Search Engine Journal

TikTok: Your Guide To Quickly Growing Followers

Whether you want to grow your page organically (or with paid tools), here are tips to grow faster and appear on your customers’ feeds. The post TikTok: Your Guide To…

Search Engine Journal

Are Nofollow Links A Google Ranking Factor?

Some argue that nofollow links have zero impact on ranking, and others claim that they still help. What’s the truth? The post Are Nofollow Links A Google Ranking Factor? appeared…

Search Engine Journal

How To Unleash The Power Of Pre-Outreach Strategy

Let’s dive right into how to create and implement a pre-outreach strategy that can generate links and shares for all your content. The post How To Unleash The Power Of…

Search Engine Journal

Meta Tags: What You Need To Know For SEO

Optimize your web pages and the effort to get more clicks will pay off when you follow best practices with meta tags. The post Meta Tags: What You Need To…

Search Engine Journal

Elon Musk Finally Owns Twitter – Fires CEO & CFO

Elon Musk completes purchase of Twitter and promises to make the platform a place for all sides to come together in a “healthy manner” The post Elon Musk Finally Owns…

Search Engine Journal

SEO Data And New Opportunities – Ep. 290

SEO data and SEO for home services are full of opportunities for those who take the plunge. Dmitrii Kustov explains how to do just that. The post SEO Data And…

Search Engine Journal

Google Ads Performance Max New Features & Best Practices

Google is rolling out new features for Performance Max campaigns and sharing best practices to help marketers promote holiday sales more efficiently. The post Google Ads Performance Max New Features…

Search Engine Journal

Google Pushes Universal Analytics 360 Sunset To 2024

Google is pushing the sunset date of Universal Analytics 360 (UA360) to 2024, giving enterprise users more time to transition to Google Analytics 4 (GA4). The post Google Pushes Universal…

Search Engine Journal

8 Brands Using Twitter Effectively

No two tweet strategies are alike. Take a look at some brands that use Twitter effectively and learn what makes them so successful. The post 8 Brands Using Twitter Effectively…

Search Engine Journal

SEM Or Paid Social: Why Use Both?

Discover when it’s best to use one or the other, depending on where your customer is at on the marketing funnel and your goal. The post SEM Or Paid Social:…

Search Engine Journal

3 Ways To Unlock Keyword Gold

Learn how to add efficiency & effectiveness to your SEO keyword research process & discover golden opportunities to rank higher on SERPs. The post 3 Ways To Unlock Keyword Gold…

Search Engine Journal

Meta’s Metaverse Division Loses $3.7 Billion In Q3

Meta’s Reality Labs division, overseeing augmented and virtual reality operations, lost $3.7 billion in Q3. Here are all the details from the latest earnings report. The post Meta’s Metaverse Division…

Search Engine Journal

Google’s Bumper Ad Creation Tool Is Broadly Available

Google’s bumper ad tool, which shortens longer videos to six-second bumper ads, is now broadly available. Here’s more information on how to use it. The post Google’s Bumper Ad Creation…

Search Engine Journal

Why Tweet Comparing Google to Dying Mall Went Viral

Viral tweet exposes the reasons why thousands of users feel dissatisfaction with Google Search The post Why Tweet Comparing Google to Dying Mall Went Viral appeared first on Search Engine…

Search Engine Journal

Google Reports Slowest Revenue Growth In Nearly 10 Years

Shares of Google-parent Alphabet are down sharply after the company’s latest earnings report reveals the slowest quarter for revenue growth in almost a decade. The post Google Reports Slowest Revenue…

Search Engine Journal

Is Author Authority A Google Ranking Factor?

Users care about the reputation and relevance of a piece’s author. But does author authority matter in site rankings? The post Is Author Authority A Google Ranking Factor? appeared first…

Search Engine Journal

Backlinks: What They Are And How To Get Them

Sometimes called incoming links or inbound links, backlinks are the bread and butter of search engine optimization. Find out how to get them. The post Backlinks: What They Are And…

Search Engine Journal

Google On The Use Of Stock Photography

Google podcast discusses stock photography and set the record straight about the impact on web and image search The post Google On The Use Of Stock Photography appeared first on…

