Ahrefs

A Beginner’s Guide to SEO Reporting

SEO reporting mixes insights, actions, data, strategy, and communication all into one document. It sounds like a lot to take in—but once you know the basics, you’ll be able to…

Ahrefs

How to Visualize Ahrefs Data with ChatGPT

We’ve already launched some AI-enhanced features like search intent, but we made it even better by adding the traffic share for each intent. Check out this write-up from Si Quan…

Ahrefs

The No-Nonsense Guide to Competitive Intelligence

Truth is, they’re doing it wrong. In this no-nonsense guide, we’ll go beyond the MBA-hyped-up textbook jargon and dive into the tactics that will actually make a difference. But first,…

Ahrefs

SEO Data. Explained in 4 Minutes, 53 Seconds

Here’s a 5-minute, beginner-friendly introduction to each of them. Organic traffic data refers to how often people visit your website through unpaid search results. Key data How to get it…

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ChatGPT for SEO? You’re Using It Wrong.

Let’s explore three common mistakes and how you can fix them. Believing everything ChatGPT says is never a good idea, but believing answers to questions it doesn’t have data to…

Ahrefs

How to Get Backlinks: An Honest Answer

First, we have someone offering us to pay for it: Then there’s someone else, framing their backlink request as a “guest post opportunity”: And finally, here’s the most professional one…

Ahrefs

51 Types of SEO. Did We Miss Any?

But no worries, we’ve organized them neatly to save you a headache. Click the links to explore a deep dive into each SEO type. Final thoughts  Let’s be real —…

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The Smart Investor’s Guide to Buying a Website

It’s a similar, yet simpler, process compared to merging or acquiring an existing business. But, just like with a business acquisition, not all website purchases come equal. In this post,…

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Headless SEO Explained + 6 Best Practices

It functions differently from a traditional CMS, like WordPress, and therefore requires different considerations for SEO as well. While general SEO best practices and rules remain the same, how you…

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14 Ways to Improve Ecommerce Product Pages for SEO

Optimized product pages enhance the user experience and rank better for long-tail search terms, which typically have lower competition and high commercial intent. This is vital for ecommerce because users…

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How To Do an Enterprise SEO Audit

The basics are the same as any other SEO audit. Yet, an audit like this is an entirely different beast because of all the complications that come from large sites…

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How to Sell SEO (With Expert Tips)

Follow this six-step guide to help improve your pitch, close more sales, and get your first clients (with tips from the pros.) To be taken seriously by prospects and get…

Ahrefs

SaaS SEO: The Tried & Tested Guide

To put it simply, this marketing tactic works like this:  From a strategic point of view, the main benefit of investing in SEO for SaaS companies is reducing the customer…

Ahrefs

Top Google Searches

We’ve pulled four lists from our database of 20.4 billion keywords: We removed all NSFW queries from this list. What you see above are the top 100 “clean” search queries….

Ahrefs

36 Free SEO Tools for DIY SEOs

Add these 36 free SEO tools to your SEO toolkit. Monitor your website’s SEO health, see who’s linking to you, and learn what your website is ranking for on Google….

Ahrefs

Free Website Audit Checklist

Check out our website audit checklist to discover the critical issues you need to fix. We’ve cut out the fluff and pinpointed important issues that are not only worth fixing…

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10 International SEO Best Practices + Checklist

Follow the international SEO best practices below to better target foreign markets. International SEO best practices It’s likely you already have an idea of which global markets you’d like to…

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SEO Trends You Can’t Ignore In 2024

Let’s explore what those are and how to take advantage of them. If you give ChatGPT a title and ask it to write a blog post, it will—in seconds. This…

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Link Building Outreach for Noobs

For example, here’s an outreach email we sent as part of a broken link building campaign: In this guide, you’ll learn how to get started with link outreach and how…

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Competitive Analysis: The Lean Guide (With Template)

However, the problem is that “traditional” competitive analysis is overkill for most businesses — it requires impractical data and takes too long to complete (and it’s very expensive if you…

