Latest SEO News & Tips From Search Engine Journal Blog

Are ChatGPT, Bard and Dolly 2.0 trained on pirated books and is that even legal? The post Are ChatGPT, Bard and Dolly 2.0 Trained On Pirated Content? appeared first on…

Here are seven evidence-based reasons why content needs compelling visuals to fully and efficiently convey a message, tell a story, and create a connection. The post 7 Reasons Why Content…

Discover which 5 foundational SEO techniques can truly help you increase your ROI. Watch the on-demand webinar, now! The post 5 Actionable Ways To Drastically Improve The ROI Of Your…

How do you cut through the noise and create content your audience loves? SEJ’s Amanda Zantal-Wiener, Matt Southern, & Roger Montti share their secrets. The post What’s Great and What’s…

Google is rolling out a new “Subscribed Content” report in Search Console for publishers using Reader Revenue Manager. The post Google Search Console Launches “Subscribed Content” Report appeared first on…

Find out why nine more states have joined the DOJ’s antitrust lawsuit against Google over anti-competitive practices surrounding its ad technology. The post Google’s Antitrust Showdown: 17 States Involved In…

Google updates helpful content creation guidance, emphasizing page experience, and revamps Search Console reports for improved alignment with ranking systems. The post Google Updates Helpful Content Guidance, Streamlines Search Console…

LinkedIn’s new value-centric tools aim to connect job seekers with companies sharing their values for a purposeful career. The post New LinkedIn Features Empower Value-Based Job Searches appeared first on…

Auto-GPT is a new technology that leverages ChatGPT and GPT-4 to independently complete tasks by creating its own prompts The post What is Auto-GPT And Is Now The Time To…

Discover the dos and don’ts of Google Shopping ads and how to improve your return on ad spend (ROAS) while working smarter than your competition. The post Google Shopping: 5…

Learn SEO best practices for building organic backlinks, optimizing images for search, and using short-form videos with a small team. The post 7 Powerful On-Page SEO Tips For Small Teams…

This step-by-step tutorial teaches how to successfully set up the new Google Ads customer acquisition goal for new and existing campaigns. The post Google Ads Tutorial: Setting New Customer Acquisition…

Google Ads now supports fractional, cross-channel conversion imports, allowing you to improve optimization & maximize returns. The post Google Ads Update: Enhanced GA4 Conversion Imports appeared first on Search Engine…

YouTube updates policies on eating disorder content, collaborating with experts to promote recovery and protect vulnerable viewers. The post YouTube Updates Policies On Eating Disorder-Related Content appeared first on Search…

Debunking the Samsung-Bing rumor. Here’s why Google will remain Samsung’s default search engine in the US. The post Why Google Will Remain Samsung’s Default Search Engine appeared first on Search…

Google updated the documentation for the product structured data to now include product returns policy markup The post Google Updates Product Structured Data Documentation appeared first on Search Engine Journal.

From chatbots to augmented reality, here are the top 10 trends for the year that you need to keep an eye on. The post Top 10 Digital Marketing Trends For…

Learn 8 SEO & AI best practices that can help get your website to the top of Google and other search engines. The post 8 Powerful Steps To Outrank Your…

An interview with Google CEO Sundar Pichai explores Bard, its creative feats, challenges like hallucination, job automation, and AI’s mysteries. The post Google’s Sundar Pichai Envisions A Future With Bard…

Google races to develop AI-powered search engine “Magi” amid rising competition and potential Samsung contract loss. The post Google Scrambles To Keep Up With AI-Powered Search Rivals appeared first on…

Learn more about the new Search Ads 360 platform and what advertisers need to do before April 2024. The post Google To Advertisers: Upgrade To New Search Ads 360 By…

Google expands shipping and return info in Search, helping retailers optimize the user experience and boost online sales. The post Google Enhances Shipping & Return Info In Search Results appeared…

Explore an exciting new list of SEO podcasts for 2023, offering the busy SEO professional an easy way to keep up with news and trends. The post Top 14 SEO…

New technologies continue to become part of the content marketing landscape. Discover the seven biggest trends you should keep an eye on. The post 7 Content Writing Trends For 2023…

