Sitelinks

Google now supports Sitelinks for local search ads in the Google Maps interface. They show in the form of a carousel, under a sponsored ad listing in the Google Maps…

Microsoft is testing various interfaces for the sitelinks in Bing Search. We’ve seen and reported on Bing testing sitelinks many, many times here, so here are a few more variations.

Microsoft is testing putting link icons in the sitelinks carousel buttons within the Bing search ads from Microsoft Advertising. Normally, you’d just see the carousel of sitelinks below the search…

Google is testing placing the arrows next to the sitelinks on the left side of the sitelinks. Normally those arrows are on the right side of the sitelinks.

Did you know that your sitelinks in your Performance Max (PMax) campaigns can impact the overall ad strength? Google actually has a help document that lists that and the ad…

Microsoft is testing showing sitelinks with light gray underlines in the Bing search results. Normally, the Bing sitelinks don’t have any underline at all – but here Bing is testing…

Google is testing showing images within the sitelinks carousel in Google Ads and sponsored results. We’ve seen images in sitelinks before, numerous times, but here is a version of them…

Microsoft is testing a new design and user experience for the Bing sitelinks and related searches. The sitelinks have this hover over shadow effect, while the related searches go from…

It looks like Microsoft is testing search ads that auto expand to reveal sitelinks under those ads within the Bing Search results. You don’t need to click or do anything…

Google Ads had a bug with the sitelinks creation page, where the prefill functionality was not working right. Google confirmed the issue and said it was “very limited and was…

Google posted a new Google Ads update for Response search ads (RSAs) where up to two RSA headlines can serve in the space that previously only sitelinks were eligible for…

Microsoft is testing a new ad format where you can click “see more links” to show even more sitelinks on the search ads shown in the Bing search results. These…

Google is testing the sitelinks carousel on the desktop search results interface. We saw this on the mobile results in December 2023 and all the way back in 2017 but…

Bing is now testing placing these arrow buttons, in a circle button format, next to the sitelinks. This is something Google has been testing on and off for some time…

Google is testing a new style of sitelinks again (I cover these way too often). This one turns the sitelinks into shades / gray buttons.

We’ve seen our share of Sitelinks tests in Google Search. Including a number of variations around expandable sitelinks. But here is a version where you can click an arrow down…

Google told us that the Sitelinks search box would stop working within Google Search on November 21st. Well, it finally stopped working a week later on November 27th, in the…

Google is testing arrow buttons icons at the end of the title link in the search result snippets. Google is also testing them in Sitelinks. I guess<< this is a way…

Google Search is testing showing icons and labels in the sitelinks within the search results snippets. I am seeing icons for a phone, price tag, fork/knife, map pin and information…

This week, we had more Google search ranking volatility to report on – surprise…

Google is deprecating the ten-year-old Sitelinks Search Box. It is going to start to disappear from the search result snippets starting on November 21, 2024. This does not impact the…

Google is testing showing the term “top links” or “top links from…” in its search results snippets, that seem to give a title to the sitelinks shown under search result…

Google Ads can show a nice number of sitelinks under the ad, as sitelink extensions. But I’ve never seen Google show 10 sitelinks under a single sponsored listing. Google did…

A few weeks ago, we saw Google testing pill formats, bubble formats, for sitelinks in the mobile search results. Now Google is testing that format on the desktop search results.

Google Ads has a new sitelinks interface, and functionality, for Performance Max campaigns. The new recommended sitelinks features are rolling out, plus there is a new numbered layout for the…

Google is testing another variation of its sitelinks design, this one uses black font colors for the sitelinks. Of course, Google generally uses blue for those links, because links are…

Google is testing a larger font size for the main search result title link, followed by smaller fonts for that same snippet’s sitelinks. This was spotted a few days ago…

Google Search is testing horizontal lines under the sitelinks and the people also ask elements in the search results. This is a long horizontal line that goes across the while…

Both Semrush and SimilarWeb’s RankRanger tool are reporting that Google is showing fewer sitelinks within the Google Search results. In fact, it seemed to have dropped over 10 percentage points….

Bing Search’s sitelinks can sometimes be expanded to see sub-sitelinks, deeper level sitelinks. This is something Google experimented from time to time but something Bing Search does on mobile right…

Google seems to be testing two lines of text for sitelinks within the mobile search ads interface. So yea, double-line sitelinks in the search ads in the Google mobile search…

Microsoft is testing two new changes to the Bing Search interface. One is a bubble style for the search bar menu and the other is using bullets for the sitelinks…

Google is testing another format for its sitelinks within the Google search results. Here Google is testing showing the sitelinks in bubble or pill designs and layouts. We have seen…

Over the past week or so, Google has been testing line separators between Sitelinks in the Google Search results for snippets. This feature test really gives a lot of screen…

Google is testing placing a north east arrow symbol by the sitelinks in the Google Search results. We have seen arrows before with sitelinks but not the north east error…

Google’s John Mueller said if you see that your sitelinks in Google Search are going to the wrong country version URL on your site, then try using hreflang. John said…

Microsoft Bing is at it again, this time testing a sitelink interface that zooms in and expands as you hover your mouse cursor over the link. It is pretty cool…

Google has been testing a lot of Sitelinks features in search, including the boxed-in design. But now I am seeing this new boxed design with different-sized formats for a single…

Google is testing a clock/timer type of icon on the sitelinks within Google Search. That icon apparently is designed to communicate that you previously visited that page from Google Search.

The other day, I reported on Search Engine Land that Google seems to be showing fewer sitelinks in the search snippets. Not that Google is showing sitelinks less often in…

Back in November 2021 Google began testing Sitelinks that support the scroll to text feature. Well, it seems like this is fully live in the US desktop search results, as…

Google seems to be testing really large sitelinks for some Google search ads in the mobile search results. We’ve seen larger sitelinks several months ago, but here it is in…

Google now has the scroll-to-text feature for sitelinks in the Google Search results. Google launched these with featured snippets in 2020 but has been testing it since 2018, and it…