Ahrefs

How SEOs Make the Web Better

Let’s get the criticism out of the way. There are bad actors in SEO, people who seek to extract money from the internet regardless of the cost to others. There…

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How to Launch an SEO Campaign in 3 Steps

Learn how to create one in three simple steps. Anything can be an SEO campaign goal, but here are a few common ones: For example, we recently had a goal…

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How To Become an SEO Expert in 4 Steps

There are many ways to do this; some take longer than others. In this post, I’ll share how I’d go from zero to SEO pro if I had to do…

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SEO Salary Survey 2023 [Industry Research]

  Here are the top takeaways: There were also a few surprises: Overview Here’s how annual salaries broke down across our respondents: According to the SEOs we polled, most of…

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17 Actionable Content Marketing Tips

Don’t worry. Below is a list of 17 tips that’ll improve your content marketing and help you get more visitors, leads, and sales. If you rank for topics that people…

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SEO Community Spotlight: London

With so much ground to cover, we did some serious digging to showcase the city’s best SEO speakers, conferences, and meet-ups. London’s search community was nascent but sizable from the…

Ahrefs

Content Optimization: The Complete Guide

In this guide, you’ll learn how to optimize content for SEO, conversions, and social shares. But first, let’s make sure we’re on the same page… Content optimization dramatically improves your…

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How to Build (And Structure) an SEO Team

But how do you build an SEO team? Is it worth the investment? Where do you find the people you need? Today, we answer all these questions and more.  Is…

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8 On-Page SEO Factors You Can’t Ignore

Getting these right can lead to higher rankings, increased visibility, and more organic traffic to your website—so they’re worth doing. Let’s take a look at the top on-page SEO factors…

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How to Create Content Briefs (with 6 Templates)

Content briefs are simple documents that tell a writer… what to write about. They provide the information and context writers need to understand the goal of each article, ensure they…

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How To Do Keyword Clustering the Easy Way

Here’s an example of what a cluster might look like: These keywords all have the same or similar meaning—so they form a cluster. Let’s explore how to do it. Keyword…

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15 Effective Marketing Tactics Anyone Can Use

  In this article, you will find 15 tried and tested marketing tactics that don’t require experience in marketing. Organic traffic from Google is one of the best kinds. It’s…

Ahrefs

Programmatic SEO, Explained for Beginners

It provides a way for companies to create thousands of website pages targeted at thousands of keywords—without having to design, write, and publish pages manually. Companies like Zapier, Zillow, and…

Ahrefs

Free SEO Audit Template for 2023

Use our free SEO audit template to find SEO issues that need fixing. Our SEO audit template focuses on finding SEO issues that move the needle—not everything that can go…

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How to Avoid Search Over-Optimization

But can you go too far? Can you over-optimize? Google says “yes”, in two ways. Harmful over-optimization is, as Google’s Gary Ilyes puts it, “literally optimizing so much that eventually…

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SEO Community Spotlight: Singapore

Having lived in this city-state for a good three decades, I’ve gathered that SEO remains a niche here—but the people within it are welcoming and always happy to exchange ideas….

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7 Fast Ways to Increase Organic Traffic

If you want to get more organic traffic fast, you need to squeeze more juice out of what you already have. These seven tactics will show you how. If people…

Ahrefs

Top 100 Most Visited Websites (US and Worldwide)

We’ve pulled the top 100 most visited sites by organic traffic from our database. YouTube is the most visited website, with an estimated ~4.5 billion monthly organic visits. Most other…

Ahrefs

How to Check Google Rankings: 3 Fast & Accurate Ways

Never do that. It won’t be accurate because Google personalizes search results by things like your location, language, and device. Even using an incognito or private tab doesn’t fully solve…

Ahrefs

Dear BrightonSEO, You’ve Come a Long Way, Baby

If you’re not familiar with BrightonSEO, it’s a search marketing conference created by Kelvin Newman. It’s pretty much the U.K.’s “must attend” search conference. It’s been running since 2010 and…