An update to GA4 brings greater flexibility in conversion counting, allowing you to choose between two different methods. The post GA4 Update: “Once Per Session” Conversion Counting Method appeared first…

TikTok is not the only technology potentially affected by the RESTRICT Act. Find out what other software and tech products have ties to foreign adversaries. The post 11 Popular Apps,…

Microsoft and Roku join forces, enhancing ad buying and optimizing performance with unique cross-channel data insights. The post Microsoft & Roku Unite To Enhance The Ad-Buying Experience appeared first on…

Google’s updated guidance announces they changed what will trigger video thumbnails to appear in the SERPs The post Google Reduces What Triggers Video Thumbnails In The SERPs appeared first on…

Dolly 2.0: World’s first open source instruction-tuned language model trained using method similar InstructGPT, which underlies ChatGPT The post Open Source Language Model Named Dolly 2.0 Trained Similarly To ChatGPT…

Utilize machine learning and harness it to its fullest potential when you understand what it is and how it works. Here’s where you can start. The post Machine Learning Examples…

Learn why websites vanish from Google’s search results, learn investigative steps, and explore the causes of keyword ranking drops. The post Google’s Gary Illyes On Sudden Keyword Ranking Drops appeared…

Learn why cloaking HTTP status codes is risky, Google’s stance on it, and the importance of ethical SEO practices. The post Google Warns Against Cloaking HTTP Status Codes appeared first…

Signals of experience play a strong role in Google’s April 2023 Reviews System update The post Google April 2023 Reviews Update Focuses Heavily On Experience appeared first on Search Engine…

Google’s annual webspam report highlights the incredible advances SpamBrain has made over the past year The post Google’s Webspam Report Explains Role Of SpamBrain appeared first on Search Engine Journal.

Here are 11 tips for choosing the best domain name that potential site visitors will remember. The post How To Choose A Domain Name appeared first on Search Engine Journal.

Ready to get the most from your Google Ads campaigns? RSVP and get access to the few small tweaks that can make a big difference. The post How To Increase…

Stay informed about Bard’s latest features with Google’s new experiment updates page. The post Google Has A New Page For Bard Chatbot Updates appeared first on Search Engine Journal.

Find out about the latest legal issues surrounding OpenAI’s ChatGPT and other generative AI services that could shape the future of AI development. The post ChatGPT And Generative AI Tools…

Google’s John Mueller offers his insights into how Google handles links from news sites The post Google’s John Mueller On Links From News Sites appeared first on Search Engine Journal.

Two security vulnerabilities affect the popular All-In-One Security (AIOS) WordPress plugin The post WordPress Security Plugin Vulnerability Affects +1 Million Sites appeared first on Search Engine Journal.

ChatGPT is not the only kid on the block. Find the AI chatbot that best suits your needs among these 11 alternatives. The post 11 ChatGPT Alternatives You Can Try…

Adobe PDF Embed WordPress plugin finally makes PDF files easy to use on websites The post New Adobe PDF WordPress Plugin Radically Improves User Experience appeared first on Search Engine…

Get ready for major changes in Google Ads and Analytics attribution modeling starting in May 2023. The post Google Is Removing 4 Attribution Models For Advertisers appeared first on Search…

SEO and online reputation management go hand in hand. Learn essential tips on using SEO to manage your online reputation. The post SEO & Reputation Management: An In-Depth Guide appeared…

Check out the highlights from Google’s latest Search Off The Record podcast discussing website launches, preventing staging site indexing, and domain name choices. The post Google On Staging Sites &…

Let’s discuss the challenges that SEO pros face when working with web developers and IT professionals and the benefits of SEO-led implementation. The post SEO Vs. Web Developers: Who Should…

Seven open source GPT models challenge the closed-source models by OpenAI, Deepmind and Meta The post Seven Free Open Source GPT Models Released appeared first on Search Engine Journal.