Search Engine Journal

Twitter Expands Campaign Planner To 15 More Countries

Twitter is expanding its Campaign Planner forecasting tool for advertisers to 15 additional countries and adding support for the video views objective. The post Twitter Expands Campaign Planner To 15…

Search Engine Journal

The 20 Best Computer Science Schools Worldwide

Check out this article to learn more about the best computer science schools and opportunities out there today. The post The 20 Best Computer Science Schools Worldwide appeared first on…

Search Engine Journal

Meta Rolls Out 6 Updates To Facebook Groups

Meta announces six updates to Facebook Groups that allow users to share more types of content and admins to manage their community efficiently. The post Meta Rolls Out 6 Updates…

Search Engine Journal

Is Google Okay With Minor Tweaks To Machine Translations?

Google answers whether machine-translated content with only minor editing changes is still good enough. The post Is Google Okay With Minor Tweaks To Machine Translations? appeared first on Search Engine…

Search Engine Journal

25 Best Examples Of Effective FAQ Pages

Learn from these 25 great examples of FAQ resources and discover what makes them effective. The post 25 Best Examples Of Effective FAQ Pages appeared first on Search Engine Journal.

Search Engine Journal

Is Language A Google Ranking Factor?

Does offering different languages on your website and the way you organize localized pages affect organic search rankings? The post Is Language A Google Ranking Factor? appeared first on Search…

Search Engine Journal

LinkedIn Adds Automatic Captions To Videos

LinkedIn is upgrading video content with automatically generated captions and adding a number of new features to assist people with accessibility needs. The post LinkedIn Adds Automatic Captions To Videos…

Search Engine Journal

Google Shopping Searches On Desktop Get More Visual

Google is making the shopping experience on desktop more visual by adding a more comprehensive selection of product images. The post Google Shopping Searches On Desktop Get More Visual appeared…

Search Engine Journal

How To Optimize Your Statistics Pages To Earn Links

From utilizing long tail keywords to sending customer surveys, here’s how to create statistic pages that earn thousands of links (with top examples). The post How To Optimize Your Statistics…

Search Engine Journal

What Is Organic Search?

Learn about organic search and how to implement it using different techniques such as keyword research, content optimization and creation, and more, for your business. The post What Is Organic…

Search Engine Journal

Google Ads Rolls Out 5 New Video Ad Templates

To help business boost sales and raise awareness about their brand during the holidays, Google Ads is rolling out new seasonally-themed video ad templates. The post Google Ads Rolls Out…

Search Engine Journal

Google On Image Filenames & A Surprising SEO Mistake

Googlers discuss best practices about image filenames and reveal a surprising image SEO mistake to be aware of The post Google On Image Filenames & A Surprising SEO Mistake appeared…

Search Engine Journal

Google Updates “Unavailable Video” Policy

Google Ads updated its “unavailable video” advertiser policy, arming marketers with more transparency to solve ad disapprovals faster. The post Google Updates “Unavailable Video” Policy appeared first on Search Engine…

Search Engine Journal

Google Spam Algorithm Update Rolling Out Now

Google confirms an algorithm update targeted at fighting spam is rolling out to search results worldwide and in all languages.  The post Google Spam Algorithm Update Rolling Out Now appeared…

Search Engine Journal

How The Twitter Algorithm Works & Optimizing For It

Optimizing your content for the Twitter algorithm could get you found on the platform. Follow these tips for devising a winning Twitter content strategy. The post How The Twitter Algorithm…

Search Engine Journal

Spelling & Grammar: Are They Google Ranking Factors?

Is there a direct relationship between spelling and grammar and search rankings? Here’s what the evidence says. The post Spelling & Grammar: Are They Google Ranking Factors? appeared first on…

Search Engine Journal

WordPress Security Release Fixes 16 Vulnerabilities

WordPress 6.0.3 security release addresses 16 vulnerabilities, including patches to protect against SQL injections and Stored XSS attacks The post WordPress Security Release Fixes 16 Vulnerabilities appeared first on Search…

Search Engine Journal

Google Makes Audio Ads Available To All Advertisers

Google is making audio ads available to all advertisers, giving businesses more ways to reach music and podcast listeners on YouTube. The post Google Makes Audio Ads Available To All…