Ahrefs

7 SEO Conferences to Attend in 2023

You can also download the full spreadsheet of SEO conferences in 2023/24 at this link. Here’s a quick rundown of how to use it: 1. In the setup sheet, filter…

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What SEOs Really Need to Know About JavaScript SEO

The reality of the current web is that JavaScript is everywhere. Most websites use some kind of JavaScript to add interactivity and improve user experience. Yet most of the JavaScript…

Ahrefs

B2B SaaS Marketing: The Ahrefs Guide

  A buyer’s journey consists of the steps that a customer takes in order to purchase a product or a service. It’s everything from discovering the brand to comparing with…

Ahrefs

12 SEO Best Practices to Improve Rankings in 2023

  Here are 12 essential SEO best practices to help you level up your website’s performance. Search intent is the underlying reason for a user’s search in Google. It’s important…

Ahrefs

8 Best Traffic Analysis Tools

Moreover, checking out your competitors’ website traffic can help you identify areas for improvement on your own site.  In this article, we will look at the top eight traffic analysis…

Ahrefs

15 Podcasts to Boost Your SEO Game

From broader discussions on SEO to more technical deep dives, these 15 podcasts are ideal for every kind of marketer. So listen closely, and vote for your favorites. 1. The…

Ahrefs

Internal Links for SEO: An Actionable Guide

  In this guide, I’ll explain what internal links are, how to set up an internal linking structure, and how to strategically use them in SEO.  Internal links take visitors…

Ahrefs

How to Find a Niche for Your Online Business

But I wasn’t an overnight success. I had to go through many iterations before finding a niche that worked for me. I tried everything from e-commerce and dropshipping, to making…

Ahrefs

How to Do an SEO Competitor Analysis

In this post, you’ll learn how to find that information with an SEO competitor analysis. An SEO competitor analysis is where you dig into the SEO strategies of your competitors….

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SEO Community Spotlight: Raleigh

Raleigh, North Carolina, is where I’ve called home for more than a decade. It’s a community that I know and love, so I’m featuring it first. It also has one…

Ahrefs

Continuous SEO: Can You “Complete” SEO?

In this guide, we’ll answer just that and share some top tips for implementing a continuous SEO strategy. The answer, in short, is almost always no. SEO, in nature, is…

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8 Types of Bad Links to Avoid

In the world of SEO, links are a crucial ranking factor. With that comes a temptation for many website owners and marketers to resort to manipulative tactics to acquire links,…

Ahrefs

How to Use Yoast SEO to Improve SEO

Fortunately, there are tools available that can help simplify the process and improve your results. One such tool is Yoast SEO, a WordPress SEO plugin. In this article, we will…

Ahrefs

How to Format a Blog Post (For Search Success)

When it comes to writing the introduction, keep it simple, concise, and tailored to your audience. If you want a defined approach for formatting your introduction, you can use the…

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The Only 3 Keyword Monitoring Tools You Need

   Hence, marketers use keyword monitoring tools for two purposes: In this article, I’ll go through three tools you’ll need to get both jobs done (and even a bit more)….

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15 Easy SEO Tips for Higher Rankings

Below are a few simple SEO tips to help you do that.  Many things affect ranking difficulty. But if you see pages from similar caliber sites in the top five…

Ahrefs

AI Copywriting (Tools to Improve Efficiency)

  I’ve tested many different AI tools. And in my opinion, there are some that can help increase the efficiency of your copywriting. But before we get to the list,…

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How to Use PageSpeed Insights

PageSpeed Insights works by analyzing a webpage’s HTML, CSS, fonts, and JavaScript, and provides suggestions to optimize the performance of the page. This includes things like compressing images, minifying code,…

Ahrefs

Finding a Good Blog Niche (The Easy Way)

In my experience, identifying a good blog niche is usually determined by three things: If you can find a niche with these elements, it’s likely a good blog niche. Using…

Ahrefs

6 Web Analytics Tools to Level up Your Site

  There are more website analytics tools than you’ll ever require. So here’s a list of the only six tools you’ll need based on the type of data you should…