Google plans to integrate conversational AI in search amid rising competition, CEO Sundar Pichai reveals in an interview. The post Google Plans To Integrate Conversational AI Into Search Engine appeared…

Members of Congress aim for big tech companies like Google and Facebook to divest portions of their advertising businesses to protect competition. The post What Advertisers Need To Know About…

OpenAI pledges to prioritize safety, accuracy, and privacy in AI systems. Learn about their approach and ongoing work. The post OpenAI, Makers Of ChatGPT, Commit To Developing Safe AI Systems…

Find out more about the reasons why ChatGPT is disabled in Italy and how this could lead to more trouble for generative AI tools. The post Exploring Italy’s ChatGPT Ban…

Learn how the Twitter algorithm helps users and advertisers have a better experience on its platform and the metrics Twitter values most in rankings content. The post How The Twitter…

RSVP for our upcoming webinar & get access to survey results that will uncover the major SEO & content marketing trends of this year. The post SEO & Content Marketing…

Ready to discover new ways to connect with your target audience and maximize your marketing spend? Join our upcoming webinar! The post How To Meet Your Users Where They Are:…

Google CEO Sundar Pichai discusses the company’s approach to AI innovation, and the impact of Bard on search and web publishing. The post Google CEO Sundar Pichai Talks Bard &…

YouTube is announcing several updates for content creators, including viewer reactions on live broadcasts, new stream management tools, improved insights, and more. The post YouTube Introduces Reactions & Ads Automation…

Google’s John Mueller explains the search engine’s approach to crawling iframes and provides SEO recommendations for iframe content visibility. The post Google & iFrames: Debunking Myths, Understanding SEO Impact appeared…

LinkedIn announces new features, including Suggested Posts, tailored content, and advanced search tools. The post LinkedIn’s New Personalized Features & Enhanced Search appeared first on Search Engine Journal.

Google Analytics introduces regex support for event creation, offering greater flexibility, precision, and improved insights for marketers. The post Google Analytics Introduces Regex Support For Event Creation appeared first on…

Read more about the latest updates in Microsoft Advertising for Professional Service Ads, enhanced CPC, easier asset management, and more. The post Microsoft Advertising: Professional Service Ads, Enhanced CPC, And…

Harness the massive traffic potential of YouTube to your advantage with this guide to creating (and optimizing!) your own YouTube channel. The post How To Create And SEO Optimize Your…

Google restructures the Assistant division, prioritizing Bard AI chat technology, potentially impacting the virtual assistant landscape. The post Google Restructures Company To Prioritize Bard AI Chatbot appeared first on Search…

Google announces upgrade to Bard chatbot, enhancing math and logic capabilities with PaLM integration. The post Google Enhances Bard’s Math & Logic Capabilities appeared first on Search Engine Journal.

Social ads and metrics help you earn leads, traffic, and conversions, as well as inform future decisions. Find out how in this SEJ Show episode. The post Social Ads: Connecting…

Google explains how it catches fake and misleading business reviews and accounts on Google Maps The post Google Reveals How It Catches Fake Local Business Reviews appeared first on Search…

Learn about the Google Ads Grants program, how it works, and how you can make the most of the ad opportunities for your nonprofit organization. The post Google Ad Grants:…

IndexNow and AI are changing the face of SEO. How? Find out in this special episode of the SEJ Show with Bing’s Fabrice Canel. The post Talking AI, SEO &…

Microsoft to introduce ads in Bing chat, transforming the ad-free platform and offering new opportunities for publishers. The post Bing Chat To Feature Ads, Shaking Up The Ad-Free Experience appeared…

Alter a few lines of code and with minimal plugins, you can improve your WordPress-run website using these top hooks. The post How to Use WordPress Hooks To Improve Technical…

Google launched the Ads Transparency Center and released the 2022 Ads Safety Report. Learn more about how advertisers can benefit from both. The post Google Announces The Ads Transparency Center…

Google’s Daniel Waisberg reveals how to identify and analyze traffic drops using the Search Console performance report and Google Trends. The post Google Search Console Tutorial: Analyzing Traffic Drops appeared…

Google Ads is introducing cross-channel conversion credit import, improving analysis of the customer buying journey, and empowering informed marketing decisions. The post Google Ads Update: Cross-Channel Conversion Credit Import appeared…

Google tackles extreme heat with Search alerts, Tree Canopy expansion, and a $5M investment in climate innovation projects. The post New Google Search Advisory: Extreme Heat Alerts appeared first on…

Microsoft launched a pilot program for third-party government service providers. Learn more about the select services eligible and how to apply. The post Microsoft Launches Third-Party Government Services Advertising Pilot…

WordPress accessibility plugin scans and creates reports on unlimited pages – Free The post Yoast SEO Founders Invest in WordPress Accessibility Plugin appeared first on Search Engine Journal.

