Landing Pages: A Strategy For…
Learning to be the best in town at the top seven elements experts feel impact your rankings in Google’s local packs is a smart strategic foundation. Thanks to Darren Shaw…
This week in search, we covered the new April 2023 reviews update that goes beyond just product reviews. We also covered the possible impact the Google March 2023 broad core…
Did the Google March 2023 Broad Core Update impact local search rankings? That is the question many local SEOs are asking in the Local Search Forums.
Google is testing new placements for the request a quote feature in the local search results. I am not sure how new this is, but Joy Hawkins, a local SEO…
Can you believe we’ve already sped through the first quarter of the new year? So much has happened, and on the strength of the warm reception this nascent local search…
Microsoft announces local search ads for Bing and new updates to help advertisers track conversions and create custom audiences. The post Microsoft Launches Local Search Ads For Bing appeared first…
Joy Hawkins and friends re-did a study they did years ago to discover that now the services you add to your Google Business Profiles now have an impact on your…
Last June, Google began testing a “profile strength” widget or status icon that shows you if you need to do more with your Google Business Profile. Well, that just went…
“Localism” – Miriam Ellis We know that a picture is worth a thousand words and that Google is betting the house on a visual future, yet I’ve often struggled to…
Now, Google is showing double justifications for some local results. Google’s local search results has a feature to highlight and/or summarize some of the local reviews in the map pack…
Mike Blumenthal dropped a simple but thoughtful local SEO tip that all businesses should do some time in the near future. Just check the featured photos that Google selected to…
If it looks like a cat and sits like a cat, it must be… OpenAI’s ChatGPT is a novelty that most SEOs are exploring right now for its ability to…
2023 will be a run-up to the Olympics for the world’s top athletes who will be competing in a variety of events to prove themselves ready to represent their countries…
12 Local Search Developments You Need to Know About from Q4 2022 Hard to believe but neither Q1, nor Q2, nor Q3 can equal Q4 for the activity we’ve seen…
Learn why local search is important and how to optimize your business for the local search results to maximize performance. The post 12 Proven Local SEO Tips To Dominate The…
Google’s annual report of top search trends is now available, which includes all new categories not seen in previous years. The post Google’s Top Global & Local Search Trends Of…
Let’s take you through how you can win new customers and improve your visibility through local SEO. The post 7 Ways To Improve Local SEO & Attract New Business appeared…
Google is finally rolling out the local search features previewed earlier this year, including the ability to search your surroundings with your phone’s camera. The post Google’s New Local Search…
Another small study done by Joy Hawkins says that the recency of reviews does impact the rankings of those local business listings in Google Search and Google Maps. Like the…
Save time while ensuring your local SEO is up to date. Try these 5 quick tips for more traffic, reviews, and customers. The post Doing More With Less: 30 Minutes…