Search Engine Journal

Google Ads Rolls Out 3 New Reporting Columns

Google is adding three new columns to Google Ads reports that provide easier access to data on conversion goals. The post Google Ads Rolls Out 3 New Reporting Columns appeared…

Search Engine Journal

Google Reveals Top Search Trends For Halloween 2022

Google reveals the latest data on top Halloween costume searches in the US in an update to the Halloween Frightgeist website. The post Google Reveals Top Search Trends For Halloween…

Search Engine Journal

Google on Alt Text SEO & Accessibility

Google podcast discussion about writing alt text for images that balances the needs of SEO and accessibility The post Google on Alt Text SEO & Accessibility appeared first on Search…

Search Engine Journal

Information Retrieval: An Introduction For SEOs

Discover what it means and how it can help you optimize web pages for ranking performance and analyze algorithm changes and SERP updates. The post Information Retrieval: An Introduction For…

Search Engine Journal

A Technical SEO Guide To Redirects

Understanding redirects is fundamental to the competent practice of SEO and helping sites rank at their full potential. The post A Technical SEO Guide To Redirects appeared first on Search…

Search Engine Journal

Learn SEO: A Blueprint From Beginner To Advanced

This article gives you a step-by-step blueprint you can follow to build your SEO skills from scratch or enhance your existing knowledge. The post Learn SEO: A Blueprint From Beginner…

Search Engine Journal

WordPress 6.1 Is Jam-Packed With Performance Upgrades

WordPress 6.1, scheduled for Novemember 2022, is packed with performance improvements some of which are said to be massive. This is what to expect. The post WordPress 6.1 Is Jam-Packed…

Search Engine Journal

Content Personalization: What Is It?

Discover how content personalization enhances the customer journey and develop content that addresses your customer’s concerns more efficiently. The post Content Personalization: What Is It? appeared first on Search Engine…

Search Engine Journal

Microsoft Bing Is Getting An AI Image Generator

Microsoft Bing is getting an AI image generator in the coming weeks, which allows users to turn text into digital art. The post Microsoft Bing Is Getting An AI Image…

Search Engine Journal

Google Launching Passkey Support for Android, Chrome

As early adopters, Google Play Services Beta and Chrome Canary members now have access to passkey functionality, allowing for secure password autofill The post Google Launching Passkey Support for Android,…

Search Engine Journal

Google AdSense First-Party Cookies Now Support Personalization

Google is updating first-party cookie support with ad personalization capabilities. This change will affect ads served through AdSense. The post Google AdSense First-Party Cookies Now Support Personalization appeared first on…

Search Engine Journal

A Day In The Life Of A Content Marketing Manager

Interested in becoming a content marketing manager? Experience what a day is like for Jessica Foster, SEO and Content Marketing Strategist. The post A Day In The Life Of A…

Search Engine Journal

The Fundamentals Of Influencer Marketing

What exactly is influencer marketing? And why should marketers care? Read on to learn how you can incorporate influencer marketing into your brand’s strategy. The post The Fundamentals Of Influencer…

Search Engine Journal

Google Updates Image Structured Data

Google’s update to image structured data makes it easier to add credit, creator and copyright information The post Google Updates Image Structured Data appeared first on Search Engine Journal.

Search Engine Journal

Google On Solving How to Write Good Alt Text

Googlers discuss how to solve the difficulties of creating perfect image alt text for accessibility and SEO The post Google On Solving How to Write Good Alt Text appeared first…

Search Engine Journal

Google Announces Search Central Live Conference

Google announced the return of their live in-person conferences, rebranded to Google Search Central Live. First one scheduled for November 2022 The post Google Announces Search Central Live Conference appeared…

Search Engine Journal

Conversion Rate Optimization (CRO): How To Get Started

In this piece, we’ll dig deeper into CRO, discuss why you should care about it, and provide some best practices for maximizing your conversion rate.  The post Conversion Rate Optimization…

Search Engine Journal

TikTok Planning On Opening Warehouses In U.S.

More than a dozen recent LinkedIn Jobs postings suggest social media platform TikTok is getting into the warehousing and logistics business. The post TikTok Planning On Opening Warehouses In U.S….

Search Engine Journal

How To Create A Custom 404 Page In WordPress

When navigating a website, there are few things more frustrating than landing on a 404 error message: “Page Not Found.” Here’s how to fix it. The post How To Create…