Learn how to create social media content faster by looking at five ways AI-generated captions will change the game for social media managers. The post 5 Ways Social Media Pros…

Google enhances Search with “About this author” and other features, empowering users to evaluate online information and sources. The post Google Search Updates: About This Author, Diverse Views, + More…

Curious how generative AI chatbots stack up against each other? Here are eight prompts with responses from ChatGPT, Bing AI, Google Bard, and Claude. The post ChatGPT, Bing, Bard, Or…

This step-by-step tutorial teaches how to successfully create and optimize a Performance Max for Travel Goals campaign. The post How To Use Performance Max For Travel Campaigns appeared first on…

Discover server-side rendering and how it can help boost your SEO, as well as its advantages and disadvantages. The post Server-Side Rendering: The Pros & Cons To Consider For SEO…

Get the 2023 best link building guide that can help you identify link building opportunities and turn them into powerful backlinks. The post Link Building In 2023: 14 Ways To…

Google is postponing the enforcement date of new advertising policies to May 24, allowing extra time to make needed adjustments. The post Google Ads Policy Update: Changes To Government Docs…

Google Search Console adds clicks and impressions reports for product snippets and merchant listings The post Google Updates Search Console With New Merchant Reports appeared first on Search Engine Journal.

New features in Google’s Discovery ads enable brands to captivate consumers with tailored experiences and more accurate data analysis. The post Google Enhances Discovery Ads: Boosting Engagement & Conversions appeared…

Open Source AI movement achieves another milestone with the release of a ChatGPT clone that anyone can use The post New Open Source ChatGPT Clone – Called Dolly appeared first…

With the rollout of Google’s February 2023 Product Review Update, product review sites are kicking it up a notch. Discover more in this in-depth analysis. The post Analyzing The February…

Is paid verification through Twitter Blue and Meta Verified worth it? Learn more about the benefits and drawbacks of paying for notability. The post Should You Invest In Paid Verification…

WordPress plugin vulnerability allows full site takeover by unauthenticated attackers. Affects over 500,000 WordPress WooCommerce sites The post WordPress WooCommerce Payments Plugin Vulnerability appeared first on Search Engine Journal.

More content doesn’t equate to better rankings. Here’s the advice straight from SEO pro, Tony Wright, on deciding whether to keep, update, or remove it. The post How Do You…

Intense scrutiny at a US congressional hearing explores privacy, data security, and TikTok’s ties to China. The post TikTok’s US Future Uncertain: CEO Faces Congress appeared first on Search Engine…

Join our next webinar! Get 5 actionable plans that help you uncover the most impactful opportunities for your business and achieve maximum ROI. The post Optimize Your SEO Strategy For…

OpenAI introduces plugin support for ChatGPT. It can now access the web, interpret code, and retrieve data from custom knowledge bases. The post OpenAI Introduces Plugin Support For ChatGPT appeared…

Google has just released Bard, its answer to ChatGPT. Here is everything we know about Bard. The post Google Bard: Everything You Need To Know appeared first on Search Engine…

Mozilla announced an open source counterweight against profit-focused AI companies. Will create an open source challenger to ChatGPT and Bard The post Mozilla Open Source AI To Challenge ChatGPT &…

I’ve written about search engine optimization (SEO) for over 20 years. So, I wasn’t shocked when the editors asked me to refresh an article I wrote on October 21, 2020,…

Learn more about tomorrow’s hearing with TikTok CEO about data privacy and creating a safer digital space for younger audiences. The post TikTok CEO To Testify In Hearing On Data…

Opera introduces AI-powered features, enhancing desktop browsing with AI Prompts, ChatGPT, ChatSonic, and plans for a browser AI engine. The post Opera Introduces AI-Powered Features In Desktop Browsers appeared first…