Ahrefs

Event Link Building: A Beginner’s Guide

  Building event links is relatively easy. But it can be difficult for beginners, as it requires an understanding of SEO and event planning in some cases. In this article,…

Ahrefs

White Hat SEO: How to Play by the Rules

In this post, you’ll learn what white hat SEO is, how it compares to black hat SEO, and how to implement a few white hat SEO tactics. White hat SEO…

Ahrefs

How to Get on the First Page of Google in 2023

In fact, almost all of the traffic to our blog comes from first-page Google rankings: Unfortunately, nobody can guarantee first-page Google rankings. But you can improve your chances of getting…

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10 Things You Can Do in Ahrefs for Free

  In this article, I’m going to walk you through each tool and when to use it. Setting up your website for success means starting with the basics: making sure…

Ahrefs

SEO Agency Software (What Do They Use?)

Accurate data is important for SEO agencies to make good decisions. As a result, every agency I’ve worked for over the past 10 years has had access to Ahrefs.  So…

Ahrefs

SEO Writing Tools (Do You Really Need Them?)

  If your goal is to rank high on Google, writing content without targeting any keywords is risky. You can get lucky, but ranking in Google without proper targeting will…

Ahrefs

5 Types of Blogs That Make Money

Looks like professional blogging may actually be a good idea. You can make a full-time income or a decent side income. You can even own several blogs, hire copywriters, and…

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Does Going Viral Help With SEO? Not Really

Spoiler alert: I was wrong.  There has to be some merit to it though, right? Even Google’s John Mueller seems to be on board with digital PR. To learn more,…

Ahrefs

9 SaaS Marketing Strategies for Sustainable Growth

  We’ll talk about nine marketing strategies that are perfect for achieving and maintaining sustainable growth.   Product-market fit (PMF) is when a business has confirmed signals that its product…

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SEO for a New Website: 8 Important Steps

Here are all the steps you should take: It’s easy to overcomplicate the process of choosing a domain. But choosing a branded domain that is short and memorable works better…

Ahrefs

E-commerce Marketing 101: How to Maximize Sales

Plus, knowing the basics of marketing can get you ahead of the competition, and it’s valuable to have a base understanding if you ever hire marketing roles for your company….

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The 9 Best Keyword Research Tools

In this post, you’ll learn how to do these tasks with nine free keyword research tools. The best free keyword research tools Keyword Generator shows up to 150 keyword ideas….

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20 Lesser-Known (Yet Powerful) Ahrefs Hacks

To help you get the most out of Ahrefs, we’ve put together 20 lesser-known use cases that can immediately enhance your SEO efforts. Are you wondering what people around the…

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10 Websites That Tried to Fool Google (And Failed)

  Here are 10 extraordinary examples of websites that failed to fool Google.   Key stats  Conch House is a review site that ranked for over 250,000 “best+[product]” keywords and acquired…

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SEO for Multiple Locations (Beginner’s Guide)

Let’s get started.   Multiple location SEO (MLS) is the process of optimizing your business’s organic search presence for multiple geographic locations. It may sound complicated, but it’s similar to…

Ahrefs

5 Questions With Kevin Indig

To kick things off, we chatted with Kevin Indig, who shared about his start in the industry, advice for aspiring SEOs, plus a DALL-E sketch that would put Leonardo da…

Ahrefs

Keyword Tracking Tools (To Suit All Budgets)

  Let’s look at the options. It’s easy to get started tracking keywords with Ahrefs. We have two core ways to track keywords to suit most budgets and businesses: Free…

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Content Marketing Goals: How Many & Which Ones

  First, it mistakes goals for outcomes of content marketing.  Second, you shouldn’t design to hit only one of those “goals” because it can hurt content quality.  In this article,…

Ahrefs

20 Online Business Ideas That Actually Work

I’ve started over half a dozen online businesses in my life (three of which were highly successful, and one of which I sold for multiple six figures). What I’ve learned…